The importance of selecting the right leads to generate, and targeting a specific market. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll Discover from Dean and Joe in this episode:

• Breakthrough DNA: 8 Profit Activators You Can Trigger In Your Business Right Now
• Selecting and converting the RIGHT leads
• Selecting vs. Being Selected
• Differentiation between visible prospects (e.g. chiropractors) and invisible prospects (e.g. people who just hurt their back)
• How Proctor and Gamble targets and segments their market
• Narrowing and getting specific on a target audience and getting repeat business
• The definition of marketing and what to do to be more effective at it 
• Invitation to the upcoming I Love Marketing Meetup