Positive ratings and reviews on Amazon can greatly influence consumer behavior and purchasing decisions. High ratings and positive reviews serve as social proof - building trust and credibility for your product or brand. However, some fraudulent practices out there will keep attacking your business with fake feedback.

How do you protect your product or brand from this? And more importantly, how do you properly file cases and take down fake negative reviews the white hat way?

Learn those and more with Scott, your Smartest Amazon Seller host, and Shane Barker, founder of TraceFuse, a pioneering company behind the TOS-compliant Amazon Negative Review Removal system.


Episode Notes:

00:25 - Shane Barker Introduction
02:25 - Shane Barker Background
05:00 - Removing Negative Amazon Reviews the White Hat Way
12:15 - The FTC Taking on Fake Accounts
14:05 - How Amazon Averages Reviews
17:15 - TraceFuse’s Negative Review Removal Rate
20:00 - The Proper Way To File Cases
21:50 - TraceFuse’s Business Model
23:30 - The Future of Amazon Reviews

TraceFuse & The Smartest Amazon Seller Special Offer

LinkedIn: https://www.linkedin.com/in/shanebarker/
Email: shane@shanebarker.com
Twitter: https://twitter.com/shane_barker
Website: www.shanebarker.com

Related Post: Amazon Ungated Categories: Everything You Need to Know (2023)