Many digital marketing agencies and marketers tend to take a shotgun approach to marketing. This means that there is really no strategic approach nor a deep understanding of how each digital component can work together to achieve the desired approach. We discuss how businesses and hence digital marketing companies should approach their overall strategy. This is the first time we have been in the same location to record, so we found a private room at the library and knocked out the show The quality is not pristine, but the content is!
Keep your eyes open for Frank and Megan's Private FB page, The Social MBA to get the low-down and expert guidance on social media tips, email marketing tips and how to do digital the right way.