Ep. 26 How To Add the Personal Element Into Your Business Brand | Tony Piloseno
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Sep 13, 2023 ·
19m 34s
It's not a shock that as social media has taken over as a large component of marketing for brands, consumer habits have changed. Millennials and Gen Z specifically are looking...
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It's not a shock that as social media has taken over as a large component of marketing for brands, consumer habits have changed.
Millennials and Gen Z specifically are looking to buy from brands that have a personal element tied to their product.
As the next generation is entering their home-buying and decorating era, Tony Piloseno the Founder of @tonesterpaints decided he wanted to build his paint company around the human element.
He realized that the customers he desired were the ones who loved unique and creative paints, with a story. As he's built his company the last two years, seeing massive growth, he shares his tips for business owners on how to bring to life that personal element in their business to attract the next generation of consumers.
#entrepreneurship #commercialrealestate #personalbranding #businesscoach #marketingtips #socialmediagrowth
Beyond the Blueprint Podcast Disclaimer The Beyond the Blueprint Podcast is an independent production and is in no way affiliated with or endorsed by Winter Park Construction. Any similarities in names or themes are purely coincidental. The views and opinions expressed in this podcast are those of the hosts and guests and do not reflect the views of Winter Park Construction or any other entity.
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Millennials and Gen Z specifically are looking to buy from brands that have a personal element tied to their product.
As the next generation is entering their home-buying and decorating era, Tony Piloseno the Founder of @tonesterpaints decided he wanted to build his paint company around the human element.
He realized that the customers he desired were the ones who loved unique and creative paints, with a story. As he's built his company the last two years, seeing massive growth, he shares his tips for business owners on how to bring to life that personal element in their business to attract the next generation of consumers.
#entrepreneurship #commercialrealestate #personalbranding #businesscoach #marketingtips #socialmediagrowth
Beyond the Blueprint Podcast Disclaimer The Beyond the Blueprint Podcast is an independent production and is in no way affiliated with or endorsed by Winter Park Construction. Any similarities in names or themes are purely coincidental. The views and opinions expressed in this podcast are those of the hosts and guests and do not reflect the views of Winter Park Construction or any other entity.
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