Why Integrity Matters

It’s not always easy to admit a mistake, persevere during tough times, or follow through on every promise made. It is not always easy to be mature, maintain your composure and not get angry when another person treats you unfairly. It’s not always comfortable to convey the hard truth or stand up for your beliefs. In a business situation, especially if you are a manager or owner, it may not be beneficial in the short term to do right by your clients, to put people before profits, to distance yourself from a questionable relationship, and to maintain exceptional business practices. Without exception, though, in the long run, doing the right thing is the clear path to build and keep your reputation both personally and professionally. It is also the only path to long-term success and happiness. Your integrity always matters. Here are nine foundation principles, or stepping stones as to why integrity really does matter.