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Conspiracy theories with Kelly Weill author of author of "OFF THE EDGE", and Bill McKendry and the "He Gets Us" ad campaign(02-26-23)

Conspiracy theories with Kelly Weill author of author of "OFF THE EDGE", and Bill McKendry and the "He Gets Us" ad campaign(02-26-23)
Mar 16, 2023 · 29m 26s

On this week's program host, Phil Tower, welcomes Kelly Weill, a reporter with The Daily Beast. And author of OFF THE EDGE: FLAT EARTHERS, CONSPIRACY CULTURE, AND WHY PEOPLE WILL...

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On this week's program host, Phil Tower, welcomes Kelly Weill, a reporter with The Daily Beast. And author of OFF THE EDGE: FLAT EARTHERS, CONSPIRACY CULTURE, AND WHY PEOPLE WILL BELIEVE ANYTHING now out in paperback on Algonquin Books. In the book, author Kelly Weill probes the relationship between flat Earth beliefs and the rise of modern conspiracy theories. She looked more closely into the flat Eartherism she derided and discovered social parallels that intrigued her as much as they are unsettled.

Online: OFF THE EDGE: FLAT EARTHERS, CONSPIRACY CULTURE, AND WHY PEOPLE WILL BELIEVE ANYTHING


In part two of the program, Phil speaks with Bill McKendry, founder, and chief creative officer of Haven… A Michigan Creative Agency. Bill joined us to discuss the origin and the reasons behind the multi-million dollar “He Gets Us” advertising campaign. The “He Gets Us” creative team purchased two TV spots that aired during Super Bowl Sunday, Feb. 12.

Online: He Gets Us

Bill McKendry
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