B.B. King, born Riley B. King, was one of the most influential and celebrated blues musicians of all time. From his roots as a sharecropper’s son, working in the cotton fields of Mississippi, he rose to become a living legend — the most renowned blues singer, songwriter, musician, and record producer of the past 40 years — earning the moniker “King of the Blues.” Wednesday, February 10, 3 pm ET, The Halli Casser-Jayne Show takes a look at the life of the King of Blues with rock and roll legendary manager Jon Brewer, the award-winning producer/director of American Masters: B.B. KING: THE LIFE OF RILEY, premiering nationwide during Black History Month on Friday, February 12 at 9 p.m. on PBS. Academy Award winner Morgan Freeman narrates and appears in the film.

Director/Producer Jon Brewer is a well-established music & media industry veteran with a career in Music, Film and Television spanning 4 decades. He began in management with names such as David Bowie, Mick Taylor of The Rolling Stones, Alvin Lee (Ten Years After), Gene Clarke, Yes, and Gerry Rafferty before moving into publishing and the burgeoning video industry, where he was at the helm of the 3rd largest video distributor in the UK. Film Production soon followed. Ultimately he turned to making the most authentic series of music documentaries made with the full participation of the icons of Rock and Roll (The Classic Artists Series). He worked on B.B. KING: THE LIFE OF RILEY the film with King for two years. Filming was completed shortly before King passed on May 14, 2015.

A conversation with Jon Brewer, music & media industry veteran and producer/director of the new American Master’s documentary, B.B. KING: THE LIFE OF RILEY Wednesday, February 10, 3 pm ET on The Halli Casser-Jayne Show. For more information visit Halli Casser-Jayne dot com.