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Finding Fans of CPG Brands w/ Kat Bethmann

Finding Fans of CPG Brands w/ Kat Bethmann
May 24, 2021 · 21m 8s

Due to the pandemic, digital Marketing has become even more essential to Consumer Packaged Goods brands. Kat is a Marketing Communications Manager at Suja Juice; a brand that uses a...

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Due to the pandemic, digital Marketing has become even more essential to Consumer Packaged Goods brands.
Kat is a Marketing Communications Manager at Suja Juice; a brand that uses a High Pressure Process (HPP) to produce fresh and nutritious juices.
Kat shares the following:

What inspired her to pursue marketing communications.
What it’s like to transition from a digital marketing agency to the Suja Juice brand.
The Suja Juice background and how they nurture and grow their community.

Check out the resources below for more information:

kat@sujajuice.com 
https://www.linkedin.com/in/katwardellb
https://www.sujajuice.com/
@lovesuja
Celtra’s website

Find this interview and many more by subscribing to BRAND-SIDE on Spotify, Apple Podcasts, or our website.
Listening on a desktop & can’t see the links? Just search for BRAND-SIDE in your favorite podcast player.
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