People are visual beings. We see better than we hear.
So how do you create compelling visual aids to explain your creative ideas?
On this episode of Brand-Side, I talk with MacKenzie Green, an award-winning marketer and branded entertainment maverick who is currently the Social Media Director at BET+, a new streaming platform that focuses on black culture and stories.
MacKenzie and I discussed:

What innovation is and what it isn't
How to approach diverse audiences in marketing
Tips for doing a personal audit to improve your craft as a marketer

Find this interview and many more by subscribing to BRAND-SIDE on Spotify, on Apple Podcasts, or on our website.
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