Here are five steps that any business owner or entrepreneur can use to find that perfect niche.

1. Do some soul-searching

If you don’t really care about the work you’ll be doing you definitely won’t be successful

Ask yourself questions like:
What special skills have I developed?What would I love to do even if I wasn’t getting paid for it?What do I enjoy doing so much that I lose all track of time when I’m doing it?Is there a pain point I've been encountering that I'd like to solve for myself and others?If I had all the time and money in the world and I knew I couldn’t fail, what would I be doing?
2. Survey your target market

Once you have a preliminary idea for a niche, survey that target market to uncover their pain points. Take a look at sites like Facebook, Twitter, Redditt and Quora to see what dialogue people are having.

3. Research the competition

No matter what niche market you are pursuing, you should definitely investigate your potential competitors. Is there even a market for your niche? 

4. Assess potential profitability

Now it’s time to determine whether you can profit from your niche market!



Turning positive stress into negative stress is no mystery. Negative stress is caused by having no goals

 

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