The Wizard of Oz Was A Douchebag
Nov 22, 2019 ·
57m 33s
Join my guest Mark Godfrey, co-director of Parker Madison, The Brand (Re)engineering Agency, and I as we discuss what's real and what's a racket in branding, how perception creates reality...
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Join my guest Mark Godfrey, co-director of Parker Madison, The Brand (Re)engineering Agency, and I as we discuss what's real and what's a racket in branding, how perception creates reality and how a small shift in our lens can increase the possibilites before us. We also discuss why the Wizard of Oz was a douchebag and how tricks like his can create vicious, instead a virtuous, cycles, not only in companies, but in our larger society.
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