Grab a cup of coffee and join Abby Auerbach, CCO, TVB & Executive Director, NEXT Women, for a 15 minute conversation with Kathy Doyle of MAGNA Global. Kathy oversees all local activity for clients including Amazon, BMW and Coca-Cola, among many others. They discuss leadership skills, work/life balance and the evolution of the local TV industry, including automated TV, impressions-based transactions, new technology, and key strategies. Finally, Kathy will share her advice about mentorship for women in the industry.
Grab a cup of coffee and join Abby Auerbach, CCO, TVB & Executive Director, NEXT Women, for a 15 minute conversation with Kathy Doyle of MAGNA Global. Kathy oversees all local activity for clients including Amazon, BMW and Coca-Cola, among many others. They discuss leadership skills, work/life balance and the evolution of the local TV industry, including automated TV, impressions-based transactions, new technology, and key strategies. Finally, Kathy will share her advice about mentorship for women in the industry.
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