Often times the very thing we should be looking at in our business is the last thing we really comprehend and focus on in depth. And that is our finances.

I am pleased to have Ruth King, a serial entrepreneur and profitability master. She has written a best selling book, "The Courage to be Profitable, along with two award winning books.

She will discuss the keys to proper financial management as well as the 7 ways to get through tough times.

Please join us for a fascinating show.

This show is broadcast live on Wednesday's at 12PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).