Andrew Cock-Starkey (aka Andrew Optimisey) started to hold small conferences at a local college to help inform some of the local businesses of the best standards for digital marketing and search engine optimization. But that small college was Cambridge and you would not believe who came to speak there. This is our SEO community and Andrew Optimisey may have just shown us how to get together again after 16 months of shutdown. Small, hybrid, tactical SEO conferences.