The Central Florida Hotel & Lodging Association is the world’s largest regional hotel association, representing approximately 80% of lodging rooms in Orange, Osceola and Seminole Counties. CFHLA is dedicated to supporting the industry in Central Florida. Members socialize with the "Who's Who" of local hospitality and have a voice in the governmental, social, cultural and charitable fabric of the Central Florida community. For more info go to CFHLA.org