Neale S. Godfrey is an acknowledged expert on family and children’s finances with over 30 years in the financial field. Neale began her career with The Chase Manhattan Bank, joining as one of the first female executives, and later became President of The First Women’s Bank and founder of The First Children’s Bank.

In 1989, Neale formed her own company, Children’s Financial Network, Inc., whose mission is to educate children and their parents about money. She is the author of 27 books that deal with money, life skills, and value issues, and has been honored with a #1 New York Times Best Seller, Money Doesn’t Grow on Trees: A Parent’s Guide to Raising Financially Responsible Children.

Neale was the first to develop money curricula for children and young adults Pre-K through High School, entitled The One and Only Common Sense/Cents Series, as well as a CD-ROM called MoneyTown. She currently has three iOS video gaming apps, GreenStreets: Unleash The Loot! and GreenStreets: Shmootz Happens!, which both hit #1 in the Educational Gaming Category; as well as her latest app,GreenStreets: Heifer International, a wonderful collaboration with Heifer International teaching kids and parents how to connect the virtual and real worlds.

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