Be NICE | How to Drive the Customer Experience with Sergio Frias

Be NICE | How to Drive the Customer Experience with Sergio Frias

0 0 7 months ago
Today, we talk with Sergio Frias, the president and CEO of The Federation of Canadian-Brazilian Businesses and Chief Customer Experience Officer at The Chartered Institute of Marketing Management of Ontario. We begin our conversation with Sergio sharing his career path, he highlights how he developed his passion for customer experience, no matter where he worked. He shares how he developed a unique customer experience program, NICE (Nurturing Insights about Customers Expectations), and we talk ... See More

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