Amazon Business Strategy Insights with Isaac Kuhlman - EP 108 In Episode 108 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss the latest news on Robinhood's brand crisis and how they have been taking a huge beating. In short: Robinhood didn't have a bad crisis communications plan, it just didn't have a plan, period.  Tyler then goes on to introduce Isaac Kuhlman, an Amazon coach. Isaac talks about how he got into the business of working with Amazon and how his strategy comes from taking complicated things and making them simple. Isaac explains his tips and tricks on how to become a successful seller on Amazon, the biggest mistakes sellers make, and what it takes to get those five star reviews.  Isaac shares tips for Amazon marketing and even more advanced strategies to scale to six figure sales numbers and beyond. In addition, Isaac takes us behind the scenes of Amazon merchant support and how to deal with Amazon when you are in dispute with their customer service. Tyler and Isaac also discuss Isaac's favorite software tools for Amazon merchants.  Then Isaac provides his key takeaway of always building a plan and to focus on advertising, ranking, and selling on Amazon. Join Tyler, Jon and Isaac in this episode on how to grow your brand- and your bottom line- with these top Amazon strategies.  Timestamps: 00:00 - Intro 02:07 - What’s in the News: Instagram Professional Dashboard for Creators 07:04 - Featured Guest: Isaac Kuhlman  07:31 - Isaac’s Career Path Leading to Amazon 12:29 - Biggest Mistakes Amazon Sellers Make Today 16:47 - Isaac’s Favorite Review Building Strategies for Amazon Merchants 19:47 - What’s Needed to Scale Businesses on Amazon to Six Figures and Beyond  21:55 - Tips For Marketing and eCommerce Leaders 27:50 - More Advanced Amazon Strategies From Merchants  30:01 - Amazon’s Merchant Support 31:26 - Advice For Merchants Dealing With Amazon 33:36 - Isaac’s Favorite Software Tools For Amazon 35:30 - Key Takeaway  37:50 - Outro Featured Guests | Isaac Kuhlman LinkedIn What's In the News  Instagram Professional Dashboard for Creators Lion’s Share Marketing Podcast Learn More About Tyler & Jon www.tylersickmeyer.com  Need Marketing Help?  www.FidelitasDevelopment.com Music Intro Music – Colony House – Buy “2:20” on iTunes Outro Music – Skillet – Buy “Lions” on iTunes