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What's in a name - how much does your business name or a product name really matter?
In this episode on how to name your business Lauren Kress speaks with Louise Karch about the neuropsychology behind why your brand name is worth millions of dollars in revenue.
Louise Karch is the CEO of BRANDfluence and the Author of Word Glue, helping businesses get the attention they deserve so they can grow!
Louise has worked with entrepreneurs in 70 different countries alongside Seth Godin and has
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helped brands dramatically increase their revenue by helping them find the right name for their business.
To find out more about Louise head over to LinkedIn here: https://www.linkedin.com/in/louisekarch/
Order your copy of Word Glue here: https://www.wordglue.co/
Find out more about Lauren and her work at https://www.laurenkress.com and subscribe to the vodcast newsletter at http://growyourbrand.com.au
If you enjoy episodes like this, don't forget to hit the like button, subscribe if you're not already and hit the notification bell to keep up to date with all the latest episodes of the Grow Your Brand podcast.
You can also support the show and commission some cool projects by heading over to https://ko-fi.com/laurenkress
about 1 year ago
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