Jay Sawyer Chicago What is web design and what are its benefits? The objective of web design is to transmit the image of the business or brand and its values ​​in the online field by creating personalized web pages. It is mainly focused on improving visibility by responding to the needs and interactions of the public that visits a web page. Modern and functional web design mixes different disciplines that make the difference between heap pages and professional web page design. Professional web design involves planning, structural and aesthetic design, component implementation phases, content updating and even page maintenance along with other technical aspects. Jay Sawyer Northbrook It is about mixing concepts of graphic and interactive design with the latest trends in web design while adding functionalities that favor the user experience. But in addition, web design today encompasses other branches derived from online marketing that must be considered. Among them are SEO optimization and loading speed, factors that directly affect web positioning. Jay Sawyer Glenview What is web design? Website design, especially for the creation of corporate websites whose promotion depends on actions or digital marketing campaigns, has to meet several requirements from the beginning. Organizational web design The organization of the different contents must respond to a correct arrangement of the structure of the pages based on the study of the information architecture. This is the first thing to take into account, since the search engines will index the pages of the site with their structure and the corresponding URLs.