Glenn Rubenstein is the author of Podcast Advertising Works: How to Turn Engaged Audiences Into Loyal Customers. He's also the founder of ADOPTER Media, a podcast advertising agency. Prior to his agency's launch in 2016, he spent 4 years at the TWiT Network as its Director of Marketing. We discussed the nuances of podcast advertising, how to know if your product or services are a good fit for podcast advertising, and why podcast advertising can be bring you a higher ROI than some other kinds of advertising. You can learn more about Glenn at his website https://adopter.media/ and, find his book on amazon at http://amzn.to/2hbSb8R and follow him @GlennRubenstein on twitter. For more information on Laura and her work you can go to her website www.powershour.biz and you can find Laura on twitter @thatlaurapowers and on instagram at laurapowers44.