Pam Didner on the Design of a Global Content Marketing Effort

Pam Didner on the Design of a Global Content Marketing Effort

0 0 about 1 year ago
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For a Content Marketing effort to work, you have to focus your work on creating consistently delivered content that is valuable to an audience. Sometimes our personas are simple, due to the lack of geographic area we have to cover. However, the value received in an article written for a banker in the United States could be completely different than that of a banker in Kenya. In this episode, Pam Didner and Jeff Julian discuss the new for Global Content Marketing teams and how you can get ... See More

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