Appcues' Jonathan Kim on the Art of Onboarding

Appcues' Jonathan Kim on the Art of Onboarding

From: OV | BUILD
0 0 about 1 year ago
This may sound strange, but more often than not, Appcues' biggest competition is actually nothing. Most companies don't have an intentional onboarding experience; users are just dropped into a dashboard full of zeros. Their Co-founder & CEO, Jonathan Kim, explains how to master the art of a meaningful onboarding experience through personalization and humanization. Listen to learn about their definition of product led growth, where they've seen sales add the most value and ... See More

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