Today on Grassroots Marketing we are joined by Mikaela McLaughlin from SpringBig. Talking about Cannabis-centric CRMs and Loyalty with the Business Development Manager at springbig Mikaela McLaughlin. Springbig provides cannabis retailers with the most effective, intuitive, and robust loyalty marketing and communications tools to keep customers coming back more often (and keeping them happy). Through partnerships with some of the leading POS providers in the cannabis space, including Greenbits, Cova, flowhub, Korona, Leaflogix, MJ Freeway and Treez, springbig has worked alongside retailers to send over 12,270 Campaigns and has seen 60,616 rewards redeemed in return! springbig’s dedication and expertise have allowed retailers to see immediate and significant ROIs on their marketing initiatives.