Richard G. Lowe, Jr. – “The Writing King” on the Importance of Branding Your Business with a Book

Richard G. Lowe, Jr. – “The Writing King” on the Importance of Branding Your Business with a Book

0 0 3 years ago
In this episode, Richard G. Lowe, Jr., "The Writing King," discusses that the best way to brand a business is through the publication of your own book.

Richard goes on to explain that every business needs to be branded and they have an image they're trying to portray, especially smaller businesses. A book lends credibility to the business owner. Clients and prospects are impressed by people who are authors based solely on the fact that they equate authorship with expertise. ... See More

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