Autoline This Week #1630: Delusion vs. Deluding

Autoline This Week #1630: Delusion vs. Deluding

0 0 6 years ago
We buy brands. Sure, there are those consumers who diligently search out the best product or deal, but for the most part, Americans love their brands. Especially when it comes to cars. But as the competition continues to get tougher, how are car companies caring for those brands? On Autoline This Week John McElroy is joined by a panel of marketing experts who explore the provocative questions: are some automakers deluding their brands by removing the essence that made it special, or are their ... See More

Find us on Facebook

Copyright 2019 - Spreaker Inc. a Voxnest Company - Create a podcast - New York, NY
Help