ONE OF THE MOST IMPORTANT PRINCIPLES IN SALES IS: YOU GET PAID WHAT YOU BELIEVE YOU ARE WORTH. Ask any great salesperson how they generate top dollars. After they rattle off the systems, tools, marketing - most of which other salespeople have too - it always comes down to one key belief: They believe they are worth it. They believe they deserve to be successful. So, do you believe you deserve to be successful, too? Don't just nod your head; think about it. Our belief systems determine how we interact with the world. More importantly, they determine what rewards we expect from it, too.