Friday on 2 Pros and a Cup of Joe, the BIG TEN aims to have their media rights deal in place soon and the deal is looking like it’s going to be $1 Billion/year for the rights, which is a record $71 million/yr per school, more than the SEC. BIG 10 schools are in good position given their audience which covers 1/4 of the country’s population (Maryland-Nebraska), approximately 82.5 million viewers.