Ep 40_Something You Probably Didn't Know
Oct 5, 2022 ·
43m 28s
The business of radio. Not the sexiest of highest profile part of the industry. But essential. And for WHAM's last local ownership - The Lincoln Group - it was an...
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The business of radio. Not the sexiest of highest profile part of the industry. But essential. And for WHAM's last local ownership - The Lincoln Group - it was an opportunity to not only generate revenue but to innovate how the business of selling radio was done. 2 of the Lincoln Group's key players take us behind the scenes and spell out the philosophy that turned WHAM into a ratings and revenue powerhouse.
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| Author | NewsRadio WHAM 1180 (WHAM-AM) |
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