In this episode of Follow The Leader I sit with Russell Robinson, CEO of the Jewish National Fund (JNF) and discuss how he has been able to be an effective leader for 20+ yrs and ushering in new initiatives while overhauling the key donor landscape. Russell's passion for Israel and Zionism is infectious which is what makes him such an effective leader. In this episode, you will learn the following:

- What was Russell's first leadership role?
- Who recruited Russell to come on board to the JNF?
- Running JNF as a business as opposed to a non-profit? (14:35)
- Which project stands out over all others? (28:15)
- What leadership qualities does he look for in people?
- Biggest challenge currently facing with the JNF?
- The 3 leadership qualities that define Russell?