B2B marketing initiatives can be impaired by a number of unforeseen conditions. As we face these challenges, is it best to muscle through, distract ourselves, or adjust our view of the problem? In this episode, we discover how Gregory Burns turned a life-changing physical disability into an opportunity to achieve feats many able-bodied individuals have not. We’ll also hear from author Kobi Yamada on the importance of developing the quality of perseverance from a young age.
B2B marketing initiatives can be impaired by a number of unforeseen conditions. As we face these challenges, is it best to muscle through, distract ourselves, or adjust our view of the problem? In this episode, we discover how Gregory Burns turned a life-changing physical disability into an opportunity to achieve feats many able-bodied individuals have not. We’ll also hear from author Kobi Yamada on the importance of developing the quality of perseverance from a young age.
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