Joel has been one of the top influencers in the marketing and technology space for almost 25-years. He is an entrepreneur and free-thinker who understands culture, technology, and people. With an extensive career in building brands across media, entertainment and technology, he has used his degree in anthropology to understand culture and societal trends.
Joel was previously the Vice President of Global Brand Strategy at Twitter, responsible for Twitter’s brand and marketing, revenue strategy, and partnerships across entertainment, brands, and media. He was there pre-revenue to post IPO, leading a Global Strategy team spanning 30-countries. Joel was responsible for growing the business from zero to $2.4B in revenue in just a handful of years.
Prior to Twitter, Joel was the CEO of Moxie, recognized as a top ten digital agency, and acquired by Publicis, the world’s largest holding company. Joel has led engagements with world-class brands such as Verizon Wireless, L’Oreal, Twentieth Century Fox,Coca-Cola, HP, and many others.
As a recognition of his career achievements and impact on the industry, Joel was inducted into the AAF’s Advertising Hall of Achievement in 2015. He’s won almost every award in the advertising industry, including a Grand Prix Cannes Lion.
Joel also cares deeply about giving back to society. In 2014 he co-founded a nonprofit – The Guardian Project http://www.guardiangym.org,
a global program providing free jui-jitsu to at-risk youth, The Guardian Project buildscommunity and self-esteem through martial arts. Joel also served on the board of Hire Heroes USA a nonprofit that helps veterans and their spouses find jobs and transition from military to civilian life.
Today, Joel is an advisor, investor and philanthropist, as well as entering a new chapter of his life–, following his passion for music as a recording artist.
To find out more info about our brands, click one of the two links below….
www.guardiangym.org
www.andbreathe.io