There are some great lessons here in rebranding... Intermountain Healthcare has now officially changed its name to Intermountain Health, reflecting an added emphasis on keeping people healthy, as well as continuing to provide world-class medical care at its hospitals and clinics. Intermountain Health has also updated its logo to reflect the name change and its commitment to creating better experiences and being a partner in people's health.

Link:
https://intermountainhealthcare.org/intermountain-health

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