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EP26 - Mayur Gupta (CMO at Kraken Digital Asset Exchange)

EP26 - Mayur Gupta (CMO at Kraken Digital Asset Exchange)
Aug 30, 2022 · 43m 57s

Admitting to feeling lost after finishing school, Mayur completed a degree in Computer Science to satisfy the wishes of his mother. This opened a door to join SapientNitro (now Publicis...

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Admitting to feeling lost after finishing school, Mayur completed a degree in Computer Science to satisfy the wishes of his mother. This opened a door to join SapientNitro (now Publicis Sapient) where Mayur distinguished himself and earned the opportunity to lead an AdTech product team. Without any previous experience, he was suddenly a marketer!
Mayur has come a long way from googling marketing tips and researching the job on Wikipedia. In a decorated career, he has held the position of CMO at Spotify and Gannett USA and he’s now fulfilling the same role at crypto exchange Kraken. Listen below to hear about Mayur's career to date and hear his tips for marketing strategy and growth!
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Author Screendragon with Clive Sirkin
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