One of the greatest challenges we deal with as salespeople is the fear of being pushy. However, there are some simple tricks and mindset shifts that you can use to overcome this feeling. These tips are not limited to salespeople but relevant for everyone. That’s because we are all, consciously or unconsciously, in the business of selling something in one way or another, whether it is selling yourself, a product, or an idea.
The biggest tip is to always sell from a benefits point of view
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instead of a descriptive point of view. Descriptive selling means you describe the product in detail, while benefit selling involves clearly articulating the benefits a client will get from using the product. Effective selling always focuses on the buyer’s eye instead of the seller’s eye.
In this episode, I share two power tips for how you can make the best sales during this season by getting more connected to your consumers at a personal level.
Snapshot of the Key Points from the Episode:
[03:16] Everyone is constantly selling something. Sell from a benefit point of view instead of a descriptive point of view.
[05:32] Practical examples of this mindset.
[10:56] They do not need the hearing aid!
[15:31] Give your customers the benefits and not the details.
[16:10] Explain who the product is best suited for.
About the Host -
Belinda Ellsworth is a Speaker, Trainer, Best-Selling Author, and Podcaster
She has been a professional speaker, mover, and shaker for more than 25 years. Having built three successful companies, she has helped thousands of entrepreneurs make better decisions, create successful systems, and build business strategies using her "Four Pillars of Success" system.
Belinda has always had a passion and zest for life with the skill for turning dreams into reality.
How to Connect with Belinda:
Facebook -https://www.facebook.com/workfromyourhappyplace
LinkedIn - https://www.linkedin.com/in/belindaellsworth
Instagram -https://www.instagram.com/workfromyourhappyplace/
10 months ago
