In this, the second of a series of interviews with the winners of the Awards for Leadership in Interactive Television (which were presented last June at TVOT SF 2018), Harold Geller, Executive Director of Ad-iD, the organization behind the eponymous industry standard for identifying advertising assets across all media platforms, discusses the organization's work, explains its importance, and outlines its roadmap for the future.

(Note: Harold Geller will be one of 100+ leading TV, video and advertising industry figures speaking  at TVOT NYC 2018, on December 6th at the SVA Theatre in Manhattan. Click here to purchase your tickets at the special Fall Discount price.)