Media Effect: Uses and Gratifications Theory in the Age of Social Media

Explicit Media Effect: Uses and Gratifications Theory in the Age of Social Media

From: The Abracast
1 0 6 months ago
We are continuing our look at the legacy media and social media and the control we give it every day. The topic of media effects is introduced in this episode and a real world example of how the different theories of media effect are translated to the age of social media.

Featured Book:
Understanding Media and Culture: An Introduction to Mass Communication – University of Minnesota


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Fuck and Fight – Soda Jerk
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