12 MAY 2018 · How do we track progress for our clients and show them the results that they're paying for? Body composition, performance, and specialty measures - there's nearly an infinite level of possibilities. Lets walk through the ones I've used!

20 APR 2018 · As a trainer of trainers I often get questions from students about how to plan their next steps following completion of their certification training. Often those questions include big gyms vs. small gyms, pay structures, and how to choose where to work. And as a trainer in the industry for 12 years and counting, I’ve had the opportunity to work in a variety of settings and to learn about the different pay structures and the pros and cons of each. I’ve run my own business, worked in small gyms, done online consulting, and worked in big gyms. A lot of students are immediately drawn to big gyms because they assume that this is where the big money is. But, there are many things to consider, not just the pay. Here, I have a short list of what you need to know about how you get paid to train in a big gym setting. Use it as a guide while you plan the next step of your fitness career.

14 APR 2018 · One of the most common questions I find among new or aspiring trainers is "Who should I train?" Let's dive into finding your niche. You have one or more whether you know it or not and the key to success in your business is understanding that niche deeply. You may be surprised at how much your business requires you understand YOURSELF first... I know I was.

5 APR 2018 · Business Tools of the Future We live in some excited times where a single person can weild the power once granted only to large corporations.  Save time, make more sales, and clean up your business by engaging leads professionally and efficiently (mail chimp), and taking the headache out of appointment setting (calendly)! 

31 MAR 2018 · Supplements are a tough topic Mostly because much of the industry is more about profit than what's actually beneficial (Gee, just like some others I know...) Let's look past the sexy marketing and dive into what you and your clients should know about supplements. www.examine.com

15 MAR 2018 · Groups are powerful  Are you using workshops and demos to grow your training business? You should be.  Let me teach you the nuts and bolts of creating a workshop or demo -- and how to get people there! 

7 MAR 2018 · In my 7 years of management and instruction of personal training, the most common question I get from honest, high-integrity fitness professionals is this -- "What strategies would you suggest to help me overcome the FEARs of Lead Generation?" I have answers for you that work and I'm excited to share them. In Part 1 of this 2 part series, I cover 2 of the 4 Fears -- thee FEAR of interrupting and the FEAR of Rejection. Thank you for listening. I'm excited to help you overcome your fears and grow your business!

27 FEB 2018 · Its tough to approach a stranger with the message - "You're doing that wrong. Let me show you how to fix it." Get excited! I'm about to teach you how to do that well and to make it a business-building tool while you're at it! Enter "The Shit Sandwich" - It's more useful than it sounds!

22 FEB 2018 · What are you saying during a client session? Nonverbally, verbally, tactilely? What message are you communicating to bolster the client's resolve, direct their focus, and keep them moving forward? What message are you sharing with everyone who looks/listens in? Simply sitting beside your client while they workout and saying nothing might boost their performance up to 50%. Imagine how much more value you can add to a workout if you cue'd more intentionally and effectively! Happy Cueing!

14 FEB 2018 · Closing Part 3 - Overcoming sales objections. After you've slowed down for yellow lights, made your recommendations, and asked for the sale you're left with any remaining obstacles your potential perceives to get started today. Learn to address budget concerns, spousal rebuttals, and the dreaded "Let me think about it"! Don't be a deer in the headlights. Learn how to overcome objections constructively!