Product: Knowledge - show cover
Product: Knowledge

Product: Knowledge

Category: Business
Created by: Graphos
We‘re all obsessed with product brands, especially those that are purpose-based and visionary. Product: Knowledge explores the art of the product launch, from secret Obsession Branding™ techniques to the specialized attributes of product marketing that become the difference between stratospheric success stories and costly product failure.

Hosts Andreas Schwabe is Director of Media Services, and & Laurier Mandin is founder/CEO and of Graphos, an international product marketing agency. ... See More


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