http://socialrestaurantpodcast.com
Then you should be listening the Social Restaurant Podcast -- Weekly Talk Radio for Restaurateurs!

Hosted by Nate Riggs, each 30-60 minute episode covers the hottest topics, trends and technologies that are impacting the restaurant industry.

You’ll hear stories and advice from executives, operators and owners, some of today’s top chefs and other big thinkers that are leading change.

Each episode includes a one-on-one interview with an expert guest, commentary on recent industry news and events and helpful, actionable tips that you can put into action.]]>enSociety & CultureCopyright Nate Riggshttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/4e745be29d7907e3530a3c3ae89cafb6.jpghttp://socialrestaurantpodcast.comMon, 03 Jan 2022 12:20:09 +0000Nate RiggsNate Riggsnate@nateriggs.comDo you love the restaurant business? Then you should be listening the Social Restaurant Podcast -- Weekly Talk Radio for Restaurateurs! Hosted by Nate Riggs, each 30-60 minute episode covers the hottest topics, trends and technologies that are...
Then you should be listening the Social Restaurant Podcast -- Weekly Talk Radio for Restaurateurs!

Hosted by Nate Riggs, each 30-60 minute episode covers the hottest topics, trends and technologies that are impacting the restaurant industry.

You’ll hear stories and advice from executives, operators and owners, some of today’s top chefs and other big thinkers that are leading change.

Each episode includes a one-on-one interview with an expert guest, commentary on recent industry news and events and helpful, actionable tips that you can put into action.]]>cleanepisodichttps://www.spreaker.com/user/nateriggs/restaurant-service-tips-from-an-expert
The satisfied customers stayed loyal for an average of 4.4 years and spent $921.78 over that time span. In contrast, the highly satisfied customers were loyal for an average of 8.3 years and spent a whopping $3,169.67.

This week's guest understand's just how important providing great restaurant service is. She has been in the industry for over 30 years and has served the likes of President Bill Clinton and the Rolling Stones.

In episode #058 of the Social Restaurant Podcast, I welcome Diane Warren, Owner of Katzinger's Delicatessen which is located in the historic German Village near downtown Columbus, OH.

Diane graduated from The Ohio State University with a degree in History but soon after discovered her passion for the restaurant industry and delivering top-notch service. She stopped by the studio to share her story and philosophy of servant leadership.

Go ahead, turn up the speakers, click play and listen to or watch episode #058 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5368292Thu, 18 Dec 2014 19:41:41 +0000Nate RiggsI recently came across a Harvard Business School case study which analyzed Starbucks and their successes. Part of the study looked at the differences between a "satisfied customer" and a "highly satisfied customer" and the results were astounding....
The satisfied customers stayed loyal for an average of 4.4 years and spent $921.78 over that time span. In contrast, the highly satisfied customers were loyal for an average of 8.3 years and spent a whopping $3,169.67.

This week's guest understand's just how important providing great restaurant service is. She has been in the industry for over 30 years and has served the likes of President Bill Clinton and the Rolling Stones.

In episode #058 of the Social Restaurant Podcast, I welcome Diane Warren, Owner of Katzinger's Delicatessen which is located in the historic German Village near downtown Columbus, OH.

Diane graduated from The Ohio State University with a degree in History but soon after discovered her passion for the restaurant industry and delivering top-notch service. She stopped by the studio to share her story and philosophy of servant leadership.

Go ahead, turn up the speakers, click play and listen to or watch episode #058 of the Social Restaurant Podcast!]]>1700leadership,restaurant,servant,servicecleanfullhttps://www.spreaker.com/user/nateriggs/white-castle-tradition-vs-innovation
This week's guest is not only an accomplished executive in the industry, but she hails from the family that started it all, over 90 years ago. She stopped by to give us the story of her company and discuss how they approach balancing tradition vs. innovation in business.

In episode #057 of the Social Restaurant Podcast, I welcome Lisa Ingram, President and COO of White Castle, one of America's most iconic restaurant brands. Lisa is a 4th generation family member of co-founder Edgar Waldo "Billy" Ingram.

Lisa earned her Masters in Operations and Consulting from The Ohio State University in 2000, began working for White Castle shortly after and was promoted to President last year.

Go ahead, turn up the speakers, click play and listen to episode #057 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5309430Thu, 04 Dec 2014 23:34:58 +0000Nate RiggsBurgers. You love them. I love them. We all love them. There are over 50,000 burger joints in the U.S. and Americans consume 14 billion burgers per year. In total, the burger market is a $73 billion/year business. This week's guest is not only an...
This week's guest is not only an accomplished executive in the industry, but she hails from the family that started it all, over 90 years ago. She stopped by to give us the story of her company and discuss how they approach balancing tradition vs. innovation in business.

In episode #057 of the Social Restaurant Podcast, I welcome Lisa Ingram, President and COO of White Castle, one of America's most iconic restaurant brands. Lisa is a 4th generation family member of co-founder Edgar Waldo "Billy" Ingram.

Lisa earned her Masters in Operations and Consulting from The Ohio State University in 2000, began working for White Castle shortly after and was promoted to President last year.

Go ahead, turn up the speakers, click play and listen to episode #057 of the Social Restaurant Podcast!]]>2135castle,innovation,lisaingram,tradition,whitecleanfullhttps://www.spreaker.com/user/nateriggs/hot-fast-casual-restaurant-trends
We met this week's guest at the Fast Casual Executive Summit. She is an expert in uncovering and analyzing trends, tracking food safety and monitoring government movement in the industry.

In episode #056 of the Social Restaurant Podcast, I welcome Suzy Badaracco, President of Culinary Tides, Inc. which tracks the movement of 23 industries to forecast upcoming influences on food, flavor and health trends. Suzy has a fascinating background that blends culinary arts and criminology.

She is a toxicologist, a certified chef, a registered dietician and has vast professional experience having worked for Mintel, the USDA, T. Marzetti Company and Nestle.

Go ahead, turn up the speakers, click play and listen to episode #056 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5233513Thu, 20 Nov 2014 22:08:31 +0000Nate RiggsLast month I had the pleasure of attending the 9th annual Fast Casual Executive Summit in Denver. During this event top-level executives from the industry converge to share ideas, inspiration and discussion on the latest happenings in the fast casual...
We met this week's guest at the Fast Casual Executive Summit. She is an expert in uncovering and analyzing trends, tracking food safety and monitoring government movement in the industry.

In episode #056 of the Social Restaurant Podcast, I welcome Suzy Badaracco, President of Culinary Tides, Inc. which tracks the movement of 23 industries to forecast upcoming influences on food, flavor and health trends. Suzy has a fascinating background that blends culinary arts and criminology.

She is a toxicologist, a certified chef, a registered dietician and has vast professional experience having worked for Mintel, the USDA, T. Marzetti Company and Nestle.

Go ahead, turn up the speakers, click play and listen to episode #056 of the Social Restaurant Podcast!]]>1281casual,fast,restaurant,trendscleanfullhttps://www.spreaker.com/user/nateriggs/healthy-dining-in-restaurants
Our guest this week is a longtime pro in the healthy dining and will discuss the state of healthy dining in the restaurant industry, tips for restaurants looking to improve healthy options and upcoming legislative changes in the industry.

In episode #055 of the Social Restaurant Podcast, I welcome Erica Bohm, VP and Director of Strategic Partnerships at Healthy Dining - the leading provider of nutrition related marketing and consulting services for restaurants. Right out of college, Erica gained experience with helping seniors and she noticed great disparities in their physical conditions - this sparked her passion for learning about healthy dining.

Erica returned to college and received her Masters in Community Health Education. Since then, she has amassed over 20 years in the healthy dining realm and has become a tremendous resource on the subject.

Go ahead, turn up the speakers, click play and listen to episode #055 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5180907Fri, 07 Nov 2014 22:02:59 +0000Nate RiggsAccording to a recent study released by the U.S. Department of Agriculture, working age adults consumed an average of 118 calories less per day than the previous four years studied. While America is still not where it should be from an overall health...
Our guest this week is a longtime pro in the healthy dining and will discuss the state of healthy dining in the restaurant industry, tips for restaurants looking to improve healthy options and upcoming legislative changes in the industry.

In episode #055 of the Social Restaurant Podcast, I welcome Erica Bohm, VP and Director of Strategic Partnerships at Healthy Dining - the leading provider of nutrition related marketing and consulting services for restaurants. Right out of college, Erica gained experience with helping seniors and she noticed great disparities in their physical conditions - this sparked her passion for learning about healthy dining.

Erica returned to college and received her Masters in Community Health Education. Since then, she has amassed over 20 years in the healthy dining realm and has become a tremendous resource on the subject.

Go ahead, turn up the speakers, click play and listen to episode #055 of the Social Restaurant Podcast!]]>1857dining,healthy,restaurantscleanfullhttps://www.spreaker.com/user/nateriggs/the-state-of-food-safety-in-the-u-s
We had the pleasure of meeting this week's guest at the latest National Restaurant Association show. Our guest will discuss his experience with food safety and some of the research that he has done in the area.

In episode #054 of the Social Restaurant Podcast, I welcome Kevin Roberts Associate Professor & Director of the Undergraduate Program in Hospitality Management at Kansas State University. Kevin has over 12 years of experience in the restaurant industry and has been teaching at Kansas State for 13 school years.

Dr. Roberts is an expert in food safety research and training and focuses specifically on overcoming employee barriers to food safety implementation in the commercial foodservice setting. He is the Director of the Center for Excellence for Food Safety Research in Children Nutrition Programs at Kansas State and member of numerous industry organizations including the International Association of Food Protection, the National Restaurant Association and the Foodservice Management Education Council.

Go ahead, turn up the speakers, click play and listen to episode #054 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5116778Thu, 23 Oct 2014 14:47:59 +0000Nate RiggsAccording to the CDC, each year foodborne illness impacts roughly 1-6 americans which translates to about 48 million people who are affected. Over 128,000 people are hospitalized annually and over 3,000 people die from some type of foodborne illness....
We had the pleasure of meeting this week's guest at the latest National Restaurant Association show. Our guest will discuss his experience with food safety and some of the research that he has done in the area.

In episode #054 of the Social Restaurant Podcast, I welcome Kevin Roberts Associate Professor & Director of the Undergraduate Program in Hospitality Management at Kansas State University. Kevin has over 12 years of experience in the restaurant industry and has been teaching at Kansas State for 13 school years.

Dr. Roberts is an expert in food safety research and training and focuses specifically on overcoming employee barriers to food safety implementation in the commercial foodservice setting. He is the Director of the Center for Excellence for Food Safety Research in Children Nutrition Programs at Kansas State and member of numerous industry organizations including the International Association of Food Protection, the National Restaurant Association and the Foodservice Management Education Council.

Go ahead, turn up the speakers, click play and listen to episode #054 of the Social Restaurant Podcast!]]>1620food,foodsafety,restaurants,safetycleanfullhttps://www.spreaker.com/user/nateriggs/local-store-marketing-for-restaurants
Our guest this week will shed some light on the importance of local store marketing for restaurants and how franchisors can work with franchisees to create successful marketing strategies.

In episode #053 of the Social Restaurant Podcast, I welcome Stephanie Krause, Vice President of Marketing at HuHot Mongolian Grill which has over 50 locations across 19 states. HuHot has been ranked among the top 500 franchises by Entrepreneur the last three years and was included in Inc.'s 5,000 Fastest Growing Companies.

Stephanie has a terrific background in restaurant marketing and has helped create strategies for both Panera and Quiznos. She has helped HuHot double in size and is a guru in assisting single-unit owners with implementing local marketing strategies.

Go ahead, turn up the speakers, click play and listen to episode #053 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5057923Thu, 09 Oct 2014 11:40:03 +0000Nate RiggsFor a franchisee, local store marketing can be an important but somewhat ambiguous focal point. According to localvox.com, a majority of marketing executives at franchise firms believe marketing is critical for the franchise's success, but 64% of...
Our guest this week will shed some light on the importance of local store marketing for restaurants and how franchisors can work with franchisees to create successful marketing strategies.

In episode #053 of the Social Restaurant Podcast, I welcome Stephanie Krause, Vice President of Marketing at HuHot Mongolian Grill which has over 50 locations across 19 states. HuHot has been ranked among the top 500 franchises by Entrepreneur the last three years and was included in Inc.'s 5,000 Fastest Growing Companies.

Stephanie has a terrific background in restaurant marketing and has helped create strategies for both Panera and Quiznos. She has helped HuHot double in size and is a guru in assisting single-unit owners with implementing local marketing strategies.

Go ahead, turn up the speakers, click play and listen to episode #053 of the Social Restaurant Podcast!]]>1586local,marketing,restaurants,storecleanfullhttps://www.spreaker.com/user/nateriggs/real-estate-for-restaurants
Our guest this week is a true foodie at heart and has combined his love for high quality cuisine with his expertise in finance and analytics. He has taken his expertise in real estate analytics and utilized it to help his company find top-notch locations during their period of massive expansion rates.

In episode #052 of the Social Restaurant Podcast, I welcome Greg Thornburn, Vice President of Real Estate at Luna Grill, a fast casual Mediterranean restaurant with a passion for quality ingredients and service. Luna Grill was recently named in the top 10 for 2014's Top 100 Fast Casual Movers and Shakers.

Greg has over 8 eight years in the real estate space and truly has a pulse on effective restaurant real estate best practices.

Go ahead, turn up the speakers, click play and listen to episode #052 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/5004279Thu, 25 Sep 2014 05:56:18 +0000Nate RiggsThere are hundreds of thousands of restaurant locations in the U.S. forming a massive $680+ billion industry. One topic we haven't hit on too much in the past goes back to that tried-and-true phrase that we all know: location, location, location. This...
Our guest this week is a true foodie at heart and has combined his love for high quality cuisine with his expertise in finance and analytics. He has taken his expertise in real estate analytics and utilized it to help his company find top-notch locations during their period of massive expansion rates.

In episode #052 of the Social Restaurant Podcast, I welcome Greg Thornburn, Vice President of Real Estate at Luna Grill, a fast casual Mediterranean restaurant with a passion for quality ingredients and service. Luna Grill was recently named in the top 10 for 2014's Top 100 Fast Casual Movers and Shakers.

Greg has over 8 eight years in the real estate space and truly has a pulse on effective restaurant real estate best practices.

Go ahead, turn up the speakers, click play and listen to episode #052 of the Social Restaurant Podcast!]]>1990realestate,restaurants,tipscleanfullhttps://www.spreaker.com/user/nateriggs/craft-cocktail-trends-for-restaurants
Our guest this week has earned perhaps the highest accolades you can in the cocktail/mixology field and is at the forefront of craft cocktail trends. He is the winner of a James Beard Award for "Outstanding Bar Program" and was recently dubbed 2014's best bartender in the world - that's right folks, #1 on the planet.

In episode #051 of the Social Restaurant Podcast, I welcome Charles Joly, co-founder of Crafthouse Cocktails, Principal at The Spirit Smith LLC beverage consultancy and current Beverage Director at The Aviary in Chicago.

Charles has worked in the industry for over 17 years and has truly separated himself from the pack when it comes to mastering the art of creating and delivering craft cocktails.

Go ahead, turn up the speakers, click play and listen to episode #051 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4905248Fri, 29 Aug 2014 16:31:28 +0000Nate RiggsThe first ever "cocktail party" was allegedly thrown by Mrs. Julia S. Walsh Jr. of St. Louis Missouri in May of 1917. Since then cocktails have continued to grow in popularity and are now ingrained in America's social culture. Our guest this week has...
Our guest this week has earned perhaps the highest accolades you can in the cocktail/mixology field and is at the forefront of craft cocktail trends. He is the winner of a James Beard Award for "Outstanding Bar Program" and was recently dubbed 2014's best bartender in the world - that's right folks, #1 on the planet.

In episode #051 of the Social Restaurant Podcast, I welcome Charles Joly, co-founder of Crafthouse Cocktails, Principal at The Spirit Smith LLC beverage consultancy and current Beverage Director at The Aviary in Chicago.

Charles has worked in the industry for over 17 years and has truly separated himself from the pack when it comes to mastering the art of creating and delivering craft cocktails.

Go ahead, turn up the speakers, click play and listen to episode #051 of the Social Restaurant Podcast!]]>1549aviary,bartender,cocktails,craft,restaurantscleanfullhttps://www.spreaker.com/user/nateriggs/impact-of-blogging-for-restaurants
Our guest on tap for this week hails from Columbus and is considered one of the foremost craft beer experts and consultants in the area.

In episode #050 of the Social Restaurant Podcast, I welcome Cheryl Harrison, president of speechbubble which focuses on connecting craft beer businesses with consumers. Cheryl is also the editor of Drink Up Columbus which delivers the latest scoop on imbibing in central Ohio.

Cheryl has been in the industry for more than three years now and has helped to build both halves of the bridge between craft beer businesses and consumers.

Go ahead, turn up the speakers, click play and listen to episode #50 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4877082Fri, 22 Aug 2014 00:48:25 +0000Nate RiggsDid you know that there are over 3,000 breweries in the United States and that this figure is the highest it has been since prohibition? But what does this mean for the restaurant industry? Our guest on tap for this week hails from Columbus and is...
Our guest on tap for this week hails from Columbus and is considered one of the foremost craft beer experts and consultants in the area.

In episode #050 of the Social Restaurant Podcast, I welcome Cheryl Harrison, president of speechbubble which focuses on connecting craft beer businesses with consumers. Cheryl is also the editor of Drink Up Columbus which delivers the latest scoop on imbibing in central Ohio.

Cheryl has been in the industry for more than three years now and has helped to build both halves of the bridge between craft beer businesses and consumers.

Go ahead, turn up the speakers, click play and listen to episode #50 of the Social Restaurant Podcast!]]>1486blogging,breweries,restaurantscleanfullhttps://www.spreaker.com/user/nateriggs/reasonable-wait-time-at-a-restaurant
Our guest this week wants to lower that number significantly- so he named his startup NoWait. NoWait is a technology assistant for restaurants, and allows hostesses to send patrons text messages when their table is ready.

In episode #049 of the Social Restaurant Podcast, I welcome Luke Panza, Co-founder and Director of Marketing for NoWait.

NoWait is a revolutionary product that allows consumers to spend more time at the table and less time waiting.

Luke brought his international restaurant experience to Pittsburgh to change what is considered a reasonable wait time at a restaurant- and thus NoWait was born.

Go ahead, turn up the speakers, click play and listen to episode #049 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4828830Fri, 08 Aug 2014 12:22:23 +0000Nate RiggsDid you know restaurants have wait lists an average of 6.6 hours per week, with the average wait time being 23 minutes. Is that a reasonable wait time at a restaurant? Our guest this week wants to lower that number significantly- so he named his...
Our guest this week wants to lower that number significantly- so he named his startup NoWait. NoWait is a technology assistant for restaurants, and allows hostesses to send patrons text messages when their table is ready.

In episode #049 of the Social Restaurant Podcast, I welcome Luke Panza, Co-founder and Director of Marketing for NoWait.

NoWait is a revolutionary product that allows consumers to spend more time at the table and less time waiting.

Luke brought his international restaurant experience to Pittsburgh to change what is considered a reasonable wait time at a restaurant- and thus NoWait was born.

Go ahead, turn up the speakers, click play and listen to episode #049 of the Social Restaurant Podcast!]]>1231podcast,restaurant,talk,technology,waitcleanfullhttps://www.spreaker.com/user/nateriggs/how-does-the-world-see-you
In episode #048 of the Social Restaurant Podcast, I welcome Sally Hogshead, CEO of Fascinate, Inc. and author of "How the World Sees You."

Sally has taken personality tests and given them a twist- her assessment shows How the World Sees You. Every archetype has three adjectives that show how others see you- and the reports that come with the assessment show you how to capitalize on those adjectives.

Interested in how this can apply to your business?

Go ahead, turn up the speakers, click play and listen to episode #048 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4798407Thu, 31 Jul 2014 16:09:38 +0000Nate RiggsDo you know your Fascination Advantages? Are you Power and Prestige? Or Passion and Trust? Out of the seven Advantages, everyone has a Primary, Secondary and Dormant Advantage. You can find out yours and your personality archetype on the Fascination...
In episode #048 of the Social Restaurant Podcast, I welcome Sally Hogshead, CEO of Fascinate, Inc. and author of "How the World Sees You."

Sally has taken personality tests and given them a twist- her assessment shows How the World Sees You. Every archetype has three adjectives that show how others see you- and the reports that come with the assessment show you how to capitalize on those adjectives.

Interested in how this can apply to your business?

Go ahead, turn up the speakers, click play and listen to episode #048 of the Social Restaurant Podcast!]]>2310brand,fascination,interview,personality,podcastcleanfullhttps://www.spreaker.com/user/nateriggs/marketing-and-finance-in-restaurantshttps://api.spreaker.com/episode/4773410Thu, 24 Jul 2014 23:46:50 +0000Nate Riggs1296finance,food,marketing,restaurant,talkcleanfullhttps://www.spreaker.com/user/nateriggs/046-back-to-basics
Until now, no one has documented this massive industry we all interact with every day.

In episode #045 of the Social Restaurant Podcast, I welcome Erle Dardick and Mike Tyler, the creators of Back to Basics, a restaurant documentary.

Erle, CEO of Monkey Media and writer of Back to Basics, is back on the show for the second time, the first being episode #013 on restaurant catering.

Mike Tyler, CEO of War Room Inc., visits the show for the first time to talk about his directing of Back to Basics.

You'll want to hear their thoughts on the restaurant industry and the unique perspective they've gained while making this film.

Go ahead, turn up the speakers, click play and listen to episode #046 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4745036Thu, 17 Jul 2014 19:37:58 +0000Nate RiggsThere's just under a million restaurants in the United States and 10% of the work force is employed by the restaurant industry. Until now, no one has documented this massive industry we all interact with every day. In episode #045 of the Social...
Until now, no one has documented this massive industry we all interact with every day.

In episode #045 of the Social Restaurant Podcast, I welcome Erle Dardick and Mike Tyler, the creators of Back to Basics, a restaurant documentary.

Erle, CEO of Monkey Media and writer of Back to Basics, is back on the show for the second time, the first being episode #013 on restaurant catering.

Mike Tyler, CEO of War Room Inc., visits the show for the first time to talk about his directing of Back to Basics.

You'll want to hear their thoughts on the restaurant industry and the unique perspective they've gained while making this film.

Go ahead, turn up the speakers, click play and listen to episode #046 of the Social Restaurant Podcast!]]>1728documentary,interview,radio,restaurant,talkcleanfullhttps://www.spreaker.com/user/nateriggs/srp-2345-chris-tomasso-28final-29
In episode #045 of the Social Restaurant Podcast, I welcome Chris Tomasso, Chief Marketing Officer at First Watch. First Watch has experienced an increase in same store sales 29 out of the last 30 years. How do they do it?

Yelp reviews are a large part of their business model. First Watch allows users to decide to review on their own without nudging or reminders, and they reply to nearly every review personally.

You'll want to hear Chris talk more about Yelp for restaurants, company culture and First Watch's many successes.]]>https://api.spreaker.com/episode/4714121Thu, 10 Jul 2014 03:10:44 +0000Nate RiggsDid you know every star on a Yelp review leads to a 5-9% increase in revenue for restaurants? One of the most useful tools you can utilize is Yelp for restaurants, as it increasingly affects your reputation. In episode #045 of the Social Restaurant...
In episode #045 of the Social Restaurant Podcast, I welcome Chris Tomasso, Chief Marketing Officer at First Watch. First Watch has experienced an increase in same store sales 29 out of the last 30 years. How do they do it?

Yelp reviews are a large part of their business model. First Watch allows users to decide to review on their own without nudging or reminders, and they reply to nearly every review personally.

You'll want to hear Chris talk more about Yelp for restaurants, company culture and First Watch's many successes.]]>1586firstwatch,podcast,restaurant,talkshow,yelpcleanfullhttps://www.spreaker.com/user/nateriggs/044-mobile-devices-and-cloud-computing
So how will the trend of mobile devices and cloud computing affect the restaurant industry? My guest this week tells us.

In episode #044 of the Social Restaurant Podcast, I welcome Anthony Lye, Chief Product Officer at Red Book Connect. Anthony has come to the States from across the pond, and has brought with him a great respect and understanding of the restaurant industry and it's needs.

Anthony's work for Red Book Connect has led them to become a top choice for large scale restaurant chains across the country including Buffalo Wild Wings and Uno Pizzeria and Grill.

You’ll also want to hear more about Anthony's take on how to address the Millennials populating the work force.

Go ahead, turn up the speakers, click play and listening to episode #044 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4659191Thu, 26 Jun 2014 03:11:29 +0000Nate RiggsMicrosoft spent 90 percent of it's 2011 research and development budget on cloud computing strategy and products, according to Wired. Since 2011, mentions of "the cloud" have skyrocketed, along with use of mobile devices. So how will the trend of...
So how will the trend of mobile devices and cloud computing affect the restaurant industry? My guest this week tells us.

In episode #044 of the Social Restaurant Podcast, I welcome Anthony Lye, Chief Product Officer at Red Book Connect. Anthony has come to the States from across the pond, and has brought with him a great respect and understanding of the restaurant industry and it's needs.

Anthony's work for Red Book Connect has led them to become a top choice for large scale restaurant chains across the country including Buffalo Wild Wings and Uno Pizzeria and Grill.

You’ll also want to hear more about Anthony's take on how to address the Millennials populating the work force.

Go ahead, turn up the speakers, click play and listening to episode #044 of the Social Restaurant Podcast!]]>2016cloudcomputing,mobile,restaurant,talkradio,technologycleanfullhttps://www.spreaker.com/user/nateriggs/episode-043-fast-food-vs-fast-causal
In episode #043 of the Social Restaurant Podcast, I welcome Sam Oches, Editor of QSR magazine. Sam started out as an Athens, Ohio townie and after graduating from Ohio University (Go Bobcats!) made his way to become the editor of a top restaurant industry magazine.

Sam is invested in the restaurant industry in every way, and has some great points on fast food vs fast casual and the healthier food movement.

You’ll also want to hear more about Sam's take on where the restaurant industry is headed.

Go ahead, turn up the speakers, click play and listening to episode #043 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4630825Thu, 19 Jun 2014 15:19:13 +0000Nate Riggs2013 brought the sixth consecutive year that the fast casual segment has grown. According to a study by The NPD Group, fast casual held to an 8 percent increase in traffic compared to zero percent in the QSR segment. So what is fast food vs fast...
In episode #043 of the Social Restaurant Podcast, I welcome Sam Oches, Editor of QSR magazine. Sam started out as an Athens, Ohio townie and after graduating from Ohio University (Go Bobcats!) made his way to become the editor of a top restaurant industry magazine.

Sam is invested in the restaurant industry in every way, and has some great points on fast food vs fast casual and the healthier food movement.

You’ll also want to hear more about Sam's take on where the restaurant industry is headed.

Go ahead, turn up the speakers, click play and listening to episode #043 of the Social Restaurant Podcast!]]>2238fastcausal,fastfood,interview,qsr,qsrmagazinecleanfullhttps://www.spreaker.com/user/nateriggs/42-cynthia-harriman-whole-grain-trends
In episode #042 of the Social Restaurant Podcast, I welcome Cynthia Harriman, Director of Food and Nutrition Strategies for Oldways and The Whole Grain Council. Cynthia has come from majoring in French and being a tax preparer to the role she has today, becoming a self-described "serial reinventor."

Cynthia joined Oldways in 2003 to help manage the Whole Grains Council, which she has grown from six members to almost 250. Under her management, the Whole Grain Stamp was born and is currently used in 41 countries!

You’ll also want to hear more about how Cynthia executes integrating whole grains in to her personal diet.

Go ahead, turn up the speakers, click play and listen to episode #042 of the Social Restaurant Podcast!]]>https://api.spreaker.com/episode/4567159Wed, 04 Jun 2014 03:21:46 +0000Nate RiggsIt takes one pound of flour to make a standard loaf of bread. But did you know you can get your recommended servings of whole grains from other sources by integrating whole grains like quinoa in to your diet? In episode #042 of the Social Restaurant...
In episode #042 of the Social Restaurant Podcast, I welcome Cynthia Harriman, Director of Food and Nutrition Strategies for Oldways and The Whole Grain Council. Cynthia has come from majoring in French and being a tax preparer to the role she has today, becoming a self-described "serial reinventor."

Cynthia joined Oldways in 2003 to help manage the Whole Grains Council, which she has grown from six members to almost 250. Under her management, the Whole Grain Stamp was born and is currently used in 41 countries!

You’ll also want to hear more about how Cynthia executes integrating whole grains in to her personal diet.

Go ahead, turn up the speakers, click play and listen to episode #042 of the Social Restaurant Podcast!]]>1183cleanfullhttps://www.spreaker.com/user/nateriggs/srp41jarrod-kelly-on-craft-beer-business
In episode #041 of the Social Restaurant Podcast, I welcome Jarod Kelly, Chief Happiness Officer of Hopjacks, a Pensacola, Flor. based restaurant with five unique locations and a hankering for craft beer. Yes, you read that title correctly- Jarod is in charge of keeping everyone happy from 112 taps at one location to an interactive wine menu at another.

After 17 years in the restaurant business from fast food to fine dining, Jarod has found his niche in a combination of family dining and late night eats.

You’ll also want to hear more about The Tin Cow, a Hopjacks location with spiked milkshakes to complement their great burgers.

Go ahead, turn up the speakers, click play and listening to episode #041 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a LIVE webinar from Netbase and Arby’s social media manager Josh Martin on May 28th at 10AM PST / 1PM EST. Josh is the man behind the now infamous Grammy’s tweet to Pharrell Williams that won his brand all kinds of attention on social media.
Learn more at http://bit.ly/Netbase-Arbys-CS]]>https://api.spreaker.com/episode/4508108Thu, 22 May 2014 22:57:18 +0000Nate RiggsDid you know 77% of America's hops come from the state of Washington, yet most Americans live within 10 miles of a craft brewery? In episode #041 of the Social Restaurant Podcast, I welcome Jarod Kelly, Chief Happiness Officer of Hopjacks, a...
In episode #041 of the Social Restaurant Podcast, I welcome Jarod Kelly, Chief Happiness Officer of Hopjacks, a Pensacola, Flor. based restaurant with five unique locations and a hankering for craft beer. Yes, you read that title correctly- Jarod is in charge of keeping everyone happy from 112 taps at one location to an interactive wine menu at another.

After 17 years in the restaurant business from fast food to fine dining, Jarod has found his niche in a combination of family dining and late night eats.

You’ll also want to hear more about The Tin Cow, a Hopjacks location with spiked milkshakes to complement their great burgers.

Go ahead, turn up the speakers, click play and listening to episode #041 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a LIVE webinar from Netbase and Arby’s social media manager Josh Martin on May 28th at 10AM PST / 1PM EST. Josh is the man behind the now infamous Grammy’s tweet to Pharrell Williams that won his brand all kinds of attention on social media.
Learn more at http://bit.ly/Netbase-Arbys-CS]]>1560beer,craft,craftbeer,podcast,restaurantcleanfullhttps://www.spreaker.com/user/nateriggs/srp-040-credit-card-security
In episode #040 of the Social Restaurant Podcast, I welcome Sean Kennedy, President of Cowboy Chicken, a system that was named by Forbes to be one of 5 Little Restaurant Chains to Buy Into in 2012.

Sean and his team take their customers trust and security very seriously and have come up with some ways to attack the problem of identity theft head on. They are also breaking just about norm when it comes to serving southern chicken.

Go ahead, turn up the speakers, click play and listening to episode #040 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a LIVE webinar from Netbase and Arby’s social media manager Josh Martin on May 28th at 10AM PST / 1PM EST. Josh is the man behind the now infamous Grammy’s tweet to Pharrell Williams that won his brand all kinds of attention on social media.
Learn more at http://bit.ly/Netbase-Arbys-CS]]>https://api.spreaker.com/episode/4465420Wed, 14 May 2014 05:16:04 +0000Nate RiggsHave you ever eaten at a restaurant and left your copy of the receipt on the table? If so, you could be playing a risky game with your credit card data security. Javelin Strategy and Research recently found in their annual survey of identity theft...
In episode #040 of the Social Restaurant Podcast, I welcome Sean Kennedy, President of Cowboy Chicken, a system that was named by Forbes to be one of 5 Little Restaurant Chains to Buy Into in 2012.

Sean and his team take their customers trust and security very seriously and have come up with some ways to attack the problem of identity theft head on. They are also breaking just about norm when it comes to serving southern chicken.

Go ahead, turn up the speakers, click play and listening to episode #040 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a LIVE webinar from Netbase and Arby’s social media manager Josh Martin on May 28th at 10AM PST / 1PM EST. Josh is the man behind the now infamous Grammy’s tweet to Pharrell Williams that won his brand all kinds of attention on social media.
Learn more at http://bit.ly/Netbase-Arbys-CS]]>1707chicken,creditcard,podcast,restaurant,securitycleanfullhttps://www.spreaker.com/user/nateriggs/039-peter-cancro-point-of-sale-systems
In episode #039 of the Social Restaurant Podcast, I welcome Peter Cancro, Founder and CEO of Jersey Mikes, a formidable player in the sub category with a near 1300 locations open or in development.

Peter’s story is unique, getting his start in the restaurant business at age 14 and then passing on a potential football career to raise the capital to buy his first sub shop by age 17. Peter has won multiple awards for his work in growing Jersey Mikes including the prestigious 2013 Golden Chain Award as well as IFA Entrepreneur of the Year.

This guy knows how to build a franchised restaurant system. You’ll want to hear what he shares in this week’s interview.

Go ahead, turn up the speakers, click play and listening to episode #039 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by NR Media Group and Netbase Solutions, and see examples of some of the top FastCasual Brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4431314Tue, 06 May 2014 17:21:03 +0000Nate RiggsIt’s rumored that the Sub or ‘Submarine’ had it’s origin in Boston MA around the time of World War II. Since that time and due to large pushes by franchised systems, this deli style sandwich has become an international hit. In episode #039 of the...
In episode #039 of the Social Restaurant Podcast, I welcome Peter Cancro, Founder and CEO of Jersey Mikes, a formidable player in the sub category with a near 1300 locations open or in development.

Peter’s story is unique, getting his start in the restaurant business at age 14 and then passing on a potential football career to raise the capital to buy his first sub shop by age 17. Peter has won multiple awards for his work in growing Jersey Mikes including the prestigious 2013 Golden Chain Award as well as IFA Entrepreneur of the Year.

This guy knows how to build a franchised restaurant system. You’ll want to hear what he shares in this week’s interview.

Go ahead, turn up the speakers, click play and listening to episode #039 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by NR Media Group and Netbase Solutions, and see examples of some of the top FastCasual Brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp]]>1861jerseymikes,podcast,pointofsalesystems,restaurant,srpcleanfullhttps://www.spreaker.com/user/nateriggs/038-corporate-culture-in-virtual-offices
In episode #038 of the Social Restaurant Podcast, I welcome Dan Ponton, CEO of Roosters, an Ohio-based franchised system with 31 locations, no corporate office and an executive workforce that works from the restaurants and their homes.

Dan has mastered the art of building corporate culture in what some might consider an impossible setting for a restaurant system. And yet, Roosters has had great success, growing steadily in both franchised and corporate locations, promoting tested employees up from within the system into corporate roles and get this – in 22 years of operation, they’ve never closed a single location!

You’ll also want to hear more about Dan’s unique and incredibly fiscally responsible approach to acquiring real estate for new Roosters locations. Trust me when I say that we can all learn a lot of this story!

Go ahead, turn up the speakers, click play and listening to episode #038 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by NR Media Group and Netbase Solutions, and see examples of some of the top FastCasual Brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4377488Wed, 23 Apr 2014 20:57:11 +0000Nate RiggsForrester Research predicts that by 2016 more than 63 million Americans will be working from the comfort of their homes. But does this stat actually apply to the corporate culture of restaurant systems? My guest today is living proof that it does....
In episode #038 of the Social Restaurant Podcast, I welcome Dan Ponton, CEO of Roosters, an Ohio-based franchised system with 31 locations, no corporate office and an executive workforce that works from the restaurants and their homes.

Dan has mastered the art of building corporate culture in what some might consider an impossible setting for a restaurant system. And yet, Roosters has had great success, growing steadily in both franchised and corporate locations, promoting tested employees up from within the system into corporate roles and get this – in 22 years of operation, they’ve never closed a single location!

You’ll also want to hear more about Dan’s unique and incredibly fiscally responsible approach to acquiring real estate for new Roosters locations. Trust me when I say that we can all learn a lot of this story!

Go ahead, turn up the speakers, click play and listening to episode #038 of the Social Restaurant Podcast.

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by NR Media Group and Netbase Solutions, and see examples of some of the top FastCasual Brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp]]>2360corporate,culture,podcast,restaurant,roosterscleanfullhttps://www.spreaker.com/user/nateriggs/37-using-google-glass-in-restaurants
In episode #037 of the Social Restaurant Podcast, I welcome Jason Smylie, EVP, CIO and CMO of Caproitti’s Sandwich Shop, a franchised system that has recently opened their 100th location. Jason has lead the charge on implementing the chains entire technology infrastructure – from POS System to a franchisee Intranet and everything in between. But they didn’t stop there. Jason and his team at Caprioitti’s are the first restaurant system to experiment with adopting Google Glass as a tool in their standard employee-training program.

This is one of the most innovating stories we’ve had the privilege of telling on the show, so make sure to listen in on our talk with Jason!

Go ahead, turn up the speakers, click play and listening to episode #037 of the Social Restaurant Podcast.

And as always, the Social Restaurant Podcast wouldn’t be possible without the generous support our show sponsors. Please support them!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4345861Wed, 16 Apr 2014 15:13:38 +0000Nate RiggsYou’ve heard us mention Google Glass a few times on the show, right? But what exactly is Google Glass? And more importantly, does it have any use cases in my restaurant system? In episode #037 of the Social Restaurant Podcast, I welcome Jason...
In episode #037 of the Social Restaurant Podcast, I welcome Jason Smylie, EVP, CIO and CMO of Caproitti’s Sandwich Shop, a franchised system that has recently opened their 100th location. Jason has lead the charge on implementing the chains entire technology infrastructure – from POS System to a franchisee Intranet and everything in between. But they didn’t stop there. Jason and his team at Caprioitti’s are the first restaurant system to experiment with adopting Google Glass as a tool in their standard employee-training program.

This is one of the most innovating stories we’ve had the privilege of telling on the show, so make sure to listen in on our talk with Jason!

Go ahead, turn up the speakers, click play and listening to episode #037 of the Social Restaurant Podcast.

And as always, the Social Restaurant Podcast wouldn’t be possible without the generous support our show sponsors. Please support them!

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2135augmented_reality,franchising,googleglass,restaurants,technologycleanfullhttps://www.spreaker.com/user/nateriggs/036-using-social-to-grow-a-franchise
If you guessed Frozen Yogurt, you are dead on! "FroYo"—as the product often is called by a growing number of fans — has grown in part because customers prefer a healthy alternative to ice cream and other calorie-heavy desserts.

In episode #036 of the Social Restaurant Podcast, I welcome Dan Kim, Founder and Chief Concept Officer of Red Mango. His brand and company has won more industry awards and honors than any other segment player, including being rated number 1 in the FroYo category by Zagat in 2011.

Dan and l discuss his journey as a food service entrepreneur, his personal use of social media as an executive ambassador of his brand and much more. You don’t want to miss this interview with Dan!

Go ahead, turn up the speakers, click play and listening to episode #036 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4313973Wed, 09 Apr 2014 17:57:50 +0000Nate RiggsIn October if 2013, CNBC reported that major America private equity firms have been pouring money into an early stage restaurant industry segment that is poised for explosive growth over the next decade. If you guessed Frozen Yogurt, you are dead...
If you guessed Frozen Yogurt, you are dead on! "FroYo"—as the product often is called by a growing number of fans — has grown in part because customers prefer a healthy alternative to ice cream and other calorie-heavy desserts.

In episode #036 of the Social Restaurant Podcast, I welcome Dan Kim, Founder and Chief Concept Officer of Red Mango. His brand and company has won more industry awards and honors than any other segment player, including being rated number 1 in the FroYo category by Zagat in 2011.

Dan and l discuss his journey as a food service entrepreneur, his personal use of social media as an executive ambassador of his brand and much more. You don’t want to miss this interview with Dan!

Go ahead, turn up the speakers, click play and listening to episode #036 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2135froyo,frozenyogurt,interview,podcast,socialmediacleanfullhttps://www.spreaker.com/user/nateriggs/035-well-defined-restaurant-concepts
In episode #035 of the Social Restaurant Podcast, I welcome Liz Lessner to the show. Liz is one of Columbus, Ohio’s premiere restaurateurs, developing a family of some of the most popular local eateries in our great city. Her concepts include everything from hot dog joints to clandestine Pin Up Girl-themed pubs.

Liz and l discuss her journey as a food service entrepreneur, the importance of site selection and what it takes to develop restaurant concepts that generate local buzz.

Go ahead, turn up the speakers, click play and listening to episode #035 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4277651Wed, 02 Apr 2014 15:21:14 +0000Nate RiggsA 2005 study conducted by researchers at the Ohio State University found that while a clear business plan and strategy is important, the most successful restaurant owners all had one thing in common -- a well-defined concept that not only provided a...
In episode #035 of the Social Restaurant Podcast, I welcome Liz Lessner to the show. Liz is one of Columbus, Ohio’s premiere restaurateurs, developing a family of some of the most popular local eateries in our great city. Her concepts include everything from hot dog joints to clandestine Pin Up Girl-themed pubs.

Liz and l discuss her journey as a food service entrepreneur, the importance of site selection and what it takes to develop restaurant concepts that generate local buzz.

Go ahead, turn up the speakers, click play and listening to episode #035 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2225columbus,concept,interview,podcast,restaurantcleanfullhttps://www.spreaker.com/user/nateriggs/034-the-great-american-hotdog-joint
A classic American food cherished by everyone from hipsters to school kids and sports fans alike, the hotdog trend has gained momentum in recent years, moving these mouth-watering American delicacies from microwaves, baseball fields and theme parks to the U.S. cities across the map.

But what makes a good hotdog – I mean a really good hotdog? Our guest this week is here to tell you want to look for.

In episode #034 of the Social Restaurant Podcast, I welcome Jonathan Luther Jr., Co-Founder, Concept Designer and Proprietor of JJ’s Red Hots, a start up hotdog joint based in the heart of Charlotte, North Carolina. Jon and his dad – a retired restaurant executive whose led little brands like Popeye’s Chicken and Dunkin Donuts – have set out to spread the love for this classic American food, one hotdog at a time.

I really enjoy this interview with Jonathan, not only for his story, but also for the sense of passion you can hear in his voice when he talks about JJ’s. Jon shares lessons and advice on conducting business with family, following your dream and passion, and how to approach concept growth.

Go ahead, turn up the speakers, click play and listening to episode #034 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4244474Wed, 26 Mar 2014 15:21:51 +0000Nate RiggsIf there’s one food that’s probably made its way into the mouths of just about everyone in America: the hotdog. A classic American food cherished by everyone from hipsters to school kids and sports fans alike, the hotdog trend has gained momentum...
A classic American food cherished by everyone from hipsters to school kids and sports fans alike, the hotdog trend has gained momentum in recent years, moving these mouth-watering American delicacies from microwaves, baseball fields and theme parks to the U.S. cities across the map.

But what makes a good hotdog – I mean a really good hotdog? Our guest this week is here to tell you want to look for.

In episode #034 of the Social Restaurant Podcast, I welcome Jonathan Luther Jr., Co-Founder, Concept Designer and Proprietor of JJ’s Red Hots, a start up hotdog joint based in the heart of Charlotte, North Carolina. Jon and his dad – a retired restaurant executive whose led little brands like Popeye’s Chicken and Dunkin Donuts – have set out to spread the love for this classic American food, one hotdog at a time.

I really enjoy this interview with Jonathan, not only for his story, but also for the sense of passion you can hear in his voice when he talks about JJ’s. Jon shares lessons and advice on conducting business with family, following your dream and passion, and how to approach concept growth.

Go ahead, turn up the speakers, click play and listening to episode #034 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2249hotdog,interview,jjsredhots,podcast,startupcleanfullhttps://www.spreaker.com/user/nateriggs/033-wearable-technology-in-restaurants
In episode #033 of the Social Restaurant Podcast, I welcome Michael Atkinson back to the show. Michel is a restaurant technology entrepreneur and investor and the founder of FohBoh.com – the restaurant industries first dedicated social network. He is also a now officially a regular guest on the show and we’re delighted to have him back!

Michael and I discuss everything from Google Glass applications in restaurants and franchises to the University of Texas Food Tech Lab and the new Austin Food tech Incubator.

Go ahead, turn up the speakers, click play and listening to episode #033 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4214116Wed, 19 Mar 2014 22:05:26 +0000Nate RiggsDo you wear Glass? Google Glass made huge waves a few years back when the Internet giant announced its development and limited release. Since that time, the focus of just about all of the big tech trade shows has been on the rising trend and...
In episode #033 of the Social Restaurant Podcast, I welcome Michael Atkinson back to the show. Michel is a restaurant technology entrepreneur and investor and the founder of FohBoh.com – the restaurant industries first dedicated social network. He is also a now officially a regular guest on the show and we’re delighted to have him back!

Michael and I discuss everything from Google Glass applications in restaurants and franchises to the University of Texas Food Tech Lab and the new Austin Food tech Incubator.

Go ahead, turn up the speakers, click play and listening to episode #033 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2060google_glass,interview,podcast,restaurants,wearable_technologycleanfullhttps://www.spreaker.com/user/nateriggs/032-restaurant-design-and-patterns
In episode #032 of the Social Restaurant Podcast, I welcome Geraldine Blanchot, Co-Founder of PatternPods, a start up company that works with restaurants and retailers to help blend consumer psychology with great design to create an environmental experience that entices your customers to buy more, and keep coming back.

Geraldine has spent her career as a designer, traveling the world to get inspiration for the patterns, colors and textiles that help brands and locations stick in the mind of the consumer. It’s fascinating stuff to ponder, and I know you’ll think differently about your restaurant environment after listening to this interview.

Go ahead, turn up the speakers, click play and listening to episode #032 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/4184665Thu, 13 Mar 2014 15:35:00 +0000Nate RiggsWhen you walk into your favorite lunch spot, do you notice what’s hanging on the wall? What about the carpet, or the upholstery in the booth where you sit to eat your lunch? My guess is, probably not – but all of those design elements absolutely have...
In episode #032 of the Social Restaurant Podcast, I welcome Geraldine Blanchot, Co-Founder of PatternPods, a start up company that works with restaurants and retailers to help blend consumer psychology with great design to create an environmental experience that entices your customers to buy more, and keep coming back.

Geraldine has spent her career as a designer, traveling the world to get inspiration for the patterns, colors and textiles that help brands and locations stick in the mind of the consumer. It’s fascinating stuff to ponder, and I know you’ll think differently about your restaurant environment after listening to this interview.

Go ahead, turn up the speakers, click play and listening to episode #032 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

NETBASE SOLUTIONS
Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a new eBook produced in partnership by Nate Riggs and Netbase Solutions, and see examples of five brands already taking advantage of the insights that live in the social media conversation. Download the eBook >> http://bit.ly/NetBase-srp

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>1845design,interview,restaurants,talk,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/031-chipotle-farmed-and-dangerous
In episode #031 of the Social Restaurant Podcast, I welcome Chris Arnold to the show to talk all things Chipotle. Chris is the PR and Communications Director for Chipotle Mexican Grill and has been at the helm since 2003 and behind a lot of the burrito-slinging giant’s successful outreach.

Chris and I discuss a lot of stuff, but pay special attention to the making of his brand’s new satirical comedy series on Hulu and Hulu+, “Farmed and Dangerous”. Trust me when I say that this is an episode that will be near and dear to your own heart, LCD screen and hungry tummy.

Go ahead, turn up the speakers, click play and listening to episode #031 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4112468Wed, 26 Feb 2014 15:13:30 +0000Nate RiggsWe talk a lot about restaurant trends on the Social Restaurant Podcast. From consumer demand for ‘farm to table’ options to the shift towards fast casual to how restaurants are using content marketing strategies, our guest and his brand have emerged...
In episode #031 of the Social Restaurant Podcast, I welcome Chris Arnold to the show to talk all things Chipotle. Chris is the PR and Communications Director for Chipotle Mexican Grill and has been at the helm since 2003 and behind a lot of the burrito-slinging giant’s successful outreach.

Chris and I discuss a lot of stuff, but pay special attention to the making of his brand’s new satirical comedy series on Hulu and Hulu+, “Farmed and Dangerous”. Trust me when I say that this is an episode that will be near and dear to your own heart, LCD screen and hungry tummy.

Go ahead, turn up the speakers, click play and listening to episode #031 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>2295chipotle,farmedanddangerous,hulu,interview,podcastcleanfullhttps://www.spreaker.com/user/nateriggs/030-healthy-menu-options-for-kids
As a parent, I can tell you first hand that it’s always a challenge to find good, healthy food that your kids can get excited about – let alone a fun and entertaining dining environment to where you can enjoy dinner as a family.

That’s why I’m excited about my guest this week – I think she’s found the answer!

In episode #030 of the Social Restaurant Podcast, I welcome Shannon Payette Seip Co-Founder of Bean Sprouts, an innovative new concept based in Seattle Washington that’s taking this challenge head on.

Shannon and I discuss everything from how to get kids excited about healthy culinary to the fun and quirky brand that she and her partner Kelly have developed to keep the attention of both kids and their parents.

Go ahead, turn up the speakers, click play and listening to episode #029 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4110764Wed, 26 Feb 2014 02:54:01 +0000Nate RiggsI love my kids, but sometimes they can be the pickiest of eaters. And when they’re not happy with the menu, my wife and I hear about it to no end. As a parent, I can tell you first hand that it’s always a challenge to find good, healthy food that...
As a parent, I can tell you first hand that it’s always a challenge to find good, healthy food that your kids can get excited about – let alone a fun and entertaining dining environment to where you can enjoy dinner as a family.

That’s why I’m excited about my guest this week – I think she’s found the answer!

In episode #030 of the Social Restaurant Podcast, I welcome Shannon Payette Seip Co-Founder of Bean Sprouts, an innovative new concept based in Seattle Washington that’s taking this challenge head on.

Shannon and I discuss everything from how to get kids excited about healthy culinary to the fun and quirky brand that she and her partner Kelly have developed to keep the attention of both kids and their parents.

Go ahead, turn up the speakers, click play and listening to episode #029 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>2349family,healthyfood,interview,kids,podcastcleanfullhttps://www.spreaker.com/user/nateriggs/029-content-marketing-and-franchising
My guest this week believes that all three work together to create a key formula that is critical to success. And in his system, he sits right in the middle of the cross section between the three leading the charge for explosive growth.

In episode #029 of the Social Restaurant Podcast, I talk with Matt Debusk, Vice President of Brand for Great Wraps, an Atlanta-based concept with only one corporate-owned location.

Matt and I discuss everything from brand and franchise development to website development and also how to build a sustainable content program that taps mixes local-level content to top down stories.

Go ahead, turn up the speakers, click play and listening to episode #029 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4077008Wed, 19 Feb 2014 15:30:55 +0000Nate RiggsHow important of a role does brand play when growing a franchised restaurant system? And, what about content marketing? My guest this week believes that all three work together to create a key formula that is critical to success. And in his system,...
My guest this week believes that all three work together to create a key formula that is critical to success. And in his system, he sits right in the middle of the cross section between the three leading the charge for explosive growth.

In episode #029 of the Social Restaurant Podcast, I talk with Matt Debusk, Vice President of Brand for Great Wraps, an Atlanta-based concept with only one corporate-owned location.

Matt and I discuss everything from brand and franchise development to website development and also how to build a sustainable content program that taps mixes local-level content to top down stories.

Go ahead, turn up the speakers, click play and listening to episode #029 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1889contentmarketing,franchising,interview,podcast,restaurantscleanfullhttps://www.spreaker.com/user/nateriggs/028-live-from-the-napics-conference

This year marked the 11th year for NAPICS. With more than 4,000 attendees and 175 exhibitors, the conference was full of talented operators, purveyors and other restaurant personnel within the pizza and ice cream segment.

In episode #028 of the Social Restaurant Podcast, I talk with exhibitors, attendees, Ohio Restaurant Association board members and even a few students who competed in the ProStart Competition – contest where teams of students work to design and plan every aspect of their own restaurant concept.

Go ahead, turn up the speakers, click play and listening to episode #028 of the Social Restaurant Podcast.


And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4043519Thu, 13 Feb 2014 01:31:23 +0000Nate RiggsIn this special edition of the show, we’re broadcasting live from the Columbus Convention Center at the Ohio Restaurant Association’s NAPICS event, the largest tradeshow in North America specifically focused on the Pizza and Ice Cream categories....

This year marked the 11th year for NAPICS. With more than 4,000 attendees and 175 exhibitors, the conference was full of talented operators, purveyors and other restaurant personnel within the pizza and ice cream segment.

In episode #028 of the Social Restaurant Podcast, I talk with exhibitors, attendees, Ohio Restaurant Association board members and even a few students who competed in the ProStart Competition – contest where teams of students work to design and plan every aspect of their own restaurant concept.

Go ahead, turn up the speakers, click play and listening to episode #028 of the Social Restaurant Podcast.


And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1999conference,interview,napics,podcast,restaurantcleanfullhttps://www.spreaker.com/user/nateriggs/27-pr-media-relations-for-restaurants
My guest this week lives and breathes this challenge every single day. She and her innovative firm have also helped brands like Chic-Fil-A, Panara Bread and others to combat this challenging landscape head on and get their messages out to the masses of customers who now consume media more frequently than ever before, often times from the smartphone they carry in their pants.

In episode #027 of the Social Restaurant Podcast, I talk with Kate Finley, CEO of Belle Communications, a Columbus Ohio-based public relations firm that operates on a virtual agency model.

Kate and I discuss everything from agency business models, this past week’s Super Bowl marketing campaigns to Chipotle’s approach in releasing their original, Hulu-syndicated series, ‘Farmed & Dangerous’.

Go ahead, turn up the speakers, click play and listening to episode #027 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/4004359Wed, 05 Feb 2014 16:10:15 +0000Nate RiggsThe media landscape has fragmented in a big way. And because of this, what used to be a clear process for creating PR ad media relations outreach campaigns has also shifted. What is your brand to do in when the public now has so many media sources...
My guest this week lives and breathes this challenge every single day. She and her innovative firm have also helped brands like Chic-Fil-A, Panara Bread and others to combat this challenging landscape head on and get their messages out to the masses of customers who now consume media more frequently than ever before, often times from the smartphone they carry in their pants.

In episode #027 of the Social Restaurant Podcast, I talk with Kate Finley, CEO of Belle Communications, a Columbus Ohio-based public relations firm that operates on a virtual agency model.

Kate and I discuss everything from agency business models, this past week’s Super Bowl marketing campaigns to Chipotle’s approach in releasing their original, Hulu-syndicated series, ‘Farmed & Dangerous’.

Go ahead, turn up the speakers, click play and listening to episode #027 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1977interview,mediarelations,podcast,publicrelations,restaurantcleanfullhttps://www.spreaker.com/user/nateriggs/26-farm-to-table-family-business
My guest this week comes from a brand that lives and breaths sustainable throughout their system, so much so that it’s a core part of their brand marketing as well as their family values.

In episode #026 of the Social Restaurant Podcast, I talk with Cynthia Hess, Training and Human Resources Director of Elevation Burger, a Washington D.C.-based fast casual franchise that prides itself on the sustainability of their system, serving food that’s better for you and better for the environment as well as their passion for delivering the ultimate customer experience.

Cynthia Hess also plays the role of big sister to Hans Hess, Elevation Burgers founder. Our conversation dives into how she and her family have successfully mixed business and family to make Elevation Burger one of the hottest international better burger franchises in the game.

Go ahead, turn up the speakers, click play and listening to episode #026 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/3966893Wed, 29 Jan 2014 16:06:05 +0000Nate RiggsThe “Farm to Table” movement is on just about every restaurateur’s mind in 2014. Consumers are demanding things like organic and locally grown produce, grass fed beef and free range eggs. And yet, not many chains have figured out how to execute Farm...
My guest this week comes from a brand that lives and breaths sustainable throughout their system, so much so that it’s a core part of their brand marketing as well as their family values.

In episode #026 of the Social Restaurant Podcast, I talk with Cynthia Hess, Training and Human Resources Director of Elevation Burger, a Washington D.C.-based fast casual franchise that prides itself on the sustainability of their system, serving food that’s better for you and better for the environment as well as their passion for delivering the ultimate customer experience.

Cynthia Hess also plays the role of big sister to Hans Hess, Elevation Burgers founder. Our conversation dives into how she and her family have successfully mixed business and family to make Elevation Burger one of the hottest international better burger franchises in the game.

Go ahead, turn up the speakers, click play and listening to episode #026 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1918burger,familybiz,farm,franchise,podcastcleanfullhttps://www.spreaker.com/user/nateriggs/024-growing-a-fast-casual-franchise
My guest this week has taken this model, spiced it up with a little bit Carolina BBQ expertise and flipped that model on it’s head, offering his franchisee’s access to multiple concepts.

In episode #024 of the Social Restaurant Podcast, I talk with Brian Bailey, CEO of Ichor Restaurant group, a rapidly growing Canton, Ohio-based fast casual franchise that has built an interesting model to allow franchisees to open up multiple restaurants in the same town – all under different brand names and flavor profiles.

Brian brings all kinds of energy and enthusiasm to this week’s show and is not only a restaurant innovator, but also an award winning BBQ expert who’s skills have been honed in the pits.

Go ahead, turn up the speakers, click play and listening to episode #024 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/3929954Wed, 22 Jan 2014 15:36:36 +0000Nate RiggsMost restaurant holding companies grow by blowing out a popular concept and then acquiring concepts to add to the mix. My guest this week has taken this model, spiced it up with a little bit Carolina BBQ expertise and flipped that model on it’s...
My guest this week has taken this model, spiced it up with a little bit Carolina BBQ expertise and flipped that model on it’s head, offering his franchisee’s access to multiple concepts.

In episode #024 of the Social Restaurant Podcast, I talk with Brian Bailey, CEO of Ichor Restaurant group, a rapidly growing Canton, Ohio-based fast casual franchise that has built an interesting model to allow franchisees to open up multiple restaurants in the same town – all under different brand names and flavor profiles.

Brian brings all kinds of energy and enthusiasm to this week’s show and is not only a restaurant innovator, but also an award winning BBQ expert who’s skills have been honed in the pits.

Go ahead, turn up the speakers, click play and listening to episode #024 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1862branding,fastcasual,franchise,interview, podcastcleanfullhttps://www.spreaker.com/user/nateriggs/025-building-restaurant-brands
From internal communications to marketing to the local restaurant environment, strong branding must be a corner stone of any chain’s growth and success.

My guest this week has so many compelling stories to tell about how his company's brand has proliferated the organization – from new restaurant environments to developing a tagline taken from the company’s namesake and using it to focus internal employees, process improvement initiatives and even franchise growth. It’s truly an amazing story from a big thinking industry leader.

In episode #025 of the Social Restaurant Podcast, I talk with Kelly Roddy, CEO of Schlotzsky’s Deli, an international franchise of more than 3500 locations owned and operated by FOCUS Brands, Inc.

Kelly brings an interesting and comprehensive paradigm on restaurant branding as well as insights and intelligence on his company, it’s parent company and more.

Go ahead, turn up the speakers, click play and listening to episode #025 of the Social Restaurant Podcast.

And as always, please support our show sponsors:


ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>https://api.spreaker.com/episode/3894405Wed, 15 Jan 2014 14:53:08 +0000Nate RiggsAs a marketer by trade, the power of branding has always fascinated me. But for multi-unit restaurants, developing and stewarding a brand is a very serious business. From internal communications to marketing to the local restaurant environment,...
From internal communications to marketing to the local restaurant environment, strong branding must be a corner stone of any chain’s growth and success.

My guest this week has so many compelling stories to tell about how his company's brand has proliferated the organization – from new restaurant environments to developing a tagline taken from the company’s namesake and using it to focus internal employees, process improvement initiatives and even franchise growth. It’s truly an amazing story from a big thinking industry leader.

In episode #025 of the Social Restaurant Podcast, I talk with Kelly Roddy, CEO of Schlotzsky’s Deli, an international franchise of more than 3500 locations owned and operated by FOCUS Brands, Inc.

Kelly brings an interesting and comprehensive paradigm on restaurant branding as well as insights and intelligence on his company, it’s parent company and more.

Go ahead, turn up the speakers, click play and listening to episode #025 of the Social Restaurant Podcast.

And as always, please support our show sponsors:


ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene

NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp]]>1910branding,ceo,interview,restaurant,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/023-investing-in-restaurants-and-tech
This year promises to keep restaurateurs on their toes as the intersection between restaurant operations, marketing and technology becomes a cross road that everyone in the business will pass at some point.

My guest this week has been traveling that exact road for the majority of his career, gaining experience as an front line restaurant employee who climbed the ranks to open locations for major brands, found his own concepts and even build technology companies. He’s also a n experience investment banker working to help seed new concepts and develop affordable technologies that help take the guess work out of running efficient operations.

In episode #023 of the Social Restaurant Podcast, I talk with Michael Atkinson, Food, Tech and Media entrepreneur and founder of FohBoh.com and the former Foodservice Social Media Universe conference.

Michael brings 25 years of restaurant and technology industry experience to the show, sharing his vision on where things are headed next year. I can guarantee that this is a conversation you won’t want to miss.


Go ahead, turn up the speakers, click play and listening to episode #023 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3862562Thu, 09 Jan 2014 01:58:53 +0000Nate RiggsPerhaps you’re considering investing in the restaurant or technology businesses in 2014. If that’s you, then you already know the stakes are incredibly high. One misstep can leave you jobless and with an empty wallet. This year promises to keep...
This year promises to keep restaurateurs on their toes as the intersection between restaurant operations, marketing and technology becomes a cross road that everyone in the business will pass at some point.

My guest this week has been traveling that exact road for the majority of his career, gaining experience as an front line restaurant employee who climbed the ranks to open locations for major brands, found his own concepts and even build technology companies. He’s also a n experience investment banker working to help seed new concepts and develop affordable technologies that help take the guess work out of running efficient operations.

In episode #023 of the Social Restaurant Podcast, I talk with Michael Atkinson, Food, Tech and Media entrepreneur and founder of FohBoh.com and the former Foodservice Social Media Universe conference.

Michael brings 25 years of restaurant and technology industry experience to the show, sharing his vision on where things are headed next year. I can guarantee that this is a conversation you won’t want to miss.


Go ahead, turn up the speakers, click play and listening to episode #023 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>1693interviews,investing,restaurants,talkshow,technologiescleanfullhttps://www.spreaker.com/user/nateriggs/022-the-best-of-2013the restaurant industry.

This special edition episode recaps some of the most compelling interview with restaurant CEO’s who are working to innovate and shape the trends that
will drive the restaurant business this year.

In episode #022 of the Social Restaurant Podcast, I look back on the show humble beginnings as an idea and primitive recording produced in my
basement to where it is today – a fully produced and syndicated audio podcast that has been downloaded by over 4000 listeners in the restaurant industry to date.

You’ll hear clips from interviews with Erle Dardick, life-long catering expert and CEO of MonleyMedia Software, as well as Carl Howard, turnaround agent and CEO of the popular QSR brand Fazolis, as well as Don Fox, CEO of
Firehouse Subs, a 19-year-old concept that was recently named by QSR Magazine as one of the Best Franchise Deals of 2013.

Go ahead, turn up the speakers, click play and listening to episode #022 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how
it’s produced. At On Scene Productions, we develop multi-channel video
content strategies to help clients fill the entire sales funnel, from
introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3839710Fri, 03 Jan 2014 23:59:20 +0000Nate RiggsThe Social Restaurant Podcast launched with it’s inaugural episode back in March of 2013. Since that time, we’ve produced 22 episodes and had the opportunity to sit and talk with some of the best and brightest leaders in the restaurant industry. This...the restaurant industry.

This special edition episode recaps some of the most compelling interview with restaurant CEO’s who are working to innovate and shape the trends that
will drive the restaurant business this year.

In episode #022 of the Social Restaurant Podcast, I look back on the show humble beginnings as an idea and primitive recording produced in my
basement to where it is today – a fully produced and syndicated audio podcast that has been downloaded by over 4000 listeners in the restaurant industry to date.

You’ll hear clips from interviews with Erle Dardick, life-long catering expert and CEO of MonleyMedia Software, as well as Carl Howard, turnaround agent and CEO of the popular QSR brand Fazolis, as well as Don Fox, CEO of
Firehouse Subs, a 19-year-old concept that was recently named by QSR Magazine as one of the Best Franchise Deals of 2013.

Go ahead, turn up the speakers, click play and listening to episode #022 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how
it’s produced. At On Scene Productions, we develop multi-channel video
content strategies to help clients fill the entire sales funnel, from
introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2197catering,franchise,interviews,restaurant,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/021-don-fox-on-restaurant-franchises
This week’s guest has spent the last few years doing exactly that. In fact, he’s so hands on, QSR Magazine gave him the official title of “Hands On CEO”, just this past year.

In episode #021 of the Social Restaurant Podcast, I talk with Don Fox, Chief Executive Officer of Firehouse Subs, a 19-year-old concept with over 700 Firehouse Subs restaurants in 36 states and Puerto Rico with a goal of reaching 2000 locations by 2020.

Don and his chain were recently featured on the cover of QSR Magazine as one of the Best Franchise Deals of 2013. You’ll hear him share the secrets of how his chain has worked to win that award and the lessons they’ve learned along the way.

If you market to franchised restaurant systems or are working to grow one on your own, Don shares ideas and concepts that you can take to heart.

Go ahead, turn up the speakers, click play and listening to episode #021 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3801928Wed, 25 Dec 2013 19:33:38 +0000Nate RiggsWhat does it take to grow and operate a successful restaurant franchise system? One might imagine that it’s a huge undertaking that requires quite a bit of hands on activity to get it right. This week’s guest has spent the last few years doing...
This week’s guest has spent the last few years doing exactly that. In fact, he’s so hands on, QSR Magazine gave him the official title of “Hands On CEO”, just this past year.

In episode #021 of the Social Restaurant Podcast, I talk with Don Fox, Chief Executive Officer of Firehouse Subs, a 19-year-old concept with over 700 Firehouse Subs restaurants in 36 states and Puerto Rico with a goal of reaching 2000 locations by 2020.

Don and his chain were recently featured on the cover of QSR Magazine as one of the Best Franchise Deals of 2013. You’ll hear him share the secrets of how his chain has worked to win that award and the lessons they’ve learned along the way.

If you market to franchised restaurant systems or are working to grow one on your own, Don shares ideas and concepts that you can take to heart.

Go ahead, turn up the speakers, click play and listening to episode #021 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2081ceo,franchise,interview,restaurantcleanfullhttps://www.spreaker.com/user/nateriggs/020-jon-ferrara-on-the-crm-evolution
But how much do you know about CRM? Have the strategies, processes and tools found their way into your corporate office?

My guest this week has spent his entire career helping businesses of all shapes and sizes to embrace the challenge of CRM, head on.

In episode #020 of the Social Restaurant Podcast, I talk with Jon Ferrara, Founder and CEO of Nimble, a new take on CRM that leverages intelligence aggregated directly from the user’s social graph to surface relationship building opportunities that over time, lead to transactions.

Jon has been a leading thinker and CRM pioneer since co-founding Goldmine back in 1989. That company was recognized as a national "Fast 500" company, sweeping the computer industry by receiving multiple back to back PC Magazine's "Editor's Choice" awards from 1993 to1997.

You need to manage your customer relationships more efficiently, and Jon’s ideas will show you how to do it, right now.

Go ahead, turn up the speakers, click play and listening to episode #020 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3780630Fri, 20 Dec 2013 18:31:07 +0000Nate RiggsYour business revolves around managing relationships with your customers. Whether it’s developing a franchise network or simply keeping tabs on the people that walk up to your counter everyday, customer relationship management is a corner stone of...
But how much do you know about CRM? Have the strategies, processes and tools found their way into your corporate office?

My guest this week has spent his entire career helping businesses of all shapes and sizes to embrace the challenge of CRM, head on.

In episode #020 of the Social Restaurant Podcast, I talk with Jon Ferrara, Founder and CEO of Nimble, a new take on CRM that leverages intelligence aggregated directly from the user’s social graph to surface relationship building opportunities that over time, lead to transactions.

Jon has been a leading thinker and CRM pioneer since co-founding Goldmine back in 1989. That company was recognized as a national "Fast 500" company, sweeping the computer industry by receiving multiple back to back PC Magazine's "Editor's Choice" awards from 1993 to1997.

You need to manage your customer relationships more efficiently, and Jon’s ideas will show you how to do it, right now.

Go ahead, turn up the speakers, click play and listening to episode #020 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2176ceo,marketing,restaurant,socialmedia,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/019-social-media-customer-service
Studies say nearly one in four social media users have used social for customer service and support. Among these users, when contacting companies on social for support, many expect a response within 30 minutes.

My guest this week has spent the last 3 years assisting companies of all sizes integrate social in order to deliver proper customer relations experiences.

In episode #019 of the Social Restaurant Podcast, I talk with Joshua March, Founder and CEO of Conversocial, a technology platform that helps brands manage customer service conversations on Facebook and Twitter.

If you struggle to understand how social media fits into both your marketing department as well as your customer experience group, you’ll want to hear what Josh has to share.

Go ahead, turn up the speakers, click play and listening to episode #019 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3744960Thu, 12 Dec 2013 20:23:19 +0000Nate RiggsHow long do you keep your guests waiting for an answer when they reach out to your brand on Facebook or Twitter? Studies say nearly one in four social media users have used social for customer service and support. Among these users, when contacting...
Studies say nearly one in four social media users have used social for customer service and support. Among these users, when contacting companies on social for support, many expect a response within 30 minutes.

My guest this week has spent the last 3 years assisting companies of all sizes integrate social in order to deliver proper customer relations experiences.

In episode #019 of the Social Restaurant Podcast, I talk with Joshua March, Founder and CEO of Conversocial, a technology platform that helps brands manage customer service conversations on Facebook and Twitter.

If you struggle to understand how social media fits into both your marketing department as well as your customer experience group, you’ll want to hear what Josh has to share.

Go ahead, turn up the speakers, click play and listening to episode #019 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2414customerservice,marketing,restaurants,socialmedia,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/018-marketing-to-proprietary-audiences
If you’ve ever talked to fan on your Facebook page, or even sent out an email campaign, your taking steps to activate them. But how do you grow the audience? And what’s more, how do you measure the value of each member?

My guest this week has spent the last 3 years working with his company to research these audiences, how they form, behave and eventually take action. He’s also the author of a brand new book on the topic, entitled Audience: Marketing in the Age of Subscribers, Fans and Followers.

In episode #018 of the Social Restaurant Podcast, I talk with Jeffrey K. Rohrs, Vice president of Marketing Insights for ExactTarget, a leading global provider of email marketing and cross-channel interactive marketing software-as-a-service solutions.

I’m ecstatic that Jeff wrote this book. In the age of mobile, social and all shapes of digital communications, the ideas contained in Audience on how to grow, activate and measure your proprietary audience is a message that all marketers need to hear.

Go ahead, turn up the speakers, click play and listening to episode #018 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3714964Fri, 06 Dec 2013 03:09:26 +0000Nate RiggsDid you know that you and your brand have the potential to build a proprietary audience? If you’ve ever talked to fan on your Facebook page, or even sent out an email campaign, your taking steps to activate them. But how do you grow the audience?...
If you’ve ever talked to fan on your Facebook page, or even sent out an email campaign, your taking steps to activate them. But how do you grow the audience? And what’s more, how do you measure the value of each member?

My guest this week has spent the last 3 years working with his company to research these audiences, how they form, behave and eventually take action. He’s also the author of a brand new book on the topic, entitled Audience: Marketing in the Age of Subscribers, Fans and Followers.

In episode #018 of the Social Restaurant Podcast, I talk with Jeffrey K. Rohrs, Vice president of Marketing Insights for ExactTarget, a leading global provider of email marketing and cross-channel interactive marketing software-as-a-service solutions.

I’m ecstatic that Jeff wrote this book. In the age of mobile, social and all shapes of digital communications, the ideas contained in Audience on how to grow, activate and measure your proprietary audience is a message that all marketers need to hear.

Go ahead, turn up the speakers, click play and listening to episode #018 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2817author,interview,marketing,restaurants,talkshowcleanfullhttps://www.spreaker.com/user/nateriggs/017-viral-marketing-with-jonah-berger
If you’ve ever wondered exactly how viral marketing works, this next interview is jammed packed with all of the information you need to make your menu and promotions spread from customer to customer.

My guest this week has spent the last 10 years applying the scientific method to studying what exactly makes some ideas catch on, and why some never make it off the ground. He’s also the author of a New York Times best-selling book on the topic.

In episode #017 of the Social Restaurant Podcast, I talk with Jonah Berger, professor at the Wharton School of Business and author of Contagious – Why Things Catch On.

Jonah’s book and his STEPPS framework have helped restaurants, non-profits and even a hip-hop rapper create and launch ideas with all the right ingredients to catch on.

If your marketing department is small and you have to make what dollars you have count, you’ll want to hear Jonah talk through STEPPS and some of the .

Go ahead, turn up the speakers, click play and listening to episode #017 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3684806Fri, 29 Nov 2013 20:04:53 +0000Nate RiggsEver heard of a $100 Cheesesteak? It’s a restaurant marketing idea that spread virally, making Barclay Prime one of the top upscale steakhouses in the city of Philadelphia. If you’ve ever wondered exactly how viral marketing works, this next...
If you’ve ever wondered exactly how viral marketing works, this next interview is jammed packed with all of the information you need to make your menu and promotions spread from customer to customer.

My guest this week has spent the last 10 years applying the scientific method to studying what exactly makes some ideas catch on, and why some never make it off the ground. He’s also the author of a New York Times best-selling book on the topic.

In episode #017 of the Social Restaurant Podcast, I talk with Jonah Berger, professor at the Wharton School of Business and author of Contagious – Why Things Catch On.

Jonah’s book and his STEPPS framework have helped restaurants, non-profits and even a hip-hop rapper create and launch ideas with all the right ingredients to catch on.

If your marketing department is small and you have to make what dollars you have count, you’ll want to hear Jonah talk through STEPPS and some of the .

Go ahead, turn up the speakers, click play and listening to episode #017 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>1403books,marketing,restaurants,talkshow,viralvideocleanfullhttps://www.spreaker.com/user/nateriggs/016-restaurant-crm-with-scott-shaw_1
But what comes next? What other value can restaurants get from their at times, vast databases of customer information that typically start with permission to connect with a guest via a single email address?

My guest this week has been thinking and acting on that question for his entire career. In fact, he was so passionate about the opportunities that technology could bring to the industry that he left his job as an operator to found one of the most well known marketing solutions companies in the industry.

In episode #016 of the Social Restaurant Podcast, I talk with Scott Shaw, CEO and Founder of Fishbowl, the leading provider of marketing software and services to the restaurant industry.

Scott is a visionary leader who spent 17 years spearheading three successful start-up foodservice companies before founding his company in 2000. He is a frequent guest speaker at key industry events, most recently at the Restaurant Finance and Development Conference where he participated in the panel “Changing IT and Marketing Platforms in Restaurants: What You Need to Know to Stay Relevant.”

Scott and I go deep, talking about everything from consumer trust, analytics, the increasing adoption of smartphones and geo-located marketing and everything in-between. I can guarantee that this is a conversation you won’t want to miss.

Go ahead, turn up the speakers, click play and listening to episode #016 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3646450Thu, 21 Nov 2013 20:03:05 +0000Nate RiggsEmail marketing is no stranger to the restaurant business. Why? It’s incredibly effective for driving up guest counts and spends. But what comes next? What other value can restaurants get from their at times, vast databases of customer information...
But what comes next? What other value can restaurants get from their at times, vast databases of customer information that typically start with permission to connect with a guest via a single email address?

My guest this week has been thinking and acting on that question for his entire career. In fact, he was so passionate about the opportunities that technology could bring to the industry that he left his job as an operator to found one of the most well known marketing solutions companies in the industry.

In episode #016 of the Social Restaurant Podcast, I talk with Scott Shaw, CEO and Founder of Fishbowl, the leading provider of marketing software and services to the restaurant industry.

Scott is a visionary leader who spent 17 years spearheading three successful start-up foodservice companies before founding his company in 2000. He is a frequent guest speaker at key industry events, most recently at the Restaurant Finance and Development Conference where he participated in the panel “Changing IT and Marketing Platforms in Restaurants: What You Need to Know to Stay Relevant.”

Scott and I go deep, talking about everything from consumer trust, analytics, the increasing adoption of smartphones and geo-located marketing and everything in-between. I can guarantee that this is a conversation you won’t want to miss.

Go ahead, turn up the speakers, click play and listening to episode #016 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2356brands,business,ceo,fishbowl,hospitality,interview,marketing,mobile,operations,restaurants,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/015-building-employee-work-ethic
Some operators believe that it’s the space in-between your guests and your menu. For others, it comes down to the crowded tabletop real estate where things like seasonal promotions become visible.

But my guest today will argue something different – he believes that the MOST important space in your entire restaurant is the space that exists in the 18 inches between face of your host, server or cashier and the face of each customer.

In episode #015 of the Social Restaurant Podcast, I talk with Eric Chester, Founder and CEO of the Center for Work Ethic Development on the topic of igniting passion, building solid work ethic and getting higher performance from the ranks your front line employees.

As a former teacher and coach, a nationally acclaimed keynote speaker and the author of three books, Eric has spent his career helping leaders learn how to engage the emerging workforce and create cultures that make employees want to work harder, perform better, and stay longer.

The battle to keep customers coming back is waged on the front lines of your operation, and Eric has a formula that can help you win.

Go ahead, turn up the speakers, click play and listening to episode #015 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3613926Fri, 15 Nov 2013 13:13:28 +0000Nate RiggsCan you pinpoint the most important space in your restaurant? Some operators believe that it’s the space in-between your guests and your menu. For others, it comes down to the crowded tabletop real estate where things like seasonal promotions become...
Some operators believe that it’s the space in-between your guests and your menu. For others, it comes down to the crowded tabletop real estate where things like seasonal promotions become visible.

But my guest today will argue something different – he believes that the MOST important space in your entire restaurant is the space that exists in the 18 inches between face of your host, server or cashier and the face of each customer.

In episode #015 of the Social Restaurant Podcast, I talk with Eric Chester, Founder and CEO of the Center for Work Ethic Development on the topic of igniting passion, building solid work ethic and getting higher performance from the ranks your front line employees.

As a former teacher and coach, a nationally acclaimed keynote speaker and the author of three books, Eric has spent his career helping leaders learn how to engage the emerging workforce and create cultures that make employees want to work harder, perform better, and stay longer.

The battle to keep customers coming back is waged on the front lines of your operation, and Eric has a formula that can help you win.

Go ahead, turn up the speakers, click play and listening to episode #015 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>1724business,ceo,ceos,executives,food,food service,hospitality,interview,leadership,marketing,restaurant,restaurants,social media,social restaurant podcast,strategies,strategy,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/014-content-marketing-operations_1
But when the rubber meets the road, how does it work? How and why should I build a content marketing department on my organization?

My guest this week brings first hand experience, as well as a blueprint you can use to do exactly that.

In episode #013 of the Social Restaurant Podcast, I talk with Kevin Cain, Director of Content Strategy and Marketing at OpenView Venture Partners. OpenView is an expansion-stage venture capital firm focused on providing technology companies with deep operational support through its consulting arm, OpenView Labs – a group that Kevin has built from the ground up.

Kevin is an internationally recognized content marketing and corporate communications professional with more than 10 years of experience working in the financial services, venture capital, and consulting industries. He’s left a wake of proven success, setting strategies and leading marketing programs that focus on thought leadership, brand enhancement, and demand generation.

If your concept is in growth mode, looking for franchisees and new customers in new markets, content marketing might just be the lethal arrow yet to be pulled from your quiver.

Go ahead, turn up the speakers, click play and listening to episode #014 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3568831Tue, 05 Nov 2013 22:58:11 +0000Nate RiggsA few weeks back, I interviewed Joe Pullizzi, author of EPIC content marketing. A lot of marketers will point to Joe as the father of the current content marketing boom. But when the rubber meets the road, how does it work? How and why should I...
But when the rubber meets the road, how does it work? How and why should I build a content marketing department on my organization?

My guest this week brings first hand experience, as well as a blueprint you can use to do exactly that.

In episode #013 of the Social Restaurant Podcast, I talk with Kevin Cain, Director of Content Strategy and Marketing at OpenView Venture Partners. OpenView is an expansion-stage venture capital firm focused on providing technology companies with deep operational support through its consulting arm, OpenView Labs – a group that Kevin has built from the ground up.

Kevin is an internationally recognized content marketing and corporate communications professional with more than 10 years of experience working in the financial services, venture capital, and consulting industries. He’s left a wake of proven success, setting strategies and leading marketing programs that focus on thought leadership, brand enhancement, and demand generation.

If your concept is in growth mode, looking for franchisees and new customers in new markets, content marketing might just be the lethal arrow yet to be pulled from your quiver.

Go ahead, turn up the speakers, click play and listening to episode #014 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene]]>2014advertising,business,communications,content,content marketing,food service,hospitality,interview,interviews,leadership,marketing,quick service restaurants,restaurant,restaurants,social media,social restaurant podcast,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/013-growing-sales-with-catering_1
But does it have to be? My guest this week believes that there is a relatively simple way to keep revenues up by making an investment in taking your menu off premise in a way that increases sales and market awareness for your food.

In episode #013 of the Social Restaurant Podcast, I talk with Erle Dardick, CEO of MonkeyMedia Software, a provider of web-based software, and strategy and education services for multi-unit restaurant operators.

Erle is a 15-year catering veteran, business turn-around expert and
author, and is best known for helping multi-unit restaurant executives create
successful catering revenue channels. He is also the author of “Get Catering and Grow Sales! A Strategic Perspective for The Multi-Unit Restaurant Executive.”

If you and your team are getting ready to ramp up your catering business over the holidays, I guarantee that my conversation with Erle will help you understand the benefits of having an integrated catering program in your restaurant. Erle also shares some tips on how you can identify the important aspects and characteristics of a successful catering program, and build them into your operations.

Go ahead, turn up the speakers, click play and listening to episode #013 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase.
Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3530012Mon, 28 Oct 2013 18:15:53 +0000Nate RiggsAcross all segments, satisfying different day part goals is a constant struggle in the restaurant business. But does it have to be? My guest this week believes that there is a relatively simple way to keep revenues up by making an investment in...
But does it have to be? My guest this week believes that there is a relatively simple way to keep revenues up by making an investment in taking your menu off premise in a way that increases sales and market awareness for your food.

In episode #013 of the Social Restaurant Podcast, I talk with Erle Dardick, CEO of MonkeyMedia Software, a provider of web-based software, and strategy and education services for multi-unit restaurant operators.

Erle is a 15-year catering veteran, business turn-around expert and
author, and is best known for helping multi-unit restaurant executives create
successful catering revenue channels. He is also the author of “Get Catering and Grow Sales! A Strategic Perspective for The Multi-Unit Restaurant Executive.”

If you and your team are getting ready to ramp up your catering business over the holidays, I guarantee that my conversation with Erle will help you understand the benefits of having an integrated catering program in your restaurant. Erle also shares some tips on how you can identify the important aspects and characteristics of a successful catering program, and build them into your operations.

Go ahead, turn up the speakers, click play and listening to episode #013 of the Social Restaurant Podcast.

And as always, please support our show sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase.
Learn More >> http://bit.ly/OnScene]]>2152business,catering,ceo,ceos,fast casual,food service,hospitality,interview,interviews,leadership,marketing,mobile,restaurant,restaurants,social media,social restaurant podcast,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/012-carl-howard-on-fast-casual-italian_1
During the event, I also had the chance to sit down, one-on-one with Carl Howard, CEO of Fazolis and talk shop on Italian concepts, his brand's recovery and how social media and mobile fit across their business.

Carl is a restaurant 'lifer' and has been the Chief Executive Officer of Fazolis since June 2008. Prior to that, he led Damon's Grill as CEO where he directed efforts to improve the chain's performance and position it for growth under new ownership. He has over 21 years of restaurant and management experience and holds a degree in Business Administration from Ohio State.

Please support our sponsors

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s distributed, but in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase
Learn More >> http://bit.ly/OnScene]]>https://api.spreaker.com/episode/3501148Thu, 24 Oct 2013 16:10:52 +0000Nate RiggsThis year's Fast Casual Executive Summit brought together top-level executives from a variety of brands to create the perfect storm of open dialog and discussion on some of today's hottest trends in the restaurant business. During the event, I also...
During the event, I also had the chance to sit down, one-on-one with Carl Howard, CEO of Fazolis and talk shop on Italian concepts, his brand's recovery and how social media and mobile fit across their business.

Carl is a restaurant 'lifer' and has been the Chief Executive Officer of Fazolis since June 2008. Prior to that, he led Damon's Grill as CEO where he directed efforts to improve the chain's performance and position it for growth under new ownership. He has over 21 years of restaurant and management experience and holds a degree in Business Administration from Ohio State.

Please support our sponsors

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s distributed, but in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase
Learn More >> http://bit.ly/OnScene]]>1256brand,business,ceo,ceos,fast casual,food service,hospitality,interview,interviews,leadership,marketing,restaurant,restaurants,social media,social restaurant podcast,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/011-content-marketing-for-restaurants
Content marketing is the new darling trend in marketing and communications and is defined as a business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving customer action.

Sounds pretty clear, right? Except that tons of restaurant brands struggle with getting their heads around this new marketing mindset and exactly how it fits into their more traditional marketing departments.


In episode #011 of the Social Restaurant Podcast, I talk with Joe Pullizzi, author of the brand new book, EPIC Content Marketing – How to Tell a Different Story, Break Through the Clutter and Win More Customers by Marketing Less.

In my mind, Joe is the Godfather of content marketing. He’s a strategist, professional speaker, author of multiple books and publications on the topic and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

If content isn’t on your mind as a major shift for the restaurant business, you may be missing serious opportunities to win and delight more customers who are craving the bigger story around your brand. In this episode, Joe shares insights and ideas on how you can make content work for you, straight the pages of his brand new book!

Go ahead, turn up the speakers, click play and listening to episode #011 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>https://api.spreaker.com/episode/3378928Fri, 27 Sep 2013 16:03:20 +0000Nate RiggsHave you heard the term Content Marketing being thrown around online and in marketing departments lately? Content marketing is the new darling trend in marketing and communications and is defined as a business process for creating and distributing...
Content marketing is the new darling trend in marketing and communications and is defined as a business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving customer action.

Sounds pretty clear, right? Except that tons of restaurant brands struggle with getting their heads around this new marketing mindset and exactly how it fits into their more traditional marketing departments.


In episode #011 of the Social Restaurant Podcast, I talk with Joe Pullizzi, author of the brand new book, EPIC Content Marketing – How to Tell a Different Story, Break Through the Clutter and Win More Customers by Marketing Less.

In my mind, Joe is the Godfather of content marketing. He’s a strategist, professional speaker, author of multiple books and publications on the topic and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

If content isn’t on your mind as a major shift for the restaurant business, you may be missing serious opportunities to win and delight more customers who are craving the bigger story around your brand. In this episode, Joe shares insights and ideas on how you can make content work for you, straight the pages of his brand new book!

Go ahead, turn up the speakers, click play and listening to episode #011 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>1941advertising,authors,books,business,content marketing,fast casual,food service,hospitality,interviews,leadership,marketing,restaurants,social media,talk,talkradio,talkshow,technology,trendscleanfullhttps://www.spreaker.com/user/nateriggs/010-drving-in-guests-with-mobile-search
I’m willing to be that you'll find your trusty mobile device, ready and waiting for you to use it to connect to the Internet and literally find anything you want within a few key strokes or even a short voice command. If you're a regular listener to SRP, then I'm also willing to bet that your phone is indeed, a smart phone.

In episode #010 of the Social Restaurant Podcast, I talk with Michael Westerfar of Roger West Creative on how restaurant consumers are using mobile search to figure our how and when they will eat at your concept.

Michael is the CEO of Roger West Creative and Code, a marketing firm that helps brands like Cheeseburger in Paradise, Outback Steakhouse and Carrabba’s Italian Grill use their websites to attract and keep the attention of their customers, regardless of the devices they choose to use to access the information on their brand.

If mobile isn't on your mind as a major shift for the restaurant business, you may be in some trouble. If it is on your radar, Michael shares some great insights on what you should be thinking about to take advantage of the consumer trend towards mobile searching.

Go ahead, turn up the speakers, click play and listening to episode #010 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>https://api.spreaker.com/episode/3347841Fri, 20 Sep 2013 15:56:37 +0000Nate RiggsReach into your pocket or look on you desk right now? What did you find? I’m willing to be that you'll find your trusty mobile device, ready and waiting for you to use it to connect to the Internet and literally find anything you want within a few...
I’m willing to be that you'll find your trusty mobile device, ready and waiting for you to use it to connect to the Internet and literally find anything you want within a few key strokes or even a short voice command. If you're a regular listener to SRP, then I'm also willing to bet that your phone is indeed, a smart phone.

In episode #010 of the Social Restaurant Podcast, I talk with Michael Westerfar of Roger West Creative on how restaurant consumers are using mobile search to figure our how and when they will eat at your concept.

Michael is the CEO of Roger West Creative and Code, a marketing firm that helps brands like Cheeseburger in Paradise, Outback Steakhouse and Carrabba’s Italian Grill use their websites to attract and keep the attention of their customers, regardless of the devices they choose to use to access the information on their brand.

If mobile isn't on your mind as a major shift for the restaurant business, you may be in some trouble. If it is on your radar, Michael shares some great insights on what you should be thinking about to take advantage of the consumer trend towards mobile searching.

Go ahead, turn up the speakers, click play and listening to episode #010 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>1953brand,business,ceo,fast casual,hospitality,interviews,marketing,mobile,restaurants,sales,search,social media,social restaurant podcast,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/009_restaurants_and_facebook_marketing
In episode #009 of the Social Restaurant Podcast, I talk with Mike Gingerich about how restaurants can apply Facebook to growing their customer base.

Mike is a Facebook marketing strategist and the co-founder of Tabsite, a software as a service company that develops and markets a platform that gives restaurant brands the ability to easily use custom Facebook tabs to build their email marketing list, launch contests and promotions, generate buzz and integrate menus and online ordering pages.

Mike has written a ton of great stuff on the topic of Facebook marketing for restaurants so you won’t want to miss this episode – it’s jammed packed great advice and marketing ideas.

Go ahead, turn up the speakers, click play and listening to episode #009 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>https://api.spreaker.com/episode/3330907Mon, 16 Sep 2013 17:56:08 +0000Nate RiggsFacebook has made it’s way into the restaurant industry as a go-to tool for building a customer channel that can extend the dining experience online, helping to keep customers in the loop so that they can be brand advocates. In episode #009 of the...
In episode #009 of the Social Restaurant Podcast, I talk with Mike Gingerich about how restaurants can apply Facebook to growing their customer base.

Mike is a Facebook marketing strategist and the co-founder of Tabsite, a software as a service company that develops and markets a platform that gives restaurant brands the ability to easily use custom Facebook tabs to build their email marketing list, launch contests and promotions, generate buzz and integrate menus and online ordering pages.

Mike has written a ton of great stuff on the topic of Facebook marketing for restaurants so you won’t want to miss this episode – it’s jammed packed great advice and marketing ideas.

Go ahead, turn up the speakers, click play and listening to episode #009 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>1671brand,business,casual dining,customer service,facebook,fast casual,find dining,food service,hospitality,interviews,marketing,mobile,nate riggs,operations,quick service restaurants,restaurant industry,restaurants,social media,social restaurant podcast,technologycleanfullhttps://www.spreaker.com/user/nateriggs/008-fast-casual-restaurant-trends_1
Driven by changing consumer demands for menu customization, freshness and healthier food options, fast casual concepts are popping up on nearly every street corner. This is definitely a fast growing segment that you should be keeping your eyes on.

In episode #008 of the Social Restaurant Podcast, I talk with Cherryh Butler about hot trends in fast casual restaurants.

As a life long journalist and writer, Cherryh is the Editor of FastCasual.com. It’s her job to keep the pulse on the industry’s movers and shakers, new concepts and all different types of innovations. If there is an insider as to what is happening in the fast casual segment, Cherryh is it.

You don't want to miss this interview, so turn up the speakers and enjoy episode #008 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>https://api.spreaker.com/episode/3279477Fri, 06 Sep 2013 13:13:26 +0000Nate RiggsAccording to NDP Group, customer visits to fast casual restaurants increased by 9% last year, while total traffic for the restaurant industry, as a whole remained flat. Driven by changing consumer demands for menu customization, freshness and...
Driven by changing consumer demands for menu customization, freshness and healthier food options, fast casual concepts are popping up on nearly every street corner. This is definitely a fast growing segment that you should be keeping your eyes on.

In episode #008 of the Social Restaurant Podcast, I talk with Cherryh Butler about hot trends in fast casual restaurants.

As a life long journalist and writer, Cherryh is the Editor of FastCasual.com. It’s her job to keep the pulse on the industry’s movers and shakers, new concepts and all different types of innovations. If there is an insider as to what is happening in the fast casual segment, Cherryh is it.

You don't want to miss this interview, so turn up the speakers and enjoy episode #008 of the Social Restaurant Podcast.

Please Support our Show Sponsors:

SHIFTNOTE
Don't let your shift hit the fan! Use ShiftNote, a web-based manager's logbook and employee scheduling tool. Replace messy paper and files with an easy-to-use online system. Learn More >> http://bit.ly/SRPshiftnote

FAST CASUAL EXECUTIVE SUMMIT
Network and exchange ideas with the most successful operators in the fast casual segment! Register to attend the Fast Casual Executive Summit, taking place October 13th - 15th in New Orleans, LA. Learn More >> http://bit.ly/SRPfces]]>1380business,conferences,dining,fast casual,food service,hospitality,interviews,marketing,media,news,restaurants,social media,social restaurant podcast,talk,talkradio,talkshow,technology,trendscleanfullhttps://www.spreaker.com/user/nateriggs/007-employee-scheduling-software
Matt is not a stranger to the industry, having spent the majority of his career opening new locations for brands like Rain Forrest Cafe, J. Gilbert's Wood-Fired Steaks and Houlihan's. Matt also spent time supporting local restaurant operators as a consulting resource for Sysco. His hours logged over years in trenches makes this an episode you won’t want to miss!

In 2002, Matt and team of fellow restaurant managers set out to develop an application that they believe fills a gaping void in how restaurants operate, shift to shift. Working as a start up company with a team literally scattered across the country, they’ve built an app that gives restaurant managers the ability to see trends in front and back of house operations, improve shift-to-shift communication make employee scheduling much more efficient.

So what are you waiting for? Tune into episode #007 of the Social Restaurant Podcast right now!

Find links to show notes and supplemental materials for this episode and all episodes of SRP at http://naterig.gs/srp]]>https://api.spreaker.com/episode/3206499Thu, 22 Aug 2013 16:34:00 +0000Nate RiggsIn this episode of the Social Restaurant Podcast, I welcome Matt Thompson, the CEO and Co-Founder of ShiftNote as he shares some pretty incredible insights on how to improve employee scheduling in the restaurant business. Matt is not a stranger to...
Matt is not a stranger to the industry, having spent the majority of his career opening new locations for brands like Rain Forrest Cafe, J. Gilbert's Wood-Fired Steaks and Houlihan's. Matt also spent time supporting local restaurant operators as a consulting resource for Sysco. His hours logged over years in trenches makes this an episode you won’t want to miss!

In 2002, Matt and team of fellow restaurant managers set out to develop an application that they believe fills a gaping void in how restaurants operate, shift to shift. Working as a start up company with a team literally scattered across the country, they’ve built an app that gives restaurant managers the ability to see trends in front and back of house operations, improve shift-to-shift communication make employee scheduling much more efficient.

So what are you waiting for? Tune into episode #007 of the Social Restaurant Podcast right now!

Find links to show notes and supplemental materials for this episode and all episodes of SRP at http://naterig.gs/srp]]>1387apps,business,ceo,ceos,fast casual,food service,hospitality,interviews,marketing,mobile,operations,restaurants,social media,social restaurant podcast,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/006-restaurant-ceos-on-social-media
Believe it or not, the findings from the studies is definitely going to surprise you. Since using social media is a habit that can be learned, you'll also find out how your brain AND the brain in the head of your CEO builds, stores and recalls habitual behaviors.

If you have a CEO who struggles with using social media consistently, than this episode is absolutely right for you.

Nate shares 4 tactics you can use right away help your CEO build social business habits.

You walk away with new research and stats that you can use to help build your business case for social executives in your company

You’ll hear about some social CEO’s already making a big impact by winning the hearts of customers, one at a time on from their iPhone.

Find additional Social Restaurant Podcast resources, links and show notes at http://nateriggs.com/006-rise-of-the-social-executive]]>https://api.spreaker.com/episode/3135590Fri, 09 Aug 2013 16:56:16 +0000Nate RiggsIn this week's episode of The Social Restaurant Podcast, Nate Riggs shares research and insights on how executives in all sizes of companies are using content and social media to foster brand advocacy, both inside and outside of the company walls....
Believe it or not, the findings from the studies is definitely going to surprise you. Since using social media is a habit that can be learned, you'll also find out how your brain AND the brain in the head of your CEO builds, stores and recalls habitual behaviors.

If you have a CEO who struggles with using social media consistently, than this episode is absolutely right for you.

Nate shares 4 tactics you can use right away help your CEO build social business habits.

You walk away with new research and stats that you can use to help build your business case for social executives in your company

You’ll hear about some social CEO’s already making a big impact by winning the hearts of customers, one at a time on from their iPhone.

Find additional Social Restaurant Podcast resources, links and show notes at http://nateriggs.com/006-rise-of-the-social-executive]]>2187brands,business,ceo,ceos,content,corporate,innovation,interview,interviews,marketing,news,operations,restaurant,restaurants,socialmedia,talk,talkradio,talkshow,trendscleanfullhttps://www.spreaker.com/user/nateriggs/005-restaurant-mobile-apps-as-a-service
And ... one of the BEST ways to create Youtility-marketing is to take advantage of the power that mobile devices and mobile apps now offer brands.

That's why I'm so incredibly excited to have one of Indianapolis's youngest and most extraordinary technology entrepreneurs as a this week's guest.

Meet Santiago Jaramillo.

By his early 20's, Santi has already conceptualized launched successfully operated all kinds of different businesses that include moving and storage companies, educational music camps for kids to his current venture BlueBridge Apps and Visit Apps. This guy is what you would call, a "doer".

I loved doing this interview with Santi in that we had the chance to start spinning out some quick brainstorm-style ideas for how restaurants in any segment can start thinking about how they can get more traction from their mobile apps.

Turn up the dials folks -- all of the ideas we come up with on the show are absolutely yours to steal and apply.

This week's show is a bit longer 24:05 in total length. Here’s why you should tune in:

- A snapshot of the timeline from 1990 to current day to rise of mobile applications.

- Santiago's amazing back story and how he ended up moving from Columbia to America.

- How Software as a Service is evolving to Mobile Applications as a Service, and what that means for your restaurants.

- Ideas on how you can get more out of your restaurant's mobile application.

- The most underutilized tactic in mobile marketing and ideas for how and when your brand can apply it.]]>https://api.spreaker.com/episode/3034119Fri, 26 Jul 2013 13:48:12 +0000Nate RiggsIn last week's Social Restaurant Podcast, my friend and New York Times best-selling author Jay Baer hit us with all kinds of insights and tips on how you and your team can begin to move toward creating Youtility for your guests -- marketing that's so...
And ... one of the BEST ways to create Youtility-marketing is to take advantage of the power that mobile devices and mobile apps now offer brands.

That's why I'm so incredibly excited to have one of Indianapolis's youngest and most extraordinary technology entrepreneurs as a this week's guest.

Meet Santiago Jaramillo.

By his early 20's, Santi has already conceptualized launched successfully operated all kinds of different businesses that include moving and storage companies, educational music camps for kids to his current venture BlueBridge Apps and Visit Apps. This guy is what you would call, a "doer".

I loved doing this interview with Santi in that we had the chance to start spinning out some quick brainstorm-style ideas for how restaurants in any segment can start thinking about how they can get more traction from their mobile apps.

Turn up the dials folks -- all of the ideas we come up with on the show are absolutely yours to steal and apply.

This week's show is a bit longer 24:05 in total length. Here’s why you should tune in:

- A snapshot of the timeline from 1990 to current day to rise of mobile applications.

- Santiago's amazing back story and how he ended up moving from Columbia to America.

- How Software as a Service is evolving to Mobile Applications as a Service, and what that means for your restaurants.

- Ideas on how you can get more out of your restaurant's mobile application.

- The most underutilized tactic in mobile marketing and ideas for how and when your brand can apply it.]]>1540business,ceo,ceos,entrepreneurship,food,hospitality,innovation,interview,interviews,leadership,marketing,mobile,mobile_apps,social restaurant podcast,startups,talk,talkradio,talkshow,technologycleanfullhttps://www.spreaker.com/user/nateriggs/004-useful-restaurant-marketing
Jay Baer is the author of the New York Times best selling book; Youtility: Why Smart Marketing is About Help not Hype.

Jay is also the founder of ConvinceandConvert.com, a widely read blog on marketing and social business, and he hosts the Social Pros podcast, a weekly show where he interviews real people doing real work in social media. Youtility is also not his first time playing author. He's also a strategist and professional keynote speaker.

This is a quick listen interview at 16:30 in total length. Here's why you should tune in:

- How Jay defines Youtility why this new mindset of marketing can help you keep your brand close to your customers.

- Big brand examples from Charmin and Columbia Sportswear on how they are applying Youtility.

- How Jay defines "Friend of Mine" awareness and how this plays out on social networks like Facebook.

- How brands can insource Youtility and be successful over the long term by tapping the collective knowledge of the organization.

- We end with a 'what if' brainstorm where Jay shares some ideas on how restaurants can make Youtility a part of their marketing program.]]>https://api.spreaker.com/episode/2989304Thu, 18 Jul 2013 15:29:11 +0000Nate RiggsIn episode #004 of The Social Restaurant Podcast, I'm delighted to be joined by a friend who's just done some of the best work of his career. Jay Baer is the author of the New York Times best selling book; Youtility: Why Smart Marketing is About Help...
Jay Baer is the author of the New York Times best selling book; Youtility: Why Smart Marketing is About Help not Hype.

Jay is also the founder of ConvinceandConvert.com, a widely read blog on marketing and social business, and he hosts the Social Pros podcast, a weekly show where he interviews real people doing real work in social media. Youtility is also not his first time playing author. He's also a strategist and professional keynote speaker.

This is a quick listen interview at 16:30 in total length. Here's why you should tune in:

- How Jay defines Youtility why this new mindset of marketing can help you keep your brand close to your customers.

- Big brand examples from Charmin and Columbia Sportswear on how they are applying Youtility.

- How Jay defines "Friend of Mine" awareness and how this plays out on social networks like Facebook.

- How brands can insource Youtility and be successful over the long term by tapping the collective knowledge of the organization.

- We end with a 'what if' brainstorm where Jay shares some ideas on how restaurants can make Youtility a part of their marketing program.]]>992authors,ceo,ceos,content,how-to,interview,marketing,news,restaurant,restaurants,socialmedia,socialrestaurantpodcast,strategies,strategy,talk,talkradio,talkshow,trendscleanfullhttps://www.spreaker.com/user/nateriggs/003-social-meida-and-data-intelligence_2
Seriously, you don't want to miss what these restaurant marketing pros have to say! I was blown away by what the stories they have to share.

Listen in as Rachel Luther-Phillips, Vice President Marketing for Zoës Kitchen and Susan Ganeshan the Chief Marketing Officer of their partner newBrandAnalytics dig into defining 'social intelligence' and how restaurant brands can design programs and use technology tools to gather deep and meaningful customer insights that are impacting decisions across their organization.

Founded 1995 in Alabama by Zoë Cassimus, Zoës Kitchen is a Mediterranean-style fast-casual chain currently operating 87 locations across 15 states.

In this 25-minute episode, you will learn:

- The definition of 'Social Intelligence' and why it matters in the restaurant business.

- Stories and examples of how Zoës is using these insights to make better marketing and operations decisions.

- How the newBrandAnalytics platform is helping restaurant brands weed through the clutter of social media.]]>https://api.spreaker.com/episode/2723594Fri, 24 May 2013 02:11:00 +0000Nate RiggsIn Episode #3 of the Social Restaurant Podcast, I'm delighted to be joined by two amazing guests who have some of the deepest rooted experience I've seen in using social media to gather meaningful, and actionable customer insights in a Fast Casual...
Seriously, you don't want to miss what these restaurant marketing pros have to say! I was blown away by what the stories they have to share.

Listen in as Rachel Luther-Phillips, Vice President Marketing for Zoës Kitchen and Susan Ganeshan the Chief Marketing Officer of their partner newBrandAnalytics dig into defining 'social intelligence' and how restaurant brands can design programs and use technology tools to gather deep and meaningful customer insights that are impacting decisions across their organization.

Founded 1995 in Alabama by Zoë Cassimus, Zoës Kitchen is a Mediterranean-style fast-casual chain currently operating 87 locations across 15 states.

In this 25-minute episode, you will learn:

- The definition of 'Social Intelligence' and why it matters in the restaurant business.

- Stories and examples of how Zoës is using these insights to make better marketing and operations decisions.

- How the newBrandAnalytics platform is helping restaurant brands weed through the clutter of social media.]]>1510business,ceo,data,fastcasual,interview,marketing,restaurant,restaurants,socialmedia,socialrestaurantpodcast,software,strategies,strategy,talk,talkradio,talkshow,toolscleanfullhttps://www.spreaker.com/user/nateriggs/001-marketing-with-viral-video-memes
Lauren is responsible for leading national promotions, interactive and digital marketing, public relations, internal communications and social media for Atlanta-based Moe’s Southwest Grill, a FOCUS Brands concept.

FOCUS Brands Inc. is the franchisor and operator of over 3,300 Carvel, Cinnabon, Schlotzsky’s, Auntie Anne’s, and Moe’s Southwest Grill locations, and is the franchisor of Seattle’s Best Coffee on military bases and in certain international markets.

In this episode, we discuss:

- Lauren’s background in improve comedy and how that plays into her role with the brand.
- How Moe’s Southwest Grill decided to join the Harlem Shake meme.
- The process for getting approval to produce the Harlem Shake video.
- How Moe’s Southwest Grill involved customers in the shoot.]]>https://api.spreaker.com/episode/2437499Sat, 30 Mar 2013 03:20:26 +0000Nate RiggsThis week, my friend and fellow restaurant marketer Lauren Barash joins me for the inaugural episode of a new Podcast I’m launching that will explore marketing trends and technology that are impacting the multi-unit restaurant industry. Lauren is...
Lauren is responsible for leading national promotions, interactive and digital marketing, public relations, internal communications and social media for Atlanta-based Moe’s Southwest Grill, a FOCUS Brands concept.

FOCUS Brands Inc. is the franchisor and operator of over 3,300 Carvel, Cinnabon, Schlotzsky’s, Auntie Anne’s, and Moe’s Southwest Grill locations, and is the franchisor of Seattle’s Best Coffee on military bases and in certain international markets.

In this episode, we discuss:

- Lauren’s background in improve comedy and how that plays into her role with the brand.
- How Moe’s Southwest Grill decided to join the Harlem Shake meme.
- The process for getting approval to produce the Harlem Shake video.
- How Moe’s Southwest Grill involved customers in the shoot.]]>968brands,business,ceo,ceos,hospitality,interview,marketing,news,publicrelations,restaurants,socialmedia,socialrestaurantpodcast,talk,talkradio,talkshow,trends,viralvideocleanfullhttps://www.spreaker.com/user/nateriggs/002-brand-advocates-marketing
Rob Fuggetta is the CEO of Zuberance, and Apple brand marketing alumni and tenured technology CMO. Rob is also the author of "Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force".

Chelsea Hickey joined Zuberance as Digital Marketing Manager after using the software to help build and empower networks of brand advocates and expand loyalty programs for Rubio's, a fast casual concept with more than 200 locations.

In this 20 minute episode, you will learn:

- What separates brand advocates from influencers
- Ways to identify brand advocates and tap them as a marketing force
- Case examples of restaurants already tapping brand advocates]]>https://api.spreaker.com/episode/2437444Sat, 30 Mar 2013 03:03:50 +0000Nate RiggsIn Episode #2 of The Social Restaurant Podcast, I'm joined by veterans of building large networks of brand advocates to discuss how you can apply them in your restaurant concepts. Rob Fuggetta is the CEO of Zuberance, and Apple brand marketing alumni...
Rob Fuggetta is the CEO of Zuberance, and Apple brand marketing alumni and tenured technology CMO. Rob is also the author of "Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force".

Chelsea Hickey joined Zuberance as Digital Marketing Manager after using the software to help build and empower networks of brand advocates and expand loyalty programs for Rubio's, a fast casual concept with more than 200 locations.

In this 20 minute episode, you will learn:

- What separates brand advocates from influencers
- Ways to identify brand advocates and tap them as a marketing force
- Case examples of restaurants already tapping brand advocates]]>1573brand,ceo,ceos,communication,entrepreneurs,interview,interviews,marketing,restaurants,socialmedia,socialrestaurantpodcast,software,talk,talkradio,talkshow,technologycleanfull