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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>Ads and Sales</title><link>https://www.spreaker.com/podcast/ads-and-sales--7018276</link><description><![CDATA[This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the total advertising in the United States amounts to two million dollars a day, and that the total sales, in the home market alone, amount to one hundred millions a day, we can realize the tremendous importance of efficiency in the selling and advertising of goods. "Too much of our work has fallen into ruts— into the easy ruts of habit and routine; and it is the purpose of this book to point out that there is a better way to do what we are doing." - Summary by TriciaG and from the preface]]></description><atom:link href="https://www.spreaker.com/show/7018276/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Books</category><copyright>Copyright Children's Fiction Genre</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg</url><title>Ads and Sales</title><link>https://www.spreaker.com/podcast/ads-and-sales--7018276</link></image><lastBuildDate>Sun, 23 Aug 2026 09:45:58 +0000</lastBuildDate><itunes:author>Herbert Newton Casson</itunes:author><itunes:owner><itunes:name>Children's Fiction Genre</itunes:name><itunes:email>spreaker42@podcastlibrary.org</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:subtitle>This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the...</itunes:subtitle><itunes:summary><![CDATA[This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the total advertising in the United States amounts to two million dollars a day, and that the total sales, in the home market alone, amount to one hundred millions a day, we can realize the tremendous importance of efficiency in the selling and advertising of goods. "Too much of our work has fallen into ruts— into the easy ruts of habit and routine; and it is the purpose of this book to point out that there is a better way to do what we are doing." - Summary by TriciaG and from the preface]]></itunes:summary><itunes:category text="Arts"><itunes:category text="Books"/></itunes:category><itunes:category text="Business"/><itunes:category text="Business"><itunes:category text="Management"/></itunes:category><itunes:explicit>false</itunes:explicit><podcast:guid>ed6a9710-9d78-5a1b-bd6e-e055c20c564c</podcast:guid><itunes:type>episodic</itunes:type><item><title>Cellar-House of Pervyse-Mairi Chisholm, Elsie Knocker</title><link>https://www.spreaker.com/episode/cellar-house-of-pervyse-mairi-chisholm-elsie-knocker--74413498</link><description><![CDATA["Cellar-House of Pervyse" tells the inspiring story of Mairi Chisholm and Elsie Knocker, two remarkable women who served as frontline nurses during World War I. Their dedication and bravery in the face of adversity exemplify the spirit of resilience and compassion that resonates even today. As they transformed a cellar into a makeshift hospital, their unwavering commitment to saving lives amidst the horrors of war highlights the enduring themes of courage and selflessness. This audiobook invites listeners to reflect on the profound impact of individual actions in times of crisis, making it a timeless reminder of the strength found in community and service.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74413498</guid><pubDate>Sun, 23 Aug 2026 09:05:53 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74413498/cellar_house_of_pervyse_mairi_chisholm_elsie_knocker.mp3" length="162547251" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Cellar-House of Pervyse" tells the inspiring story of Mairi Chisholm and Elsie Knocker, two remarkable women who served as frontline nurses during World War I. Their dedication and bravery in the face of adversity exemplify the spirit of resilience...</itunes:subtitle><itunes:summary><![CDATA["Cellar-House of Pervyse" tells the inspiring story of Mairi Chisholm and Elsie Knocker, two remarkable women who served as frontline nurses during World War I. Their dedication and bravery in the face of adversity exemplify the spirit of resilience and compassion that resonates even today. As they transformed a cellar into a makeshift hospital, their unwavering commitment to saving lives amidst the horrors of war highlights the enduring themes of courage and selflessness. This audiobook invites listeners to reflect on the profound impact of individual actions in times of crisis, making it a timeless reminder of the strength found in community and service.]]></itunes:summary><itunes:duration>20298</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Wild Duck-Henrik Ibsen</title><link>https://www.spreaker.com/episode/wild-duck-henrik-ibsen--74330763</link><description><![CDATA["Wild Duck" by Henrik Ibsen delves into the complexities of truth, illusion, and the human condition, exploring how individuals navigate their own realities and the impact of those choices on their lives and relationships. The play raises profound questions about the nature of faith and the sacrifices made for the sake of family and dreams, making it a timeless reflection on the human experience. Its themes of idealism versus realism resonate deeply in today's world, where the struggle between personal aspirations and harsh truths continues to challenge individuals. Hearing this classic work offers valuable insights into the enduring nature of hope and the delicate balance between illusion and reality.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74330763</guid><pubDate>Sat, 22 Aug 2026 09:05:17 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74330763/wild_duck_henrik_ibsen.mp3" length="97712773" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Wild Duck" by Henrik Ibsen delves into the complexities of truth, illusion, and the human condition, exploring how individuals navigate their own realities and the impact of those choices on their lives and relationships. The play raises profound...</itunes:subtitle><itunes:summary><![CDATA["Wild Duck" by Henrik Ibsen delves into the complexities of truth, illusion, and the human condition, exploring how individuals navigate their own realities and the impact of those choices on their lives and relationships. The play raises profound questions about the nature of faith and the sacrifices made for the sake of family and dreams, making it a timeless reflection on the human experience. Its themes of idealism versus realism resonate deeply in today's world, where the struggle between personal aspirations and harsh truths continues to challenge individuals. Hearing this classic work offers valuable insights into the enduring nature of hope and the delicate balance between illusion and reality.]]></itunes:summary><itunes:duration>12202</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Diamond Pin-Carolyn Wells</title><link>https://www.spreaker.com/episode/diamond-pin-carolyn-wells--74277290</link><description><![CDATA["Diamond Pin" by Carolyn Wells is a captivating tale that weaves mystery and intrigue around a precious jewel, exploring themes of greed, ambition, and the human condition. As listeners delve into this timeless story, they will encounter the complexities of desire and the lengths to which individuals will go to possess what they covet. The allure of wealth and the consequences of obsession resonate just as strongly today, reminding us of the eternal struggle between moral integrity and the pursuit of material gain. With its rich narrative and engaging plot, "Diamond Pin" remains a compelling exploration of character and motive, making it a worthwhile listen for those intrigued by the darker facets of human nature.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74277290</guid><pubDate>Fri, 21 Aug 2026 09:06:30 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74277290/diamond_pin_carolyn_wells.mp3" length="167883611" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Diamond Pin" by Carolyn Wells is a captivating tale that weaves mystery and intrigue around a precious jewel, exploring themes of greed, ambition, and the human condition. As listeners delve into this timeless story, they will encounter the...</itunes:subtitle><itunes:summary><![CDATA["Diamond Pin" by Carolyn Wells is a captivating tale that weaves mystery and intrigue around a precious jewel, exploring themes of greed, ambition, and the human condition. As listeners delve into this timeless story, they will encounter the complexities of desire and the lengths to which individuals will go to possess what they covet. The allure of wealth and the consequences of obsession resonate just as strongly today, reminding us of the eternal struggle between moral integrity and the pursuit of material gain. With its rich narrative and engaging plot, "Diamond Pin" remains a compelling exploration of character and motive, making it a worthwhile listen for those intrigued by the darker facets of human nature.]]></itunes:summary><itunes:duration>20965</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Fourth Dimension Simply Explained-Henry Parker Manning</title><link>https://www.spreaker.com/episode/fourth-dimension-simply-explained-henry-parker-manning--74158683</link><description><![CDATA["Fourth Dimension Simply Explained" by Henry Parker Manning delves into the intriguing concept of the fourth dimension, presenting complex ideas in an accessible manner. This thought-provoking work invites listeners to explore dimensions beyond the conventional three, prompting reflection on the nature of reality and existence. Its enduring themes of curiosity and the quest for understanding resonate in today's world, where the exploration of new ideas and perspectives is more relevant than ever. Manning's ability to simplify intricate concepts makes this audiobook a valuable resource for anyone seeking to expand their intellectual horizons and engage with fundamental questions about the universe.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74158683</guid><pubDate>Thu, 20 Aug 2026 09:06:48 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74158683/fourth_dimension_simply_explained_henry_parker_manning.mp3" length="233563109" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Fourth Dimension Simply Explained" by Henry Parker Manning delves into the intriguing concept of the fourth dimension, presenting complex ideas in an accessible manner. This thought-provoking work invites listeners to explore dimensions beyond the...</itunes:subtitle><itunes:summary><![CDATA["Fourth Dimension Simply Explained" by Henry Parker Manning delves into the intriguing concept of the fourth dimension, presenting complex ideas in an accessible manner. This thought-provoking work invites listeners to explore dimensions beyond the conventional three, prompting reflection on the nature of reality and existence. Its enduring themes of curiosity and the quest for understanding resonate in today's world, where the exploration of new ideas and perspectives is more relevant than ever. Manning's ability to simplify intricate concepts makes this audiobook a valuable resource for anyone seeking to expand their intellectual horizons and engage with fundamental questions about the universe.]]></itunes:summary><itunes:duration>29166</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Enquiry Concerning the Principles of Morals-David Hume</title><link>https://www.spreaker.com/episode/enquiry-concerning-the-principles-of-morals-david-hume--74104321</link><description><![CDATA[David Hume's "Enquiry Concerning the Principles of Morals" delves into the foundations of moral philosophy, exploring the nature of human sentiment and the principles that govern our ethical behaviors. Hume's insights into morality, emphasizing the significance of feelings over rationality, challenge traditional notions and invite listeners to reflect on the complexities of human nature. This work remains relevant as it encourages a deeper understanding of how emotions shape our moral judgments, a theme that resonates in today's discussions about ethics in society. Engaging with Hume's arguments not only enriches our comprehension of morality but also prompts us to consider the enduring impact of our sentiments on our decisions and actions.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74104321</guid><pubDate>Wed, 19 Aug 2026 09:06:15 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74104321/enquiry_concerning_the_principles_of_morals_david_hume.mp3" length="166276780" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>David Hume's "Enquiry Concerning the Principles of Morals" delves into the foundations of moral philosophy, exploring the nature of human sentiment and the principles that govern our ethical behaviors. Hume's insights into morality, emphasizing the...</itunes:subtitle><itunes:summary><![CDATA[David Hume's "Enquiry Concerning the Principles of Morals" delves into the foundations of moral philosophy, exploring the nature of human sentiment and the principles that govern our ethical behaviors. Hume's insights into morality, emphasizing the significance of feelings over rationality, challenge traditional notions and invite listeners to reflect on the complexities of human nature. This work remains relevant as it encourages a deeper understanding of how emotions shape our moral judgments, a theme that resonates in today's discussions about ethics in society. Engaging with Hume's arguments not only enriches our comprehension of morality but also prompts us to consider the enduring impact of our sentiments on our decisions and actions.]]></itunes:summary><itunes:duration>20764</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Ads and Sales A Study of Advertising and Selling from the Standpoint of the New Principles of Scientific Management-Herbert Newton Casson</title><link>https://www.spreaker.com/episode/ads-and-sales-a-study-of-advertising-and-selling-from-the-standpoint-of-the-new-principles-of-scientific-management-herbert-newton-casson--74051414</link><description><![CDATA["Ads and Sales" by Herbert Newton Casson explores the intricate relationship between advertising and selling through the lens of the new principles of scientific management. This study delves into how these principles can enhance the effectiveness of advertising strategies and sales techniques, making it a timeless resource for marketers and business professionals alike. Casson's insights into the systematic approach to understanding consumer behavior and optimizing sales processes continue to resonate in today's fast-paced market environment.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/74051414</guid><pubDate>Tue, 18 Aug 2026 09:06:23 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/74051414/ads_and_sales_a_study_of_advertising_and_selling_from_the_standpoint_of_the_new_principles_of_scientific_management_herbert_newton_casson.mp3" length="121516155" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Ads and Sales" by Herbert Newton Casson explores the intricate relationship between advertising and selling through the lens of the new principles of scientific management. This study delves into how these principles can enhance the effectiveness of...</itunes:subtitle><itunes:summary><![CDATA["Ads and Sales" by Herbert Newton Casson explores the intricate relationship between advertising and selling through the lens of the new principles of scientific management. This study delves into how these principles can enhance the effectiveness of advertising strategies and sales techniques, making it a timeless resource for marketers and business professionals alike. Casson's insights into the systematic approach to understanding consumer behavior and optimizing sales processes continue to resonate in today's fast-paced market environment.]]></itunes:summary><itunes:duration>15174</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Aesop's Fables A New Revised Edition-Aesop</title><link>https://www.spreaker.com/episode/aesop-s-fables-a-new-revised-edition-aesop--73998164</link><description><![CDATA[Aesop's Fables, a new revised edition, presents a timeless collection of moral tales that have captivated audiences for centuries. Each fable conveys essential life lessons through simple yet profound narratives, often featuring animals as characters that embody human traits. The enduring themes of wisdom, justice, and the consequences of one's actions remain relevant today, offering insights that resonate across generations. Hearing these fables now serves as a reminder of the values that shape our interactions and decisions in a complex world. Embrace the wisdom of Aesop and discover how these age-old stories continue to illuminate the path of ethical living.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73998164</guid><pubDate>Mon, 17 Aug 2026 09:06:19 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73998164/aesop_s_fables_a_new_revised_edition_aesop.mp3" length="99725030" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>Aesop's Fables, a new revised edition, presents a timeless collection of moral tales that have captivated audiences for centuries. Each fable conveys essential life lessons through simple yet profound narratives, often featuring animals as characters...</itunes:subtitle><itunes:summary><![CDATA[Aesop's Fables, a new revised edition, presents a timeless collection of moral tales that have captivated audiences for centuries. Each fable conveys essential life lessons through simple yet profound narratives, often featuring animals as characters that embody human traits. The enduring themes of wisdom, justice, and the consequences of one's actions remain relevant today, offering insights that resonate across generations. Hearing these fables now serves as a reminder of the values that shape our interactions and decisions in a complex world. Embrace the wisdom of Aesop and discover how these age-old stories continue to illuminate the path of ethical living.]]></itunes:summary><itunes:duration>12453</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Powder of Sympathy-Christopher Morley</title><link>https://www.spreaker.com/episode/powder-of-sympathy-christopher-morley--73942815</link><description><![CDATA["Powder of Sympathy" by Christopher Morley invites listeners into a world where the complexities of human emotions and connections unfold. This thought-provoking narrative explores the nuances of sympathy and understanding, making it a timeless reflection on the human experience. As themes of empathy and interpersonal relationships resonate through the ages, the book encourages us to consider the power of kindness and the impact of our actions on others. With its enduring message, this audiobook is a compelling reminder of the importance of compassion in our daily lives, making it a worthwhile listen for anyone seeking to deepen their understanding of humanity.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73942815</guid><pubDate>Sun, 16 Aug 2026 09:06:03 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73942815/powder_of_sympathy_christopher_morley.mp3" length="231990685" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Powder of Sympathy" by Christopher Morley invites listeners into a world where the complexities of human emotions and connections unfold. This thought-provoking narrative explores the nuances of sympathy and understanding, making it a timeless...</itunes:subtitle><itunes:summary><![CDATA["Powder of Sympathy" by Christopher Morley invites listeners into a world where the complexities of human emotions and connections unfold. This thought-provoking narrative explores the nuances of sympathy and understanding, making it a timeless reflection on the human experience. As themes of empathy and interpersonal relationships resonate through the ages, the book encourages us to consider the power of kindness and the impact of our actions on others. With its enduring message, this audiobook is a compelling reminder of the importance of compassion in our daily lives, making it a worthwhile listen for anyone seeking to deepen their understanding of humanity.]]></itunes:summary><itunes:duration>28970</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Carpenter's Geographical Reader North America-Frank G. Carpenter</title><link>https://www.spreaker.com/episode/carpenter-s-geographical-reader-north-america-frank-g-carpenter--73882445</link><description><![CDATA["Carpenter's Geographical Reader North America" by Frank G. Carpenter offers a captivating exploration of the diverse landscapes, cultures, and peoples that define North America. This enduring work serves as both a geographical guide and a rich tapestry of the continent's unique characteristics, making it a valuable resource for anyone interested in understanding the intricate connections between geography and society. The themes of exploration and appreciation for the natural world resonate strongly today, reminding listeners of the importance of place and identity in our ever-changing world. Carpenter's insightful observations continue to inspire curiosity and a sense of wonder about the vastness and variety of North America.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73882445</guid><pubDate>Sat, 15 Aug 2026 09:06:51 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73882445/carpenter_s_geographical_reader_north_america_frank_g_carpenter.mp3" length="239977586" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Carpenter's Geographical Reader North America" by Frank G. Carpenter offers a captivating exploration of the diverse landscapes, cultures, and peoples that define North America. This enduring work serves as both a geographical guide and a rich...</itunes:subtitle><itunes:summary><![CDATA["Carpenter's Geographical Reader North America" by Frank G. Carpenter offers a captivating exploration of the diverse landscapes, cultures, and peoples that define North America. This enduring work serves as both a geographical guide and a rich tapestry of the continent's unique characteristics, making it a valuable resource for anyone interested in understanding the intricate connections between geography and society. The themes of exploration and appreciation for the natural world resonate strongly today, reminding listeners of the importance of place and identity in our ever-changing world. Carpenter's insightful observations continue to inspire curiosity and a sense of wonder about the vastness and variety of North America.]]></itunes:summary><itunes:duration>29967</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Birds, Vol. I, No 2, February 1897-Various</title><link>https://www.spreaker.com/episode/birds-vol-i-no-2-february-1897-various--73808158</link><description><![CDATA["Birds, Vol. I, No 2, February 1897-Various" offers a captivating glimpse into the avian world through a collection of writings from the late 19th century. This volume showcases the beauty and diversity of birds, reflecting the fascination that these creatures have inspired across generations. The themes of nature, observation, and appreciation for wildlife resonate deeply today, reminding us of the importance of preserving our environment and the creatures that inhabit it. With its rich historical context and enduring relevance, this audiobook invites listeners to reconnect with the natural world and explore the timeless allure of birds.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73808158</guid><pubDate>Thu, 13 Aug 2026 09:03:47 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73808158/birds_vol_i_no_2_february_1897_various.mp3" length="25495895" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Birds, Vol. I, No 2, February 1897-Various" offers a captivating glimpse into the avian world through a collection of writings from the late 19th century. This volume showcases the beauty and diversity of birds, reflecting the fascination that these...</itunes:subtitle><itunes:summary><![CDATA["Birds, Vol. I, No 2, February 1897-Various" offers a captivating glimpse into the avian world through a collection of writings from the late 19th century. This volume showcases the beauty and diversity of birds, reflecting the fascination that these creatures have inspired across generations. The themes of nature, observation, and appreciation for wildlife resonate deeply today, reminding us of the importance of preserving our environment and the creatures that inhabit it. With its rich historical context and enduring relevance, this audiobook invites listeners to reconnect with the natural world and explore the timeless allure of birds.]]></itunes:summary><itunes:duration>3184</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Mark Twain's Journal Writings, Volume 2-Mark Twain</title><link>https://www.spreaker.com/episode/mark-twain-s-journal-writings-volume-2-mark-twain--73770561</link><description><![CDATA[Mark Twain's Journal Writings, Volume 2 offers an insightful glimpse into the mind of one of America's greatest literary figures. This collection showcases Twain's reflections, observations, and musings, revealing his sharp wit and enduring wisdom. As listeners delve into Twain's thoughts, they will find themes of human nature, society, and the complexities of life that remain relevant today. The timeless quality of Twain's writing continues to resonate, making this volume a worthwhile exploration for anyone seeking to understand the nuances of the human experience. Twain's unique perspective encourages us to reflect on our own lives and the world around us.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73770561</guid><pubDate>Wed, 12 Aug 2026 09:03:50 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73770561/mark_twain_s_journal_writings_volume_2_mark_twain.mp3" length="76898008" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>Mark Twain's Journal Writings, Volume 2 offers an insightful glimpse into the mind of one of America's greatest literary figures. This collection showcases Twain's reflections, observations, and musings, revealing his sharp wit and enduring wisdom. As...</itunes:subtitle><itunes:summary><![CDATA[Mark Twain's Journal Writings, Volume 2 offers an insightful glimpse into the mind of one of America's greatest literary figures. This collection showcases Twain's reflections, observations, and musings, revealing his sharp wit and enduring wisdom. As listeners delve into Twain's thoughts, they will find themes of human nature, society, and the complexities of life that remain relevant today. The timeless quality of Twain's writing continues to resonate, making this volume a worthwhile exploration for anyone seeking to understand the nuances of the human experience. Twain's unique perspective encourages us to reflect on our own lives and the world around us.]]></itunes:summary><itunes:duration>9603</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Brewster's Millions-Byron Ongley, Winchell Smith</title><link>https://www.spreaker.com/episode/brewster-s-millions-byron-ongley-winchell-smith--73736515</link><description><![CDATA["Brewster's Millions" by Byron Ongley and Winchell Smith explores the intriguing premise of a man who must spend a fortune within a limited time to inherit an even greater wealth. This timeless tale delves into themes of financial freedom, the value of money, and the paradox of wealth, making it a captivating listen for anyone interested in the complexities of human nature and ambition. The story's enduring appeal lies in its exploration of how money can shape our lives and relationships, prompting listeners to reflect on their own values and priorities. With its clever narrative and thought-provoking insights, this audiobook remains relevant as it challenges us to consider what truly matters in our pursuit of happiness and success.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73736515</guid><pubDate>Tue, 11 Aug 2026 09:03:54 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73736515/brewster_s_millions_byron_ongley_winchell_smith.mp3" length="94023139" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Brewster's Millions" by Byron Ongley and Winchell Smith explores the intriguing premise of a man who must spend a fortune within a limited time to inherit an even greater wealth. This timeless tale delves into themes of financial freedom, the value...</itunes:subtitle><itunes:summary><![CDATA["Brewster's Millions" by Byron Ongley and Winchell Smith explores the intriguing premise of a man who must spend a fortune within a limited time to inherit an even greater wealth. This timeless tale delves into themes of financial freedom, the value of money, and the paradox of wealth, making it a captivating listen for anyone interested in the complexities of human nature and ambition. The story's enduring appeal lies in its exploration of how money can shape our lives and relationships, prompting listeners to reflect on their own values and priorities. With its clever narrative and thought-provoking insights, this audiobook remains relevant as it challenges us to consider what truly matters in our pursuit of happiness and success.]]></itunes:summary><itunes:duration>11741</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Modern Essays-Christopher Morley</title><link>https://www.spreaker.com/episode/modern-essays-christopher-morley--73710421</link><description><![CDATA["Modern Essays" by Christopher Morley invites listeners into a collection of thought-provoking reflections that capture the essence of life and the human experience. Morley's eloquent prose and keen observations resonate with timeless themes of introspection and the nuances of everyday existence. This audiobook is a treasure trove for those seeking wisdom and inspiration, as Morley’s insights remain relevant in today’s fast-paced world. The essays encourage a deeper appreciation for the simple pleasures and complexities of life, making it a worthwhile listen for anyone looking to enrich their understanding of the world around them.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73710421</guid><pubDate>Mon, 10 Aug 2026 09:04:15 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73710421/modern_essays_christopher_morley.mp3" length="279315855" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Modern Essays" by Christopher Morley invites listeners into a collection of thought-provoking reflections that capture the essence of life and the human experience. Morley's eloquent prose and keen observations resonate with timeless themes of...</itunes:subtitle><itunes:summary><![CDATA["Modern Essays" by Christopher Morley invites listeners into a collection of thought-provoking reflections that capture the essence of life and the human experience. Morley's eloquent prose and keen observations resonate with timeless themes of introspection and the nuances of everyday existence. This audiobook is a treasure trove for those seeking wisdom and inspiration, as Morley’s insights remain relevant in today’s fast-paced world. The essays encourage a deeper appreciation for the simple pleasures and complexities of life, making it a worthwhile listen for anyone looking to enrich their understanding of the world around them.]]></itunes:summary><itunes:duration>34880</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Silas Strong-Irving Bacheller</title><link>https://www.spreaker.com/episode/silas-strong-irving-bacheller--73687824</link><description><![CDATA["Silas Strong" by Irving Bacheller is a compelling exploration of the human spirit and the pursuit of success against the odds. This timeless tale captures the essence of determination, resilience, and the complexities of ambition, making it a resonant choice for listeners today. The themes of striving for greatness and overcoming challenges continue to inspire, reminding us of the enduring qualities that define our aspirations. Bacheller's narrative invites reflection on the nature of strength and the personal journeys we undertake in our own lives. Experience this classic story that speaks to the heart of what it means to be strong in a world filled with obstacles.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73687824</guid><pubDate>Sun, 09 Aug 2026 09:04:16 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73687824/silas_strong_irving_bacheller.mp3" length="236220574" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Silas Strong" by Irving Bacheller is a compelling exploration of the human spirit and the pursuit of success against the odds. This timeless tale captures the essence of determination, resilience, and the complexities of ambition, making it a...</itunes:subtitle><itunes:summary><![CDATA["Silas Strong" by Irving Bacheller is a compelling exploration of the human spirit and the pursuit of success against the odds. This timeless tale captures the essence of determination, resilience, and the complexities of ambition, making it a resonant choice for listeners today. The themes of striving for greatness and overcoming challenges continue to inspire, reminding us of the enduring qualities that define our aspirations. Bacheller's narrative invites reflection on the nature of strength and the personal journeys we undertake in our own lives. Experience this classic story that speaks to the heart of what it means to be strong in a world filled with obstacles.]]></itunes:summary><itunes:duration>29498</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Glengarry School Days-Ralph Connor</title><link>https://www.spreaker.com/episode/glengarry-school-days-ralph-connor--73662044</link><description><![CDATA["Glengarry School Days" by Ralph Connor captures the essence of youth and the transformative power of education. Set against the backdrop of a small school in rural Canada, it explores themes of friendship, growth, and the challenges faced by students as they navigate their formative years. This timeless tale resonates with listeners today, reminding us of the importance of community and the impact of mentorship in shaping lives. As the characters confront their dreams and aspirations, their experiences echo the universal journey of self-discovery that continues to inspire generations. Dive into this enduring classic that celebrates the spirit of learning and the bonds forged during school days.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73662044</guid><pubDate>Sat, 08 Aug 2026 11:05:43 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73662044/glengarry_school_days_ralph_connor.mp3" length="66493341" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Glengarry School Days" by Ralph Connor captures the essence of youth and the transformative power of education. Set against the backdrop of a small school in rural Canada, it explores themes of friendship, growth, and the challenges faced by students...</itunes:subtitle><itunes:summary><![CDATA["Glengarry School Days" by Ralph Connor captures the essence of youth and the transformative power of education. Set against the backdrop of a small school in rural Canada, it explores themes of friendship, growth, and the challenges faced by students as they navigate their formative years. This timeless tale resonates with listeners today, reminding us of the importance of community and the impact of mentorship in shaping lives. As the characters confront their dreams and aspirations, their experiences echo the universal journey of self-discovery that continues to inspire generations. Dive into this enduring classic that celebrates the spirit of learning and the bonds forged during school days.]]></itunes:summary><itunes:duration>8304</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Spring of Joy A Little Book of Healing-Mary Webb</title><link>https://www.spreaker.com/episode/spring-of-joy-a-little-book-of-healing-mary-webb--73638735</link><description><![CDATA["Spring of Joy: A Little Book of Healing" by Mary Webb invites listeners into a world of renewal and healing through the lens of nature and the human spirit. This timeless work emphasizes the importance of joy and resilience, encouraging readers to find solace and inspiration amidst life's challenges. Webb's poetic prose captures the essence of hope, making it a perfect companion for those seeking comfort and rejuvenation in today's fast-paced world. The themes of healing and the pursuit of joy are as relevant now as they were when first penned, reminding us that even in difficult times, the promise of renewal is always within reach. Dive into this uplifting audiobook and rediscover the beauty of life's simple joys.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73638735</guid><pubDate>Fri, 07 Aug 2026 21:36:58 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73638735/spring_of_joy_a_little_book_of_healing_mary_webb.mp3" length="86799966" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Spring of Joy: A Little Book of Healing" by Mary Webb invites listeners into a world of renewal and healing through the lens of nature and the human spirit. This timeless work emphasizes the importance of joy and resilience, encouraging readers to...</itunes:subtitle><itunes:summary><![CDATA["Spring of Joy: A Little Book of Healing" by Mary Webb invites listeners into a world of renewal and healing through the lens of nature and the human spirit. This timeless work emphasizes the importance of joy and resilience, encouraging readers to find solace and inspiration amidst life's challenges. Webb's poetic prose captures the essence of hope, making it a perfect companion for those seeking comfort and rejuvenation in today's fast-paced world. The themes of healing and the pursuit of joy are as relevant now as they were when first penned, reminding us that even in difficult times, the promise of renewal is always within reach. Dive into this uplifting audiobook and rediscover the beauty of life's simple joys.]]></itunes:summary><itunes:duration>10839</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>All Roads Lead to Calvary-Jerome K. Jerome</title><link>https://www.spreaker.com/episode/all-roads-lead-to-calvary-jerome-k-jerome--73596606</link><description><![CDATA[All Roads Lead to Calvary by Jerome K. Jerome is a timeless exploration of the human experience, reflecting on themes of faith, purpose, and the journey of life. This narrative invites listeners to consider the paths we take and the choices we make, resonating with the enduring quest for meaning that many still grapple with today. Jerome's wit and keen observations offer a unique perspective on the struggles and triumphs inherent in the human condition. As we navigate our own roads, this audiobook serves as a reminder of the universal search for understanding and fulfillment, making it a relevant and thought-provoking listen for contemporary audiences.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73596606</guid><pubDate>Fri, 07 Aug 2026 05:11:05 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73596606/all_roads_lead_to_calvary_jerome_k_jerome.mp3" length="275960018" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>All Roads Lead to Calvary by Jerome K. Jerome is a timeless exploration of the human experience, reflecting on themes of faith, purpose, and the journey of life. This narrative invites listeners to consider the paths we take and the choices we make,...</itunes:subtitle><itunes:summary><![CDATA[All Roads Lead to Calvary by Jerome K. Jerome is a timeless exploration of the human experience, reflecting on themes of faith, purpose, and the journey of life. This narrative invites listeners to consider the paths we take and the choices we make, resonating with the enduring quest for meaning that many still grapple with today. Jerome's wit and keen observations offer a unique perspective on the struggles and triumphs inherent in the human condition. As we navigate our own roads, this audiobook serves as a reminder of the universal search for understanding and fulfillment, making it a relevant and thought-provoking listen for contemporary audiences.]]></itunes:summary><itunes:duration>34461</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Ads and Sales A Study of Advertising and Selling from the Standpoint of the New Principles of Scientific Management - Herbert Newton Casson</title><link>https://www.spreaker.com/episode/ads-and-sales-a-study-of-advertising-and-selling-from-the-standpoint-of-the-new-principles-of-scientific-management-herbert-newton-casson--73284111</link><description><![CDATA["Ads and Sales" by Herbert Newton Casson delves into the realms of advertising and selling through the lens of the new principles of scientific management. This study offers insights into how systematic approaches can enhance the effectiveness of marketing strategies and sales techniques. The themes explored in this book are timeless, as they address the fundamental dynamics of consumer behavior and the art of persuasion, which continue to shape modern business practices. Hearing this audiobook now provides valuable perspectives on the intersection of science and commerce, emphasizing the importance of strategic thinking in a rapidly evolving marketplace.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/73284111</guid><pubDate>Fri, 31 Jul 2026 14:27:29 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/73284111/ads_and_sales_a_study_of_advertising_and_selling_from_the_standpoint_of_the_new_principles_of_scientific_management_herbert_newton_casson.mp3" length="121516155" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>"Ads and Sales" by Herbert Newton Casson delves into the realms of advertising and selling through the lens of the new principles of scientific management. This study offers insights into how systematic approaches can enhance the effectiveness of...</itunes:subtitle><itunes:summary><![CDATA["Ads and Sales" by Herbert Newton Casson delves into the realms of advertising and selling through the lens of the new principles of scientific management. This study offers insights into how systematic approaches can enhance the effectiveness of marketing strategies and sales techniques. The themes explored in this book are timeless, as they address the fundamental dynamics of consumer behavior and the art of persuasion, which continue to shape modern business practices. Hearing this audiobook now provides valuable perspectives on the intersection of science and commerce, emphasizing the importance of strategic thinking in a rapidly evolving marketplace.]]></itunes:summary><itunes:duration>15174</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Ads and Sales A Study of Advertising and Selling from the Standpoint of the New Principles of Scientific Management - Herbert Newton Casson</title><link>https://www.spreaker.com/episode/ads-and-sales-a-study-of-advertising-and-selling-from-the-standpoint-of-the-new-principles-of-scientific-management-herbert-newton-casson--71916240</link><description><![CDATA[This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the total advertising in the United States amounts to two million dollars a day, and that the total sales, in the home market alone, amount to one hundred millions a day, we can realize the tremendous importance of efficiency in the selling and advertising of goods. "Too much of our work has fallen into ruts— into the easy ruts of habit and routine; and it is the purpose of this book to point out that there is a better way to do what we are doing." - Summary by TriciaG and from the preface]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/71916240</guid><pubDate>Fri, 08 May 2026 02:02:05 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/71916240/ads_and_sales_a_study_of_advertising_and_selling_from_the_standpoint_of_the_new_principles_of_scientific_management_herbert_newton_casson.mp3" length="121392101" type="audio/mpeg"/><itunes:author>Herbert Newton Casson</itunes:author><itunes:subtitle>This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the...</itunes:subtitle><itunes:summary><![CDATA[This book is a treatise on advertising as it was in the United States in 1911. "This book is the first attempt, as far as I know, to apply the principles of Scientific Management to the problems of Sales and Advertising. "When we remember that the total advertising in the United States amounts to two million dollars a day, and that the total sales, in the home market alone, amount to one hundred millions a day, we can realize the tremendous importance of efficiency in the selling and advertising of goods. "Too much of our work has fallen into ruts— into the easy ruts of habit and routine; and it is the purpose of this book to point out that there is a better way to do what we are doing." - Summary by TriciaG and from the preface]]></itunes:summary><itunes:duration>15174</itunes:duration><itunes:keywords>ads,advertising,casson,economics,management,principles,sales,scientific,selling,standpoint</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b448239997bdf90a4602fe74f9889330.jpg"/><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
