https://www.spreaker.com/podcast/media-monitor-podcast-by-marco-hugo-barsotti--6699345
notsoslow.substack.com]]>enBusiness NewsCopyright Audiovisionehttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/216b599a252a7a9fed83799d2d4984ed.jpghttps://www.spreaker.com/podcast/media-monitor-podcast-by-marco-hugo-barsotti--6699345Mon, 04 Aug 2025 06:01:33 +0000AudiovisioneAudiovisionembarsot@gmail.comMedia Monitor Podcast in English/Italian or French: Talk about Broadcasting, Artificial Intelligence, Technology and communication...and the French Riviera too notsoslow.substack.com
notsoslow.substack.com]]>falseepisodichttps://www.spreaker.com/episode/sara-beykpour-ceo-particle-news-on-the-future-of-news-and-publishers-in-the-era-of-ai--67200090https://api.spreaker.com/episode/67200090Thu, 31 Jul 2025 11:28:48 +0000Audiovisione2333falsefullhttps://www.spreaker.com/episode/un-volo-di-cinquant-anni-federico-l-olandese-volante-si-racconta-a-fm-world--67200045
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:154384527Wed, 08 Jan 2025 07:41:15 +0000AudiovisioneL'intervista/conversazione ha avuto luogo martedì 7 gennaio 2025 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>1376falsefullhttps://www.spreaker.com/episode/brionvega-braun-telefunken-ma-anche-ducati-il-designer-davide-vercelli-racconta-a-fm-world-l-evoluzione-dell-apparecchio-radiofonico--67200046Walter Benjamin che ha scritto delle cose meravigliose sul collezionismo e ci paragona a Sisyphos, quindi un sasso dopo l'altro portato alla sommità della montagna per poi ridiscendere. Gli oggetti sono così. Per cui la maggior parte degli oggetti esposti è mia, tranne  due o tre che per i quali ho coinvolto amici collezionisti.L'esposizioneM.H.B.-FMworld: Quindi raccontaci a questo punto cosa ci attende a Milano.D.V.: Allora io nella pletora di possibilità che ci presentava ho voluto raccontare delle storie che in qualche modo hanno attraversato la società italiana ed europea a partire dagli esordi della radio in poi.Nel caso specifico sono nove e riguardano dei temi specifici. In parte è un'epopea di alcune aziende europee che hanno fatto la storia della radio: Braun, che prima di fare spazzolini da denti  ha fatto delle cose meravigliose, prima con Hans Gugelot, quindi la scuola di Ulm, e poi con Dieter Rams (leggere questo, N.d.R.) ha fatto delle cose meravigliose nell'ambito audio, bellissime e forse inarrivate, dal '57 in poi diciamo.Una delle creazioni più famose di Braun è la cosiddetta "Barra di Biancaneve" (Braun SK55), che è questo radiofonografo da porre in centro stanza. Perché non ha un retro come accade abitualmente su tutti gli apparecchi, dove  per primo ha utilizzato il policarbonato trasparente, per non coprire ma svelare la presenza del giradischi, cosa che poi è stata adottata in poi tutti gli impianti stereo cche ancora oggi utilizzano un giradischi.DucatiQuindi dicevo , Braun, Brionvega ma anche Ducati. Ducati, prima di essere nota e famosa per le moto, produceva componenti elettromeccanici e negli anni '40 ha prodotto una serie di tre radio in legno piallacciato chiare, in un'epoca dove tutto era scuro, noce, legno scuro.Una linea perfetta che è all'avanguardia ancora adesso, e una in particolare - è una di quelle che non è mia - , si chiama affettuosamente "radio papale".È un esempio di eleganza meravigliosa da vedere, con una scala verde e le manopole verde, immaginiamo degli anni '40, quindi in legno piallacciato chiaro, anticipando il design del Nord Europa, manopole chiare e griglia dell'altoparlante verniciata di verde chiaro anche lui.Space AgeE poi raccontiamo invece una serie di storie un po' più intime, non relative a grandi aziende ma che hanno attraversato la società, per cui Space Age, l'influenza che la fantascienza e poi i viaggi spaziali hanno avuto sul design generale, sul design delle radio e degli apparecchi. Per cui le forme Sputnik, quelle rotonde, oppure a razzo, l'uso di materiali come il cromo, le plastiche lucide,  c'è uno degli slot dedicato alla Space Age.Giò PontiDopodiché raccontiamo che Giò Ponti (l'architetto del palazzo sede di Finelco/Radio Medioaset N.d.R.), nel 1930, tuonò nella sua rivista contro le aziende produttrici di radio dicendo che erano solo in grado di mettere un apparato elettronico all'interno di un comodino in stile Tudor o Queen Anne, fruibile solo per i cottage americani e della necessità di strutturare un'architettura regionalista non ci fosse nulla.Quindi stimolò, con La voce del padrone, His Master's Voice, che era un'azienda produttrice, un concorso vinto da Figini e Polini, due architetti modernisti che entrarono nell'ambito del lavoro con lo studio di Gio Ponti che disegnarono questa radio che si chiama Domus, che è un piccolo capolavoro di architettura.Un edificio razionalista e le geometrie variabiliUn parallelepipedo perfettamente squadrato, le manopole bianche, la disposizione dei comandi estremamente elementare, sembra un edificio razionalista in miniatura con un piallaccio in ebano, ebano del Macassar (??) , quindi estremamente raffinato, una bellezza totale. Esponiamo il numero di gennaio del 1933 di Domus, laddove viene bandito questo concorso.Ci è piaciuto poi raccontare delle storie, ci sono le geometrie variabili, tutti quegli apparecchi come la TS 502, la Radio Cubo, che volutamente non rappresentiamo nello slot della Brionvega ma in quello delle geometrie variabili perché è stato il capostipite di questi oggetti che potevano essere modificati dall'utente.Insieme a degli apparecchi, per esempio c'è un impianto stereo di Wega, marca tedesca, che anche lì ha due porzioni che ruotano l'una sull'altra a liberare il giradischi.Benito vs AdolphPoi vorrei ricordare la diatriba Italia vs Germania sulla radio popolare. Laddove i due regimi avevano necessità di diffondere il proprio verbo e di creare un'unità nazionale, in Italia e Germania i governi  si mossero con principi molto diversi, con efficacia e risultati estetici estremamente agli antipodi, direi, Un esempio significativo di un approccio progettuale differente tra i nostri due popoli che sussiste tuttora.M.H.B.-FMworld: Puoi spiegare meglio? Cosa intendi?D.V.: Intendo che ai tempi noi facciamo un editto in cui coinvolgiamo 12 aziende e diamo delle indicazioni di massima, la radio deve avere queste caratteristiche, prese determinate stazioni e avere questa forma più o meno.Quindi cosa accade? Che in Italia ognuno si fece una radio di legno, un mobile di legno più o meno come voleva, sono distinguibili, si riconoscono, si chiama radio rurale per i fregi, perché il fregio caratteristico è una spiga in alluminio sul frontale della radio, però sostanzialmente anche dal punto di vista elettrico ognuno mise dentro, ogni produttore, ero 11 o 12, mise dentro un apparecchio che già aveva leggermente modificato.In Germania, da tedeschi: la radio deve essere questa, uno stampo che faceva la Basf in bachelite uguale per tutti e il progetto elettronico verteva su una valvola sola. Per cui, mobile identico per tutti, stampato in bachelite, elettronico con una valvola e questo permise loro, con questa estrema razionalizzazione della produzione, di fare una radio che costava pochissimo e di distribuirne milioni: la VolksempfängerTanto che, a distanza di pochi anni, il 70% della popolazione tedesca aveva in casa una radio popolare tedesca.Le nostre radio, bellissime, sono proprio meravigliose, ma con una produzione limitata e esclusivamente dedicata alle scuole e agli enti rurali, sindacati e cose varie.Quindi noi abbiamo pensato di colpire una popolazione giovanile principalmente attraverso le scuole, loro invece di diffondere la radio in massa.La loro radio popolare si trova ovunque e costa pochissimo, anche oggi si trova sul mercato a prezzi accessibili. La nostra radio rurale invece è molto rara, si parla di poche centinaia di esemplari, e a livello collezionistico è molto ambita. A livello di efficacia siamo stati un po' perdenti.50 kWM.H.B.-FMworld: Dunque Mussolini inaugurava trasmettitori più potenti d'europa, 50 KW a Roma, ma alla fine non aveva gente che lo potesse ascoltare ?D.V.: Esattamente. Una cosa interessante che facemmo fu indirizzare la nostra radio alle popolazioni giovanili, quindi alle scuole. Esisteva un periodico mensile che programmava settimanalmente delle trasmissioni educative. Le scuole seguivano quelle trasmissioni che andavano in onda al mattino, tipo alle 10, con temi come la missione dell'Italia in Etiopia o l'aeroplano e l'aviatore. Con tanto di rivista e, soprattutto, un poster enorme che veniva affisso nelle scuole, graficamente illustrando il contenuto delle lezioni.M.H.B.-FMworld: Una filosofia sostanzialmente diversa tra i due popoli...D.V.: Esatto. E questa differente lettura del progetto, del design, si riflette anche nel confronto tra Braun e Brionvega. Ci sono apposta anche per quello: Braun, con Dieter Rams: minimalismo totale, colori bianchi, assenza totale di elementi decorativi, e una linea produttiva che,]]>substack:post:148412629Mon, 02 Sep 2024 15:37:27 +0000AudiovisioneRadio is QueenAnni fa andava di moda la frase Content is King, per dire che ciò che conta nel mondo dei media sono i contenuti. Sarà, ma chi scrive - e siamo sicuri tanti di coloro che ci leggono - sono o sono stati appassionati anche del contenitore,...Walter Benjamin che ha scritto delle cose meravigliose sul collezionismo e ci paragona a Sisyphos, quindi un sasso dopo l'altro portato alla sommità della montagna per poi ridiscendere. Gli oggetti sono così. Per cui la maggior parte degli oggetti esposti è mia, tranne  due o tre che per i quali ho coinvolto amici collezionisti.L'esposizioneM.H.B.-FMworld: Quindi raccontaci a questo punto cosa ci attende a Milano.D.V.: Allora io nella pletora di possibilità che ci presentava ho voluto raccontare delle storie che in qualche modo hanno attraversato la società italiana ed europea a partire dagli esordi della radio in poi.Nel caso specifico sono nove e riguardano dei temi specifici. In parte è un'epopea di alcune aziende europee che hanno fatto la storia della radio: Braun, che prima di fare spazzolini da denti  ha fatto delle cose meravigliose, prima con Hans Gugelot, quindi la scuola di Ulm, e poi con Dieter Rams (leggere questo, N.d.R.) ha fatto delle cose meravigliose nell'ambito audio, bellissime e forse inarrivate, dal '57 in poi diciamo.Una delle creazioni più famose di Braun è la cosiddetta "Barra di Biancaneve" (Braun SK55), che è questo radiofonografo da porre in centro stanza. Perché non ha un retro come accade abitualmente su tutti gli apparecchi, dove  per primo ha utilizzato il policarbonato trasparente, per non coprire ma svelare la presenza del giradischi, cosa che poi è stata adottata in poi tutti gli impianti stereo cche ancora oggi utilizzano un giradischi.DucatiQuindi dicevo , Braun, Brionvega ma anche Ducati. Ducati, prima di essere nota e famosa per le moto, produceva componenti elettromeccanici e negli anni '40 ha prodotto una serie di tre radio in legno piallacciato chiare,...]]>1565falsefullhttps://www.spreaker.com/episode/claudio-cecchetto-a-fm-world-per-affermare-una-radio-web-ci-vogliono-otto-anni-col-dab-forse-cinque--67200042famoso post su Talkmedia: su alcune vetture BMW un aggiornamento software del costruttore rende impossibile ascoltare Radio Cecchetto. O meglio, la fa ascoltare visualizzando il logo di tutt'altra emittente. Pensavamo di raccogliere una dichiarazione dell'editore (Cecchetto) in merito, ma alla fine abbiamo ritenuto più interessante fare il punto su Radio Cecchetto e sull'annosa questione di "come emergere nel mare magnum delle radio digitali", una problematica che anche un nome importante deve affrontare.Ecco dunque, senza filtri e senza tagli, la nostra conversazione che ha avuto luogo domenica 11 agosto. L'audio originale è disponibile qui.L'IntervistaFM-world - Raccontaci innanzitutto l'idea di tornare a fare radio dopo tanti anni, cosa è successo in questo primo anno e se la consideri, oggi, una fase di messa a punto del progetto o se è già a regime.Claudio Cecchetto - Guarda io ho sempre creduto nel web, ho fatto anche iniziative in questo ambito ed essendo privilegiato nel campo della radio - perché le cose mi sono andate particolarmente bene - ho pensato: si parla tanto di web, del suo futuro e tutto il resto, ma con la radio siamo ancora in FM e quindi ho detto "voglio questa avventura" perché purtroppo la rete è considerata come la serie Z della radio, fino a poco tempo fa sembrava che fosse proprio l'ultima spiaggia, invece secondo me è la prima spiaggia, il web sarà la serie A.Pensare a lungo termineE quindi ho cominciato a entrarci un po' più seriamente, un po' più professionalmente e ho fatto questa radio, ho trovato dei collaboratori che hanno condiviso con me questo progetto... perché insomma come  in tutte le cose c'è bisogno di persone valide... e penso di averle trovate.E quindi eccomi nell'avventura del web, io penso che come sono riuscito ad avere un ruolo gratificante nella radiofonia tradizionale spero di ottenere altrettanto nella radiofonia digitale, anche se secondo me... ci vorranno 10 anni, però spero con il mio ingresso di diminuire questo tempo.NovantanovemilasettecentoFM-world - Perfetto, la tua risposta si sposa bene a quello che volevo chiederti. Tanti milanesi ricordano il lancio di Radio Deejay: praticamente ti eri messo tra i due colossi, Studio 105 e RMI - perché (99+101)/2 = 100, Radio Music "100" -, anzi quasi 100, novantanovemilasettecento.Insomma, quando uno passava con la manopola da 105 a RMI, poteva capitare in una bella canzone e dunque ci si fermava, si scopriva la tua radio. Con il web purtroppo non si riesce perché non c'è una manopola da girare, devi proprio andarci diretto e questo fa sì che tanti progetti facciano fatica ad emergere e diventare redditizi...C.C. - Secondo me i progetti redditizi sono quelli vincenti, ci vuole un'idea ottimale e la gente viene a cercarti, solo che devi avere davvero quella giusta.Non rifare quello che fanno gli altri (incluso me stesso)Quando sono partito sapevo esattamente quello che non avrei fatto: tutto ciò che hanno già fatto gli altri, tra cui includo anche me stesso.Perché esiste già. Questo è uno strumento nuovo e io vorrei che fosse nuovo anche il prodotto, quindi  bisogna fare un buon contenuto, questo è l'unico sistema per arrivare alla notorietà.Pero, attenzione, ripensiamo a Radio Deejay: per diventare numero uno, ci ho messo 8 anni, non è che ci ho messo due giorni.Il problema è scalfire l'abitudine, le persone sono abituate ad andare sempre nello stesso posto, quindi tu devi disabituarle, quello è il lavoro più difficile, convincere gli ascoltatori che sono abituati ad ascoltare una certa radio, a fare una certa cosa, a farne un'altra, ecco questo è l'aspetto più difficile.Però ai tempi ce l'ho fatta e penso di farcela di nuovo, sicuramente con qualcosa di diverso da ciò che c'è già, perché quello che c'è già, c'è già da anni, si è capito che funziona e quindi è inutile andare a disturbare un prodotto con un prodotto simile, perché la gente deve cambiare, perché deve venire da te, trovare qualcosa di diverso da quello che gli è sempre stato offerto.Paddle e beneficienzaFM-world - A questo punto, visto che non tutti conoscono la tua emittente, potrebbe essere utile dedicare due minuti nel descrivere cosa stai facendo con Radio Cecchetto.  C.C. - Beh. Non tutti conoscono la radio sicuramente, però come brand penso che sappiano di che cosa si tratta. Vero, sono sempre un work in progress, quello senz'altro e cerco di inventarmi. Credo di essere partito già con qualcosa di diverso, pensa solo a Radio Rent. Noi diamo la possibilità... ecco, diciamo, così come ci sono i campi di paddle, i campi di calcetto o si tennis, ci sono anche le radio in affitto, ore radiofoniche che io metto a disposizione per quelli che magari hanno lavorato nelle radio, hanno crisi di astinenza, hanno voglia di ritrasmettere. O le idee nuove. Ecco io ho fatto un programma che si chiama Radio Rent che è proprio per loro, per poter rivivere l'esperienza radiofonica.FM-World - Sì, ma ti fai pagare lo spazio...C.C.: Attenzione, lo spazio lo noleggio ma il costo del noleggio va in beneficenza perché chiedo a tutti di donare quello che pagano per Radio Rent a un'associazione benefica di loro conoscenza, di loro fiducia.Oltre il rockFM-world - Non fai una supervisione sul tipo di musica?C.C. - Guarda, guardate, le cose a me non piace raccontarle, a me piace farle, sono sempre stato così.La radio va ascoltata. Anche all'inizio in tanti non avevano capito Radio Deejay, tanto è vero che sorridevano perché dicevano "ma che musica mette questo qua?". Ma la musica io andavo a prenderla, a cercarla, e quindi secondo me la cosa più logica è fare e non dire che cosa fare.Prendi il rock: è scomparso, perché quello bello ormai è già stato fatto, esiste ed è difficile che venga aggiunto nel repertorio rock qualcos'altro, è diventato quasi come la musica classica.Mancando il rock, questo può essere sostituito dal "rock del 2000" che è ad esempio l'elettronica e io sto andando in quella direzione, però a poco a poco, perché come tutte le cose ci si arriva col tempo.Assago 2.o?FM-world - Quindi tu dici, giudicatemi sulla lunga distanza, su 8/10 anni... C.C. - Sì, poi nel mio caso la gente dice "Ah fa Radio Cecchetto, perfetto, adesso farà Radio Capital Cecchetto". Ma ricordiamoci, prima di tutto ci vogliono le risorse. E obiettivamente se non hai tutte le risorse deve arrivare a dei compromessi, nel senso che se ti dà qualcuno le risorse vuol metterci anche il suo parere, quindi alla fine è che non fai un prodotto tuo, fai un prodotto mediato dal finanziatore.Dunque nel mio caso ok, con calma: ma penso di metterci un po' meno di 10 anni. E poi non è che voglio diventare numero uno, voglio... mi piacerebbe che Radio Cecchetto diventasse qualcosa di nuovo, qualcosa che mancava.DAB chiama WEBFM-world - Tu sei stato anche in FM, Radio Cecchetto l'abbiamo sentita a Sanremo sui 106 MHz, e poi in DAB, però hai parlato solo di web....C.C. - Attenzione, io continuo ad andare in DAB, io in DAB sono a Torino, Milano, Brescia, Genova, Roma e adesso a Napoli. Io comunque credo nel DAB, il DAB è quello che aiuterà la notorietà del web. Vedi, ti ho detto otto, dieci anni, ma credo che col DAB ce ne metteremo cinque.In poche parole, divertimento e opportunitàFM-world - C'è qualcosa che vuoi dire a chi ci legge e ci ascolta, che ho dimenticato di chiederti?C.C. - Dico solo che generalmente io mantengo le promesse. Noi ce la mettiamo tutta, il problema è che in questo momento le radio non divertono più... neppure chi le fa. Le radio sono nate perché c'erano dei ragazzi che andavano in un attimo al microfono, si divertivano e divertivano.Ecco, bisogna ritornare a quell'epoca lì, a quel tipo di approccio alla radio, la radio è uno strumento per divertirsi.E poi un appello, una cosa che dico a quelli che vogliono approcciarsi alla radio: attenzione, non è un lavoro, è un'opportunità. (Marco H. Barsotti per FM-world)

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:147879095Mon, 19 Aug 2024 12:10:46 +0000AudiovisioneDomenica d'AgostoLo spunto per questa conversazione è stato un ormai https://www.facebook.com/share/v/71js4r4x7awrRfYH/: su alcune vetture BMW un aggiornamento software del costruttore rende impossibile ascoltare...famoso post su Talkmedia: su alcune vetture BMW un aggiornamento software del costruttore rende impossibile ascoltare Radio Cecchetto. O meglio, la fa ascoltare visualizzando il logo di tutt'altra emittente. Pensavamo di raccogliere una dichiarazione dell'editore (Cecchetto) in merito, ma alla fine abbiamo ritenuto più interessante fare il punto su Radio Cecchetto e sull'annosa questione di "come emergere nel mare magnum delle radio digitali", una problematica che anche un nome importante deve affrontare.Ecco dunque, senza filtri e senza tagli, la nostra conversazione che ha avuto luogo domenica 11 agosto. L'audio originale è disponibile qui.L'IntervistaFM-world - Raccontaci innanzitutto l'idea di tornare a fare radio dopo tanti anni, cosa è successo in questo primo anno e se la consideri, oggi, una fase di messa a punto del progetto o se è già a regime.Claudio Cecchetto - Guarda io ho sempre creduto nel web, ho fatto anche iniziative in questo ambito ed essendo privilegiato nel campo della radio - perché le cose mi sono andate particolarmente bene - ho pensato: si parla tanto di web, del suo futuro e tutto il resto, ma con la radio siamo ancora in FM e quindi ho detto "voglio questa avventura" perché purtroppo la rete è considerata come la serie Z della radio, fino a poco tempo fa sembrava che fosse proprio l'ultima spiaggia, invece secondo me è la prima spiaggia, il web sarà la serie A.Pensare a lungo termineE quindi ho cominciato a entrarci un po' più seriamente, un po' più professionalmente e ho fatto questa radio, ho trovato dei collaboratori che hanno condiviso con me questo progetto... perché insomma come  in tutte le cose c'è bisogno di persone valide... e penso di averle trovate.E quindi eccomi nell'avventura del web, io penso che come sono riuscito ad avere un ruolo gratificante nella radiofonia tradizionale spero di ottenere altrettanto nella radiofonia digitale, anche se secondo me... ci vorranno 10 anni, però spero con il mio ingresso di diminuire questo tempo.NovantanovemilasettecentoFM-world - Perfetto, la tua risposta si sposa bene a quello che volevo chiederti. Tanti milanesi ricordano il lancio di Radio Deejay: praticamente ti eri messo tra i due colossi, Studio 105 e RMI - perché (99+101)/2 = 100, Radio Music "100" -, anzi quasi 100, novantanovemilasettecento.Insomma, quando uno passava con la manopola da 105 a RMI, poteva capitare in una bella canzone e dunque ci si fermava, si scopriva la tua radio. Con il web purtroppo non si riesce perché non c'è una manopola da girare, devi proprio andarci diretto e questo fa sì che tanti progetti facciano fatica ad emergere e diventare redditizi...C.C. - Secondo me i progetti redditizi sono quelli vincenti, ci vuole un'idea ottimale e la gente viene a cercarti, solo che devi avere davvero quella giusta.Non rifare quello che fanno gli altri (incluso me stesso)Quando sono partito sapevo esattamente quello che non avrei fatto: tutto ciò che hanno già fatto gli altri, tra cui includo anche me stesso.Perché esiste già. Questo è uno strumento nuovo e io vorrei che fosse nuovo anche il prodotto, quindi  bisogna fare un buon contenuto, questo è l'unico sistema per arrivare alla notorietà.Pero, attenzione, ripensiamo a Radio Deejay: per diventare numero uno, ci ho messo 8 anni, non è che ci ho messo due giorni.Il problema è scalfire l'abitudine, le persone sono abituate ad andare sempre nello stesso posto, quindi tu devi disabituarle, quello è il lavoro più difficile, convincere gli ascoltatori che sono abituati ad ascoltare...]]>754falsefullhttps://www.spreaker.com/episode/radio-pnr-come-restare-fedeli-al-proprio-ruolo-nel-territorio-pur-fornendo-un-prodotto-con-standard-da-emittente-commerciale--67200052
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:143442857Wed, 10 Apr 2024 09:28:04 +0000AudiovisioneL'intervistaFM-World: Due parole sulla lunga e gloriosa storia della vostra radio per chi magari non la conosce.Don Paolo Padrini: Intanto grazie per l'opportunità di parlare. La nostra radio PNR ha una lunga storia, nata nel periodo delle radio...1811falsefullhttps://www.spreaker.com/episode/fm-world-intervista-maurizio-mesenzani--67200040Maurizio Mesenzani, CEO di VGS e Managing Partner di BSD. Questo il riassunto dell’intervista, interamente ascoltabile nel podcast allegato a questo articolo.Marco Hugo Barsotti: Allora intanto presentati per chi non ti conosce e racconta che cosa fai.Maurizio Mesenzani: Sono Maurizio Mesenzani, imprenditore nel settore dei servizi professionali. Ho un gruppo di aziende, tra cui BSD, fondata nel 1990, che si occupa di interazione uomo-macchina in ambito industriale, servizi e software. Facciamo user research, testing, prototyping e valutazione di strumenti per capire come rispondono ai bisogni delle aziende e delle persone che li utilizzano.M.H.B.: Avete prodotti propri o lavorate solo a progetto?M.M.: Non siamo produttori né rivenditori. Siamo consulenti indipendenti che supportano l'adozione e il deployment di tecnologie. Non vendiamo prodotti ma aiutiamo i clienti a selezionare quelli già esistenti o a progettarne di nuovi su misura. Nel business tu ti posizioni in un certo modo, se io mi posiziono come venditore di un prodotto, poi non posso su un altro tavolo fare l'advisor e sull'altro tavolo fare il valutatore, perché come dire... A meno che ti chiami Goldman Sachs.M.H.B.: Quanto è sentita in Italia l'esigenza di ottimizzare l'interazione con i sistemi automatizzati?M.M.: È molto sentita, è particolarmente sentita post-pandemia perché ci sono delle logiche di lavoro diverse da prima, banalmente i controlli remoti, banalmente lo smart working, banalmente la digitalizzazione di molti flussi. Digitalizzando i flussi, che cosa succede? Tu hai a disposizione milioni di dati, hai a disposizione milioni di strumenti, milioni di device, dai telefoni, smartphone, gli schermi intelligenti, tutto quello che vuoi tu. Sono tutti elementi che richiedono un ripensare l'interazione tra le persone e l'hardware e il software.Quindi sono, diciamo, negli ultimi tre anni, praticamente nel periodo post-pandemico, c'è stata una ripresa molto sentita perché i fabbisogni di business sono molto diversi da prima. Banalmente io posso tranquillamente governare una linea di produzione lavorando da casa, però vuol dire che devo avere un'interfaccia dalla quale posso cliccare delle cose, loccare, interagire con qualcun altro, scrivere a qualcuno per chiedere informazioni.M.H.B.: L'intelligenza artificiale come ha già modificato e modificherà le interfacce che proponete?M.M.: Sta cambiando molto i processi di customer service con chatbot e risposte generate automaticamente. Apre scenari nuovi in termini di professioni, processi e progettazione di interazioni. Richiede persone in grado di istruire e gestire gli strumenti AI.M.H.B.: Per gli imprenditori interessati, come potete essere un interlocutore sull'AI?M.M.: La nostra azienda è all'avanguardia nell'utilizzo di tutti gli strumenti di intelligenza artificiale disponibili. Integriamo l'AI nei nostri progetti per ottimizzare l'interazione uomo-macchina in diversi settori, dall'industria al customer service.Possiamo essere un interlocutore valido per gli imprenditori in diversi modi:* Valutazione e selezione di strumenti AI: Aiutiamo a valutare le diverse tecnologie AI disponibili e a selezionare quelle più adatte alle vostre esigenze specifiche.* Progettazione di interfacce utente: Disegniamo interfacce utente intuitive e user-friendly che massimizzano l'efficienza e la produttività dei vostri dipendenti.* Sviluppo di soluzioni AI personalizzate: Possiamo sviluppare soluzioni AI personalizzate per automatizzare i processi aziendali e migliorare l'esperienza dei vostri clienti.* Formazione e supporto: Offriamo formazione e supporto per aiutare ad adottare le nuove tecnologie AI e a sfruttarne al meglio il potenziale.M.H.B.: Dove pensi che la tua azienda si posizionerà in futuro rispetto all'intelligenza artificiale?M.M.: Vedo grandi opportunità per applicare l'AI nei nostri servizi. Ad esempio, per analizzare ed estrarre insight dai dati che raccogliamo studiando l'interazione uomo-macchina. O per generare automaticamente prototipi di interfacce utente alternative. L'obiettivo rimane capire i bisogni degli utenti, ma l'AI può ampliare le nostre capacità di farlo in modi nuovi. Continueremo ad esplorare queste possibilità restando concentrati sul valore che possiamo generare per i clienti.M.H.B.: Quali competenze serviranno in futuro alle aziende per sfruttare appieno il potenziale dell'AI?M.M.: Saranno cruciali sia competenze tecniche che di business. Sono aperte molte qestioni, quali Il prompt designer, che cos'è? Cioè chi dà le istruzioni alla macchina? E chi fa il tuning degli algoritmi? Chi è? Cioè è uno che fa le pulizie degli database? È uno che fa i servizi generali? O è uno che sta nell'area IT? O è uno che sta nel marketing? O è uno che ha un percorso di vendite? Non lo sappiamo, sono tantissime professioni che hanno degli impatti enormi. Tecnicamente serviranno data scientist, esperti di machine learning, ma anche designer di interfacce utente che sappiano integrare al meglio l'AI. Dal punto di vista business, serve capacità di identificare casi d'uso concreti e misurabili, non applicare l'AI in modo superficiale. E serve sensibilità etica per gestire temi come privacy e bias. Le figure chiave saranno ibridi tra tecnologia e business.M.H.B.: C'è il rischio che l'AI elimini posti di lavoro sostituendo le persone?M.M.: È un timore comprensibile, ma la storia dimostra che l'automazione spesso crea nuovi lavori più che distruggerne. M.H.B.: Un consiglio conclusivo per le aziende che vogliono cogliere le opportunità dell'AI?M.M.: Il mio suggerimento è di partire con progetti pilota focalizzati, per capire come l'AI può portare valore al proprio business. Meglio tanti piccoli passi che un grande progetto generico. E monitorare i risultati per capire dove investire di più. L'AI comporta un cambio di mentalità: è uno strumento al servizio delle persone, non un fine in sé. Adottarla con successo richiede visione, coraggio e concretezza.M.H.B.: Come possono contattarvi le aziende interessate ai vostri servizi?M. M.: Contattarci, assolutamente dal sito web www.bsdesign.eu, la mail la info@bsdesign.eu, la mia mail personale maurizio.mesenzani@bsdesign.eu e come sedi siamo presenti principalmente su Milano, che è l'area dove abbiamo il più grosso numero di persone, in realtà siamo presenti anche su Roma, Firenze, Pesaro e Aosta, anche perché cerchiamo di essere vicini ai clienti con cui lavoriamo. L'elemento fondamentale è tenere sempre presente la componente umana. Per quanto la tecnologia progredisca, le interfacce diventino più intuitive e l'intelligenza artificiale più sofisticata, alla fine sono le persone che utilizzano i sistemi. Il contatto diretto, l'osservazione sul campo di come l'utente interagisce con la macchina, è insostituibile. Possiamo progettare il sistema più innovativo, ma se non tiene conto dei bisogni concreti dell'utilizzatore finale nello svolgimento del suo lavoro quotidiano, è destinato a fallire. Il digitale è potentissimo, ma la componente umana con le sue complessità rimane centrale. È questo il fulcro del nostro lavoro.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:141957285Fri, 23 Feb 2024 09:54:38 +0000AudiovisioneDurante la conferenza sull’Intelligenza Artificiale svoltasi a Cannes (Francia) il 9 febbraio 2024 abbiamo avuto l’opportunità di intervistare...Maurizio Mesenzani, CEO di VGS e Managing Partner di BSD. Questo il riassunto dell’intervista, interamente ascoltabile nel podcast allegato a questo articolo.Marco Hugo Barsotti: Allora intanto presentati per chi non ti conosce e racconta che cosa fai.Maurizio Mesenzani: Sono Maurizio Mesenzani, imprenditore nel settore dei servizi professionali. Ho un gruppo di aziende, tra cui BSD, fondata nel 1990, che si occupa di interazione uomo-macchina in ambito industriale, servizi e software. Facciamo user research, testing, prototyping e valutazione di strumenti per capire come rispondono ai bisogni delle aziende e delle persone che li utilizzano.M.H.B.: Avete prodotti propri o lavorate solo a progetto?M.M.: Non siamo produttori né rivenditori. Siamo consulenti indipendenti che supportano l'adozione e il deployment di tecnologie. Non vendiamo prodotti ma aiutiamo i clienti a selezionare quelli già esistenti o a progettarne di nuovi su misura. Nel business tu ti posizioni in un certo modo, se io mi posiziono come venditore di un prodotto, poi non posso su un altro tavolo fare l'advisor e sull'altro tavolo fare il valutatore, perché come dire... A meno che ti chiami Goldman Sachs.M.H.B.: Quanto è sentita in Italia l'esigenza di ottimizzare l'interazione con i sistemi automatizzati?M.M.: È molto sentita, è particolarmente sentita post-pandemia perché ci sono delle logiche di lavoro diverse da prima, banalmente i controlli remoti, banalmente lo smart working, banalmente la digitalizzazione di molti flussi. Digitalizzando i flussi, che cosa succede? Tu hai a disposizione milioni di dati, hai a disposizione milioni di strumenti, milioni di device, dai telefoni, smartphone, gli schermi intelligenti, tutto quello che vuoi tu. Sono tutti elementi che richiedono un ripensare l'interazione tra le persone e l'hardware e il software.Quindi sono, diciamo, negli ultimi tre anni, praticamente nel periodo post-pandemico, c'è stata una ripresa molto sentita perché i fabbisogni di business sono molto diversi da prima. Banalmente io posso tranquillamente governare una linea di produzione lavorando da casa, però vuol dire che devo avere un'interfaccia dalla quale posso cliccare delle cose, loccare, interagire con qualcun altro, scrivere a qualcuno per chiedere informazioni.M.H.B.: L'intelligenza artificiale come ha già modificato e modificherà le interfacce che proponete?M.M.: Sta cambiando molto i processi di customer service con chatbot e risposte generate automaticamente. Apre scenari nuovi in termini di professioni, processi e progettazione di interazioni. Richiede persone in grado di istruire e gestire gli strumenti AI.M.H.B.: Per gli imprenditori interessati, come potete essere un interlocutore sull'AI?M.M.: La nostra azienda è all'avanguardia nell'utilizzo di tutti gli strumenti di intelligenza artificiale disponibili. Integriamo l'AI nei nostri progetti per ottimizzare l'interazione uomo-macchina in diversi settori, dall'industria al customer service.Possiamo essere un interlocutore valido per gli imprenditori in diversi modi:* Valutazione e selezione di strumenti AI: Aiutiamo a valutare le diverse tecnologie AI disponibili e a selezionare quelle più adatte alle vostre esigenze specifiche.* Progettazione di interfacce utente: Disegniamo interfacce utente intuitive e user-friendly che massimizzano l'efficienza e la produttività dei vostri dipendenti.* Sviluppo di soluzioni AI personalizzate: Possiamo sviluppare...]]>831falsefullhttps://www.spreaker.com/episode/abbiamo-un-ascolto-attento-e-di-qualita-fm-world-intervista-simona-sala-direttrice-di-rai-radio2--67200056
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:141708210Thu, 15 Feb 2024 20:13:24 +0000AudiovisioneL'edizione 2024 del Festival di Sanremo ha visto una presenza dell'ente radiotelevisivo pubblico che definire preminente è quasi riduttivo. Oltre a due postazioni prestigiose, la Rai vantava un palco gigante e la riconquista di un famoso negozio a...
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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>1598falsefullhttps://www.spreaker.com/episode/fm-world-sono-ancora-sostenibili-le-emittenti-territoriali-il-caso-radio-delta-international-con-giovanni-ciminelli--67200051
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:138581570Sat, 04 Nov 2023 14:41:24 +0000AudiovisioneSono ancora sostenibili le emittenti territoriali? Le stazioni legate a una città o a un territorio ben delimitato hanno ancora un ruolo nella società odierna, dove la musica si può richiedere a Spotify e le notizie ci arrivano in tempo reale via...
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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:137858239Wed, 11 Oct 2023 07:23:33 +0000Audiovisione This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit https://notsoslow.substack.com?utm_medium=podcast&utm_campaign=CTA_1
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>450falsefullhttps://www.spreaker.com/episode/atlantico-quotidiano-gianluca-alimonti-eventi-climatici-estremi-e-censura-eco-conformista--67200062ha parlato in un articolo dell’agosto 2023. Uno studio pubblicato a suo nome (insieme ad altri ricercatori)  e dal titolo “A critical assessment of extreme events trends in times of global warming:” (Analisi critica delle tendenze degli eventi estremi in epoca di riscaldamento globale) ha visto il prestigioso sito che lo ospita, Springler, aggiungere la dicitura “RETRACTED ARTICLE”.  La cosa ci ha molto incuriosito e abbiamo deciso di chiedere un’intervista direttamente al ricercatore, intervista che ha avuto luogo giovedì 21 settembre 2023. 

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:137451829Wed, 27 Sep 2023 14:45:51 +0000AudiovisioneRitorniamo a parlare di clima, occupandoci questa volta di eventi estremi. Che - almeno ad ascoltare stampa, radio e TV, sono “sempre più frequenti” e dimostrano (o dimostrerebbero) il rapidissimo deteriorarsi degli equilibri del nostro pianeta. Lo...ha parlato in un articolo dell’agosto 2023. Uno studio pubblicato a suo nome (insieme ad altri ricercatori)  e dal titolo “A critical assessment of extreme events trends in times of global warming:” (Analisi critica delle tendenze degli eventi estremi in epoca di riscaldamento globale) ha visto il prestigioso sito che lo ospita, Springler, aggiungere la dicitura “RETRACTED ARTICLE”.  La cosa ci ha molto incuriosito e abbiamo deciso di chiedere un’intervista direttamente al ricercatore, intervista che ha avuto luogo giovedì 21 settembre 2023. 

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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:137418062Tue, 26 Sep 2023 14:44:25 +0000AudiovisioneCrescono costantemente gli attacchi alle nostre imprese. E non parliamo solo dei famosi Ransom, quel particolare tipo di virus che rende inutilizzabili tutti i files, a meno di non pagare un corposo riscatto. O di disporre di backup aggiornati...
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>868falsefullhttps://www.spreaker.com/episode/mondi-immersivi-e-realta-aumentata-nel-nostro-futuro-una-conversazione-con-eugenio-gatto-di-eurosystem--67200055bbiamo recentemente riportato su Linkedin, 22HBG sta sperimentando l'utilizzo della realtà aumentata (AR) per le proprie applicazioni, a cominciare dall'evoluzione della app FM-World.Si trata di un modo innovativo e forse rivoluzionario di interagire con il mondo reale e le applicazioni che ci assistono ogni giorno, dove molti stanno iniziando a muovere i primi passi. Abbiamo dunque pensato di parlarne con una società italiana che è leader di fatto, avendo iniziato a operare in questo ambito già' da numerosi anni. Questo il resoconto della conversazione conEugenio Gatto, business unit manager per le "immersive technologies"

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:137176315Tue, 19 Sep 2023 08:36:57 +0000AudiovisioneCome ahttps://www.linkedin.com/feed/update/urn:li:activity:7105469906661306368, 22HBG sta sperimentando l'utilizzo della realtà aumentata (AR) per le proprie applicazioni, a cominciare dall'evoluzione della app FM-World.Si trata di un modo innovativo...bbiamo recentemente riportato su Linkedin, 22HBG sta sperimentando l'utilizzo della realtà aumentata (AR) per le proprie applicazioni, a cominciare dall'evoluzione della app FM-World.Si trata di un modo innovativo e forse rivoluzionario di interagire con il mondo reale e le applicazioni che ci assistono ogni giorno, dove molti stanno iniziando a muovere i primi passi. Abbiamo dunque pensato di parlarne con una società italiana che è leader di fatto, avendo iniziato a operare in questo ambito già' da numerosi anni. Questo il resoconto della conversazione conEugenio Gatto, business unit manager per le "immersive technologies"

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>2059falsefullhttps://www.spreaker.com/episode/ted-nelson-computer-for-cynics-the-www--67200066substack:post:137093662Sat, 16 Sep 2023 10:32:07 +0000AudiovisioneAudio: enhanced by Adobe Podcast EnhanceTranscript by Whysper TranscriptionMany people think the World Wide Web was my idea.I want to clear that up.The web is a dumbed-down of my idea, but I believe I created the web accidentally by two mistakes I...1662falsefullhttps://www.spreaker.com/episode/atlanticoquotidiano-l-italia-deve-aderire-al-mes-intervista-al-senatore-claudio-borghi--67200053
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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>367falsefullhttps://www.spreaker.com/episode/fm-world-aci-radio-una-radio-di-servizio-e-approfondimento-che-vive-nel-contesto-dei-servizi-offerti-da-aci--67200039
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:136683028Mon, 04 Sep 2023 15:00:17 +0000AudiovisioneAmong the many radio stations present in the FM-World aggregator, one stands out for its name, which speaks of a great history: ACI Radio, the radio of the Automobile Club of Italy. Let's say great but we should say long history: what today is a...960falsefullhttps://www.spreaker.com/episode/raiplay-sound-e-il-futuro-dell-ascolto-radiofonico-intervista-a-andrea-borgnino-rai--67200064
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:136285101Mon, 21 Aug 2023 21:10:54 +0000AudiovisioneArticolo disponibile su www.fm-world.it - Come evidente, l’intervista ha avuto luogo in due sessioni separate, con diverse configurazioni microfoniche. Questo spiega la differente qualità’del suono nei vari segmenti, problema del quale ci scusiamo...
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>521falsefullhttps://www.spreaker.com/episode/radio-indagine-ter-falsata-dai-ripetuti-annunci-delle-emittenti-renato-mannheimer-risponde-alle-domande-di-nl-newslinet--67200041caso di Fun Radio in una notizia che poi ha dato il via ad una polemica infinita (nel senso di non ancora terminata) tra RAI e TER.RAI, infatti, contestava  (e contesta tuttora) “l’attendibilità della metodologia” di TER, oggetto di “pesanti distorsioni nell’indagine, a causa di continue e aggressive campagne autopromozionali da parte di tutte le emittenti commerciali” .Contestazione respinta al mittente, sempre sulle nostre pagine, dal presidente del TER Federico Silvestri, che ha liquidato la questione affermando che “non ci sono (ancora) elementi sufficienti per giungere a questa conclusione”.Reality Check (statistico)È giunto dunque il momento di andare oltre le opinioni personali e cercare di fare un reality check con qualcuno che di statistica si occupa da sempre ai massimi livelli. Abbiamo dunque contattato Renato Mannheimer chiedendo una rapida intervista in merito.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:133546043Thu, 06 Jul 2023 22:28:56 +0000AudiovisioneRenato Mannheimer risponde alle domande di NLIl fatto è noto a tutti. Mesi di autopromozione da parte di primari network radiofonici italiani, che – tramite speaker falsamente spontanei– invitavano a rispondere alle chiamate TER affermando di...caso di Fun Radio in una notizia che poi ha dato il via ad una polemica infinita (nel senso di non ancora terminata) tra RAI e TER.RAI, infatti, contestava  (e contesta tuttora) “l’attendibilità della metodologia” di TER, oggetto di “pesanti distorsioni nell’indagine, a causa di continue e aggressive campagne autopromozionali da parte di tutte le emittenti commerciali” .Contestazione respinta al mittente, sempre sulle nostre pagine, dal presidente del TER Federico Silvestri, che ha liquidato la questione affermando che “non ci sono (ancora) elementi sufficienti per giungere a questa conclusione”.Reality Check (statistico)È giunto dunque il momento di andare oltre le opinioni personali e cercare di fare un reality check con qualcuno che di statistica si occupa da sempre ai massimi livelli. Abbiamo dunque contattato Renato Mannheimer chiedendo una rapida intervista in merito.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>542falsefullhttps://www.spreaker.com/episode/giuliano-da-empoli-su-empatia-controllo-sociale-sam-altman-e-come-si-scrive-un-libro-quando-si-e-bilingue--67200058in qualità di Presidente.  Abbiamo avuto l’occasione di intervistarlo a margine della presentazione del libro “Il Mago del Cremlino” e di conversare non tanto sul libro (peraltro molto interessante in quanto correlato alla attuale situazione in Ucraina) ma della sua visione sulla similitudine dell’approccio al controllo degli individui tra Cina e...Silicon Valley. Giuliano da Empoli Giuliano da Empoli è scrittore, presidente del think tank Volta,  presidente del comitato scientifico dell’associazione Civita. In passato è stato consigliere del ministro dei beni culturali durante il governo Renzi. Scrive regolarmente per Corriere della Sera, La Repubblica, Il Sole 24 ore e Il Riformista. 

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:128493201Thu, 15 Jun 2023 10:39:27 +0000Audiovisionel festival del libro di Nizza (Francia) ha avuto come tema una parola cara ai francesi, “Liberte’(s)” e la prestigiosa presenza di Giuliano da Empoli https://lefestivaldulivredenice.com/wp-content/uploads/2023/04/CP-DA-EMPOLI.pdf  Abbiamo avuto...in qualità di Presidente.  Abbiamo avuto l’occasione di intervistarlo a margine della presentazione del libro “Il Mago del Cremlino” e di conversare non tanto sul libro (peraltro molto interessante in quanto correlato alla attuale situazione in Ucraina) ma della sua visione sulla similitudine dell’approccio al controllo degli individui tra Cina e...Silicon Valley. Giuliano da Empoli Giuliano da Empoli è scrittore, presidente del think tank Volta,  presidente del comitato scientifico dell’associazione Civita. In passato è stato consigliere del ministro dei beni culturali durante il governo Renzi. Scrive regolarmente per Corriere della Sera, La Repubblica, Il Sole 24 ore e Il Riformista. 

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>826falsefullhttps://www.spreaker.com/episode/atlantico-francesco-simoncelli-sull-inarrestabile-debito-pubblico-americano-le-criptomonete-l-euro-digitale-il-controllo-sociale--67200065
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:126819968Thu, 08 Jun 2023 06:56:11 +0000AudiovisioneVenerdì 2 giugno abbiamo avuto l'opportunità di intervistare Francesco Simoncelli su argomenti quali l’inarrestabile debito pubblico americano, le criptomonete, l’euro digitale, il controllo sociale e le aspettative per l’inflazione in Italia. La...
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>3832falsefullhttps://www.spreaker.com/episode/occhio-al-senso-di-onnipotenza-di-chi-pensa-che-possiamo-dominare-il-clima--67200059Occhio al senso di onnipotenza di chi pensa che possiamo dominare il climaCO2 e scorie radioattive: tutto quello che non vi hanno detto sulle rinnovabili

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:123094002Mon, 22 May 2023 15:26:26 +0000AudiovisioneArticolo pubblicato su Atlanticoquotidiano in due...Occhio al senso di onnipotenza di chi pensa che possiamo dominare il climaCO2 e scorie radioattive: tutto quello che non vi hanno detto sulle rinnovabili

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>3340falsefullhttps://www.spreaker.com/episode/spazio-2050-giornale-radio-conversazione-con-francesco-massardo-sulla-ia--67200050
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:115330085Mon, 17 Apr 2023 06:49:07 +0000Audiovisione This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit https://notsoslow.substack.com?utm_medium=podcast&utm_campaign=CTA_1
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>745falsefullhttps://www.spreaker.com/episode/atlantico-quotidiano-intervista-al-professor-enrico-colombatto--67200044
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:109751850Tue, 21 Mar 2023 08:51:04 +0000Audiovisione This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit https://notsoslow.substack.com?utm_medium=podcast&utm_campaign=CTA_1
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>2524falsefullhttps://www.spreaker.com/episode/from-music-box-to-mtv-to-podcasting-2-0-podfather-adam-curry-talks-with-nl-newslinet-about-podcasting-freedom-of-speech-and-music-too--67200067article about Podcasting 2.0 generated a lot of interest, so we decided to reach out for Adam Curry himself and ask for an interview to go deeper in the subject. He was kind enough to accept, so here is a brief transcript of our discussion, available in its entirety in podcast format.The Interview(Newslinet) - We want to talk about the future of podcasting, but first: everyone remembers you from the MTV times, and of course as the original pod father, you’re a real innovator and you started before with Veronica, and also Music Box on the “sleeping bird” called Eutelsat I F1 . So can you tell tell us something about that particular period of your life?(Adam Curry) - Well, it was very exciting, this was when I was in the Netherlands, we were making a television program for the Dutch audiences in the Netherlands, that has always been a country with a lot of cable. So, you know, it was easy to add channels that almost everybody could see. But what happened is there was a consortium from the the European broadcast union, I believe (Eutelsat. Editor’s note), we also do the Eurovision Song Contest, and one of my favorite television shows of all time. And they created something called Europa television. And so they were taking different types of content from all the public broadcasters around the European broadcast union. And we were chosen for music:.we were doing all of the music. This was Music Box. So all of a sudden, from just doing the Netherlands we were on the satellite, and it was everywhere. Building a communityThere I started to understand how you can build up a community. Globally, people don't even have to barely speak the same language. As long as there's some common elements. And I was always impressed at how people always want to give information back and how they want to tell you about their experience, then how it progresses if you share that, again, by reading a simple letter. And I really found a lot of power in that. So that period for me, that was a big period of learning, and starting to understand the mechanisms that are used for building audience 2.0.No Nielsen in 2.0Because it's no longer a question of who has the most people according to Nielsen ratings or something like that. It's about whose network is more valuable to a community: a network where everybody benefits.Adam in the podverse(NL)—I'd like to skip everything about the original idea of postcasting, giving you've told the story so many times, and for that I link to the local maximum podcast interview by Max Sklar , which is quite nice. But I'd like you to talk briefly about the podcasts you're producing today. (AC) - There are actually four podcasts I produce. There's one which I'm very proud of. It's called Moe Factz with Adam Curry. This is a podcast that I do with another American who's married and has kids. His name is Moe, my name is Adam. The only difference between us is he's black or white. We both work, we both have kids, you know, we both love, liberty and freedom. But he has a very different cultural background than I do. And what we've discovered throughout all these episodes is that mainly the media and politics are always trying to divide America, trying to divide people based upon race. And this has become a fantastic product, Only on the Podcast Index And then there is Curry and the keeper, which is a recent podcast, which I started with my wife, Tina. It's a podcast available on the podcasts index only. No Apple Podcast, no Spotify. And it is founded by streaming for streaming donations, I don't know exactly how many people listen to that but I just know, it's more than we ever expected. Podcasting 2.0 Then there is Podcasting 2.0 A podcast really just intended for the developers. There may be 50,000 people listening to that podcast. Finallt No Agenda, a podcast with John C. Dvorak, a podcast paid by donations. Here we don't even consider our audience to be listeners, we call them producers because they are helping produce the show. It's just like Hollywood, when you see an executive producer, that person brought in some money.Benefits of 2.0(NL) - Can you tell us why we should transition to podcasting 2.0, what are the benefits for creators and for listeners, both sides?(AC) - Well, so I'll go back to the reasons we started podcasting 2.0. The main reason is that Apple had kind of become the default onramp, the gateway to be a podcaster. Uuntil you put your podcast into Apple iTunes, you didn't really exist, because all of the smaller podcast apps were all using Apple's database, their index to get the information. DeplatformingSo when Apple decided, these five podcasts, we don't like them, we're taking them off our system. And they even cut their funding off, off paylal etc. So I immediately called my friend Dave Jones and said, Hey, Dave, why don't we just make our own index and do it properly. And we won't deplatform anybody and won't take people off. And we'll make it open to all developers can access this and start building apps. And typical Dave went, Okay. And what happened was fantastic.Also, Apple was using just a very strict set of RSS and never really innovated. And I wanted a mony system in there for creators to get paid. So at this time, the Lightning Network for Bitcoin had just started becoming a little more mainstream, I figured out that this could really work. And we implemented that. And immediately, you know, people started using both the value for value streaming payments and booster grams, which has all been developed within this project, which is very much like YouTube Super Chat, where you can send a little message with with some cash, and it shows up. This is not Silicon Valley - This Podcasting 2.0Then in 2.0 we have transcripts, we have chapters, we have all kinds of fantastic extra tags so that even music will start working in a different way. And people remembered Oh, yeah, this is what podcasting kind of was, is it's not Silicon Valley, it's not sitting around waiting for 10 years for Apple to implement one thing, like the seasons, or whatever. So it just needed a couple of dudes to come along and kickstart it and say, Hey, remember how we used to build things? And we didn't need Silicon Valley? And then people went, Oh, yeah, we remember. So now we have the hosting companies, we have 58 apps and services now using podcasting 2.0 and the good news is it everything works with podcasting 1.0. And you can transition very easily.SatoshiWith Podcasting 2.0 we allow people to determine how much they want to send. It's not determined by Silicon Valley that says, “Oh, you have to pay 99 cents to listen”. I mean, that's, that's crazy. What if I want to pay $50? So in the 2.0 clients you already have your wallet, you've got your Bitcoin in there, whenever you're ready, you just hit it and it just sends off and and it really reduces that that distance between deciding you want to donate and actually doing it.Transition to 2.0(NL) - What are the two or three most important things to do to transition to 2.0?(AC) - If you just want to see what it feels like and what it looks like, you can take your existing podcast feed, and you can go to sovereignfeeds.com/. , It's a real editing tool, a tool to create a 2.0 Feed. That's just if you want to try it out or if you have your own hosting solution.BuzzsproutThe ones that are out front are Buzzsprout rss.com. We have quite a lot of Italian people who are in the 2.0 sphere there. But all of them are going to eventually have all the features in there. These things just take time, as usual. But that it's literally that simple.Listener AppFor the listener there's 15 new apps, some of the existing apps are enabled - except for Apple and Spotify, of course - they are adding these features like Pocket Cast, podcast addict, Podverse, I can go on and on and on. They're all adding these features over. So that’s going to happen automatically but if you want to jump in and get the full experience, then one of those new apps is definitely the way to go.Venture Capital anyone?(NL) - You're choosing this distributed way to approach fund the development of podcasting 2.0, as opposed to amore traditional way… i mean, you’re the Podfather you can go - for example - to A16Z, to Andreessen Horoviz and ask for some big money. But you choose not to.(AC) - Thank you for noticing that. You know, Dave and I are old, we've been around, we know what happens, I've taken money from Silicon Valley, I've started several companies and have taken a company public. There's always a bill to pay.And once you get outside money, that means someone has control, and we don't want to take it from Apple and then become Apple, we want to be the place that you can trus]]>substack:post:58348391Tue, 07 Jun 2022 12:08:05 +0000AudiovisioneOur recent https://www.newslinet.com/audio-il-podcasting-2-0-contro-la-cancel-culture-e-i-sistemi-centralizzati-modello-spotify-linventore-dei-podcast-adam-curry-ce-lo-spiega/ generated a lot of interest, so we decided to reach out for Adam Curry...article about Podcasting 2.0 generated a lot of interest, so we decided to reach out for Adam Curry himself and ask for an interview to go deeper in the subject. He was kind enough to accept, so here is a brief transcript of our discussion, available in its entirety in podcast format.The Interview(Newslinet) - We want to talk about the future of podcasting, but first: everyone remembers you from the MTV times, and of course as the original pod father, you’re a real innovator and you started before with Veronica, and also Music Box on the “sleeping bird” called Eutelsat I F1 . So can you tell tell us something about that particular period of your life?(Adam Curry) - Well, it was very exciting, this was when I was in the Netherlands, we were making a television program for the Dutch audiences in the Netherlands, that has always been a country with a lot of cable. So, you know, it was easy to add channels that almost everybody could see. But what happened is there was a consortium from the the European broadcast union, I believe (Eutelsat. Editor’s note), we also do the Eurovision Song Contest, and one of my favorite television shows of all time. And they created something called Europa television. And so they were taking different types of content from all the public broadcasters around the European broadcast union. And we were chosen for music:.we were doing all of the music. This was Music Box. So all of a sudden, from just doing the Netherlands we were on the satellite, and it was everywhere. Building a communityThere I started to understand how you can build up a community. Globally, people don't even have to barely speak the same language. As long as there's some common elements. And I was always impressed at how people always want to give information back and how they want to tell you about their experience, then how it progresses if you share that, again, by reading a simple letter. And I really found a lot of power in that. So that period for me, that was a big period of learning, and starting to understand the mechanisms that are used for building audience 2.0.No Nielsen in 2.0Because it's no longer a question of who has the most people according to Nielsen ratings or something like that. It's about whose network is more valuable to a community: a network where everybody benefits.Adam in the podverse(NL)—I'd like to skip everything about the original idea of postcasting, giving you've told the story so many times, and for that I link to the local maximum podcast interview by Max Sklar , which is quite nice. But I'd like you to talk briefly about the podcasts you're producing today. (AC) - There are actually four podcasts I produce. There's one which I'm very proud of. It's called Moe Factz with Adam Curry. This is a podcast that I do with another American who's married and has kids. His name is Moe, my name is Adam. The only difference between us is he's black or white. We both work, we both have kids, you know, we both love, liberty and freedom. But he has a very different cultural background than I do. And what we've discovered throughout all these episodes is that mainly the media and politics are always trying to divide America, trying to divide people based upon race. And this has become a fantastic product, Only on the Podcast Index And then there is 2664falsefullhttps://www.spreaker.com/episode/radio-shall-continue-to-progress-in-dab-without-abandoning-analog-media-monitor-ep-16-28-05-2022-with-s-natucci-president-dab-italia--67200057
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:57162509Mon, 30 May 2022 05:39:19 +0000Audiovisione This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit https://notsoslow.substack.com?utm_medium=podcast&utm_campaign=CTA_1
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>739falsefullhttps://www.spreaker.com/episode/tariq-krim-europe-should-regain-its-technological-autonomy-a-question-of-national-security-and-protection-of-our-culture--67200043Tariq Krim about European data independency, why all big platforms (such as YouTube, Instagram, etc) are US based, how European media organizations should abandon third-party platforms and get the customers relation back into their hands. The entire conversation is available in podcast form hereTariq KrimTariq is a writer, tech entrepreneur, and inventor based in Paris. in his short bio on the web, he states that, after helping create Web 2.0, is now working to make the internet a nicer place to live. He was the creator of Netvibes and the founder of Jolicloud. In 2008 he was the first French national named by the MIT Technology Review as one of the top 35 innovators in the world under the age of 35. He is Chevalier de l’Ordre des Arts et des Lettres (Knight of the French Order of Arts and Letters).The Interview(Newslinet) - First of all two words on who you are and your experience in France and in the Valley.(Tariq Krim) - I'm a French entrepreneur, based in Paris, but I've also lived in San Francisco during the 90s. Internet era. So I have both cultures. I've been involved in computers since the really early days of the web. Actually, before even the web existed with phones and modems.Then I've been involved in what we used to call the web 2.0, the reinvention of the web. You know, for decades the Internet existed, but basically, nothing really happened. And then here comes a player called Mozilla that (re)invents the browser allowing a lot of companies like mine (Netvibes at the time) to do new things.Then of course YouTube and Facebook and a bunch of others started, making the web more interactive.At the moment, I'm writing about the history of the internet: let's say that I'm taking the time to pose and look back and look at how and how we got where we are today.Musk and Twitter(NL) - It seems that in 2022 everybody focuses on the dangers of a Musk-owned Twitter, and no one worrying anymore about Facebook and the question of algos amplifying divisive content. What is your view?(TK) - The question of social media has always been the same, it's that we allowed machines, and we allowed computers to be in our personal life, in our intimacy. We allow them to access photos or messages or text, everything we own: our music playlist, our video playlist. And based on that, a lot of algorithms have been used by companies like Facebook, YouTube or Apple, etc, to try to figure out how they can simplify our lives, and how they could better learn who we are to serve as better options, but also, better-targeted ads. And a problem is, I believe, that assumption that they should live within the intimate space of a user is a very dangerous assumption because by getting to the intimate space, you get to change people's beliefs. You change people's positions; you change how people react to things.AngrinessSuddenly, out of the blue, people start being really angry at things that they don't even care about, don't even understand, just because of the way this news and information came into their intimate space. And the other thing is because social media trying to regroup people with the same belief, then this amplifies angriness, this amplifies the fact that people are just talking to angry people. Maybe this kind of approach is great for businesses because you can easily sell to someone angry, someone you can easily manipulate. But at this point, this is having very big effects on our democracy, on public debate, on health policy.No VaxA lot of people who needed basic health aid, and who needed vaccines were the most, loudest advocate for not using them. Some of them even died. This is the tragedy of where we are today, we have all the technology we need, and people do not believe in science anymoreEurope and the Tech giants(NL) - Let's talk about the tech giants. France has some companies competing with them - like Daily Motion, Qwant, etc. Yet not one has become dominant, as another European company, Spotify, did. Why is that?(TK) - So this is a very, very, very interesting question about why and how we in Europe didn't get to have leaders in many spaces of technology. We used to have technology leaders: the telcos, the telecom operators. Telcos were big companies with very strong rules and businesses.A giant in every countryWith telcos, what you do is you split the world into different places, and then in each just a few operators exist. With the deregulation of telecommunication, a few more operators came in, like, you know, like, Vodafone Orange, Omnitel. So few large companies have really started controlling tech in Europe.A new kind of competitionBut when the internet came in, it was a different competition. First of all, the amount of money you needed to play with was extremely important. But also, I think a lot of people in Europe didn't understand and still do not understand that at this point, the value shifted from infrastructure, the telecommunication network, and the ability to connect with the customer.Shifting valueWith the internet, software became the most valuable asset. Companies like Google, Facebook, and Amazon, they're basically software companies, sometimes they don't even own the data center. And they operate on the assumption that with good software, you can make way more money on the only end customer.Lack of end-user software culture in EuropeThat culture of building consumer software didn't really exist in Europe. And the reason it didn't exist is that a lot of companies - like mine at the time, Netvibes - were small companies, and nobody would ever help us to grow to become a bigger company.In Europe, we thought growth could come from TELCOsNobody believed that small companies would actually exist in the long term, so what did they do instead of allowing smaller companies to thrive? What happened in Europe is we thought that Telcom operators could actually build services in place of the smaller companies.And this was a disaster because, at the end of the day, a lot of the companies that had great products did not get traction. For one, I would leave for the US or basically got acquired and basically die. Sovereign Cloud(NL) - President Macron is trying to push for France (and Europe) to have a sovereign cloud. First of all, is hesucceeding, is anything moving?(TK) - This is an interesting thing because this idea of digital sovereignty is a concept that's been pushed for a while. And it is a concept that I believe is slightly changing now with what happened with the war in Ukraine. So basically, the idea is that, as a country, you should own your data, you should own your critical infrastructure. And you should be making sure that your citizens are not controlled, either by third parties or manipulated by social networks. You should have this kind of sovereignty, making sure that no third-party operator is messing up with either your economy or your people, and you should make sure that you can protect the data, the most important data of the country.No partnership with US tech giantsBecause of the big tech domination, a lot of companies, and a lot of governments are now trying to do partnerships with external companies and try to explain to us how that would be more efficient. I believe it's a mistake. I've been trying to push against this for 10 years. But at the moment, what we see with the Macron government and the previous government is that there's a larger and larger part of what should be operated by us that is now operated by foreign operators.A massive riskAnd that has a massive risk. And one of them is the risk of resiliency. When you think about how we were very, very exposed to outside technology. We've seen what happened, how fast it was to disconnect Afghanistan when the Taliban took over, with just the switch button. And basically, they are now locked out. The same thing is happening right now in Russia. So, what will happen one day, if we are not agreeing with this or that? How do we make sure that we can still get control over here? And this is a very deep question, but a lot of governments at the moment have chosen not to respond.An "Azure" Europe?(NL) - Do you think that Microsoft stating "European data is hosted on Azure servers on European soil" is a good answer?(TK) - Right, that's one of the things that most of the big tech says: Well, you know, if you host the data with us, within Europe, it's like if you were hosting the data with a European company.Not trueAnd of course, it's not true, because any US company is subject to the cloud act, FISA, and many different directives that force them to allow the government, US government at different levels (it could be military, it could be intelligence, but it can also be a simple j]]>substack:post:55133372Tue, 17 May 2022 11:55:21 +0000AudiovisioneTariq Krim: In Europe, we no longer have any technology leaders, because we favored big companies such as telcos and did not believe in small startups. And we do not have a real software culture: because, yes, the software is culture. A larger and...Tariq Krim about European data independency, why all big platforms (such as YouTube, Instagram, etc) are US based, how European media organizations should abandon third-party platforms and get the customers relation back into their hands. The entire conversation is available in podcast form hereTariq KrimTariq is a writer, tech entrepreneur, and inventor based in Paris. in his short bio on the web, he states that, after helping create Web 2.0, is now working to make the internet a nicer place to live. He was the creator of Netvibes and the founder of Jolicloud. In 2008 he was the first French national named by the MIT Technology Review as one of the top 35 innovators in the world under the age of 35. He is Chevalier de l’Ordre des Arts et des Lettres (Knight of the French Order of Arts and Letters).The Interview(Newslinet) - First of all two words on who you are and your experience in France and in the Valley.(Tariq Krim) - I'm a French entrepreneur, based in Paris, but I've also lived in San Francisco during the 90s. Internet era. So I have both cultures. I've been involved in computers since the really early days of the web. Actually, before even the web existed with phones and modems.Then I've been involved in what we used to call the web 2.0, the reinvention of the web. You know, for decades the Internet existed, but basically, nothing really happened. And then here comes a player called Mozilla that (re)invents the browser allowing a lot of companies like mine (Netvibes at the time) to do new things.Then of course YouTube and Facebook and a bunch of others started, making the web more interactive.At the moment, I'm writing about the history of the internet: let's say that I'm taking the time to pose and look back and look at how and how we got where we are today.Musk and Twitter(NL) - It seems that in 2022 everybody focuses on the dangers of a Musk-owned Twitter, and no one worrying anymore about Facebook and the question of algos amplifying divisive content. What is your view?(TK) - The question of social media has always been the same, it's that we allowed machines, and we allowed computers to be in our personal life, in our intimacy. We allow them to access photos or messages or text, everything we own: our music playlist, our video playlist. And based on that, a lot of algorithms have been used by companies like Facebook, YouTube or Apple, etc, to try to figure out how they can simplify our lives, and how they could better learn who we are to serve as better options, but also, better-targeted ads. And a problem is, I believe, that assumption that they should live within the intimate space of a user is a very dangerous assumption because by getting to the intimate space, you get to change people's beliefs. You change people's positions; you change how people react to things.AngrinessSuddenly, out of the blue, people start being...]]>960falsefullhttps://www.spreaker.com/episode/radio-over-10-million-active-dab-receivers-in-italy-and-reuse-of-fm-band-after-the-analog-switch-off-podcast-media-monitor-with-e-la-te--67200061RTL 102.5 , member of the Steering Board of WorldDAB and Country Manager of Radioplayer . The conversation lasted over an hour, touching on important topics such as the reuse of the 88-108 MHz band after the switch off, the current state of DAB +in Italy and abroad, because Radioplayer is essential for the survival of Radio in a world. globalized, radio vision, HBBTV and more.The perimeterConsidering the perimeter and depth of the topics touched upon, we decided to publish the interview as follows: the totality of the conversation in two successive podcasts, the first of which is published today . The main points of what has been discussed will also be published in two subsequent articles, starting with today's one. Eugenio La Teana(Newslinet) -  What are your activities today? (Eugenio La Teana) - My main activity is innovation at RTL 102.5, but I also deal with other activities at an international level: I am Country Manager for Radioplayer Italia and I manage relations with some international associations including WorldDAB, where I sit in the steering board. Without forgetting that I deal with the network infrastructure of EuroDab Italia , one of the three national operators of DAB + digital radio.Innovation(NL) - Before moving on to DAB let's talk about Radiovision. You started 20 years ago, when there was only FMand SAT . Today you can attend DAB +, DTT, FM, Sat, Web, Mobile App, App for Smart TV, RadioPlayer, Apple TV. How have distribution costs increased? (ELT) -  I premise: any company that wants to remain relevant on the market cannot exempt itself from innovation. RTL 102.5 obviously continued and continues to invest, because the innovation process never ends, it is an infinite click. Innovating means looking at the market and people's behavior and we always try to anticipate what will happen.RadiovisionAs happened with Radiovision. At the time we told ourselves that radio produces content, and producing audio-only content was a limitation on the possibilities offered by technology. Furthermore, for us, the user must make no effort to find us, regardless of the device that he has available at any given moment. Thanks also to this we have become the main radio in Italy. CostsReturning to the costs, there is certainly an important cost for all this: that of the band, it is true, has decreased over the years, but the number of people who connect has increased. In any case, this means that more people are connecting to our content.All platforms needed today(NL) - Are there any trends of the various platforms that you can share with us? (ELT) - To date I believe that all platforms are essential, no signal tells us that we can abandon any of them. Many people still use traditional broadcast channels, even analog. We must continue to offer the simplest possible access for the population unfamiliar with more advanced means.Digital on the riseObviously, the digital offer is increasing thanks to the renewal of the car fleet: those who buy a new vehicle find themselves in possession of a DAB offer that in addition to having a quality ... of the best features of the FM also offers a superior choice in terms of of contents .. Digital compression(NL) - You said "quality" and then you corrected yourself in "characteristics". The quality of DAB with current bitrates seems to us lower than that of FM… (ELT) - It depends on the bitrate you use. Inside the block we use a high one, so… but I express myself better. The FM radio certainly does not hear bad, even if in our opinion in terms of quality the common ear (so to speak) today does not perceive differences. But there are characteristics that define the listening quality that go beyond the "sound quality". Listening experienceDAB + guarantees a better listening experience than FM and digital also eliminates interference noise typical of analog. Moreover, it improves the effectiveness of coverage: with digital we have a network gain, two or more plants in the same coverage area instead of destroying each other reinforce each other. We therefore get a better listening in terms of robustness, eliminating interference and rustles.Dab and AnalogSometimes they tell us "I switched to DAB but I don't perceive the difference". And in fact the quality (of RTL 102.5 and Freccia: 96 kbps , ed) is better in digital, but it is not easy to perceive it unless suitable systems are used. I mean portable radios with a small speaker don't give the real perception of the difference.DAB vs FM: the listeners(NL) - You have at least two hats, the one from RTL 102.5 and the one from WorldDab . How important is listening to DAB today in Italy and for you in particular? (ELT) - Look, there is still no comparative audience survey on the various channels. It is something we are working on but I can give you an important number: we are approaching the 10 million receivers on the market and this is a figure that comes to us from the most registered receivers sold . We are also working to sensitize listeners to DAB, since with receivers in the car sometimes the user does not even know they are listening digitally. The curve is constantly growing, proportional to the sale of the new cars .United Kingdom, leading roleIf we talk about Europe, the rate is even higher, especially where the classic radio set still has an important presence at home, I am thinking of the UK or the Nordic countries. Which leads me to say that we have been far-sighted, since for years we have been able to replace the home radio set with the television where - as we said before - we have been present for two decades. With advantages - and back to your talk about quality - for all those who have a home theater system to watch movies: in their case they benefit from excellent quality sound even for the radio (indeed, radio vision) .Switch off , no one has decided yetLet me add some information outside our territory. Norway is the only country that has made an analog switch-off. England did not do it, where they started much earlier than us, but also in Switzerland where digital listening has gone beyond analog, the time horizon is still uncertain. But there is a fundamental element: that those who go digital do not go back. Obviously, it makes no sense to cut ties with analog where it still has consistency, but digital, once chosen, becomes the preferred form of listening. Overtaking in 2025(NL) - Have you tried to do an extrapolation, a regression of some kind on the digital growth curve that allows you to see the intersection, the moment when the digital will overtake the analog FM in terms of listening? (ELT) - Well, what I could call break even could come in two or three years (2025 NDR)]]>substack:post:53180974Sun, 01 May 2022 11:54:52 +0000AudiovisioneEugenio La Teana, RTL102.5 and WorldDAB :  All analogue and digital platforms are still needed today. Almost reached 10 million DAB + receivers in Italy. Often users do not realize they are listening to DAB and this is a good thing. DAB could overtake...RTL 102.5 , member of the Steering Board of WorldDAB and Country Manager of Radioplayer . The conversation lasted over an hour, touching on important topics such as the reuse of the 88-108 MHz band after the switch off, the current state of DAB +in Italy and abroad, because Radioplayer is essential for the survival of Radio in a world. globalized, radio vision, HBBTV and more.The perimeterConsidering the perimeter and depth of the topics touched upon, we decided to publish the interview as follows: the totality of the conversation in two successive podcasts, the first of which is published today . The main points of what has been discussed will also be published in two subsequent articles, starting with today's one. Eugenio La Teana(Newslinet) -  What are your activities today? (Eugenio La Teana) - My main activity is innovation at RTL 102.5, but I also deal with other activities at an international level: I am Country Manager for Radioplayer Italia and I manage relations with some international associations including WorldDAB, where I sit in the steering board. Without forgetting that I deal with the network infrastructure of 808falsefullhttps://www.spreaker.com/episode/online-radio-in-two-years-everything-has-changed-fewer-aggregators-more-proprietary-platforms-the-role-of-statcast-media-monitor-epi--67200054https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://statcast.live/en/ , https://www-newslinet-com.translate.goog/radio-triolo-statcast-stiamo-rilevando-crescite-importanti-di-ascolto-ip-di-talune-emittenti-ma-editori-commettono-ancora-errori/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapphttps://www-newslinet-com.translate.goog/radio-triolo-statcast-stiamo-rilevando-crescite-importanti-di-ascolto-ip-di-talune-emittenti-ma-editori-commettono-ancora-errori/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp world of online radio today and try to understand if the pandemic effect has really changed the way we listen to the radio, in the direction of various distribution platforms. The full interview, which also touches on topics not included in this article, https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/analisi-ascolto-radio-online-e-advertising-mirato-tramite/id1617447600?i%3D1000558365963https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/analisi-ascolto-radio-online-e-advertising-mirato-tramite/id1617447600?i%3D1000558365963 The interview(Newslinet) - A flash on Statcast.(Francesco Triolo) - Statcast is responsible for collecting the statistics and connection data that arrive to the servers from the users of an online radio. You can register directly on our platform and start using it without even needing to contact us.Beyond traditional statistics(NL) - What information exactly can you get?(FT) - The service provides the publisher with a whole series of information that goes beyond the quantitative level. While traditional statistics only show sessions and connections, we can tell how many users have listened to a certain program, if they have disconnected and / or if they have reconnected… qualitative information.Pandemic effect(NL) - In the May 2021 interview you talked about an important growth in IP ratings thanks to the pandemic effect. Yesterday we saw a sharp slowdown - indeed retreat - of Netflix in terms of VOD. What about online radios ?(FT) - I think the pandemic has also acted as a springboard for digital radios, reducing the gap with old technologies. It certainly also made many publishers understand the importance of simulcasting and being available on every device.(NL) - Looking at the numbers carefully, contrary to what almost everyone has said, it does not seem to us that the pandemic has substantially changed the growth rate of Netflix subscribers .(FT) -  Indeed, by analyzing some specific cases of our customers, I too see a certain constancy ...Statcast and CATI platforms(NL) - It seems that electronic surveys in Italy (where the CATI method is still based) https://www-newslinet-com.translate.goog/radio-sergio-rai-al-cda-ter-abbiamo-votato-no-contro-il-cati-ma-siamo-stati-i-soli-cosi-la-radio-si-sgancia-dagli-investimenti-in-adv/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp ...(FT) -  Look, the CATI method is a system that does not go well with our idea: in Statcast we go to analyze real connections by receiving constant feedback from servers. We have done research and development work to provide aggregate data - data from different channels - which allows us to give you the pulse of the real situation in real time.There is probably still some mistrust of this approach. But I'm sure the market will eventually prove us right.Aggregators(NL) - A few years ago https://www-newslinet-com.translate.goog/radio-e-tv-4-0-cresce-linteresse-del-mercato-per-la-fruizione-dei-contenuti-ip-aggregatori-al-centro-dellattenzione-radio-auditel-pubblica-ascolti-via-app/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp but today it seems that proprietary apps , such as https://www-newslinet-com.translate.goog/radio-borgnino-rai-dab-e-raiplay-sound-si-completano-5g-non-puo-ancora-gestire-mln-di-utenti-newslinet-media-monitor-del-15-04-2022/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp platforms , https://www-newslinet-com.translate.goog/radio-ed-editoria-john-elkann-prende-poteri-al-gruppo-gedi-e-nomina-molinari-a-repubblica-e-giannini-a-la-stampa-incognita-sulla-direzione-di-radio-capital-dove-giannini-dovrebbe-rimanere-fino-a-gi/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp etc. are the focus of broadcaster interest.(FT) -  We who have been analyzing the streaming market for many years have seen the birth and growth of aggregators. But in these, if you are not well positioned, you become a number, you disappear. Certainly the aggregator does not value the contents. I think every broadcaster is right to use their own app, giving value to their programming also through vertical radios and other initiatives.In short, how many listen to me online?(NL) - Is the user of the Statcast platform able to get information like " Right now I have 10 listeners from TuneIn, 400 from my app, 120 from the site ... "?(FT) - Statcast analyzes the user agent over the IP, so in general we can tell what the traffic sources are. We can know what is the origin of a connection, we can even provide the ranking of the aggregators. The publisher has many elements to verify what works and what doesn't.(NL) - Can you give us an idea of ​​the numbers?(FT) - Well, we have to respect the confidentiality of our customers.Global audienceI can tell you that “in proportion” we have many more foreign users than Italians. Perhaps also due to the technological gap, there are still areas of Italy without broadband.Radio and Podcast(NL) - https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/raiplay-sound-e-ruolo-della-radio-nel-conflitto-in/id1617447600?i%3D1000557677769https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/raiplay-sound-e-ruolo-della-radio-nel-conflitto-in/id1617447600?i%3D1000557677769 sees podcasts and linear radio as a whole, which he calls “audio”. How do you see this synergy between radio and podcast platforms?(FT) - There is no competition. The podcast seems to me an updated version of things that the radio did years ago, think of radio plays, things that today have no place in the schedule.Advertising(NL) - In January you stated that with some beta testers you were studying the effectiveness of traditional advertising ( undifferentiated clusters ) compared to prerolls and midrolls and to what you called ...(FT) - Yes, we have carried out an analysis which shows customer retention minute by minute. We can know how many leave the flow in a given instant, in the face of a given content. The evolution of the concept is the new advertising module of statcast. A tool that allows you to enter the start and end times of the clusters and analyze the results.Punctual reportingI can tell my advertisers how many people actually listened to a particular cluster! But not only ...(NL) - To understand well, are you talking about dedicated clusters or the same advertising that goes on FM?(FT) - With the virtual splitters module we can vary the areal advertising.Targeted campaigns(NL) - Today a small shop cannot afford radio advertising as the broadcasting area - and related costs - is too large. Can you do better with this module?(FT) - It all starts with profiling. The connection is anonymous from our point of view, unlike servers such as Facebook's which have the complete listener profile. But in any case, the answer is yes.Granular targetWe too can provide as much granular targeting as desired, but - and pay attention to this - an integration with the radio app is required, which must take care of obtaining the geolocation clearance. Or at least have an internal user profile that includes useful data for the purpose of targeting, geographic and / or personal data . (MHB for NL)

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit https://notsoslow.substack.com?utm_medium=podcast&utm_campaign=CTA_1]]>substack:post:52873078Tue, 26 Apr 2022 07:18:58 +0000AudiovisioneTriolo (Statcast): The pandemic has acted as a springboard for digital radios, reducing the gap with old technologies.Aggregators? If you are not well positioned, you become a number, you disappear. Certainly the aggregator does not value the...https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://statcast.live/en/ , https://www-newslinet-com.translate.goog/radio-triolo-statcast-stiamo-rilevando-crescite-importanti-di-ascolto-ip-di-talune-emittenti-ma-editori-commettono-ancora-errori/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapphttps://www-newslinet-com.translate.goog/radio-triolo-statcast-stiamo-rilevando-crescite-importanti-di-ascolto-ip-di-talune-emittenti-ma-editori-commettono-ancora-errori/?_x_tr_sl=it&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp world of online radio today and try to understand if the pandemic effect has really changed the way we listen to the radio, in the direction of various distribution platforms. The full interview, which also touches on topics not included in this article, https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/analisi-ascolto-radio-online-e-advertising-mirato-tramite/id1617447600?i%3D1000558365963https://translate.google.com/website?sl=it&tl=en&hl=en&client=webapp&u=https://podcasts.apple.com/us/podcast/analisi-ascolto-radio-online-e-advertising-mirato-tramite/id1617447600?i%3D1000558365963 The interview(Newslinet) - A flash on Statcast.(Francesco Triolo) - Statcast is responsible for collecting the statistics and connection data that arrive to the servers from the users of an online radio. You can register directly on our platform and start using it without even needing to contact us.Beyond traditional statistics(NL) - What information exactly can you get?(FT) - The service provides the publisher with a whole series of information that goes beyond the quantitative level. While traditional statistics only show sessions and connections, we can tell how many users have listened to a certain program, if they have disconnected and / or if they have reconnected… qualitative information.Pandemic effect(NL) - In the May 2021 interview you talked about an important growth in IP ratings thanks to the pandemic effect. Yesterday we saw a sharp slowdown - indeed retreat - of Netflix in terms of VOD. What about online radios ?(FT) - I think the pandemic has also acted as a springboard for digital radios, reducing the gap with old technologies. It certainly also made many publishers understand the importance of simulcasting and being available on every device.(NL) - Looking at...]]>404falsefullhttps://www.spreaker.com/episode/the-raiplay-sound-platform-and-the-role-of-radio-in-the-ucranian-conflict-with-andrea-borgnino-rai--67200060 is available in  Podcast format.Andrea BorgninoA great radio lover, he has been working on it at RAI since 1997. He is the author of the Golem program on Radio 1 , then he was involved in the Radio Techetè channel .  For over ten years he has had a weekly space called Interferenze in the Radio 3 Mondo program and since July 2021 he has been editorial manager of RaiPlay Sound , the RAI platform dedicated to live listening , on demand and podcasts.The interview(Newslinet) - Tell us about RaiPlay Sound .(Andrea Borgnino) - RaiPlay Sound is the sister of RAI Play, the RAI video on demand platform. We are born instead for audio and have been active since mid-December 2021. We offer all 12 live radio channels plus dozens of on-demand programs and original podcasts produced by us. We distribute audio books and the audio of many television content, including fiction and films: all of which can be listened to quickly thanks to a simple and intuitive app.RayPlay Sound inspired by BBC Sounds(NL) - Was BBC Sounds , born in 2018, an inspiration for you?(AB) - Absolutely yes. We still lack the musical part as a matter of rights, but the idea is to offer something very similar: they are certainly a model to be inspired by. Users / listeners(NL) - Are you satisfied with the spread of the application?(AB) - Yes. It is increasing, a little also due to the contingent linked to the war, but in any case in these first four months the numbers are going in the direction we expected.DAB + and IP(NL) - DAB or IP, which is the technology of the future?(AB) - Look, I'm a huge broadcast fan. I think that the fact of spreading on the air and allowing everyone to receive the contents is very important. Then whether it is done with analogue or digital technology does not matter. Broadcast also makes it possible to inform in times of calamity, when we know very well that IP networks may not work.Inadequate 5G for millions of listenersBroadcasting allows you to reach many people at the same time, something that IP still cannot do. I was lucky enough to work at EBU for two years and my colleagues continued - and continue - to remember that even with 5G we cannot even imagine serving all the millions of users who currently use the radio.Perfect duopolyFurthermore, I think that radio lives this duopoly very well: fresh live content, updated over the air and another, perhaps more worked, distributed via the network even on demand. For many years I still see this duality in the radio offer, indeed let's call it “audio” by now.Podcasting(NL) - Let's talk about podcasts. Your press release states that you aim to be the leader in the podcasting industry . But the platforms used by users today are Spotify and  Apple Podcast .(AB) - I'll give you a preview. We are about to land on Spotify with some of our content. Since we know that they are quality products, it is important to make them available - perhaps only partially - also through this channel. The other public broadcasters do too. I can't tell you the opposite. To date RaiPlay Sound was born as an offer of RAI content.Online radio and censorship(NL) - In these difficult days we cannot fail to talk about communication in times of war. Digital technologies can be filtered, once authoritarian states did but now it is also common practice in democratic Europe . Can VPNs be a solution?(AB) - Well, look, the VPN seems to me a solution for four geeks. I don't think the average user can use it as an alternative to medium and short waves, which knew no state lines.A vehicle at riskAnd anyway we remember that the VPN is a risky medium. There is always a way to know if someone is using one: maybe not what they are doing with it, but certainly the fact that they are using it is already an important element. A citizen who uses the VPN exposes himself more than one who does not use it.Medium wavesIn this conflict then I have seen a great revival of the Medium Waves. Let's think of Radio Ukraine which had turned off the AM network and turned it back on in a hurry, precisely to be present everywhere in front of the bombed FM stations. AM BroadcastRussian wavesLikewise, the Russians have activated a huge transmitter in Moldova on 999 KHz since 5 April. And - I must say - seeing the BBC rekindle some frequencies in shortwave to overcome censorship is something sobering . (MHB for NL)Comment

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:52456793Tue, 19 Apr 2022 06:22:40 +0000AudiovisioneNL Media Monitor , let's talk about RaiPlay Sound (and more)In this episode of Newslinet media monitor we explore the new RaiPlay Sound platform with Andrea Borgnino and some issues relating to the role of the media in the conflict in Ukraine. In a... is available in  Podcast format.Andrea BorgninoA great radio lover, he has been working on it at RAI since 1997. He is the author of the Golem program on Radio 1 , then he was involved in the Radio Techetè channel .  For over ten years he has had a weekly space called Interferenze in the Radio 3 Mondo program and since July 2021 he has been editorial manager of RaiPlay Sound , the RAI platform dedicated to live listening , on demand and podcasts.The interview(Newslinet) - Tell us about RaiPlay Sound .(Andrea Borgnino) - RaiPlay Sound is the sister of RAI Play, the RAI video on demand platform. We are born instead for audio and have been active since mid-December 2021. We offer all 12 live radio channels plus dozens of on-demand programs and original podcasts produced by us. We distribute audio books and the audio of many television content, including fiction and films: all of which can be listened to quickly thanks to a simple and intuitive app.RayPlay Sound inspired by BBC Sounds(NL) - Was BBC Sounds , born in 2018, an inspiration for you?(AB) - Absolutely yes. We still lack the musical part as a matter of rights, but the idea is to offer something very similar: they are certainly a model to be inspired by. Users / listeners(NL) - Are you satisfied with the spread of the application?(AB) - Yes. It is increasing, a little also due to the contingent linked to the war, but in any case in these first four months the numbers are going in the direction we expected.DAB + and IP(NL) - DAB or IP, which is the technology of the future?(AB) - Look, I'm a huge broadcast fan. I think that the...]]>299falsefullhttps://www.spreaker.com/episode/the-bbc-social-media-and-the-war-in-ukraine-with-hannah-gelbart-podcast-in-english--67200063originally published on NL Newslinet.com, Italy’s leader publication dedicated to professionals of the broadcasting, communication and IT sector in Italy. Hannah GelbartA Senior Journalist at BBC News, despite her young age, Hannah has already racked up numerous awards in her work. She now mainly reports on how disinformation can affect people's lives, which we’ll cover in more detail shortly.In addition to working as a reporter, Hannah films, produces and edits video and radio content for the British broadcaster's many social media, web, TV and radio channels. She officially speaks English, Spanish and Portuguese but - as we discovered at the beginning of the interview - she is almost fluent in Italian too. Hannah is on Twitter, @hannah_gelbart, and you can see a portfolio of her work at hannahgelbart.com.The interview(Newslinet) - In your profile we read that in addition to being a reporter you personally manage all the technical aspects necessary for the production of written, audio and video content. Is this an isolated case, or a specific direction of BBC News? (Hannah Gelbart) – Nowadays it’s important to be multi-skilled in order to serve audiences on all platforms. But, in my case, I joined the BBC as a trainee journalist on a programme, and I received training in TV, radio, online and digital news. I think it’s more common for my generation of journalists to be quite hands-on when it comes to how we cover stories.Beyond the newsroomI learnt first hand that if you really want to be a journalist, and get out of the newsroom and go out into the field, you need to be able to gather video. If your main skills are writing, or even producing radio, you run the risk of being confined to your desk. For me, being a journalist means going out, talking and interviewing people, so I knew I wanted to learn how to work in front of and behind the camera.Video at the heart of today's journalism(NL) - Among other activities you deal with fact-checking of videos. Can you explain how the BBC is organized for this activity?(H.G.) - Verifying online content - especially video content - is an essential part of journalism today, because so much of our source material is on social media, and we need to make sure to tell the facts accurately. There is a lot of false information around, and the BBC has journalists in multiple teams to deal with this.Disinformation specialistsOne of the main teams, User Generated Content, checks what is posted by people on social media, including all the videos that come from Ukraine. Then there is my team of Disinformation specialists, who identify, verify and report on trends of videos and images especially created to misinform.(NL) - You talked about disinformation and misinformation…(H.G.) – There’s a very important difference between disinformation and misinformation. With misinformation, false or incorrect information may go viral for a number of reasons. Disinformation, however, is more targeted, often for political or financial purposes.The verification process(NL) - How do you verify the videos?(H.G.) - The first thing to do is to check the source. We analyse any clues in the video – does the content make sense, in the circumstances it’s claiming to be from? Are the location and time credible? What about buildings, road signs or other landmarks? We can cross-check information in the source material with satellite images, such as Google Earth. Some material also has metadata, which provides coordinates and timings – although these can sometimes be manipulated as well.What’s the weather like today?The weather is also an important factor. You compare it with other videos, pictures and weather reports to further confirm whether or not the image is authentic. We also have colleagues who are able to translate Ukrainian and Russian, so we can check the dialects and accents of the people speaking in a video, and make sure it matches with what we know about the footage.Direct contactsWe always try to find and contact the copyright holders of the images and videos to ask if they actually took the photo or video. Then, we can fact-check further and ask them about what was happening at the time, and find out it matches up with what we know.A real world exampleIn one example, a video of Ukrainian citizens standing in the road trying to block the advance of Russian tanks, we used details like the telephone number visible on a circular structure in the background, and were able to find out that it corresponds to a real business in the region. We could then go one step further and speak to that company to cross-reference what we know.Reverse Image SearchWe also try to isolate the key frames (key moments or shot changes in a video) in order to search the internet for uploaded photos and videos that may be similar. We can find out when the image was first posted, or if it’s been reused from different conflicts or crises. We have seen this a lot with what’s happening in Ukraine, including videos of the Beirut explosion uploaded with captions claiming that they were taken in Ukraine.Video GameWe have even identified some clips from video games, with text saying that they show what’s happening in Ukraine.Tecnology and hearsay(NL) - Do you also collaborate with your journalists on the field?(H.G.) – Of course. For example, if we receive a video of a building that’s been bombed, we may contact our teams on the ground to ask for confirmation. But it also works the other way around: sometimes it is the reporters in the field who send us material and ask us to check it.Double CheckingOnce we’ve verified a photo or video, we often ask a colleague to double check it and then it is signed off by our editor for use.Timing(NL) - How long does this process take, how long does it take from when you receive a video to when you eventually publish it or talk about it?(H.G.) - It depends. There are also videos that are impossible to verify, because sometimes they are uploaded without metadata, or there is simply not enough information for us to fact-check.  We use a range of open-source investigative techniques and have to prioritise the footage or photos we are verifying according to a whole range of concerns – for example, which programme is next going to be broadcast and who the audience is.Traffic lightsWe use a colour coding system for our videos: Green means that the video is verified and we are confident that it is authentic. Yellow means that it is difficult or impossible to verify. Red is used for content that appears to be misleading or inaccurate.Social(NL) - What channels do you monitor?(H.G.) – We monitor a range of platforms. Twitter is useful for breaking news and the use of hashtags allows you to easily group news by subject. Then we use YouTube for longform videos and TikTok for shorter videos. We also use livestreams, where we can watch events in real time, streamed from people in the field.MonetizationOne issue we’ve seen with livestreams on TikTok is users uploading fake or misleading footage and claiming to be in Ukraine, and on TikTok, content creators can ask for donations in a virtual currency, and make money from this. Other features on TikTok and Instagram also make it quite easy for users to upload videos and recycle audio from other videos.Political propaganda and the desire for enrichment(NL) - How many fake videos are there compared to truthful ones? Why are they created?(H.G.) - It is impossible to estimate the amount of fake videos as a percentage of all videos, but there are a lot of them, especially during times of crisis like the present. Many are made explicitly to leverage people's emotions and fears, which may be so that content creators can see their content going viral, or to directly monetize..Pro-Russia video ...In addition to monetary reasons to spread disinformation, there are many political reasons that fake videos are circulating. There are coordinated attempts by the Russian government to create disinformation, for example, denying that the war is happening or claiming that the wounded are in fact actors. We have debunked several of these. The original article in italian is available herembarsot · Interview – Hannah Gelbart (BBC News)Marco Hugo BarsottiAnalyst/Reporter for Newslinet & 70-80.it, focusing on the intersection of IT, Media, AI and Social Trends (sort of a small set, but not empty). Also IT professional since the SparcStation 1 era.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit notsoslow.substack.com]]>substack:post:52001629Mon, 11 Apr 2022 11:15:26 +0000AudiovisioneThe massive news gathering operation put in place by the BBC in Ukraine on March 10 2022, including four journalists in the capital, one in Poltava and two in Lviv, is integrated and supported by journalists in different teams dedicated to the...originally published on NL Newslinet.com, Italy’s leader publication dedicated to professionals of the broadcasting, communication and IT sector in Italy. Hannah GelbartA Senior Journalist at BBC News, despite her young age, Hannah has already racked up numerous awards in her work. She now mainly reports on how disinformation can affect people's lives, which we’ll cover in more detail shortly.In addition to working as a reporter, Hannah films, produces and edits video and radio content for the British broadcaster's many social media, web, TV and radio channels. She officially speaks English, Spanish and Portuguese but - as we discovered at the beginning of the interview - she is almost fluent in Italian too. Hannah is on Twitter, @hannah_gelbart, and you can see a portfolio of her work at hannahgelbart.com.The interview(Newslinet) - In your profile we read that in addition to being a reporter you personally manage all the technical aspects necessary for the production of written, audio and video content. Is this an isolated case, or a specific direction of BBC News? (Hannah Gelbart) – Nowadays it’s important to be multi-skilled in order to serve audiences on all platforms. But, in my case, I joined the BBC as a trainee journalist on a programme, and I received training in TV, radio, online and digital news. I think it’s more common for my generation of journalists to be quite hands-on when it comes to how we cover stories.Beyond the newsroomI learnt first hand that if you really want to be a journalist, and get out of the newsroom and go out into the field, you need to be able to gather video. If your main skills are writing, or even producing radio, you run the risk of being confined to your desk. For me, being a journalist means going out, talking and interviewing people, so I knew I wanted to learn how to work in front of and behind the camera.Video at the heart of today's journalism(NL) - Among other activities you deal with fact-checking of videos. Can you explain how the BBC is organized for this activity?(H.G.) - Verifying online content - especially video content - is an essential part of journalism today, because so much of our source material is on social media, and we need to make sure to tell the facts accurately. There is a lot of false information around, and the BBC has journalists in multiple teams to deal with this.Disinformation specialistsOne of the main teams, User Generated Content, checks what is posted by people on social media, including all the videos that come from Ukraine. Then there is my team of Disinformation specialists, who identify, verify and report on trends of videos and images especially created to misinform.(NL) - You talked about disinformation and misinformation…(H.G.) – There’s a very important difference between disinformation and misinformation. With misinformation, false or incorrect information may go viral for a number of reasons. Disinformation, however, is more targeted, often for political or financial purposes.The verification process(NL) - How do you verify the videos?(H.G.) - The first thing to do is to check the source. We analyse any clues in the video – does the content make sense,...]]>1135falsefull