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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>Zero to Community</title><link>https://www.spreaker.com/podcast/zero-to-community--6520167</link><description><![CDATA[Why is a ramen company livestreaming, and why is a biotech VC firm doing a podcast? <br /><br />In an age of AI, where videos are generated and marketing increasingly automated, these companies are building communities as an authentic way to connect with their industry, and build trust and credibility.<br /><br />How can you build community for your company? I have no idea 🤷... <br />.. But I do know people that do know what they're doing! <br /><br />And so I'm going to interview founders and marketers who build communities around their products through events, meetups, webinars, livestreams, podcasts etc... I'm not gonna focus on the success stories, I'm going to focus on the early days, on what it was like when they hosted their first webinar and no one showed up, to paint a releastic picture that can help inform anyone that might be interested in getting started themselves.]]></description><atom:link href="https://www.spreaker.com/show/6520167/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Entrepreneurship</category><copyright>Copyright Sam Bhattacharyya</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/64ca19c90fd3c676f0a5078fbc07d54d.jpg</url><title>Zero to Community</title><link>https://www.spreaker.com/podcast/zero-to-community--6520167</link></image><lastBuildDate>Thu, 01 May 2025 23:32:49 +0000</lastBuildDate><itunes:author>Sam Bhattacharyya</itunes:author><itunes:owner><itunes:name>Sam Bhattacharyya</itunes:name><itunes:email>sam@katana.video</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/64ca19c90fd3c676f0a5078fbc07d54d.jpg"/><itunes:subtitle>Why is a ramen company livestreaming, and why is a biotech VC firm doing a podcast? 

In an age of AI, where videos are generated and marketing increasingly automated, these companies are building communities as an authentic way to connect with their...</itunes:subtitle><itunes:summary><![CDATA[Why is a ramen company livestreaming, and why is a biotech VC firm doing a podcast? <br /><br />In an age of AI, where videos are generated and marketing increasingly automated, these companies are building communities as an authentic way to connect with their industry, and build trust and credibility.<br /><br />How can you build community for your company? I have no idea 🤷... <br />.. But I do know people that do know what they're doing! <br /><br />And so I'm going to interview founders and marketers who build communities around their products through events, meetups, webinars, livestreams, podcasts etc... I'm not gonna focus on the success stories, I'm going to focus on the early days, on what it was like when they hosted their first webinar and no one showed up, to paint a releastic picture that can help inform anyone that might be interested in getting started themselves.]]></itunes:summary><itunes:category text="Business"><itunes:category text="Entrepreneurship"/></itunes:category><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><item><title>How Rally found success engaging with the UXR community through AMAs</title><link>https://www.spreaker.com/episode/how-rally-found-success-engaging-with-the-uxr-community-through-amas--65838151</link><description><![CDATA[Lauren is the head of content marketing <a href="https://www.youtube.com/@rallyuxr" target="_blank" rel="noreferrer noopener">‪@rallyuxr‬</a>, the first Research Ops Platform with a CRM at its core.<br /><br />In this Episode we dive into:<br />(1) What Rally is and who uses it<br />(2) How Rally has engaged with the User Research community<br />(3) How Rally got started with their AMA series<br />(4) Learnings going from Journalism into marketing<br />(5) Advice for marketers thinking about community or webinars for their own companies<br /><br />Check out great content from Rally at: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbHE2cmdMTXJqTko2amhCOUVGTHZkTkFFZE9ZZ3xBQ3Jtc0tuNVBXeGwwSzdYUGhxWWo1VUxCbFZNWHBRMUVZLXhYejFjVmhzNkg4OG1iWkYxcDd3RW0yVDZHTEF0ci1XQXdYSTVXcVpUTVdEZFRIanN2RDJucnVocU1Mb0duLV9lOW4yd2d3aHhZQjhPc0l4QVRXOA&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frallyuxr%2F&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">  / rallyuxr  </a> or here on YouTube <a href="https://www.youtube.com/@rallyuxr" target="_blank" rel="noreferrer noopener">‪@rallyuxr‬</a> This episode was edited with <a href="https://www.youtube.com/@katana-video" target="_blank" rel="noreferrer noopener">‪@katana-video‬</a> , which is a tool that makes it easy to turn Zoom recordings into video podcasts. Check it out at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblJadXJMVURxeDF4LWNEMGJTUG81elNGbTFYQXxBQ3Jtc0trZEpoZnlfLS1pSWhzaUtNYnBncHBBVXk1ZGZWamJoYjhtQWR6WUVucm1KVUtDMUpYSVQxSjgwdzdhMm50dVl3NlZFWk1xcmY3aVBwYUM1Tkx4aGtqelFVWFh2QnBsZlkwVWd6SklwU0FnallwZzRFdw&amp;q=https%3A%2F%2Fkatana.video%2F&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">https://katana.video</a> You can find more episodes at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbHZpX0tlZE5iaWhadHZaME9mZVpORU9DSDdVQXxBQ3Jtc0trbE9BZ3hCZXRVNWhmTURKTFRzaXJoMUczVDdKa3ZwOUlNNDNibTcwRXdzaklQLVc1VzRhbUtYRzRka3l2YkRsUC1zbHFoR1Nwa1RGYzcwMG1XNVdJQ0k5NGtmREpGTnBSUnNQRWJTS1NxWDhXd3hOcw&amp;q=https%3A%2F%2Fkatana.video%2Fpodcast&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">https://katana.video/podcast</a><br /><br /><br /><br /><br /><br />]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/65838151</guid><pubDate>Thu, 01 May 2025 23:22:51 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/65838151/ep_2.mp3" length="36383950" type="audio/mpeg"/><itunes:author>Sam Bhattacharyya</itunes:author><itunes:subtitle>Lauren is the head of content marketing https://www.youtube.com/@rallyuxr, the first Research Ops Platform with a CRM at its core.

In this Episode we dive into:
(1) What Rally is and who uses it
(2) How Rally has engaged with the User Research...</itunes:subtitle><itunes:summary><![CDATA[Lauren is the head of content marketing <a href="https://www.youtube.com/@rallyuxr" target="_blank" rel="noreferrer noopener">‪@rallyuxr‬</a>, the first Research Ops Platform with a CRM at its core.<br /><br />In this Episode we dive into:<br />(1) What Rally is and who uses it<br />(2) How Rally has engaged with the User Research community<br />(3) How Rally got started with their AMA series<br />(4) Learnings going from Journalism into marketing<br />(5) Advice for marketers thinking about community or webinars for their own companies<br /><br />Check out great content from Rally at: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbHE2cmdMTXJqTko2amhCOUVGTHZkTkFFZE9ZZ3xBQ3Jtc0tuNVBXeGwwSzdYUGhxWWo1VUxCbFZNWHBRMUVZLXhYejFjVmhzNkg4OG1iWkYxcDd3RW0yVDZHTEF0ci1XQXdYSTVXcVpUTVdEZFRIanN2RDJucnVocU1Mb0duLV9lOW4yd2d3aHhZQjhPc0l4QVRXOA&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frallyuxr%2F&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">  / rallyuxr  </a> or here on YouTube <a href="https://www.youtube.com/@rallyuxr" target="_blank" rel="noreferrer noopener">‪@rallyuxr‬</a> This episode was edited with <a href="https://www.youtube.com/@katana-video" target="_blank" rel="noreferrer noopener">‪@katana-video‬</a> , which is a tool that makes it easy to turn Zoom recordings into video podcasts. Check it out at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblJadXJMVURxeDF4LWNEMGJTUG81elNGbTFYQXxBQ3Jtc0trZEpoZnlfLS1pSWhzaUtNYnBncHBBVXk1ZGZWamJoYjhtQWR6WUVucm1KVUtDMUpYSVQxSjgwdzdhMm50dVl3NlZFWk1xcmY3aVBwYUM1Tkx4aGtqelFVWFh2QnBsZlkwVWd6SklwU0FnallwZzRFdw&amp;q=https%3A%2F%2Fkatana.video%2F&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">https://katana.video</a> You can find more episodes at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbHZpX0tlZE5iaWhadHZaME9mZVpORU9DSDdVQXxBQ3Jtc0trbE9BZ3hCZXRVNWhmTURKTFRzaXJoMUczVDdKa3ZwOUlNNDNibTcwRXdzaklQLVc1VzRhbUtYRzRka3l2YkRsUC1zbHFoR1Nwa1RGYzcwMG1XNVdJQ0k5NGtmREpGTnBSUnNQRWJTS1NxWDhXd3hOcw&amp;q=https%3A%2F%2Fkatana.video%2Fpodcast&amp;v=8qi_udfPXz8" target="_blank" rel="noreferrer noopener">https://katana.video/podcast</a><br /><br /><br /><br /><br /><br />]]></itunes:summary><itunes:duration>2274</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/64ca19c90fd3c676f0a5078fbc07d54d.jpg"/><itunes:season>1</itunes:season><itunes:episode>2</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How Airtime built a community of UX researchers before launching their product</title><link>https://www.spreaker.com/episode/how-airtime-built-a-community-of-ux-researchers-before-launching-their-product--65838087</link><description><![CDATA[Akos is the CEO and Co-founder at <a href="https://www.youtube.com/@airtimeux" target="_blank" rel="noreferrer noopener">‪@airtimeux‬</a>. In the first episode we dive into how he built a community of User Reseachers around airtime. Outline:<ul><li>What airtime is and who uses it</li><li>What Airtime's community look's like</li><li>How Akos got started building a community pre-product</li><li>Mistakes along the process</li><li>Advice for startups considering building community</li></ul>Get an idea of what Airtime's webinars look like <a href="https://www.youtube.com/@airtimeux" target="_blank" rel="noreferrer noopener">‪@airtimeux‬</a> Check out Akos on LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbmNkVHBLT1p3Z3FUQlZUV1lqdTJPVkwzU1ZKZ3xBQ3Jtc0ttNXM5cWVKc2hBYjBzSU1aOVFOcFZHNTM1aVo4cV9yVVVBYXdGNnBaY1oxTTZIWmFTeU10TzJUczVGY3ZVd0hFb1JEbkU0NkNpY0U3Mk5ZR2tzV19HRU1lRGg5Q1lGaG1KakxEanBOVWVBcUxCbGhjZw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fakos-kiss-dozsai%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">  / akos-kiss-dozsai  </a> Check out Airtime: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbFFPU0JPM3Fib1p2dWpOMnJnS1hoa0h0T0twd3xBQ3Jtc0tsOXdqTl9ESkh1eG9KVkhua0tQd2tRWEctRE5YMkp4NElnak5iZ1VOeDlqeHNma1k4OEtwZEdfYXl2YmNEekpMOVZ2cTBTSUprV2x0WWJqMk44WlhxS1h0ZjVRb2U0aHVCc0JVQVBSYlF5RkNpVzV4UQ&amp;q=https%3A%2F%2Fairtimeux.com%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://airtimeux.com/</a> This episode was editing with <a href="https://www.youtube.com/@katana-video" target="_blank" rel="noreferrer noopener">‪@katana-video‬</a> , a tool for easily turning zoom recordings into video podcasts (<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa3dIWDJIYnlSV2FQTVlVcEp1TzZ6Nk5xZDlTd3xBQ3Jtc0trTE9TbDIzWXhqVkVnb2dSTjNqcFV2c25keW9tQmYzUUNIVzdYQnhGa04waWQ4ZlJpV2ZHTlJKWmNkMGlfdVZYZnNsQ2txaFNtTF9JU1dTU2M3djRRVjkteTdjZnhDbVlVXzVWM3N2SmktS2c3VklpNA&amp;q=https%3A%2F%2Fkatana.video%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://katana.video</a>) Check out more episodes at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbDFRLXNWQVRNNGs2MjEya2JuRHkwQW0zRzVTd3xBQ3Jtc0trNHA1c0tCQkZEUEplRnZSVENKUW1vTUtaQkdkMlA5YlFmOGtXM3U3QVBpMHJWOGltTUtMM2E2NnhCQURhX2tkYkF5ekpWNzBETWZRa0ZsVjhMQnpLcDBNYzJ5VW5yVHVpWHdQeWRsNjVlLTNwRWkzWQ&amp;q=https%3A%2F%2Fkatana.video%2Fpodcast&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://katana.video/podcast</a>]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/65838087</guid><pubDate>Thu, 01 May 2025 23:21:30 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/65838087/ep_1.mp3" length="32888782" type="audio/mpeg"/><itunes:author>Sam Bhattacharyya</itunes:author><itunes:subtitle>Akos is the CEO and Co-founder at https://www.youtube.com/@airtimeux. In the first episode we dive into how he built a community of User Reseachers around airtime. Outline:
- What airtime is and who uses it
- What Airtime's community look's like
- How...</itunes:subtitle><itunes:summary><![CDATA[Akos is the CEO and Co-founder at <a href="https://www.youtube.com/@airtimeux" target="_blank" rel="noreferrer noopener">‪@airtimeux‬</a>. In the first episode we dive into how he built a community of User Reseachers around airtime. Outline:<ul><li>What airtime is and who uses it</li><li>What Airtime's community look's like</li><li>How Akos got started building a community pre-product</li><li>Mistakes along the process</li><li>Advice for startups considering building community</li></ul>Get an idea of what Airtime's webinars look like <a href="https://www.youtube.com/@airtimeux" target="_blank" rel="noreferrer noopener">‪@airtimeux‬</a> Check out Akos on LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbmNkVHBLT1p3Z3FUQlZUV1lqdTJPVkwzU1ZKZ3xBQ3Jtc0ttNXM5cWVKc2hBYjBzSU1aOVFOcFZHNTM1aVo4cV9yVVVBYXdGNnBaY1oxTTZIWmFTeU10TzJUczVGY3ZVd0hFb1JEbkU0NkNpY0U3Mk5ZR2tzV19HRU1lRGg5Q1lGaG1KakxEanBOVWVBcUxCbGhjZw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fakos-kiss-dozsai%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">  / akos-kiss-dozsai  </a> Check out Airtime: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbFFPU0JPM3Fib1p2dWpOMnJnS1hoa0h0T0twd3xBQ3Jtc0tsOXdqTl9ESkh1eG9KVkhua0tQd2tRWEctRE5YMkp4NElnak5iZ1VOeDlqeHNma1k4OEtwZEdfYXl2YmNEekpMOVZ2cTBTSUprV2x0WWJqMk44WlhxS1h0ZjVRb2U0aHVCc0JVQVBSYlF5RkNpVzV4UQ&amp;q=https%3A%2F%2Fairtimeux.com%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://airtimeux.com/</a> This episode was editing with <a href="https://www.youtube.com/@katana-video" target="_blank" rel="noreferrer noopener">‪@katana-video‬</a> , a tool for easily turning zoom recordings into video podcasts (<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa3dIWDJIYnlSV2FQTVlVcEp1TzZ6Nk5xZDlTd3xBQ3Jtc0trTE9TbDIzWXhqVkVnb2dSTjNqcFV2c25keW9tQmYzUUNIVzdYQnhGa04waWQ4ZlJpV2ZHTlJKWmNkMGlfdVZYZnNsQ2txaFNtTF9JU1dTU2M3djRRVjkteTdjZnhDbVlVXzVWM3N2SmktS2c3VklpNA&amp;q=https%3A%2F%2Fkatana.video%2F&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://katana.video</a>) Check out more episodes at <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbDFRLXNWQVRNNGs2MjEya2JuRHkwQW0zRzVTd3xBQ3Jtc0trNHA1c0tCQkZEUEplRnZSVENKUW1vTUtaQkdkMlA5YlFmOGtXM3U3QVBpMHJWOGltTUtMM2E2NnhCQURhX2tkYkF5ekpWNzBETWZRa0ZsVjhMQnpLcDBNYzJ5VW5yVHVpWHdQeWRsNjVlLTNwRWkzWQ&amp;q=https%3A%2F%2Fkatana.video%2Fpodcast&amp;v=N0lkfDpiOJE" target="_blank" rel="noreferrer noopener">https://katana.video/podcast</a>]]></itunes:summary><itunes:duration>2056</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/64ca19c90fd3c676f0a5078fbc07d54d.jpg"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>z2c-trailer</title><link>https://www.spreaker.com/episode/z2c-trailer--64342870</link><guid isPermaLink="false">https://api.spreaker.com/episode/64342870</guid><pubDate>Wed, 12 Feb 2025 16:45:34 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/64342870/z2c_trailer.mp3" length="2393171" type="audio/mpeg"/><itunes:author>Sam Bhattacharyya</itunes:author><itunes:duration>150</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/64ca19c90fd3c676f0a5078fbc07d54d.jpg"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
