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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>Do This, NOT That!</title><link>https://www.spreaker.com/podcast/do-this-not-that--5932623</link><description><![CDATA[]]></description><atom:link href="https://www.spreaker.com/show/5932623/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Marketing</category><copyright>Copyright Guru Events</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1ea8fbb917c4c7a3da7325ae075b64e7.jpg</url><title>Do This, NOT That!</title><link>https://www.spreaker.com/podcast/do-this-not-that--5932623</link></image><lastBuildDate>Wed, 16 Aug 2023 15:22:39 +0000</lastBuildDate><itunes:author>Guru Events</itunes:author><itunes:owner><itunes:name>Guru Events</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1ea8fbb917c4c7a3da7325ae075b64e7.jpg"/><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><item><title>Increase Email Opens by 20%! Subject Line Quick Tips l Jay's Scoop</title><link>https://www.spreaker.com/episode/increase-email-opens-by-20-subject-line-quick-tips-l-jay-s-scoop--56486797</link><description><![CDATA[In this podcast episode of "Do This Not That!" host Jay Schwedelson discusses the importance of the first half of the email subject line in engaging recipients. <br /><br />He provides tips for optimizing the start of the subject line, such as:<br /><ul><li>Including the offer or main message at the very start of your subject lines</li><li>Starting with a number (avoiding numbers ending in zero or five)</li><li>Capitalizing the first word</li><li>Using brackets to enclose critical messages</li><li>Considering the use of emojis</li></ul>These simple tips can increase your email open rates by over 20%.<br /><br />So if you're ready to improve your email marketing programs, tune in for this episode!<br /><br /><a href="https://www.linkedin.com/in/schwedelson/" target="_blank" rel="noreferrer noopener">Follow Jay on LinkedIn</a><br /><a href="https://guruevents.com/" target="_blank" rel="noreferrer noopener">Check out Guru Events</a><br />]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/56486797</guid><pubDate>Wed, 16 Aug 2023 15:15:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/56486797/jay_solo_on_the_first_half_of_the_email_subject_line.mp3" length="8879402" type="audio/mpeg"/><itunes:author>Guru Events</itunes:author><itunes:subtitle>In this podcast episode of "Do This Not That!" host Jay Schwedelson discusses the importance of the first half of the email subject line in engaging recipients. 

He provides tips for optimizing the start of the subject line, such as:

- Including the...</itunes:subtitle><itunes:summary><![CDATA[In this podcast episode of "Do This Not That!" host Jay Schwedelson discusses the importance of the first half of the email subject line in engaging recipients. <br /><br />He provides tips for optimizing the start of the subject line, such as:<br /><ul><li>Including the offer or main message at the very start of your subject lines</li><li>Starting with a number (avoiding numbers ending in zero or five)</li><li>Capitalizing the first word</li><li>Using brackets to enclose critical messages</li><li>Considering the use of emojis</li></ul>These simple tips can increase your email open rates by over 20%.<br /><br />So if you're ready to improve your email marketing programs, tune in for this episode!<br /><br /><a href="https://www.linkedin.com/in/schwedelson/" target="_blank" rel="noreferrer noopener">Follow Jay on LinkedIn</a><br /><a href="https://guruevents.com/" target="_blank" rel="noreferrer noopener">Check out Guru Events</a><br />]]></itunes:summary><itunes:duration>555</itunes:duration><itunes:keywords>b2b,b2c,conversion,d2c,email,marketing,open,rate,revenue</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1ea8fbb917c4c7a3da7325ae075b64e7.jpg"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
