<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>The Published Author Podcast</title><link>https://www.spreaker.com/show/the-published-author-podcast</link><description><![CDATA[The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and  book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.]]></description><atom:link href="https://www.spreaker.com/show/5773621/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Books</category><copyright>Copyright Josh Steimle</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6f2c81ba7d82198824a38efa72f30d6e.jpg</url><title>The Published Author Podcast</title><link>https://www.spreaker.com/show/the-published-author-podcast</link></image><lastBuildDate>Sun, 13 Oct 2024 15:28:06 +0000</lastBuildDate><itunes:author>Josh Steimle</itunes:author><itunes:owner><itunes:name>Josh Steimle</itunes:name><itunes:email>josh@publishedauthor.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6f2c81ba7d82198824a38efa72f30d6e.jpg"/><itunes:subtitle>The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought...</itunes:subtitle><itunes:summary><![CDATA[The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and  book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.]]></itunes:summary><itunes:category text="Arts"><itunes:category text="Books"/></itunes:category><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><itunes:category text="Arts"><itunes:category text="Books"/></itunes:category><itunes:explicit>false</itunes:explicit><podcast:guid>9e771010-f9ce-59e9-862c-ad3b5da6a55c</podcast:guid><itunes:type>episodic</itunes:type><item><title>#0115 AJ Harper on Reader First Philosophy, Working with a Ghost Writer</title><link>https://www.publishedauthor.com/podcast/aj-harper-reader-first-ghost-writing</link><description><![CDATA[Josh and AJ talk about how she got connected to Mike Michalowicz and became his ghostwriter and now writing partner, her course, and why she decided to finally write her own book. Also, a bit of banter about ideal audience and memoir writing.]]></description><guid isPermaLink="false">7eef2a88-b922-47f4-b38d-91010d3d31a1</guid><pubDate>Wed, 25 May 2022 18:00:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544668/audio_367731_17289_38484_283e5497_e020_4b7a_b5fb_6fb8f89c1560.mp3" length="37491963" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/aj-harper-reader-first-ghost-writing" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Josh and AJ talk about how she got connected to Mike Michalowicz and became his ghostwriter and now writing partner, her course, and why she decided to finally write her own book. Also, a bit of banter about ideal audience and memoir writing.</itunes:subtitle><itunes:summary><![CDATA[Josh and AJ talk about how she got connected to Mike Michalowicz and became his ghostwriter and now writing partner, her course, and why she decided to finally write her own book. Also, a bit of banter about ideal audience and memoir writing.]]></itunes:summary><itunes:duration>2344</itunes:duration><itunes:keywords>ajharper,ghostwriter,ghostwriting,mikemichalowicz,readerfirst</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/bbce0deadb7cc6811a3fb8a0cc1fa624.jpg"/><itunes:episode>115</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0114 Thought Leadership Deep Dive w/ Peter Winick</title><link>https://www.publishedauthor.com/podcast/peter-winick-thought-leadership-leverage</link><description><![CDATA[Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades, he’s helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. His clients include New York Times bestselling business book authors, members of the Speakers’ Hall of Fame, recipients of the Thinkers50 award, CEOs of public and privately held companies, and academics at prestigious institutions such as Yale, Wharton, Dartmouth, and London School of Business. In this episode, Peter talks about what thought leadership is, how his company helps his clients develop a thought leadership system, and of course, there’s a lot of talk about how authors can achieve their objectives by becoming thought leaders. Peter’s Links:<br /><ul><li><a href="https://www.thoughtleadershipleverage.com/" target="_blank" rel="noreferrer noopener">www.thoughtleadershipleverage.com</a></li><li><a href="https://www.linkedin.com/in/peterwinick/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/peterwinick/</a></li></ul>]]></description><guid isPermaLink="false">5f711c4d-970e-489f-88a5-79feea1807ef</guid><pubDate>Tue, 15 Mar 2022 15:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544671/audio_276618_17289_38484_7c16d853_9469_480c_8260_592c6806e178.mp3" length="37351264" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/peter-winick-thought-leadership-leverage" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades, he’s helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting...</itunes:subtitle><itunes:summary><![CDATA[Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades, he’s helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. His clients include New York Times bestselling business book authors, members of the Speakers’ Hall of Fame, recipients of the Thinkers50 award, CEOs of public and privately held companies, and academics at prestigious institutions such as Yale, Wharton, Dartmouth, and London School of Business. In this episode, Peter talks about what thought leadership is, how his company helps his clients develop a thought leadership system, and of course, there’s a lot of talk about how authors can achieve their objectives by becoming thought leaders. Peter’s Links:<br /><ul><li><a href="https://www.thoughtleadershipleverage.com/" target="_blank" rel="noreferrer noopener">www.thoughtleadershipleverage.com</a></li><li><a href="https://www.linkedin.com/in/peterwinick/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/peterwinick/</a></li></ul>]]></itunes:summary><itunes:duration>2332</itunes:duration><itunes:keywords>peterwinick,thoughtleader,thoughtleadership</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b25c876bf5503500caf342d5c9db3500.jpg"/><itunes:episode>114</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0113 Marketing Professor Kim Whitler Talks Positioning For Advantage</title><link>https://www.publishedauthor.com/podcast/kim-whitler-marketing-positioning-advantage</link><description><![CDATA[Kim Whitler is a Professor of Business Administration at the University of Virginia's Darden School of Business and the author of "Positioning for Advantage: Techniques and Strategies to Grow Brand Value". Kim spent nearly 20 years in the private industry in strategy and marketing roles at Procter &amp; Gamble, as the general manager of the Breakfast Division for Aurora Foods, as the CMO of David’s Bridal, the country’s leading bridal apparel retailer, and as an officer of PetSmart. Kim has written over 350 articles as a Forbes senior contributor and has published in Harvard Business Review, The Washington Post, Ad Age, and many academic journals. She’s been interviewed, cited, or quoted over 3,600 times in places like the Wall Street Journal, Bloomberg, New York Times, NBC, ABC, and The Associated Press. In this episode, Kim talks about how her first job pushed her to become a better writer, why she moved from private industry to academia, and how writing a book helped her academic career and goals to reach more people with her message. She also speaks about what surprised her in the publishing process (like having to wait two years for her book to be published, after she finished it), and Kim and Josh geek out a bit about the CMO role in the middle of the episode. If you’re a marketer or need to know more about marketing, you’ll enjoy this episode. Kim's Links:<br /><ul><li><a href="https://www.amazon.com/Positioning-Advantage-Techniques-Strategies-Brand/dp/0231189001" target="_blank" rel="noreferrer noopener">https://www.amazon.com/Positioning-Advantage-Techniques-Strategies-Brand/dp/0231189001</a></li><li><a href="https://www.linkedin.com/in/kimwhitler/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/kimwhitler/</a></li></ul>]]></description><guid isPermaLink="false">6e3729e2-6adb-43ae-b74e-ce364af0222e</guid><pubDate>Tue, 08 Mar 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544673/audio_259999_17289_38484_0daefb3e_23fc_4869_9714_c818ee12441a.mp3" length="56351535" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/kim-whitler-marketing-positioning-advantage" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Kim Whitler is a Professor of Business Administration at the University of Virginia's Darden School of Business and the author of "Positioning for Advantage: Techniques and Strategies to Grow Brand Value". Kim spent nearly 20 years in the private...</itunes:subtitle><itunes:summary><![CDATA[Kim Whitler is a Professor of Business Administration at the University of Virginia's Darden School of Business and the author of "Positioning for Advantage: Techniques and Strategies to Grow Brand Value". Kim spent nearly 20 years in the private industry in strategy and marketing roles at Procter &amp; Gamble, as the general manager of the Breakfast Division for Aurora Foods, as the CMO of David’s Bridal, the country’s leading bridal apparel retailer, and as an officer of PetSmart. Kim has written over 350 articles as a Forbes senior contributor and has published in Harvard Business Review, The Washington Post, Ad Age, and many academic journals. She’s been interviewed, cited, or quoted over 3,600 times in places like the Wall Street Journal, Bloomberg, New York Times, NBC, ABC, and The Associated Press. In this episode, Kim talks about how her first job pushed her to become a better writer, why she moved from private industry to academia, and how writing a book helped her academic career and goals to reach more people with her message. She also speaks about what surprised her in the publishing process (like having to wait two years for her book to be published, after she finished it), and Kim and Josh geek out a bit about the CMO role in the middle of the episode. If you’re a marketer or need to know more about marketing, you’ll enjoy this episode. Kim's Links:<br /><ul><li><a href="https://www.amazon.com/Positioning-Advantage-Techniques-Strategies-Brand/dp/0231189001" target="_blank" rel="noreferrer noopener">https://www.amazon.com/Positioning-Advantage-Techniques-Strategies-Brand/dp/0231189001</a></li><li><a href="https://www.linkedin.com/in/kimwhitler/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/kimwhitler/</a></li></ul>]]></itunes:summary><itunes:duration>3520</itunes:duration><itunes:keywords>forbes,kimwhitler,marketing,positioning</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0a4d05edc7919499ec9f763186a4c6e5.jpg"/><itunes:episode>113</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>The 5 Languages of Appreciation in the Workplace w/ Dr. Paul White</title><link>https://www.spreaker.com/episode/the-5-languages-of-appreciation-in-the-workplace-w-dr-paul-white--52544672</link><description><![CDATA[If you’ve read Gary Chapman’s book The 5 Love Languages, then The 5 Languages of Appreciation in the Workplace is the business/workplace version. Co-authored by Chapman and today’s guest Dr. Paul White, The 5 Languages of Appreciation in the Workplace is all about improving workplace relationships by learning your coworkers’ language of appreciation. The book has sold more than 500,000 copies and is currently selling 1,000/week.    In this episode, Dr. White says, “If I had written the book on my own, it probably would have sold 3,000 copies,” and then tells us how he was able to get through Chapman’s gatekeeper and convince him to co-author the book with him. Dr. White also shares how he built a business around the book that now support five other team members in addition to himself through speaking engagements, consulting, and other products and services.   Dr. Paul White's Links:  <ul><li><a href="http://www.drpaulwhite.com/" target="_blank" rel="noreferrer noopener">http://www.drpaulwhite.com/</a> </li><li><a href="https://twitter.com/drpaulwhite" target="_blank" rel="noreferrer noopener">https://twitter.com/drpaulwhite</a> </li></ul>]]></description><guid isPermaLink="false">3b7a9b2f-2f7d-473e-9a8b-d399bd49e4fd</guid><pubDate>Tue, 01 Mar 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544672/audio_254565_17289_38484_dff7e3a1_6d01_4a26_9fdc_b335f0878671.mp3" length="36467430" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/386523/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>If you’ve read Gary Chapman’s book The 5 Love Languages, then The 5 Languages of Appreciation in the Workplace is the business/workplace version. Co-authored by Chapman and today’s guest Dr. Paul White, The 5 Languages of Appreciation in the Workplace...</itunes:subtitle><itunes:summary><![CDATA[If you’ve read Gary Chapman’s book The 5 Love Languages, then The 5 Languages of Appreciation in the Workplace is the business/workplace version. Co-authored by Chapman and today’s guest Dr. Paul White, The 5 Languages of Appreciation in the Workplace is all about improving workplace relationships by learning your coworkers’ language of appreciation. The book has sold more than 500,000 copies and is currently selling 1,000/week.    In this episode, Dr. White says, “If I had written the book on my own, it probably would have sold 3,000 copies,” and then tells us how he was able to get through Chapman’s gatekeeper and convince him to co-author the book with him. Dr. White also shares how he built a business around the book that now support five other team members in addition to himself through speaking engagements, consulting, and other products and services.   Dr. Paul White's Links:  <ul><li><a href="http://www.drpaulwhite.com/" target="_blank" rel="noreferrer noopener">http://www.drpaulwhite.com/</a> </li><li><a href="https://twitter.com/drpaulwhite" target="_blank" rel="noreferrer noopener">https://twitter.com/drpaulwhite</a> </li></ul>]]></itunes:summary><itunes:duration>2274</itunes:duration><itunes:keywords>dr paul white paul white 5 lan</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/934d40ad264868434557f2a672529514.jpg"/><itunes:episode>112</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Circle of Impact and Overcoming Adversity in the Process w/ Ed Brenegar</title><link>https://www.spreaker.com/episode/circle-of-impact-and-overcoming-adversity-in-the-process-w-ed-brenegar--52544665</link><description><![CDATA[Ed Brenegar is a keynote speaker and leadership consultant focused on teaching people to become people of leadership within their workplace and social circles. He’s worked with senior executives for 30 years and authored ‘Circle of Impact: Taking Personal Initiative To Ignite Change’. Using his proprietary Circle of Impact model, Ed provides the tools for people to innovate and problem solve by addressing and exploring people’s ideas, relationships, and structures. In this episode, Ed talks about how he spent decades developing his Circle of Impact model, five years writing the book, and how he engaged in face-to-face communication to learn how to get people interested in reading it. He also shares how he is now writing much shorter companion books based on his original ideas and how this supplementary material is helping him gain more traction. Ed's Links: <ul><li><a href="https://www.facebook.com/EdBrenegarSpeaks/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/EdBrenegarSpeaks/</a></li><li><a href="https://www.linkedin.com/in/edbrenegar" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/edbrenegar</a></li><li><a href="https://edbrenegar.com/" target="_blank" rel="noreferrer noopener">https://edbrenegar.com/</a></li></ul>]]></description><guid isPermaLink="false">b4c4d4c1-c90e-4f1a-babb-3fa24eda4890</guid><pubDate>Thu, 24 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544665/audio_251591_17289_38484_a736e069_6a13_49ab_a75e_98cc6d046a39.mp3" length="41255208" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/382575/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Ed Brenegar is a keynote speaker and leadership consultant focused on teaching people to become people of leadership within their workplace and social circles. He’s worked with senior executives for 30 years and authored ‘Circle of Impact: Taking...</itunes:subtitle><itunes:summary><![CDATA[Ed Brenegar is a keynote speaker and leadership consultant focused on teaching people to become people of leadership within their workplace and social circles. He’s worked with senior executives for 30 years and authored ‘Circle of Impact: Taking Personal Initiative To Ignite Change’. Using his proprietary Circle of Impact model, Ed provides the tools for people to innovate and problem solve by addressing and exploring people’s ideas, relationships, and structures. In this episode, Ed talks about how he spent decades developing his Circle of Impact model, five years writing the book, and how he engaged in face-to-face communication to learn how to get people interested in reading it. He also shares how he is now writing much shorter companion books based on his original ideas and how this supplementary material is helping him gain more traction. Ed's Links: <ul><li><a href="https://www.facebook.com/EdBrenegarSpeaks/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/EdBrenegarSpeaks/</a></li><li><a href="https://www.linkedin.com/in/edbrenegar" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/edbrenegar</a></li><li><a href="https://edbrenegar.com/" target="_blank" rel="noreferrer noopener">https://edbrenegar.com/</a></li></ul>]]></itunes:summary><itunes:duration>2579</itunes:duration><itunes:keywords>ed brenegar circle of impact i</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/69dbb8bdfdee8b94730a1f0fce0d0ae4.jpg"/><itunes:episode>111</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>The One Sales Book Every Salesperson Should Read w/ Mareo McCracken</title><link>https://www.spreaker.com/episode/the-one-sales-book-every-salesperson-should-read-w-mareo-mccracken--52544669</link><description><![CDATA[Mareo McCracken is the Chief Revenue Officer at Movemedical where he guides sales, marketing, and customer success efforts. Prior to this, he was the top-performing salesperson at multiple companies in various industries including financial services, marketing, logistics, manufacturing, and commodities. And he’s now the new author of the book Really Care for Them: How Everyone Can Use the Power of Caring to Earn Trust, Grow Sales, and Increase Income. No Matter What You Sell or Who You Sell It.   In this episode, Mareo talks about how, although he didn’t need to write this book to further his career, he needed it to give to people who, upon hearing that he had read over 800 sales books, asked, “What’s the one sales book I should read?”  Mareo didn’t have a good answer, so he decided to write the book that would be the answer.  Mareo also talks about how he structured his book to appeal to salespeople who don’t like to read, and how, although it wasn’t his intention, the book is now helping him attract and land deals.   Mareo's Links:  <ul><li><a href="https://www.linkedin.com/in/mareomccracken/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/mareomccracken/  </a> </li><li><a href="http://www.mareomccracken.com" target="_blank" rel="noreferrer noopener">www.mareomccracken.com</a> </li></ul>]]></description><guid isPermaLink="false">84aba4a8-e3e4-45e1-af01-4e3efc598dd3</guid><pubDate>Tue, 22 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544669/audio_248957_17289_38484_aa069a6c_8658_43c4_85c8_817ff668b283.mp3" length="33934398" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/378598/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Mareo McCracken is the Chief Revenue Officer at Movemedical where he guides sales, marketing, and customer success efforts. Prior to this, he was the top-performing salesperson at multiple companies in various industries including financial services,...</itunes:subtitle><itunes:summary><![CDATA[Mareo McCracken is the Chief Revenue Officer at Movemedical where he guides sales, marketing, and customer success efforts. Prior to this, he was the top-performing salesperson at multiple companies in various industries including financial services, marketing, logistics, manufacturing, and commodities. And he’s now the new author of the book Really Care for Them: How Everyone Can Use the Power of Caring to Earn Trust, Grow Sales, and Increase Income. No Matter What You Sell or Who You Sell It.   In this episode, Mareo talks about how, although he didn’t need to write this book to further his career, he needed it to give to people who, upon hearing that he had read over 800 sales books, asked, “What’s the one sales book I should read?”  Mareo didn’t have a good answer, so he decided to write the book that would be the answer.  Mareo also talks about how he structured his book to appeal to salespeople who don’t like to read, and how, although it wasn’t his intention, the book is now helping him attract and land deals.   Mareo's Links:  <ul><li><a href="https://www.linkedin.com/in/mareomccracken/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/mareomccracken/  </a> </li><li><a href="http://www.mareomccracken.com" target="_blank" rel="noreferrer noopener">www.mareomccracken.com</a> </li></ul>]]></itunes:summary><itunes:duration>2119</itunes:duration><itunes:keywords>mareo mccracken josh steimle s</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/9138794615215b15453bc68ef109a46f.jpg"/><itunes:episode>110</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How Female Entrepreneurs Can Launch Books and Publishing Companies w/ Adriana Monique Alvarez</title><link>https://www.spreaker.com/episode/how-female-entrepreneurs-can-launch-books-and-publishing-companies-w-adriana-monique-alvarez--52544670</link><description><![CDATA[Adriana Monique Alvarez is the CEO and Founder of AMA Publishing, where she teaches women how to start highly profitable publishing companies. She’s the author of 15 books (and counting) including <a href="http://AMASpeaks.com" target="_blank" rel="noreferrer noopener">How To Start A Six Figure Publishing Company: A Guide for Ambitious Female Entrepreneurs Who Are Ready to Transform a Formerly Male-Dominated Industry</a>. If you’re an ambitious female entrepreneur who wants to write a book, this episode is definitely for you. In this episode, Adriana tells how she grew up in a small Colorado town, hated going to school, but then grew up to travel the world as an entrepreneur. Now, she helps entrepreneurs to start their own publishing companies and she discusses the details of how that works, as well as how she helps authors make bestseller lists in the Wall Street Journal and USA Today. Adriana's Links: <ul><li><a href="https://www.facebook.com/AdrianaMoniqueAlvarez/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/AdrianaMoniqueAlvarez/</a> </li><li><a href="http://amaspeaks.com/" target="_blank" rel="noreferrer noopener">AMASpeaks.com</a></li></ul>]]></description><guid isPermaLink="false">4779ef61-75a5-4e71-8e50-94c186eced45</guid><pubDate>Thu, 17 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544670/audio_247627_17289_38484_9d4cb5c8_23aa_4b88_90b6_b7e9db84fa13.mp3" length="34493128" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/376344/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Adriana Monique Alvarez is the CEO and Founder of AMA Publishing, where she teaches women how to start highly profitable publishing companies. She’s the author of 15 books (and counting) including http://AMASpeaks.com. If you’re an ambitious female...</itunes:subtitle><itunes:summary><![CDATA[Adriana Monique Alvarez is the CEO and Founder of AMA Publishing, where she teaches women how to start highly profitable publishing companies. She’s the author of 15 books (and counting) including <a href="http://AMASpeaks.com" target="_blank" rel="noreferrer noopener">How To Start A Six Figure Publishing Company: A Guide for Ambitious Female Entrepreneurs Who Are Ready to Transform a Formerly Male-Dominated Industry</a>. If you’re an ambitious female entrepreneur who wants to write a book, this episode is definitely for you. In this episode, Adriana tells how she grew up in a small Colorado town, hated going to school, but then grew up to travel the world as an entrepreneur. Now, she helps entrepreneurs to start their own publishing companies and she discusses the details of how that works, as well as how she helps authors make bestseller lists in the Wall Street Journal and USA Today. Adriana's Links: <ul><li><a href="https://www.facebook.com/AdrianaMoniqueAlvarez/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/AdrianaMoniqueAlvarez/</a> </li><li><a href="http://amaspeaks.com/" target="_blank" rel="noreferrer noopener">AMASpeaks.com</a></li></ul>]]></itunes:summary><itunes:duration>2154</itunes:duration><itunes:keywords>adriana monique alvarez amaspe</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/32c64516956e6cc059daa9327974ce66.jpg"/><itunes:episode>109</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Self-Publishing a Highly-Visual Book on Data w/ Ben Salmon</title><link>https://www.spreaker.com/episode/self-publishing-a-highly-visual-book-on-data-w-ben-salmon--52544666</link><description><![CDATA[Ben is the author of <a href="https://wearecrank.com/your-numbers-up-book/" target="_blank" rel="noreferrer noopener">Your Number’s Up! Getting a grip on Data and Measurement to accelerate your Direct to Consumer ecommerce sales</a>. Ben is highly qualified to write this book, having held global roles with leading marketing technology companies like Unica, Chordiant, smartFOCUS, and Pitney Bowes Software, as well as leading the data charge at big agencies like RAPP and DDB. Now he works directly with brands that want to take control by using data to identify where to best focus efforts to help them grow rapidly. Ben works with these brands to bridge data, technology and marketing with commercial and common sense thinking. In this episode, Ben talks about why he won’t create his next book using presentation software, why he chose to find a book printer instead of using a print-on-demand service like Amazon KDP, and how he used LinkedIn to connect to the people he interviewed for his book. Ben's Links: <ul><li><a href="https://www.linkedin.com/in/bensalmon/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/bensalmon/</a> </li><li><a href="https://twitter.com/bensalmon" target="_blank" rel="noreferrer noopener">https://twitter.com/bensalmon</a> </li></ul>]]></description><guid isPermaLink="false">8def581b-ace0-41fc-a31c-8d16be5a9ae5</guid><pubDate>Tue, 15 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544666/audio_247625_17289_38484_9c2e4f34_7aaf_4f03_8890_f3f24f0b83ec.mp3" length="35900005" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/376341/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Ben is the author of https://wearecrank.com/your-numbers-up-book/. Ben is highly qualified to write this book, having held global roles with leading marketing technology companies like Unica, Chordiant, smartFOCUS, and Pitney Bowes Software, as well...</itunes:subtitle><itunes:summary><![CDATA[Ben is the author of <a href="https://wearecrank.com/your-numbers-up-book/" target="_blank" rel="noreferrer noopener">Your Number’s Up! Getting a grip on Data and Measurement to accelerate your Direct to Consumer ecommerce sales</a>. Ben is highly qualified to write this book, having held global roles with leading marketing technology companies like Unica, Chordiant, smartFOCUS, and Pitney Bowes Software, as well as leading the data charge at big agencies like RAPP and DDB. Now he works directly with brands that want to take control by using data to identify where to best focus efforts to help them grow rapidly. Ben works with these brands to bridge data, technology and marketing with commercial and common sense thinking. In this episode, Ben talks about why he won’t create his next book using presentation software, why he chose to find a book printer instead of using a print-on-demand service like Amazon KDP, and how he used LinkedIn to connect to the people he interviewed for his book. Ben's Links: <ul><li><a href="https://www.linkedin.com/in/bensalmon/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/bensalmon/</a> </li><li><a href="https://twitter.com/bensalmon" target="_blank" rel="noreferrer noopener">https://twitter.com/bensalmon</a> </li></ul>]]></itunes:summary><itunes:duration>2242</itunes:duration><itunes:keywords>ben salmon your number's up ge</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f6d704bfe50a9a3b67fa46337ecf1dbd.jpg"/><itunes:episode>108</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How To Edit Your Own Book w/ Allison K Williams</title><link>https://www.spreaker.com/episode/how-to-edit-your-own-book-w-allison-k-williams--52544674</link><description><![CDATA[Allison Williams is an editor, book coach, and speaker, and she’s the author of <a href="http://www.sevendrafts.com" target="_blank" rel="noreferrer noopener">Seven Drafts, Self-edit like a pro from blank page to book</a>. She has edited &amp; coached writers to publication with Big Five, literary, and indie presses. Her own writing has appeared in the New York Times, and on National Public Radio and CBC-Canada. A former circus acrobat and fire-eater, she still loves to travel, and hosts writing retreats virtually and around the world. In this episode, Allison talks about her journey from the circus to writing and coaching others to write. As she dives into Seven Drafts, she teaches how to edit your own book and the different drafts to create as you work from your “vomit draft,” the first draft that is a big mess, to your final copy. She also talks about hiring editors and ghostwriters and at the end of the episode shares some tips for those listeners interested in writing memoirs. Allison's Links: <ul><li><a href="http://www.sevendrafts.com/" target="_blank" rel="noreferrer noopener">www.sevendrafts.com</a></li><li><a href="http://www.rebirthyourbook.com/" target="_blank" rel="noreferrer noopener">www.rebirthyourbook.com</a></li><li>Twitter/Instagram: @guerillamemoir</li></ul>]]></description><guid isPermaLink="false">bad78a5a-7cc2-4d83-aa0a-ff94e316dc11</guid><pubDate>Thu, 10 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544674/audio_245931_17289_38484_16e8053d_511c_4302_abe4_96d446fbe3df.mp3" length="41696470" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/373713/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Allison Williams is an editor, book coach, and speaker, and she’s the author of http://www.sevendrafts.com. She has edited &amp;amp; coached writers to publication with Big Five, literary, and indie presses. Her own writing has appeared in the New York...</itunes:subtitle><itunes:summary><![CDATA[Allison Williams is an editor, book coach, and speaker, and she’s the author of <a href="http://www.sevendrafts.com" target="_blank" rel="noreferrer noopener">Seven Drafts, Self-edit like a pro from blank page to book</a>. She has edited &amp; coached writers to publication with Big Five, literary, and indie presses. Her own writing has appeared in the New York Times, and on National Public Radio and CBC-Canada. A former circus acrobat and fire-eater, she still loves to travel, and hosts writing retreats virtually and around the world. In this episode, Allison talks about her journey from the circus to writing and coaching others to write. As she dives into Seven Drafts, she teaches how to edit your own book and the different drafts to create as you work from your “vomit draft,” the first draft that is a big mess, to your final copy. She also talks about hiring editors and ghostwriters and at the end of the episode shares some tips for those listeners interested in writing memoirs. Allison's Links: <ul><li><a href="http://www.sevendrafts.com/" target="_blank" rel="noreferrer noopener">www.sevendrafts.com</a></li><li><a href="http://www.rebirthyourbook.com/" target="_blank" rel="noreferrer noopener">www.rebirthyourbook.com</a></li><li>Twitter/Instagram: @guerillamemoir</li></ul>]]></itunes:summary><itunes:duration>2604</itunes:duration><itunes:keywords>allison williams seven drafts </itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1bd23b72d6d67855e3e2aab37bb2e188.jpg"/><itunes:episode>107</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Five Pillars of the Freedom Lifestyle w/ Curt Mercadante</title><link>https://www.spreaker.com/episode/five-pillars-of-the-freedom-lifestyle-w-curt-mercadante--52544667</link><description><![CDATA[Curt helps entrepreneurs and wannapreneurs design, manifest, and grow their freedom businesses. For 25 years, he has counseled small businesses, entrepreneurs, as well as some of the largest corporations and associations in the country. He’s built three profitable businesses, including a 7-figure PR and ad agency. In this episode, Curt talks about his book, Five Pillars of the Freedom Lifestyle, and how he walked the walk by shutting down his business, selling his home, and traveling around the US and the world. If you’re an overworked entrepreneur trying to escape the comfort zone of misery, give it a listen. Curt's Links: <ul><li><a href="http://linkedin.com/in/curtmercadante" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/curtmercadante</a></li><li><a href="http://twitter.com/curtmercadante" target="_blank" rel="noreferrer noopener">http://twitter.com/curtmercadante</a></li><li><a href="http://www.curtmercadante.com/" target="_blank" rel="noreferrer noopener">www.CurtMercadante.com</a></li></ul>]]></description><guid isPermaLink="false">573962e6-4e27-45c6-af36-4af4f6763185</guid><pubDate>Tue, 08 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52544667/audio_244928_17289_38484_a31bafcf_5ec4_485a_9e3d_e216baf531dd.mp3" length="26110976" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/372012/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Curt helps entrepreneurs and wannapreneurs design, manifest, and grow their freedom businesses. For 25 years, he has counseled small businesses, entrepreneurs, as well as some of the largest corporations and associations in the country. He’s built...</itunes:subtitle><itunes:summary><![CDATA[Curt helps entrepreneurs and wannapreneurs design, manifest, and grow their freedom businesses. For 25 years, he has counseled small businesses, entrepreneurs, as well as some of the largest corporations and associations in the country. He’s built three profitable businesses, including a 7-figure PR and ad agency. In this episode, Curt talks about his book, Five Pillars of the Freedom Lifestyle, and how he walked the walk by shutting down his business, selling his home, and traveling around the US and the world. If you’re an overworked entrepreneur trying to escape the comfort zone of misery, give it a listen. Curt's Links: <ul><li><a href="http://linkedin.com/in/curtmercadante" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/curtmercadante</a></li><li><a href="http://twitter.com/curtmercadante" target="_blank" rel="noreferrer noopener">http://twitter.com/curtmercadante</a></li><li><a href="http://www.curtmercadante.com/" target="_blank" rel="noreferrer noopener">www.CurtMercadante.com</a></li></ul>]]></itunes:summary><itunes:duration>1630</itunes:duration><itunes:keywords>curt mercadante josh steimle p</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/4aa9fdf2d86e48d78f64a883b6aa4fcc.jpg"/><itunes:episode>106</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Collaborative Homeschooling w/ Matt Beaudreau</title><link>https://www.spreaker.com/episode/collaborative-homeschooling-w-matt-beaudreau--52555780</link><description><![CDATA[Matt Beaudreau is the founder of multiple Acton Academy campuses and author of  Collaborative Homeschooling. He’s also the founder of Apogee and host of The Essential 11 Podcast, as well as an international keynote speaker. In this episode, Matt explains his philosophy of education and how he went from being a public school teacher to trying to find a better way to educate children and then discovering Acton Academy. Matt also talks about how, after becoming an Acton Academy founder, he wrote his book to explain his ideas around education to the parents whose children joined his program. Matt's Links:  <ul><li><a href="http://actonplacer.com/" target="_blank" rel="noreferrer noopener">http://actonplacer.com/</a> </li><li><a href="http://apogeestrong.com/" target="_blank" rel="noreferrer noopener">http://apogeestrong.com/</a> </li><li><a href="https://www.actonacademyparents.com/about/" target="_blank" rel="noreferrer noopener">https://www.actonacademyparents.com/</a>  </li></ul>  Instagram: <ul><li>@mattbeaudreau</li><li>@apogeeprogram</li><li>@actonplacer</li></ul>]]></description><guid isPermaLink="false">f29bc214-88fd-4a2c-b315-17e16e5f91b0</guid><pubDate>Thu, 03 Feb 2022 18:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555780/audio_241774_17289_38484_2437fc8f_9992_4cd3_b964_a826186a7d9c.mp3" length="44205175" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/386522/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Matt Beaudreau is the founder of multiple Acton Academy campuses and author of  Collaborative Homeschooling. He’s also the founder of Apogee and host of The Essential 11 Podcast, as well as an international keynote speaker. In this episode, Matt...</itunes:subtitle><itunes:summary><![CDATA[Matt Beaudreau is the founder of multiple Acton Academy campuses and author of  Collaborative Homeschooling. He’s also the founder of Apogee and host of The Essential 11 Podcast, as well as an international keynote speaker. In this episode, Matt explains his philosophy of education and how he went from being a public school teacher to trying to find a better way to educate children and then discovering Acton Academy. Matt also talks about how, after becoming an Acton Academy founder, he wrote his book to explain his ideas around education to the parents whose children joined his program. Matt's Links:  <ul><li><a href="http://actonplacer.com/" target="_blank" rel="noreferrer noopener">http://actonplacer.com/</a> </li><li><a href="http://apogeestrong.com/" target="_blank" rel="noreferrer noopener">http://apogeestrong.com/</a> </li><li><a href="https://www.actonacademyparents.com/about/" target="_blank" rel="noreferrer noopener">https://www.actonacademyparents.com/</a>  </li></ul>  Instagram: <ul><li>@mattbeaudreau</li><li>@apogeeprogram</li><li>@actonplacer</li></ul>]]></itunes:summary><itunes:duration>2760</itunes:duration><itunes:keywords>matt beaudreau josh steimle pu</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f8cbe52dfff069d5b1a299fbcfa55c80.jpg"/><itunes:episode>105</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Content-Based Networking w/ James Carbary</title><link>https://www.spreaker.com/episode/content-based-networking-w-james-carbary--52555775</link><description><![CDATA[James is the founder of <a href="https://sweetfishmedia.com/" target="_blank" rel="noreferrer noopener">Sweet Fish Media</a>, a podcast agency for B2B brands, and Showcase, a SaaS product for podcasters. He's also the Executive Producer of two podcasts: B2B Growth &amp; Young Married Christian. James published Content-Based Networking to show how you can use the content production process to connect with clients, partners, mentors, and others. For example, if you want to talk to the CEO of a large corporation, you could try to call them up and ask for an hour of their time, and you might get lucky...but no, you won’t. However, if you reach out and ask to interview them for your podcast, book, or article, your chances improve dramatically. In this episode, James talks about his author journey but also explains how authors can use content-based networking to create a better book and benefit from the book even while it’s still being written. James' Links: <ul><li><a href="https://www.linkedin.com/in/jamescarbary/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/jamescarbary/</a></li><li><a href="https://twitter.com/sweetfishmedia" target="_blank" rel="noreferrer noopener">https://twitter.com/sweetfishmedia</a> </li><li><a href="https://www.facebook.com/sweetfishmedia" target="_blank" rel="noreferrer noopener">https://www.facebook.com/sweetfishmedia</a> </li><li><a href="https://www.instagram.com/sweetfishmedia/?hl=en" target="_blank" rel="noreferrer noopener">https://www.instagram.com/sweetfishmedia/?hl=en</a></li></ul>]]></description><guid isPermaLink="false">f6e781c4-098b-43f2-8119-184c5a95bb3d</guid><pubDate>Tue, 01 Feb 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555775/audio_240469_17289_38484_60649c1b_f249_481f_9d4b_1db523c6125c.mp3" length="24769430" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/365189/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>James is the founder of https://sweetfishmedia.com/, a podcast agency for B2B brands, and Showcase, a SaaS product for podcasters. He's also the Executive Producer of two podcasts: B2B Growth &amp;amp; Young Married Christian. James published...</itunes:subtitle><itunes:summary><![CDATA[James is the founder of <a href="https://sweetfishmedia.com/" target="_blank" rel="noreferrer noopener">Sweet Fish Media</a>, a podcast agency for B2B brands, and Showcase, a SaaS product for podcasters. He's also the Executive Producer of two podcasts: B2B Growth &amp; Young Married Christian. James published Content-Based Networking to show how you can use the content production process to connect with clients, partners, mentors, and others. For example, if you want to talk to the CEO of a large corporation, you could try to call them up and ask for an hour of their time, and you might get lucky...but no, you won’t. However, if you reach out and ask to interview them for your podcast, book, or article, your chances improve dramatically. In this episode, James talks about his author journey but also explains how authors can use content-based networking to create a better book and benefit from the book even while it’s still being written. James' Links: <ul><li><a href="https://www.linkedin.com/in/jamescarbary/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/jamescarbary/</a></li><li><a href="https://twitter.com/sweetfishmedia" target="_blank" rel="noreferrer noopener">https://twitter.com/sweetfishmedia</a> </li><li><a href="https://www.facebook.com/sweetfishmedia" target="_blank" rel="noreferrer noopener">https://www.facebook.com/sweetfishmedia</a> </li><li><a href="https://www.instagram.com/sweetfishmedia/?hl=en" target="_blank" rel="noreferrer noopener">https://www.instagram.com/sweetfishmedia/?hl=en</a></li></ul>]]></itunes:summary><itunes:duration>1546</itunes:duration><itunes:keywords>james carbary josh steimle pub</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3ab70285f14035c157d9c3c208c4a178.jpg"/><itunes:episode>104</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>A Future So Bright w/ Kate O’Neill</title><link>https://www.spreaker.com/episode/a-future-so-bright-w-kate-o-neill--52555777</link><description><![CDATA[Kate is a “tech humanist” and the author of <a href="http://afuturesobrightbook.com" target="_blank" rel="noreferrer noopener">A Future so Bright </a>as well as three other books. She speaks globally to audiences about how data and emerging technologies like AI are shaping the future of human experiences, and she’s addressed organizations like Google, IBM, Coca-Cola, Colgate, Cambridge, Yale, and audiences of world leaders at the United Nations. Among her prior roles, she was one of the first 100 employees at Netflix, created Toshiba's first Intranet, and led one of the first digital strategy and analytics agencies. In this episode, Kate talks about her inspiration for her books and how they boosted her career as a paid speaker. Also discussed: Whether AI will take over the world and enslave us all. Kate's Links: <ul><li><a href="http://twitter.com/kateo" target="_blank" rel="noreferrer noopener">http://twitter.com/kateo</a></li><li><a href="http://linkedin.com/in/kateoneill" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/kateoneill</a></li><li><a href="http://koinsights.com/" target="_blank" rel="noreferrer noopener">http://koinsights.com/</a></li></ul>]]></description><guid isPermaLink="false">98afbd9c-927b-4e6b-951b-b56b71210c5a</guid><pubDate>Thu, 27 Jan 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555777/audio_239381_17289_38484_a2e153c0_ce81_46ba_93cf_f372ed804ad0.mp3" length="35065345" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/425804/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Kate is a “tech humanist” and the author of http://afuturesobrightbook.comas well as three other books. She speaks globally to audiences about how data and emerging technologies like AI are shaping the future of human experiences, and she’s addressed...</itunes:subtitle><itunes:summary><![CDATA[Kate is a “tech humanist” and the author of <a href="http://afuturesobrightbook.com" target="_blank" rel="noreferrer noopener">A Future so Bright </a>as well as three other books. She speaks globally to audiences about how data and emerging technologies like AI are shaping the future of human experiences, and she’s addressed organizations like Google, IBM, Coca-Cola, Colgate, Cambridge, Yale, and audiences of world leaders at the United Nations. Among her prior roles, she was one of the first 100 employees at Netflix, created Toshiba's first Intranet, and led one of the first digital strategy and analytics agencies. In this episode, Kate talks about her inspiration for her books and how they boosted her career as a paid speaker. Also discussed: Whether AI will take over the world and enslave us all. Kate's Links: <ul><li><a href="http://twitter.com/kateo" target="_blank" rel="noreferrer noopener">http://twitter.com/kateo</a></li><li><a href="http://linkedin.com/in/kateoneill" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/kateoneill</a></li><li><a href="http://koinsights.com/" target="_blank" rel="noreferrer noopener">http://koinsights.com/</a></li></ul>]]></itunes:summary><itunes:duration>2189</itunes:duration><itunes:keywords>kate o'neill josh steimle publ</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ce1939d5f7e4bccf03c63f06563c522f.jpg"/><itunes:episode>103</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Las Vegas Entrepreneur Ron Coury On Writing His Memoir, Tenacity</title><link>https://www.spreaker.com/episode/las-vegas-entrepreneur-ron-coury-on-writing-his-memoir-tenacity--52555779</link><description><![CDATA[Special Episode: Today's episode is about Ron Coury's recent memoir. We generally don't interview people about memoir-type books on the Published Author Podcast, but Ron's story is an interesting one and he has some great advice for anyone looking to publish a book. After retiring from the U.S. Marine Corp, Ron Coury became an entrepreneur in Las Vegas, but not the Vegas you know today—he was there when it was a small town, the “old” Las Vegas from movies like Goodfellas and Casino. Ron started over twenty businesses during his career and along the way dealt with death threats from competitors, political and police corruption, and fought esophageal cancer. In this episode, Ron talks about how he kept decades of notes for the day when he would write a book about his life and how he turned his life into a memoir that became a bestseller and received attention from multiple producers in Hollywood. Ron's Links: <ul><li><a href="https://roncouryauthor.com/" target="_blank" rel="noreferrer noopener">https://roncouryauthor.com/</a></li></ul>]]></description><guid isPermaLink="false">b99dbb5a-c99a-47be-a1cf-7b684a91d253</guid><pubDate>Tue, 25 Jan 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555779/audio_238722_17289_38484_b4dbf872_b8f1_4f4c_8e5f_eb540d9daaca.mp3" length="35072870" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/362425/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Special Episode: Today's episode is about Ron Coury's recent memoir. We generally don't interview people about memoir-type books on the Published Author Podcast, but Ron's story is an interesting one and he has some great advice for anyone looking to...</itunes:subtitle><itunes:summary><![CDATA[Special Episode: Today's episode is about Ron Coury's recent memoir. We generally don't interview people about memoir-type books on the Published Author Podcast, but Ron's story is an interesting one and he has some great advice for anyone looking to publish a book. After retiring from the U.S. Marine Corp, Ron Coury became an entrepreneur in Las Vegas, but not the Vegas you know today—he was there when it was a small town, the “old” Las Vegas from movies like Goodfellas and Casino. Ron started over twenty businesses during his career and along the way dealt with death threats from competitors, political and police corruption, and fought esophageal cancer. In this episode, Ron talks about how he kept decades of notes for the day when he would write a book about his life and how he turned his life into a memoir that became a bestseller and received attention from multiple producers in Hollywood. Ron's Links: <ul><li><a href="https://roncouryauthor.com/" target="_blank" rel="noreferrer noopener">https://roncouryauthor.com/</a></li></ul>]]></itunes:summary><itunes:duration>2187</itunes:duration><itunes:keywords>ron coury tenacity lv las vega</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/99aeaa62c4cffd8bfb683359d3efcf0a.jpg"/><itunes:episode>102</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Leadership, Flow, and Connection w/ Peri Chickering</title><link>https://www.spreaker.com/episode/leadership-flow-and-connection-w-peri-chickering--52555786</link><description><![CDATA[Peri is the author of Leadership Flow: The Unstoppable Power of Connection. She’s also a coach, consultant, herbalist, and leadership educator. Working for years in the field of wilderness-based leadership, she ran her own leadership school in Colorado, as well as in South Africa and Bulgaria, and has worked with clients in private, governmental, and nonprofit sectors, including Disney Theatrical, USDA Forest Service, World Bank, Stanford Woods Institute, University of Chicago, and Renaissance Reinsurance.   In this episode, Peri explains how the people she worked with kept asking her for more information on what she taught them, but there were no other resources she could direct them to. Finally, she decided to write the book herself. Peri's Links: <a href="https://medium.com/@perichickering" target="_blank" rel="noreferrer noopener">https://medium.com/@perichickering</a><a href="https://www.perichickering.com" target="_blank" rel="noreferrer noopener">https://www.perichickering.com</a><a href="https://www.silenttogether.com/" target="_blank" rel="noreferrer noopener">silenttogether.com</a> Twitter: @SilentTogether]]></description><guid isPermaLink="false">46eb91e6-b1f8-4ec6-a9dc-69bfd433e60e</guid><pubDate>Thu, 20 Jan 2022 16:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555786/audio_237580_17289_38484_7b065cef_bf36_4689_a9c4_33a0f1f1c876.mp3" length="34948083" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/360668/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Peri is the author of Leadership Flow: The Unstoppable Power of Connection. She’s also a coach, consultant, herbalist, and leadership educator. Working for years in the field of wilderness-based leadership, she ran her own leadership school in...</itunes:subtitle><itunes:summary><![CDATA[Peri is the author of Leadership Flow: The Unstoppable Power of Connection. She’s also a coach, consultant, herbalist, and leadership educator. Working for years in the field of wilderness-based leadership, she ran her own leadership school in Colorado, as well as in South Africa and Bulgaria, and has worked with clients in private, governmental, and nonprofit sectors, including Disney Theatrical, USDA Forest Service, World Bank, Stanford Woods Institute, University of Chicago, and Renaissance Reinsurance.   In this episode, Peri explains how the people she worked with kept asking her for more information on what she taught them, but there were no other resources she could direct them to. Finally, she decided to write the book herself. Peri's Links: <a href="https://medium.com/@perichickering" target="_blank" rel="noreferrer noopener">https://medium.com/@perichickering</a><a href="https://www.perichickering.com" target="_blank" rel="noreferrer noopener">https://www.perichickering.com</a><a href="https://www.silenttogether.com/" target="_blank" rel="noreferrer noopener">silenttogether.com</a> Twitter: @SilentTogether]]></itunes:summary><itunes:duration>2178</itunes:duration><itunes:keywords>peri chickering josh steimle p</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/21dfdb495ac7971ae1f17ee7a0ba4799.jpg"/><itunes:episode>101</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Kindlepreneur Dave Chesson Shares Top Amazon Tips</title><link>https://www.spreaker.com/episode/kindlepreneur-dave-chesson-shares-top-amazon-tips--52555783</link><description><![CDATA[Dave Chesson became an author as a way to spend more time with his family. As he developed expertise writing, publishing, and marketing books, he shared lessons learned on his Kindlepreneur.com website, which eventually became his main focus. In this episode, Dave shares his author journey, how he started Kindlepreneur, as well as some of his top tips about how to market your book on Amazon using Amazon Ads, editorial reviews, and more. Kindlepreneur is one of the most visited websites for self-publishing authors, so seriously, if you haven’t been there, go now. <a href="https://kindlepreneur.com/" target="_blank" rel="noreferrer noopener">https://kindlepreneur.com/</a>]]></description><guid isPermaLink="false">f03aaafa-0333-4d76-9a86-2b5c242665ac</guid><pubDate>Tue, 18 Jan 2022 15:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555783/audio_223743_17289_38484_955f9ec1_8c08_4ab1_909b_56ecf03cc36c.mp3" length="48328881" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/425798/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Dave Chesson became an author as a way to spend more time with his family. As he developed expertise writing, publishing, and marketing books, he shared lessons learned on his Kindlepreneur.com website, which eventually became his main focus. In this...</itunes:subtitle><itunes:summary><![CDATA[Dave Chesson became an author as a way to spend more time with his family. As he developed expertise writing, publishing, and marketing books, he shared lessons learned on his Kindlepreneur.com website, which eventually became his main focus. In this episode, Dave shares his author journey, how he started Kindlepreneur, as well as some of his top tips about how to market your book on Amazon using Amazon Ads, editorial reviews, and more. Kindlepreneur is one of the most visited websites for self-publishing authors, so seriously, if you haven’t been there, go now. <a href="https://kindlepreneur.com/" target="_blank" rel="noreferrer noopener">https://kindlepreneur.com/</a>]]></itunes:summary><itunes:duration>3018</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/fd84835e02a87408075bb3005215c015.jpg"/><itunes:episode>100</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Find Your Book Idea And Make It Irresistible w/ Tamsen Webster</title><link>https://www.spreaker.com/episode/find-your-book-idea-and-make-it-irresistible-w-tamsen-webster--52555778</link><description><![CDATA[How do you come up with the right idea for your book? How do you make sure that idea is irresistible? In this episode, Tamsen shares answers to those questions, taken from her book Find Your Red Thread: Make Your Big Ideas Irresistible. Her strategies and tactics are the same ones she’s used to work with organizations like Johnson &amp; Johnson, Harvard Medical School, and Intel, and in her roles as the former Executive Producer and current Idea Strategist for TEDx Cambridge. Tamsen's Links: <ul><li><a href="https://www.facebook.com/TamsenWebster/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/TamsenWebster/</a></li><li><a href="http://linkedin.com/in/tamsenwebster" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/tamsenwebster</a></li><li><a href="https://www.twitter.com/tamadear" target="_blank" rel="noreferrer noopener">https://www.twitter.com/tamadear</a></li><li><a href="https://medium.com/@TamsenWebster" target="_blank" rel="noreferrer noopener">https://medium.com/@TamsenWebster</a></li><li><a href="https://www.instagram.com/tamsenwebster/" target="_blank" rel="noreferrer noopener">https://www.instagram.com/tamsenwebster/</a></li><li><a href="https://www.youtube.com/channel/UCle4DE7JXWJc4J0YeFOIIKg" target="_blank" rel="noreferrer noopener">https://www.youtube.com/channel/UCle4DE7JXWJc4J0YeFOIIKg</a></li></ul>]]></description><guid isPermaLink="false">67cc6853-0619-4647-a444-215653203c8b</guid><pubDate>Thu, 13 Jan 2022 15:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555778/audio_223728_17289_38484_deec0982_c5a0_425f_a5e6_b62c7a70c9ce.mp3" length="43031302" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/336603/vtt--223728--17289--38484--deec0982-c5a0-425f-a5e6-b62c7a70c9ce_.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>How do you come up with the right idea for your book? How do you make sure that idea is irresistible? In this episode, Tamsen shares answers to those questions, taken from her book Find Your Red Thread: Make Your Big Ideas Irresistible. Her strategies...</itunes:subtitle><itunes:summary><![CDATA[How do you come up with the right idea for your book? How do you make sure that idea is irresistible? In this episode, Tamsen shares answers to those questions, taken from her book Find Your Red Thread: Make Your Big Ideas Irresistible. Her strategies and tactics are the same ones she’s used to work with organizations like Johnson &amp; Johnson, Harvard Medical School, and Intel, and in her roles as the former Executive Producer and current Idea Strategist for TEDx Cambridge. Tamsen's Links: <ul><li><a href="https://www.facebook.com/TamsenWebster/" target="_blank" rel="noreferrer noopener">https://www.facebook.com/TamsenWebster/</a></li><li><a href="http://linkedin.com/in/tamsenwebster" target="_blank" rel="noreferrer noopener">http://linkedin.com/in/tamsenwebster</a></li><li><a href="https://www.twitter.com/tamadear" target="_blank" rel="noreferrer noopener">https://www.twitter.com/tamadear</a></li><li><a href="https://medium.com/@TamsenWebster" target="_blank" rel="noreferrer noopener">https://medium.com/@TamsenWebster</a></li><li><a href="https://www.instagram.com/tamsenwebster/" target="_blank" rel="noreferrer noopener">https://www.instagram.com/tamsenwebster/</a></li><li><a href="https://www.youtube.com/channel/UCle4DE7JXWJc4J0YeFOIIKg" target="_blank" rel="noreferrer noopener">https://www.youtube.com/channel/UCle4DE7JXWJc4J0YeFOIIKg</a></li></ul>]]></itunes:summary><itunes:duration>2688</itunes:duration><itunes:keywords>find your red thread: make you</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/dc8507f44f99acd26f2bda16044d1184.jpg"/><itunes:episode>99</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Build Trust By Focusing On Problems, Not Solutions w/ Ari Galper</title><link>https://www.spreaker.com/episode/build-trust-by-focusing-on-problems-not-solutions-w-ari-galper--52555789</link><description><![CDATA[What will convince your customers to work with you, talking about their problems or about your solution? Ari Galper, the world’s top authority on trust-based selling, says it’s all about the problem. Think about it—if someone trusts you enough, you could say, “I’ve got the solution to your problem, let’s sign you up,” and you wouldn’t even need to tell them what the solution is. To build trust, talk about your customers’ problems. Now, apply this to the book you’re writing to grow your business—are you talking more about solutions or spending your time showing your customers that you understand their problems? Ari's Links: <ul><li><a href="https://www.facebook.com/arigalperfans" target="_blank" rel="noreferrer noopener">https://www.facebook.com/arigalperfans</a> </li><li><a href="https://www.linkedin.com/in/arigalper/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/arigalper/</a> </li><li><a href="https://twitter.com/arigalper" target="_blank" rel="noreferrer noopener">https://twitter.com/arigalper</a> </li><li><a href="http://www.unlockthegame.com" target="_blank" rel="noreferrer noopener">www.unlockthegame.com</a> </li></ul>]]></description><guid isPermaLink="false">07302013-631b-4330-a51b-9e440995f8fa</guid><pubDate>Tue, 11 Jan 2022 17:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555789/audio_215649_17289_38484_749fcbdf_a4d8_48eb_b025_1e86d7d764b6.mp3" length="38179152" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/323318/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>What will convince your customers to work with you, talking about their problems or about your solution? Ari Galper, the world’s top authority on trust-based selling, says it’s all about the problem. Think about it—if someone trusts you enough, you...</itunes:subtitle><itunes:summary><![CDATA[What will convince your customers to work with you, talking about their problems or about your solution? Ari Galper, the world’s top authority on trust-based selling, says it’s all about the problem. Think about it—if someone trusts you enough, you could say, “I’ve got the solution to your problem, let’s sign you up,” and you wouldn’t even need to tell them what the solution is. To build trust, talk about your customers’ problems. Now, apply this to the book you’re writing to grow your business—are you talking more about solutions or spending your time showing your customers that you understand their problems? Ari's Links: <ul><li><a href="https://www.facebook.com/arigalperfans" target="_blank" rel="noreferrer noopener">https://www.facebook.com/arigalperfans</a> </li><li><a href="https://www.linkedin.com/in/arigalper/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/arigalper/</a> </li><li><a href="https://twitter.com/arigalper" target="_blank" rel="noreferrer noopener">https://twitter.com/arigalper</a> </li><li><a href="http://www.unlockthegame.com" target="_blank" rel="noreferrer noopener">www.unlockthegame.com</a> </li></ul>]]></itunes:summary><itunes:duration>2383</itunes:duration><itunes:keywords>ari galper josh steimle publis</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/92f1722e60d8de56cb8050a50616981e.jpg"/><itunes:episode>98</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Trademark Battles and Selling Like A Human w/ Sarah Santacroce</title><link>https://www.spreaker.com/episode/trademark-battles-and-selling-like-a-human-w-sarah-santacroce--52555785</link><description><![CDATA[While her new book, Selling Like We’re Human, isn’t about trademark issues, it was a trademark dispute the Swiss Sarah Santacroce got dragged into that led to the title. In this episode, you’ll hear how Sarah chose her first title and then had to rebrand her book, herself, and her business received a letter from a US-based trademark lawyer (those darn, litigious Americans!). Lesson #1—do a Google and trademark search for your book title or any special terms you want to use. However, once that story’s out of the way, Sarah tells us about what it means to sell like a human, and how she wrote a book full of permission slips for those who don’t like selling so they can sell a different, better way. You’ll also see how Sarah’s community helped her write her book, and how her book is helping her build <a href="https://humane.marketing/marketing-like-were-human/" target="_blank" rel="noreferrer noopener">her community</a>. Links: <ul><li><a href="https://twitter.com/sarahsantacroce" target="_blank" rel="noreferrer noopener">Twitter</a></li><li><a href="https://www.linkedin.com/in/sarahsantacroce/" target="_blank" rel="noreferrer noopener">LinkedIn</a></li><li><a href="http://www.sarahsantacroce.com/" target="_blank" rel="noreferrer noopener">sarahsantacroce.com</a></li></ul>]]></description><guid isPermaLink="false">6c3917f6-1cc4-4b9b-b614-a397ad2e8752</guid><pubDate>Wed, 05 Jan 2022 00:21:36 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555785/audio_211208_17289_38484_784619e4_05ff_4957_ba1b_4e9292ff802c.mp3" length="35530284" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/326612/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>While her new book, Selling Like We’re Human, isn’t about trademark issues, it was a trademark dispute the Swiss Sarah Santacroce got dragged into that led to the title. In this episode, you’ll hear how Sarah chose her first title and then had to...</itunes:subtitle><itunes:summary><![CDATA[While her new book, Selling Like We’re Human, isn’t about trademark issues, it was a trademark dispute the Swiss Sarah Santacroce got dragged into that led to the title. In this episode, you’ll hear how Sarah chose her first title and then had to rebrand her book, herself, and her business received a letter from a US-based trademark lawyer (those darn, litigious Americans!). Lesson #1—do a Google and trademark search for your book title or any special terms you want to use. However, once that story’s out of the way, Sarah tells us about what it means to sell like a human, and how she wrote a book full of permission slips for those who don’t like selling so they can sell a different, better way. You’ll also see how Sarah’s community helped her write her book, and how her book is helping her build <a href="https://humane.marketing/marketing-like-were-human/" target="_blank" rel="noreferrer noopener">her community</a>. Links: <ul><li><a href="https://twitter.com/sarahsantacroce" target="_blank" rel="noreferrer noopener">Twitter</a></li><li><a href="https://www.linkedin.com/in/sarahsantacroce/" target="_blank" rel="noreferrer noopener">LinkedIn</a></li><li><a href="http://www.sarahsantacroce.com/" target="_blank" rel="noreferrer noopener">sarahsantacroce.com</a></li></ul>]]></itunes:summary><itunes:duration>2217</itunes:duration><itunes:keywords>published author josh steimle </itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/47e2058000c13d2c5bcf8b95fa504591.jpg"/><itunes:episode>97</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Publisher Takes On Just One Book Per Year—Find Out Why</title><link>https://www.spreaker.com/episode/publisher-takes-on-just-one-book-per-year-find-out-why--52555788</link><description><![CDATA[Bard Press only takes on one new book project per year, but when they do, they blow it out of the water with bestsellers like The ONE Thing by Gary Keller and Jay Papasan or Jeffrey Gitomer’s Little Red Book of Selling. Bard Press is managed by Todd Sattersten and in this episode, he’ll talk about how his publishing company chooses who to work with and what any author can learn about writing a better book from their process. Todd's Links: <ul><li><a href="https://www.instagram.com/toddsattersten/" target="_blank" rel="noreferrer noopener">https://www.instagram.com/toddsattersten/</a> </li><li><a href="https://www.linkedin.com/in/toddsattersten/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/toddsattersten/</a> </li><li><a href="https://twitter.com/toddsattersten" target="_blank" rel="noreferrer noopener">https://twitter.com/toddsattersten</a> </li><li><a href="https://bardpress.com" target="_blank" rel="noreferrer noopener">https://bardpress.com</a> </li></ul>]]></description><guid isPermaLink="false">6126919d-49bf-4d76-b0b0-4475f85a2071</guid><pubDate>Fri, 24 Dec 2021 00:15:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555788/audio_215638_17289_38484_aba08c06_94b3_4264_abd9_a998654d647f.mp3" length="38263025" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/323302/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Bard Press only takes on one new book project per year, but when they do, they blow it out of the water with bestsellers like The ONE Thing by Gary Keller and Jay Papasan or Jeffrey Gitomer’s Little Red Book of Selling. Bard Press is managed by Todd...</itunes:subtitle><itunes:summary><![CDATA[Bard Press only takes on one new book project per year, but when they do, they blow it out of the water with bestsellers like The ONE Thing by Gary Keller and Jay Papasan or Jeffrey Gitomer’s Little Red Book of Selling. Bard Press is managed by Todd Sattersten and in this episode, he’ll talk about how his publishing company chooses who to work with and what any author can learn about writing a better book from their process. Todd's Links: <ul><li><a href="https://www.instagram.com/toddsattersten/" target="_blank" rel="noreferrer noopener">https://www.instagram.com/toddsattersten/</a> </li><li><a href="https://www.linkedin.com/in/toddsattersten/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/toddsattersten/</a> </li><li><a href="https://twitter.com/toddsattersten" target="_blank" rel="noreferrer noopener">https://twitter.com/toddsattersten</a> </li><li><a href="https://bardpress.com" target="_blank" rel="noreferrer noopener">https://bardpress.com</a> </li></ul>]]></itunes:summary><itunes:duration>2389</itunes:duration><itunes:keywords>todd sattersten josh steimle p</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1eea4375501989c5ff5059d1a91362c0.jpg"/><itunes:episode>96</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Your Intro To Hiring An Editor w/ Carolyn Roark</title><link>https://www.spreaker.com/episode/your-intro-to-hiring-an-editor-w-carolyn-roark--52555791</link><description><![CDATA[Do you need to hire an editor for your book? (short answer = YES) When should you hire an editor? What kind of editor(s) should you hire? How much will it cost? These are just some of the questions Carolyn Roark, developmental editor, ghostwriter, and book coach, answers in this episode. If you’ve got questions about hiring a book editor, this is where to start finding the answers.  Links: <ul><li><a href="https://www.linkedin.com/in/carolynroark/" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li><a href="https://twitter.com/WritingTexan" target="_blank" rel="noreferrer noopener">Twitter</a> </li><li><a href="http://www.writingtexan.com" target="_blank" rel="noreferrer noopener">www.writingtexan.com</a> </li></ul>]]></description><guid isPermaLink="false">b14a0dd4-0855-4a75-a057-6d1f4e5bca6b</guid><pubDate>Wed, 22 Dec 2021 06:30:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555791/audio_211189_17289_38484_061ff163_3825_477a_8cda_81c038c6cac0.mp3" length="47483623" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/323305/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Do you need to hire an editor for your book? (short answer = YES) When should you hire an editor? What kind of editor(s) should you hire? How much will it cost? These are just some of the questions Carolyn Roark, developmental editor, ghostwriter, and...</itunes:subtitle><itunes:summary><![CDATA[Do you need to hire an editor for your book? (short answer = YES) When should you hire an editor? What kind of editor(s) should you hire? How much will it cost? These are just some of the questions Carolyn Roark, developmental editor, ghostwriter, and book coach, answers in this episode. If you’ve got questions about hiring a book editor, this is where to start finding the answers.  Links: <ul><li><a href="https://www.linkedin.com/in/carolynroark/" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li><a href="https://twitter.com/WritingTexan" target="_blank" rel="noreferrer noopener">Twitter</a> </li><li><a href="http://www.writingtexan.com" target="_blank" rel="noreferrer noopener">www.writingtexan.com</a> </li></ul>]]></itunes:summary><itunes:duration>2958</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0e623127dfcc28b3bda1315df9ec2552.jpg"/><itunes:episode>95</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>3 Ingredients For Business Book Success w/ Jose Palomino</title><link>https://www.spreaker.com/episode/3-ingredients-for-business-book-success-w-jose-palomino--52555776</link><description><![CDATA[Jose is the founder of Value Prop Interactive, a consulting firm he started over 15 years ago, and the creator of the "Revenue Throughput System", a process that diagnoses the volume and velocity at which a business converts opportunities into revenue. He’s an adjunct Professor of Marketing with the Villanova University MBA program and author of Value Prop: Creating Powerful I3 Value Propositions to Enter and Win New Markets. In this episode, Jose shares what the “I3” stands for in his book title, and discusses how using these three key ingredients will help you become a more successful entrepreneur and a more successful author. Jose also talks about how he has leveraged his book to grow his business and is able to track over $1M in revenue directly to it.  Links:  <ul><li><a href="http://www.valueprop.com/" target="_blank" rel="noreferrer noopener">www.valueprop.com</a> </li></ul>]]></description><guid isPermaLink="false">452d2130-9bb0-4ebe-b36e-6883ba79968c</guid><pubDate>Fri, 17 Dec 2021 05:09:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555776/audio_209345_17289_38484_6b4706bf_18d5_4ba7_84f9_f59768f06dad.mp3" length="38642935" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/320297/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Jose is the founder of Value Prop Interactive, a consulting firm he started over 15 years ago, and the creator of the "Revenue Throughput System", a process that diagnoses the volume and velocity at which a business converts opportunities into...</itunes:subtitle><itunes:summary><![CDATA[Jose is the founder of Value Prop Interactive, a consulting firm he started over 15 years ago, and the creator of the "Revenue Throughput System", a process that diagnoses the volume and velocity at which a business converts opportunities into revenue. He’s an adjunct Professor of Marketing with the Villanova University MBA program and author of Value Prop: Creating Powerful I3 Value Propositions to Enter and Win New Markets. In this episode, Jose shares what the “I3” stands for in his book title, and discusses how using these three key ingredients will help you become a more successful entrepreneur and a more successful author. Jose also talks about how he has leveraged his book to grow his business and is able to track over $1M in revenue directly to it.  Links:  <ul><li><a href="http://www.valueprop.com/" target="_blank" rel="noreferrer noopener">www.valueprop.com</a> </li></ul>]]></itunes:summary><itunes:duration>2413</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/e92cfa3166d0375ad408195e767d97a8.jpg"/><itunes:episode>94</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Use The Creator Mindset To Make Your Book Better w/ Nir Bashan</title><link>https://www.spreaker.com/episode/use-the-creator-mindset-to-make-your-book-better-w-nir-bashan--52555787</link><description><![CDATA[We’re all born creative and capable of achieving incredible things—that’s just part of the message Nir Bashan shares in this episode, as he talks about his book The Creator Mindset (McGraw/Hill, 2020). Nir has worked with Hollywood and music stars like Woody Harrelson and Rod Stewart as well as companies like AT&amp;T, Microsoft, Ace Hardware, NFL Network, EA Sports, Suzuki, Activision, and JetBlue and shares his formula for creative success.  Links: <ul><li><a href="http://www.nirbashan.com" target="_blank" rel="noreferrer noopener">nirbashan.com</a> </li><li><a href="http://www.thecreatormindset.com" target="_blank" rel="noreferrer noopener">thecreatormindset.com</a> </li><li><a href="https://www.nirbashan.com/thecreatormindset" target="_blank" rel="noreferrer noopener">Online Community</a> </li><li><a href="https://www.linkedin.com/in/nirbashan/" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li>Twitter: @Nir_Bashan</li><li>Instagram: @nirbashan</li><li>Facebook: nirbashan1</li><li><a href="https://www.youtube.com/channel/UCOiXZjhjjVQ2jTpI2iukBAg" target="_blank" rel="noreferrer noopener">YouTube</a> </li><li>nb@nirbashan.com</li></ul>]]></description><guid isPermaLink="false">dca8e89f-6cc9-415b-a8c8-56e9a34db84b</guid><pubDate>Tue, 14 Dec 2021 20:00:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555787/audio_209432_17289_38484_6ecfbc55_d13a_4091_87af_f37e6b31f7a9.mp3" length="42788830" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/316036/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>We’re all born creative and capable of achieving incredible things—that’s just part of the message Nir Bashan shares in this episode, as he talks about his book The Creator Mindset (McGraw/Hill, 2020). Nir has worked with Hollywood and music stars...</itunes:subtitle><itunes:summary><![CDATA[We’re all born creative and capable of achieving incredible things—that’s just part of the message Nir Bashan shares in this episode, as he talks about his book The Creator Mindset (McGraw/Hill, 2020). Nir has worked with Hollywood and music stars like Woody Harrelson and Rod Stewart as well as companies like AT&amp;T, Microsoft, Ace Hardware, NFL Network, EA Sports, Suzuki, Activision, and JetBlue and shares his formula for creative success.  Links: <ul><li><a href="http://www.nirbashan.com" target="_blank" rel="noreferrer noopener">nirbashan.com</a> </li><li><a href="http://www.thecreatormindset.com" target="_blank" rel="noreferrer noopener">thecreatormindset.com</a> </li><li><a href="https://www.nirbashan.com/thecreatormindset" target="_blank" rel="noreferrer noopener">Online Community</a> </li><li><a href="https://www.linkedin.com/in/nirbashan/" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li>Twitter: @Nir_Bashan</li><li>Instagram: @nirbashan</li><li>Facebook: nirbashan1</li><li><a href="https://www.youtube.com/channel/UCOiXZjhjjVQ2jTpI2iukBAg" target="_blank" rel="noreferrer noopener">YouTube</a> </li><li>nb@nirbashan.com</li></ul>]]></itunes:summary><itunes:duration>2671</itunes:duration><itunes:keywords>the creator mindset nir bashan</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/e41221a32556bd47d73bfc2a6bedd6ef.jpg"/><itunes:episode>93</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Andrew Miller, Author Of The Startup Growth Book, Shares His Best Book Marketing Secrets</title><link>https://www.spreaker.com/episode/andrew-miller-author-of-the-startup-growth-book-shares-his-best-book-marketing-secrets--52555782</link><description><![CDATA[Andrew is a prolific bootstrapped startup marketing expert who has driven three VC-backed startup exits, and dozens of successfully funded startups. In this episode, Andrew talks about his new book, <a href="http://www.startupgrowthbook.com/" target="_blank" rel="noreferrer noopener">The Startup Growth Book: 50+ Proven Ways to Scale Your Business Without a Marketing Budget</a>, and how he’s applying the lessons from the book to market the book. You might pick up a few ideas about how to market your own book, and your business too.  <ul><li><a href="http://www.andrewstartups.com/" target="_blank" rel="noreferrer noopener">andrewstartups.com</a></li><li><a href="http://www.linkedin.com/in/andrewstartups" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li><a href="http://www.instagram.com/andrewstartups" target="_blank" rel="noreferrer noopener">Instagram</a> </li><li><a href="http://www.twitter.com/andrewstartups" target="_blank" rel="noreferrer noopener">Twitter</a> </li><li><a href="http://www.facebook.com/andrewstartups" target="_blank" rel="noreferrer noopener">Facebook</a> </li></ul>]]></description><guid isPermaLink="false">6cd5fb05-61bf-40cc-ab59-91ce76bf2fa3</guid><pubDate>Tue, 07 Dec 2021 20:30:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555782/audio_209345_17289_38484_6b4706bf_18d5_4ba7_84f9_f59768f06dad.mp3" length="38642935" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/315626/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Andrew is a prolific bootstrapped startup marketing expert who has driven three VC-backed startup exits, and dozens of successfully funded startups. In this episode, Andrew talks about his new book, http://www.startupgrowthbook.com/, and how he’s...</itunes:subtitle><itunes:summary><![CDATA[Andrew is a prolific bootstrapped startup marketing expert who has driven three VC-backed startup exits, and dozens of successfully funded startups. In this episode, Andrew talks about his new book, <a href="http://www.startupgrowthbook.com/" target="_blank" rel="noreferrer noopener">The Startup Growth Book: 50+ Proven Ways to Scale Your Business Without a Marketing Budget</a>, and how he’s applying the lessons from the book to market the book. You might pick up a few ideas about how to market your own book, and your business too.  <ul><li><a href="http://www.andrewstartups.com/" target="_blank" rel="noreferrer noopener">andrewstartups.com</a></li><li><a href="http://www.linkedin.com/in/andrewstartups" target="_blank" rel="noreferrer noopener">LinkedIn</a> </li><li><a href="http://www.instagram.com/andrewstartups" target="_blank" rel="noreferrer noopener">Instagram</a> </li><li><a href="http://www.twitter.com/andrewstartups" target="_blank" rel="noreferrer noopener">Twitter</a> </li><li><a href="http://www.facebook.com/andrewstartups" target="_blank" rel="noreferrer noopener">Facebook</a> </li></ul>]]></itunes:summary><itunes:duration>2413</itunes:duration><itunes:keywords>marketing a book published aut</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3f3b4d24d74b971107afd253a805c49f.jpg"/><itunes:episode>92</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Don’t Sweat The Small Stuff w/ Kristine Carlson</title><link>https://www.spreaker.com/episode/don-t-sweat-the-small-stuff-w-kristine-carlson--52555781</link><description><![CDATA[Kristine Carlson is a New York Times bestselling author and renowned speaker recognized worldwide for the global success of The Don’t Sweat the Small Stuff book series she co-authored with her late husband Dr. Richard Carlson. Her memoir has become a Lifetime movie starring Heather Locklear titled, Don’t Sweat the Small Stuff: The Kristine Carlson Story. With over 30 million books in print, Kristine has emerged today as a leading mindfulness expert and transformational guide who has been featured on national radio and television broadcasts, including The Today Show, The View, and The Oprah Winfrey Show. Debra Evans also joined this episode. Debra is a developmental editor who worked with Kristine on her book From Heartbreak to Wholeness, and together they launched Book Doulas. In this episode, Kristine tells her personal story of loss when her husband passed away unexpectedly and how she found comfort by serving others. One way she found to serve others was to launch Book Doulas, a program to help individuals tell their own stories by becoming authors. Links: <ul><li><a href="http://kristinecarlson.com" target="_blank" rel="noreferrer noopener">kristinecarlson.com</a> </li><li><a href="https://dontsweat.com" target="_blank" rel="noreferrer noopener">dontsweat.com</a> </li><li><a href="https://www.instagram.com/kristine_carlson/" target="_blank" rel="noreferrer noopener">Instagram - Kristine Carlson</a> </li><li><a href="https://www.instagram.com/dontsweat_smallstuff" target="_blank" rel="noreferrer noopener">Instagram - Don't Sweat The Small Stuff</a> </li><li><a href="https://www.facebook.com/KristineTeriCarlson/" target="_blank" rel="noreferrer noopener">Facebook - Kristine Carlson</a> </li><li><a href="https://www.facebook.com/dontsweatsmall/" target="_blank" rel="noreferrer noopener">Facebook - Don't Sweat The Small Stuff</a> </li><li><a href="https://twitter.com/KristineCarlson" target="_blank" rel="noreferrer noopener">Twitter</a> </li></ul>]]></description><guid isPermaLink="false">53e09c3e-1018-43fa-ba11-241f7532acc4</guid><pubDate>Wed, 24 Nov 2021 03:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555781/audio_207907_17289_38484_a1178f40_6768_44ce_89f1_bf46953edee1.mp3" length="43989984" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/315624/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Kristine Carlson is a New York Times bestselling author and renowned speaker recognized worldwide for the global success of The Don’t Sweat the Small Stuff book series she co-authored with her late husband Dr. Richard Carlson. Her memoir has become a...</itunes:subtitle><itunes:summary><![CDATA[Kristine Carlson is a New York Times bestselling author and renowned speaker recognized worldwide for the global success of The Don’t Sweat the Small Stuff book series she co-authored with her late husband Dr. Richard Carlson. Her memoir has become a Lifetime movie starring Heather Locklear titled, Don’t Sweat the Small Stuff: The Kristine Carlson Story. With over 30 million books in print, Kristine has emerged today as a leading mindfulness expert and transformational guide who has been featured on national radio and television broadcasts, including The Today Show, The View, and The Oprah Winfrey Show. Debra Evans also joined this episode. Debra is a developmental editor who worked with Kristine on her book From Heartbreak to Wholeness, and together they launched Book Doulas. In this episode, Kristine tells her personal story of loss when her husband passed away unexpectedly and how she found comfort by serving others. One way she found to serve others was to launch Book Doulas, a program to help individuals tell their own stories by becoming authors. Links: <ul><li><a href="http://kristinecarlson.com" target="_blank" rel="noreferrer noopener">kristinecarlson.com</a> </li><li><a href="https://dontsweat.com" target="_blank" rel="noreferrer noopener">dontsweat.com</a> </li><li><a href="https://www.instagram.com/kristine_carlson/" target="_blank" rel="noreferrer noopener">Instagram - Kristine Carlson</a> </li><li><a href="https://www.instagram.com/dontsweat_smallstuff" target="_blank" rel="noreferrer noopener">Instagram - Don't Sweat The Small Stuff</a> </li><li><a href="https://www.facebook.com/KristineTeriCarlson/" target="_blank" rel="noreferrer noopener">Facebook - Kristine Carlson</a> </li><li><a href="https://www.facebook.com/dontsweatsmall/" target="_blank" rel="noreferrer noopener">Facebook - Don't Sweat The Small Stuff</a> </li><li><a href="https://twitter.com/KristineCarlson" target="_blank" rel="noreferrer noopener">Twitter</a> </li></ul>]]></itunes:summary><itunes:duration>2746</itunes:duration><itunes:keywords>don't sweat the small stuff kr</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/50f8f2b9d4a748719c2df0e2766d8ac3.jpg"/><itunes:episode>91</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Adam Houlahan Launched A LinkedIn Agency With The LinkedIn Playbook</title><link>https://www.spreaker.com/episode/adam-houlahan-launched-a-linkedin-agency-with-the-linkedin-playbook--52555784</link><description><![CDATA[Adam Houlahan’s first book, Social Media Secret Sauce, launched his speaking career and helped him build a strong personal brand and platform. When Adam decided to launch his LinkedIn Agency, he already knew he was going to write a book to help him grow it. In this episode, you’ll hear how the book’s reception outstripped his expectations and has allowed him to grow a global firm with offices in Australia and North America. He also shares some of his best tips for how authors can use LinkedIn to promote themselves and their books. Adam is proof that a tactful book launch can propel your marketing strategy into massive success for your personal brand. As an author of three Amazon bestsellers on LinkedIn marketing, Adam walks listeners through his process which includes the following... <ul><li>How to base your marketing campaign around a book launch.</li><li>Writing a new book vs updating an old one.</li><li>Utilizing the power of LinkedIn as an author.         </li></ul>  Adam is the CEO of the LinkedIn agency, Prominence Global, and author of Social Media: Secret Sauce, the LinkedIn Playbook, and most recently, <a href="https://adamhoulahan.com/influencerbook" target="_blank" rel="noreferrer noopener">Influencer</a>: the 9-Step Guide To Becoming Highly Influential In Any Industry. Adam's Links: <ul><li><a href="https://www.adamhoulahan.com/webinar" target="_blank" rel="noreferrer noopener">Adam's Webinar</a></li><li><a href="https://www.linkedin.com/in/adamhoulahan/" target="_blank" rel="noreferrer noopener">LinkedIn</a></li><li><a href="https://twitter.com/AdamHoulahan" target="_blank" rel="noreferrer noopener">Twitter</a></li><li><a href="https://www.facebook.com/adam.houlahan1" target="_blank" rel="noreferrer noopener">Facebook</a> </li><li><a href="https://www.instagram.com/adamhoulahan" target="_blank" rel="noreferrer noopener">Instagram</a> </li><li><a href="https://prominence.global" target="_blank" rel="noreferrer noopener">Website</a> </li></ul>]]></description><guid isPermaLink="false">be05ee40-31f5-407e-a0e8-1416d1ecb9d3</guid><pubDate>Mon, 22 Nov 2021 17:15:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555784/audio_205358_17289_38484_b77166bd_17d5_4012_aa72_05b11405264f.mp3" length="38073716" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308488/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Adam Houlahan’s first book, Social Media Secret Sauce, launched his speaking career and helped him build a strong personal brand and platform. When Adam decided to launch his LinkedIn Agency, he already knew he was going to write a book to help him...</itunes:subtitle><itunes:summary><![CDATA[Adam Houlahan’s first book, Social Media Secret Sauce, launched his speaking career and helped him build a strong personal brand and platform. When Adam decided to launch his LinkedIn Agency, he already knew he was going to write a book to help him grow it. In this episode, you’ll hear how the book’s reception outstripped his expectations and has allowed him to grow a global firm with offices in Australia and North America. He also shares some of his best tips for how authors can use LinkedIn to promote themselves and their books. Adam is proof that a tactful book launch can propel your marketing strategy into massive success for your personal brand. As an author of three Amazon bestsellers on LinkedIn marketing, Adam walks listeners through his process which includes the following... <ul><li>How to base your marketing campaign around a book launch.</li><li>Writing a new book vs updating an old one.</li><li>Utilizing the power of LinkedIn as an author.         </li></ul>  Adam is the CEO of the LinkedIn agency, Prominence Global, and author of Social Media: Secret Sauce, the LinkedIn Playbook, and most recently, <a href="https://adamhoulahan.com/influencerbook" target="_blank" rel="noreferrer noopener">Influencer</a>: the 9-Step Guide To Becoming Highly Influential In Any Industry. Adam's Links: <ul><li><a href="https://www.adamhoulahan.com/webinar" target="_blank" rel="noreferrer noopener">Adam's Webinar</a></li><li><a href="https://www.linkedin.com/in/adamhoulahan/" target="_blank" rel="noreferrer noopener">LinkedIn</a></li><li><a href="https://twitter.com/AdamHoulahan" target="_blank" rel="noreferrer noopener">Twitter</a></li><li><a href="https://www.facebook.com/adam.houlahan1" target="_blank" rel="noreferrer noopener">Facebook</a> </li><li><a href="https://www.instagram.com/adamhoulahan" target="_blank" rel="noreferrer noopener">Instagram</a> </li><li><a href="https://prominence.global" target="_blank" rel="noreferrer noopener">Website</a> </li></ul>]]></itunes:summary><itunes:duration>2380</itunes:duration><itunes:keywords>social media secret sauce link</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c973bb33d7ee071239cf68dfccc561e3.jpg"/><itunes:episode>90</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Writing For The B2B CMO w/ Drew Neisser</title><link>https://www.spreaker.com/episode/writing-for-the-b2b-cmo-w-drew-neisser--52555792</link><description><![CDATA[“I know my book isn’t going to be a bestseller,” Drew says.   So why did he write it?  Because although his book targets B2B chief marketing officers, a small, niche audience, all Drew has to do is attract the attention of a small slice of that audience to produce massive success for him and his agency.]]></description><guid isPermaLink="false">38b64c7a-a1c5-4d5e-8270-7738fbfb367d</guid><pubDate>Mon, 04 Oct 2021 13:58:28 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555792/audio_205201_17289_38484_3e804ea9_9648_44df_b048_6fa22256d4bd.mp3" length="44462956" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308197/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>“I know my book isn’t going to be a bestseller,” Drew says.   So why did he write it?  Because although his book targets B2B chief marketing officers, a small, niche audience, all Drew has to do is attract the attention of a small slice of that...</itunes:subtitle><itunes:summary><![CDATA[“I know my book isn’t going to be a bestseller,” Drew says.   So why did he write it?  Because although his book targets B2B chief marketing officers, a small, niche audience, all Drew has to do is attract the attention of a small slice of that audience to produce massive success for him and his agency.]]></itunes:summary><itunes:duration>2663</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/56d1c37eea5b142a564f4b8f6899446f.jpg"/><itunes:episode>89</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Why Your Employees Should Write Books with Jason Falls, Author of Winfluence</title><link>https://www.spreaker.com/episode/why-your-employees-should-write-books-with-jason-falls-author-of-winfluence--52555774</link><description><![CDATA[Jason Falls leads digital marketing strategy at Cornett, a full-service advertising agency based in Lexington, Kentucky, which was named the Southeast’s Small Agency of the Year by Ad Age in 2021. He’s also the author of the new book, Winfluence: Reframing Influencer Marketing to Ignite Your Brand. ]]></description><guid isPermaLink="false">d55e3e90-bb55-42cb-b7f6-3d8ecc2e5c03</guid><pubDate>Wed, 29 Sep 2021 00:08:23 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555774/audio_205202_17289_38484_c818e3ae_9818_482d_9b10_4f728acd8181.mp3" length="14822984" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308199/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Jason Falls leads digital marketing strategy at Cornett, a full-service advertising agency based in Lexington, Kentucky, which was named the Southeast’s Small Agency of the Year by Ad Age in 2021. He’s also the author of the new book, Winfluence:...</itunes:subtitle><itunes:summary><![CDATA[Jason Falls leads digital marketing strategy at Cornett, a full-service advertising agency based in Lexington, Kentucky, which was named the Southeast’s Small Agency of the Year by Ad Age in 2021. He’s also the author of the new book, Winfluence: Reframing Influencer Marketing to Ignite Your Brand. ]]></itunes:summary><itunes:duration>774</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/97e3f71e824821dd4bee8be725f3c936.jpg"/><itunes:episode>88</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Building Thought Leaders w/ Ken Lizotte</title><link>https://www.spreaker.com/episode/building-thought-leaders-w-ken-lizotte--52555790</link><description><![CDATA[Ken has been in the publishing industry for more than five decades and has helped hundreds of executives, entrepreneurs, and others to become thought leaders.  In this episode Ken talks about how he came to the conclusion that every thought leader needs a book, as well as how he became an author himself. Listen in for some great tips on why and how to become a thought leader by writing your own book!]]></description><guid isPermaLink="false">d40e9ce2-0a82-4f4b-a0f4-ee19857b0367</guid><pubDate>Mon, 27 Sep 2021 14:12:08 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555790/audio_205203_17289_38484_bb9e4c8f_ae4b_43c5_8203_2d10bc96314f.mp3" length="36942917" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308201/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Ken has been in the publishing industry for more than five decades and has helped hundreds of executives, entrepreneurs, and others to become thought leaders.  In this episode Ken talks about how he came to the conclusion that every thought leader...</itunes:subtitle><itunes:summary><![CDATA[Ken has been in the publishing industry for more than five decades and has helped hundreds of executives, entrepreneurs, and others to become thought leaders.  In this episode Ken talks about how he came to the conclusion that every thought leader needs a book, as well as how he became an author himself. Listen in for some great tips on why and how to become a thought leader by writing your own book!]]></itunes:summary><itunes:duration>2216</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a548c2b417d322eb9cff8755da24c488.jpg"/><itunes:episode>87</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Charlie Gilkey Will Teach You How To Start Finishing</title><link>https://www.spreaker.com/episode/author-charlie-gilkey-will-teach-you-how-to-start-finishing--52555814</link><description><![CDATA[Drawing from his military service to a PhD in Philosophy, Charlie Gilkey teaches entrepreneurs, small business owners, and professional creatives how to get stuff done. In this episode Charlie talks about how his first book, The Small Business Lifecycle: Taking the Right Steps at the Right Time to Grow Your Small Business, wasn’t the first book he set out to write, but it ended up being a growth engine for his business anyway.]]></description><guid isPermaLink="false">4a58633f-514d-430c-93c3-5837cf049265</guid><pubDate>Tue, 21 Sep 2021 23:05:54 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555814/audio_205204_17289_38484_5e2a357b_5cb1_4365_95c3_4193b6221980.mp3" length="40850781" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308203/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Drawing from his military service to a PhD in Philosophy, Charlie Gilkey teaches entrepreneurs, small business owners, and professional creatives how to get stuff done. In this episode Charlie talks about how his first book, The Small Business...</itunes:subtitle><itunes:summary><![CDATA[Drawing from his military service to a PhD in Philosophy, Charlie Gilkey teaches entrepreneurs, small business owners, and professional creatives how to get stuff done. In this episode Charlie talks about how his first book, The Small Business Lifecycle: Taking the Right Steps at the Right Time to Grow Your Small Business, wasn’t the first book he set out to write, but it ended up being a growth engine for his business anyway.]]></itunes:summary><itunes:duration>2469</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6f7113f4ec1b269cc2dae08e96593793.jpg"/><itunes:episode>86</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Book Prompts and The Joy Of Writing w/ Book Coach Lisa Tener</title><link>https://www.spreaker.com/episode/book-prompts-and-the-joy-of-writing-w-book-coach-lisa-tener--52555812</link><description><![CDATA[As a young girl, Lisa was a slow reader but knew she wanted to be a writer. A career in writing led to coaching others to write nonfiction, and today Lisa’s clients have been featured on Oprah, NPR, Today, Good Morning America, and scores of other media outlets.]]></description><guid isPermaLink="false">f4395702-0a6e-436f-bb0c-485c205d06f4</guid><pubDate>Mon, 20 Sep 2021 17:24:28 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555812/audio_205205_17289_38484_5151a9d8_d81c_4e8f_82ba_6045d923946f.mp3" length="43258940" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308205/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>As a young girl, Lisa was a slow reader but knew she wanted to be a writer. A career in writing led to coaching others to write nonfiction, and today Lisa’s clients have been featured on Oprah, NPR, Today, Good Morning America, and scores of other...</itunes:subtitle><itunes:summary><![CDATA[As a young girl, Lisa was a slow reader but knew she wanted to be a writer. A career in writing led to coaching others to write nonfiction, and today Lisa’s clients have been featured on Oprah, NPR, Today, Good Morning America, and scores of other media outlets.]]></itunes:summary><itunes:duration>2702</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d1465a8562ad521e18f127828661ff72.jpg"/><itunes:episode>85</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>From HBR To The Long Game w/ Dorie Clark</title><link>https://www.spreaker.com/episode/from-hbr-to-the-long-game-w-dorie-clark--52555825</link><description><![CDATA[Dorie Clark was fired by her first literary agent after every publisher she pitched turned her down and told her she needed “a platform.” Not one to back down, when the front door was slammed in her face, Dorie says, “I went in the window instead.”]]></description><guid isPermaLink="false">cba1f243-3334-48f0-9aa5-7511cf56d538</guid><pubDate>Tue, 14 Sep 2021 20:27:55 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555825/audio_205206_17289_38484_a1ee1353_c794_453c_9ce9_b6a734f2e663.mp3" length="41138638" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308206/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Dorie Clark was fired by her first literary agent after every publisher she pitched turned her down and told her she needed “a platform.” Not one to back down, when the front door was slammed in her face, Dorie says, “I went in the window instead.”</itunes:subtitle><itunes:summary><![CDATA[Dorie Clark was fired by her first literary agent after every publisher she pitched turned her down and told her she needed “a platform.” Not one to back down, when the front door was slammed in her face, Dorie says, “I went in the window instead.”]]></itunes:summary><itunes:duration>2455</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1250e8f55782c81955cf9ea070222b69.jpg"/><itunes:episode>84</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Disruption Proof, New Book By Bestselling Author Of The Lean Entrepreneur</title><link>https://www.spreaker.com/episode/disruption-proof-new-book-by-bestselling-author-of-the-lean-entrepreneur--52555797</link><description><![CDATA[Brant Cooper’s front-row seat to the dot-com boom and crash and subsequent experiences with startups led him to write a series of books to help entrepreneurs build more successful startups. More recently, he’s turned his attention to how startups prepare for the long term by making sure they survive the short term with his new book, Disruption Proof.]]></description><guid isPermaLink="false">f5699b39-6c4d-4581-8dd4-4c379e784585</guid><pubDate>Mon, 13 Sep 2021 22:15:48 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555797/audio_205207_17289_38484_b7ce3c03_35df_4344_a157_3f6a02be33cb.mp3" length="43923427" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308209/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Brant Cooper’s front-row seat to the dot-com boom and crash and subsequent experiences with startups led him to write a series of books to help entrepreneurs build more successful startups. More recently, he’s turned his attention to how startups...</itunes:subtitle><itunes:summary><![CDATA[Brant Cooper’s front-row seat to the dot-com boom and crash and subsequent experiences with startups led him to write a series of books to help entrepreneurs build more successful startups. More recently, he’s turned his attention to how startups prepare for the long term by making sure they survive the short term with his new book, Disruption Proof.]]></itunes:summary><itunes:duration>2635</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a06e74be79252d416398b101e6e22ed3.jpg"/><itunes:episode>83</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Dr. Tracey Jones Talks Tremendous Leadership</title><link>https://www.spreaker.com/episode/dr-tracey-jones-talks-tremendous-leadership--52555796</link><description><![CDATA[From the Air Force (with time in the First Gulf War and Bosnian War) to an MBA and then a PhD in Leadership, Dr. Tracey Jones has seen a lot, and written about what she’s learned in 10 books (and counting). In this episode she talks about her author journey to her latest book, SPARK: 5 Essentials to Ignite the Greatness Within, as well as what she’s learned about being an author from her time as President of the publishing company Tremendous Leadership. As the daughter of Charlie “Tremendous” Jones and having worked with authors like Brian Tracy, Zig Ziglar, and Ken Blanchard, you’ll find Tracey to be a wealth of wisdom for aspiring and current authors. <a href="http://www.tremendousleadership.com/" target="_blank" rel="noreferrer noopener">www.tremendousleadership.com</a><a href="http://www.traceycjones.com/" target="_blank" rel="noreferrer noopener">www.traceycjones.com</a>]]></description><guid isPermaLink="false">285aace3-1009-4b94-bd56-38baaa4c418f</guid><pubDate>Wed, 08 Sep 2021 00:10:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555796/audio_205297_17289_38484_200d58e7_c4cc_484c_b233_b1b8e2bf742e.mp3" length="37049262" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308378/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>From the Air Force (with time in the First Gulf War and Bosnian War) to an MBA and then a PhD in Leadership, Dr. Tracey Jones has seen a lot, and written about what she’s learned in 10 books (and counting). In this episode she talks about her author...</itunes:subtitle><itunes:summary><![CDATA[From the Air Force (with time in the First Gulf War and Bosnian War) to an MBA and then a PhD in Leadership, Dr. Tracey Jones has seen a lot, and written about what she’s learned in 10 books (and counting). In this episode she talks about her author journey to her latest book, SPARK: 5 Essentials to Ignite the Greatness Within, as well as what she’s learned about being an author from her time as President of the publishing company Tremendous Leadership. As the daughter of Charlie “Tremendous” Jones and having worked with authors like Brian Tracy, Zig Ziglar, and Ken Blanchard, you’ll find Tracey to be a wealth of wisdom for aspiring and current authors. <a href="http://www.tremendousleadership.com/" target="_blank" rel="noreferrer noopener">www.tremendousleadership.com</a><a href="http://www.traceycjones.com/" target="_blank" rel="noreferrer noopener">www.traceycjones.com</a>]]></itunes:summary><itunes:duration>2314</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ac983373fe1087e2c9a5c5554a47dcac.jpg"/><itunes:episode>82</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Lessons From Interviewing 274 Marketing Book Authors</title><link>https://www.spreaker.com/episode/lessons-from-interviewing-274-marketing-book-authors--52555799</link><description><![CDATA[Douglas Burdett isn’t an author, but he’s interviewed 274 of them. Douglas is the host of The Marketing Book Podcast, and in this episode we chat about the experiences he’s had and lessons he’s learned from talking to authors like Seth Godin, Mark Schaefer, Anne Janzer (see Ep. #5), and Jay Baer.   How valuable is going on podcasts to an author? (short answer = very) How can an author be a great podcast guest? What should an author not do when going on a podcast?]]></description><guid isPermaLink="false">7189c20b-7c0e-4722-b463-7a30ce05de62</guid><pubDate>Tue, 07 Sep 2021 16:46:08 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555799/audio_205208_17289_38484_74e6ddba_2130_426d_a152_39c80b50c2c7.mp3" length="50393052" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308211/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Douglas Burdett isn’t an author, but he’s interviewed 274 of them. Douglas is the host of The Marketing Book Podcast, and in this episode we chat about the experiences he’s had and lessons he’s learned from talking to authors like Seth Godin, Mark...</itunes:subtitle><itunes:summary><![CDATA[Douglas Burdett isn’t an author, but he’s interviewed 274 of them. Douglas is the host of The Marketing Book Podcast, and in this episode we chat about the experiences he’s had and lessons he’s learned from talking to authors like Seth Godin, Mark Schaefer, Anne Janzer (see Ep. #5), and Jay Baer.   How valuable is going on podcasts to an author? (short answer = very) How can an author be a great podcast guest? What should an author not do when going on a podcast?]]></itunes:summary><itunes:duration>3130</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0eca7555f146fcb4cbae84b4303ffc95.jpg"/><itunes:episode>81</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>40x Entrepreneur Les McKeown Turned Predictable Success Into A Bestselling Book And A Business</title><link>https://www.spreaker.com/episode/40x-entrepreneur-les-mckeown-turned-predictable-success-into-a-bestselling-book-and-a-business--52555801</link><description><![CDATA[Les McKeown is the CEO of Predictable Success LLC. A renowned speaker, author and advisor on accelerated business growth, Les started over 40 companies in his own right, and has guided hundreds more worldwide.]]></description><guid isPermaLink="false">1854455d-5b22-4e08-96d2-f81b9290627d</guid><pubDate>Mon, 30 Aug 2021 20:25:22 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555801/audio_205209_17289_38484_4e82ef59_c8b3_4f90_88a8_143bbbc986b9.mp3" length="40634223" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308213/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Les McKeown is the CEO of Predictable Success LLC. A renowned speaker, author and advisor on accelerated business growth, Les started over 40 companies in his own right, and has guided hundreds more worldwide.</itunes:subtitle><itunes:summary><![CDATA[Les McKeown is the CEO of Predictable Success LLC. A renowned speaker, author and advisor on accelerated business growth, Les started over 40 companies in his own right, and has guided hundreds more worldwide.]]></itunes:summary><itunes:duration>2515</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/13f4fca98a93582a661dc097b4fd77a9.jpg"/><itunes:episode>80</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Chris Voss Tells How He Wrote Bestseller Never Split The Difference</title><link>https://www.spreaker.com/episode/author-chris-voss-tells-how-he-wrote-bestseller-never-split-the-difference--52555798</link><description><![CDATA[A former kidnapping negotiator with the Federal Bureau of Investigation (FBI) is the ideal person to write a book on negotiating. After all, what could be more challenging than negotiating the life of a hostage?]]></description><guid isPermaLink="false">7885185e-5d3c-4d08-b15a-beec61e0845f</guid><pubDate>Wed, 25 Aug 2021 01:38:43 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555798/audio_205210_17289_38484_7936a264_85de_4934_90a7_a08c90527b00.mp3" length="55968132" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308215/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>A former kidnapping negotiator with the Federal Bureau of Investigation (FBI) is the ideal person to write a book on negotiating. After all, what could be more challenging than negotiating the life of a hostage?</itunes:subtitle><itunes:summary><![CDATA[A former kidnapping negotiator with the Federal Bureau of Investigation (FBI) is the ideal person to write a book on negotiating. After all, what could be more challenging than negotiating the life of a hostage?]]></itunes:summary><itunes:duration>3493</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0e3336febecde547a1009c84e57790d9.jpg"/><itunes:episode>79</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Coaching And Consulting Success Driven by Four Bestselling Books</title><link>https://www.spreaker.com/episode/coaching-and-consulting-success-driven-by-four-bestselling-books--52555804</link><description><![CDATA[Michael Zipursky is the co-founder and CEO of Consulting Success, a global leader in coaching and training entrepreneurs. In the past 20 years he’s worked with thousands of clients, and he’s the author of four bestselling books, including last year’s Act Now: How Successful Consultants Thrive During Chaos and Uncertainty.]]></description><guid isPermaLink="false">99c7e29a-faf2-46c6-993c-400a1b9fbc5b</guid><pubDate>Mon, 23 Aug 2021 22:51:19 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555804/audio_205211_17289_38484_5134445b_a5d9_4322_afaa_4eccbb8a6655.mp3" length="35627101" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308217/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Michael Zipursky is the co-founder and CEO of Consulting Success, a global leader in coaching and training entrepreneurs. In the past 20 years he’s worked with thousands of clients, and he’s the author of four bestselling books, including last year’s...</itunes:subtitle><itunes:summary><![CDATA[Michael Zipursky is the co-founder and CEO of Consulting Success, a global leader in coaching and training entrepreneurs. In the past 20 years he’s worked with thousands of clients, and he’s the author of four bestselling books, including last year’s Act Now: How Successful Consultants Thrive During Chaos and Uncertainty.]]></itunes:summary><itunes:duration>2207</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b4f109b4fbaee1240e3b39c310c8438b.jpg"/><itunes:episode>78</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>From Refugee To Skin-Care Entrepreneur And Bestselling Author</title><link>https://www.spreaker.com/episode/from-refugee-to-skin-care-entrepreneur-and-bestselling-author--52555809</link><description><![CDATA[Suhein Beck is the founder of ELAJ, a natural skincare company, and a bestselling author. She’s also a Syrian refugee, hosted an international talk show in the Mideast where she had to literally dodge bombs, has been involved in multiple FBI sting operations, and is now an American entrepreneur.]]></description><guid isPermaLink="false">e6a0a32c-f105-4416-a6b7-cf2aac767581</guid><pubDate>Wed, 18 Aug 2021 14:06:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555809/audio_205212_17289_38484_935078bd_e09d_4847_9f56_10845e57fe0d.mp3" length="34433193" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308218/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Suhein Beck is the founder of ELAJ, a natural skincare company, and a bestselling author. She’s also a Syrian refugee, hosted an international talk show in the Mideast where she had to literally dodge bombs, has been involved in multiple FBI sting...</itunes:subtitle><itunes:summary><![CDATA[Suhein Beck is the founder of ELAJ, a natural skincare company, and a bestselling author. She’s also a Syrian refugee, hosted an international talk show in the Mideast where she had to literally dodge bombs, has been involved in multiple FBI sting operations, and is now an American entrepreneur.]]></itunes:summary><itunes:duration>2153</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/e47ab3ec74e3b139c296e199bcfc2c90.jpg"/><itunes:episode>77</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Aims to Eradicate Generational Poverty By Helping Entrepreneurs Build Businesses</title><link>https://www.spreaker.com/episode/author-aims-to-eradicate-generational-poverty-by-helping-entrepreneurs-build-businesses--52555803</link><description><![CDATA[John Meese is the author of the new book Survive and Thrive: How to Build a Profitable Business in Any Economy (Including This One). John is also the CEO of Cowork.Inc, Co-founder of Notable, and host of the Thrive School podcast.  John is an economist-turned-entrepreneur on a mission to eradicate generational poverty by helping entrepreneurs create thriving businesses. He’s also the first member in his family to go to college. ]]></description><guid isPermaLink="false">3c7811d2-da52-4e09-972a-19837eb7f4c7</guid><pubDate>Tue, 17 Aug 2021 00:52:19 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555803/audio_205213_17289_38484_8f121d96_c6cc_4f25_a4ed_ca5b25d9a310.mp3" length="40588896" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308221/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>John Meese is the author of the new book Survive and Thrive: How to Build a Profitable Business in Any Economy (Including This One). John is also the CEO of Cowork.Inc, Co-founder of Notable, and host of the Thrive School podcast.  John is an...</itunes:subtitle><itunes:summary><![CDATA[John Meese is the author of the new book Survive and Thrive: How to Build a Profitable Business in Any Economy (Including This One). John is also the CEO of Cowork.Inc, Co-founder of Notable, and host of the Thrive School podcast.  John is an economist-turned-entrepreneur on a mission to eradicate generational poverty by helping entrepreneurs create thriving businesses. He’s also the first member in his family to go to college. ]]></itunes:summary><itunes:duration>2537</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f04d6d9ad9321251740beef8e269ecf5.jpg"/><itunes:episode>76</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Infusionsoft (Keap) Master Funnel Builder Talks Building An Author Email List And Much More</title><link>https://www.spreaker.com/episode/infusionsoft-keap-master-funnel-builder-talks-building-an-author-email-list-and-much-more--52555815</link><description><![CDATA[Way back in episode 67 with Wendy Keller, Wendy referenced Paul Sokol, explaining that Paul is an expert at building funnels—essential for authors building their audience and contacts. Paul talks about this and lots more in this episode, including the new book he’s working on.]]></description><guid isPermaLink="false">4ef750bf-5233-4ec9-a1e0-4eb18d660d8e</guid><pubDate>Wed, 11 Aug 2021 02:27:58 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555815/audio_205214_17289_38484_b7a3861f_a159_4670_8e69_7c24be1d555d.mp3" length="44430407" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308223/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Way back in episode 67 with Wendy Keller, Wendy referenced Paul Sokol, explaining that Paul is an expert at building funnels—essential for authors building their audience and contacts. Paul talks about this and lots more in this episode, including the...</itunes:subtitle><itunes:summary><![CDATA[Way back in episode 67 with Wendy Keller, Wendy referenced Paul Sokol, explaining that Paul is an expert at building funnels—essential for authors building their audience and contacts. Paul talks about this and lots more in this episode, including the new book he’s working on.]]></itunes:summary><itunes:duration>2775</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/e936127d24048017dcaf77549ac747d4.jpg"/><itunes:episode>75</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Of Sway Talks About G.R.I.T. Marketing Method, How She Wrote Her Book</title><link>https://www.spreaker.com/episode/author-of-sway-talks-about-g-r-i-t-marketing-method-how-she-wrote-her-book--52555795</link><description><![CDATA[Christina Del Villar is a Silicon Valley marketing executive, consultant and author of the new book <a href="https://amzn.to/3AFZi0P" target="_blank" rel="noreferrer noopener">Sway: Implement the G.R.I.T. Marketing Method to Gain Influence &amp; Drive Corporate Strategy.</a> Christina has wanted to write the book for a long time, having worked on many teams and discovering that lots of people don’t understand what marketers bring to the table. The G.R.I.T. Marketing Method focuses on helping marketing professionals to build smarter programs, be more efficient and exponentially grow revenue to improve overall company performance.G.R.I.T. stands for: Go-To-Market Strategy; RPN (repeatable, predictable, measurable); Intention; and Tools and Technology. In this episode Christina discusses how and why she wrote her book, marketing strategies, and how to market your book.]]></description><guid isPermaLink="false">ba880ba5-56c8-412f-8164-f18e793022f8</guid><pubDate>Tue, 10 Aug 2021 02:03:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555795/audio_205299_17289_38484_6b55bec8_ff92_4216_83a1_8ed5af601fde.mp3" length="37378921" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308382/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Christina Del Villar is a Silicon Valley marketing executive, consultant and author of the new book https://amzn.to/3AFZi0P Christina has wanted to write the book for a long time, having worked on many teams and discovering that lots of people don’t...</itunes:subtitle><itunes:summary><![CDATA[Christina Del Villar is a Silicon Valley marketing executive, consultant and author of the new book <a href="https://amzn.to/3AFZi0P" target="_blank" rel="noreferrer noopener">Sway: Implement the G.R.I.T. Marketing Method to Gain Influence &amp; Drive Corporate Strategy.</a> Christina has wanted to write the book for a long time, having worked on many teams and discovering that lots of people don’t understand what marketers bring to the table. The G.R.I.T. Marketing Method focuses on helping marketing professionals to build smarter programs, be more efficient and exponentially grow revenue to improve overall company performance.G.R.I.T. stands for: Go-To-Market Strategy; RPN (repeatable, predictable, measurable); Intention; and Tools and Technology. In this episode Christina discusses how and why she wrote her book, marketing strategies, and how to market your book.]]></itunes:summary><itunes:duration>2335</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/971d910d5b2d667b446986b77af28ab7.jpg"/><itunes:episode>74</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Carol Roth: How She Wrote The War On Small Business</title><link>https://www.spreaker.com/episode/carol-roth-how-she-wrote-the-war-on-small-business--52555802</link><description><![CDATA[She is author of a new book The War on Small Business: How the Government Used the Pandemic to Crush the Backbone of America, published by HarperCollins.  In this episode we talk about Carol’s book, her work as an author and why she wrote her first book, the bestselling The Entrepreneur Equation, and how she promotes her books in the media.]]></description><guid isPermaLink="false">2dbd511c-0972-4e50-b0f1-8a377a43230e</guid><pubDate>Tue, 03 Aug 2021 23:44:24 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555802/audio_205215_17289_38484_2185c961_3ab0_4087_b0ff_1ea5b087fb5c.mp3" length="45687956" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308225/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>She is author of a new book The War on Small Business: How the Government Used the Pandemic to Crush the Backbone of America, published by HarperCollins.  In this episode we talk about Carol’s book, her work as an author and why she wrote her first...</itunes:subtitle><itunes:summary><![CDATA[She is author of a new book The War on Small Business: How the Government Used the Pandemic to Crush the Backbone of America, published by HarperCollins.  In this episode we talk about Carol’s book, her work as an author and why she wrote her first book, the bestselling The Entrepreneur Equation, and how she promotes her books in the media.]]></itunes:summary><itunes:duration>2725</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2e9b27992807314706b0211eae9a9b95.jpg"/><itunes:episode>73</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>John Kotter, Harvard Business School Professor, Talks About Publishing 21 Books</title><link>https://www.spreaker.com/episode/john-kotter-harvard-business-school-professor-talks-about-publishing-21-books--52555813</link><description><![CDATA[In his youth, John Kotter didn’t intend to become a writer of bestsellers and a professor at Harvard Business School. But early on in his career he fell in love with digging into a topic very deeply and finding value for readers. His first book, Mayors In Action, kicked off a life-long love affair with research and writing. John, a Harvard Business School professor, has become a highly respected change management leader. In fact, Leading Change, released in 1996, has been named by Time magazine as one of the 25 most influential business management books ever written. John is also author of the global bestseller Our Iceberg Is Melting. John’s latest book, released in June, is Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times. In this interview, John talks to Published Author Podcast host Josh Steimle about his books, ideas, and writing career. He also shares some advice for new authors. John Kotter’s Advice For New Authors! John will spend a lot of time working on a book outline until he is satisfied with it. He takes the same approach to his chapter ones, reworking them until he is ready to proceed. This, he says, makes writing the next few chapters much easier. “Writing is much more than writing,” he explains. “It forces you to confront inconsistencies that don’t quite hang together. “I’m not throwing away my writing,” he continues. “I’m throwing away a piece of analysis that has been informative. With that clear in my head I can set it aside and go back to writing.” A second tip is never to stop writing if the work and flow feel forced. It may lead you in a direction that you don’t want to go in, and it’s better to stop and let your brain figure it out. For new authors who are working with publishers (as opposed to self-publishing), John says they should go in with low expectations. “Publishers are operating under difficult circumstances,” says John, referring to the massive amount of change they’ve faced since the rise of the Internet. “The model doesn’t necessarily fit an author’s needs. Consider self-publishing instead.” The Reward of Being a Catalyst And Influencing Others John finds a lot of satisfaction in influencing other people’s work, or discovering that people are referring to him as a significant influencer. “You also get terrific feedback from people. And if someone goes out of their way to send a note or email, that really says something,” says John. “Hearing stories about how people used your information to create something new is very rewarding,” he continues. “People say John Kotter made it happen, but they made it happen. My role was more of a catalytic one.” Both Research And Experiences Shape Books John says his books come from research, but also a lot of his life experiences. He believes his brain is active 24 hours a day with information at the back of his mind, and a focal point emerges as some point, sparking a flurry of writing. For example, John’s latest book Change began as an official research project with his consulting company, Kotter. He explains: “We had a group of five of us talking about some new ideas from brain science and how they were informing us about human nature that fit in an interesting way with some of the research we had that had nothing to do with neurology. “Our research was observational and had to do with why organizations were much more change-efficient and effective than others,” he continues. “That group met on and off for a few years, and one person said ‘OK, we’ve got enough. Let’s write!’.” But John said the timing didn’t feel right. He agreed that the group had learned a lot, but believed that it had further to go. However, a year later, John got up one day, went to his iPad, and began writing. “For me, it happens because my brain gets to the point where it says we've figured out the basics and we're ready to put them down on paper,” John explains. “So we can be more systematic about working out the inconsistencies or the missing data, or are there questions that aren't quite answered yet? Show Your Book Draft To Others John has consistently shown drafts of his books to colleagues and readers. He did this methodically with one of his most famous books, Our Iceberg Is Melting. John and the book’s co-author Holger Rathgeber self-published that book first, and then self-published seven more times. With each version, they sought feedback. Today, the book is published by Penguin. “When you get negative feedback, most of us cringe and kind of hide and hate that. But nevertheless, as a way to improve your thinking, your writing, your capacity to produce something that will be used and be useful to people, it's invaluable,” says John. And for first-time writers, John encourages them to put on a suit of armor and simply get their book out there! Learn more: If you appreciated this episode, listen to: <a href="https://www.publishedauthor.com/episode0056-overcome-imposter-syndrome-to-finish-your-book" target="_blank" rel="noreferrer noopener">Overcome Imposter Syndrome To Finish Your Book</a> And: <a href="https://www.publishedauthor.com/episode0052-brendan-kane-hook-point-for-your-book-will-win-customers" target="_blank" rel="noreferrer noopener">A Hook Point For Your Book Will Win You More Clients - Brendan Kane</a><a href="https://www.linkedin.com/in/johnkotter/" target="_blank" rel="noreferrer noopener">LinkedIn</a><a href="https://www.facebook.com/KotterInternational/" target="_blank" rel="noreferrer noopener">FaceBook</a><a href="https://twitter.com/KotterInc" target="_blank" rel="noreferrer noopener">Twitter</a><a href="https://www.youtube.com/channel/UCwdY_JUtiNOOXrwALzq-VXA" target="_blank" rel="noreferrer noopener">YouTube</a><a href="https://www.kotterinc.com/" target="_blank" rel="noreferrer noopener">Kotterinc.com</a> ABOUT THE HOSTThe Published Author Podcast is hosted by Josh Steimle, founder of Published Author. Josh is a book author himself and his article writing has been featured in over two dozen publications including Time, Forbes, Fortune, Mashable, and TechCrunch. He's a TEDx speaker, the founder of the global marketing agency MWI, a skater, father, and husband, and lives on a horse farm in Boston. Learn more at <a href="https://www.joshsteimle.com/" target="_blank" rel="noreferrer noopener">JoshSteimle.com</a>.]]></description><guid isPermaLink="false">5b206c96-2eb3-42df-98b5-35175400a21e</guid><pubDate>Tue, 03 Aug 2021 03:28:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555813/audio_205301_17289_38484_14fb1c84_1165_4063_b403_d1868f4bf6d6.mp3" length="47962114" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308386/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>In his youth, John Kotter didn’t intend to become a writer of bestsellers and a professor at Harvard Business School. But early on in his career he fell in love with digging into a topic very deeply and finding value for readers. His first book,...</itunes:subtitle><itunes:summary><![CDATA[In his youth, John Kotter didn’t intend to become a writer of bestsellers and a professor at Harvard Business School. But early on in his career he fell in love with digging into a topic very deeply and finding value for readers. His first book, Mayors In Action, kicked off a life-long love affair with research and writing. John, a Harvard Business School professor, has become a highly respected change management leader. In fact, Leading Change, released in 1996, has been named by Time magazine as one of the 25 most influential business management books ever written. John is also author of the global bestseller Our Iceberg Is Melting. John’s latest book, released in June, is Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times. In this interview, John talks to Published Author Podcast host Josh Steimle about his books, ideas, and writing career. He also shares some advice for new authors. John Kotter’s Advice For New Authors! John will spend a lot of time working on a book outline until he is satisfied with it. He takes the same approach to his chapter ones, reworking them until he is ready to proceed. This, he says, makes writing the next few chapters much easier. “Writing is much more than writing,” he explains. “It forces you to confront inconsistencies that don’t quite hang together. “I’m not throwing away my writing,” he continues. “I’m throwing away a piece of analysis that has been informative. With that clear in my head I can set it aside and go back to writing.” A second tip is never to stop writing if the work and flow feel forced. It may lead you in a direction that you don’t want to go in, and it’s better to stop and let your brain figure it out. For new authors who are working with publishers (as opposed to self-publishing), John says they should go in with low expectations. “Publishers are operating under difficult circumstances,” says John, referring to the massive amount of change they’ve faced since the rise of the Internet. “The model doesn’t necessarily fit an author’s needs. Consider self-publishing instead.” The Reward of Being a Catalyst And Influencing Others John finds a lot of satisfaction in influencing other people’s work, or discovering that people are referring to him as a significant influencer. “You also get terrific feedback from people. And if someone goes out of their way to send a note or email, that really says something,” says John. “Hearing stories about how people used your information to create something new is very rewarding,” he continues. “People say John Kotter made it happen, but they made it happen. My role was more of a catalytic one.” Both Research And Experiences Shape Books John says his books come from research, but also a lot of his life experiences. He believes his brain is active 24 hours a day with information at the back of his mind, and a focal point emerges as some point, sparking a flurry of writing. For example, John’s latest book Change began as an official research project with his consulting company, Kotter. He explains: “We had a group of five of us talking about some new ideas from brain science and how they were informing us about human nature that fit in an interesting way with some of the research we had that had nothing to do with neurology. “Our research was observational and had to do with why organizations were much more change-efficient and effective than others,” he continues. “That group met on and off for a few years, and one person said ‘OK, we’ve got enough. Let’s write!’.” But John said the timing didn’t feel right. He agreed that the group had learned a lot, but believed that it had further to go. However, a year later, John got up one day, went to his iPad, and began writing. “For me, it happens because my brain gets to the point where it says we've figured out the basics and we're ready to put them down on paper,” John explains. “So we can be more systematic about working out the inconsistencies or the...]]></itunes:summary><itunes:duration>2998</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2663778557b0ceaa52ac51a4dc0a69e6.jpg"/><itunes:episode>72</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Miriam Schulman Found Her Book Niche By Reading Bad Book Reviews On Amazon</title><link>https://www.spreaker.com/episode/miriam-schulman-found-her-book-niche-by-reading-bad-book-reviews-on-amazon--52555845</link><description><![CDATA[The devastating terrorist attacks on the World Trade Centre in 1993 and 2001 were traumatic for thousands of people.  They also changed many people’s lives. Some left New York City, never to return. Some left the corporate world.  Today’s guest, Miriam Schulman, was one such woman. She tells Published Author Podcast host Josh Steimle that she was always a closet artist, but was afraid of not being able to make a living if she chose that path. Instead, she worked with a successful hedge fund.]]></description><guid isPermaLink="false">bda7b51c-ba3f-4ddc-8a23-8d21cb0c23cb</guid><pubDate>Tue, 27 Jul 2021 21:13:27 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555845/audio_205216_17289_38484_98a91a41_cfa9_4a6e_b34a_af1569a6c351.mp3" length="46815758" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308227/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>The devastating terrorist attacks on the World Trade Centre in 1993 and 2001 were traumatic for thousands of people.  They also changed many people’s lives. Some left New York City, never to return. Some left the corporate world.  Today’s guest,...</itunes:subtitle><itunes:summary><![CDATA[The devastating terrorist attacks on the World Trade Centre in 1993 and 2001 were traumatic for thousands of people.  They also changed many people’s lives. Some left New York City, never to return. Some left the corporate world.  Today’s guest, Miriam Schulman, was one such woman. She tells Published Author Podcast host Josh Steimle that she was always a closet artist, but was afraid of not being able to make a living if she chose that path. Instead, she worked with a successful hedge fund.]]></itunes:summary><itunes:duration>2784</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/19a6033146009f96dd9fa576f69b1b6e.jpg"/><itunes:episode>71</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Psychiatrist Dr. Drew Ramsey Wrote Four Bestsellers On Mental Health, Including A Cookbook</title><link>https://www.spreaker.com/episode/psychiatrist-dr-drew-ramsey-wrote-four-bestsellers-on-mental-health-including-a-cookbook--52555866</link><description><![CDATA[Years ago, psychiatrist, Dr. Drew Ramsey saw first-hand the impact of the second-generation of antipsychotic drugs on his patients.   While the drugs may have alleviated the symptoms of psychiatric illnesses, they were hard on the body and mind. Patients gained excessive weight and developed problems with the lipid balances in their blood.   It didn’t take long for a book idea to formulate. Drew tells Published Author Podcast host Josh Steimle.]]></description><guid isPermaLink="false">d75787a4-1e9d-4106-926d-f206b84cf619</guid><pubDate>Mon, 26 Jul 2021 22:06:15 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555866/audio_205217_17289_38484_f9de5ef8_244a_4e8f_9fcd_97c796a70e98.mp3" length="49842861" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308228/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Years ago, psychiatrist, Dr. Drew Ramsey saw first-hand the impact of the second-generation of antipsychotic drugs on his patients.   While the drugs may have alleviated the symptoms of psychiatric illnesses, they were hard on the body and mind....</itunes:subtitle><itunes:summary><![CDATA[Years ago, psychiatrist, Dr. Drew Ramsey saw first-hand the impact of the second-generation of antipsychotic drugs on his patients.   While the drugs may have alleviated the symptoms of psychiatric illnesses, they were hard on the body and mind. Patients gained excessive weight and developed problems with the lipid balances in their blood.   It didn’t take long for a book idea to formulate. Drew tells Published Author Podcast host Josh Steimle.]]></itunes:summary><itunes:duration>2984</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/66ef24c612ccf908e499af0b525c4d90.jpg"/><itunes:episode>70</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Of The Hype Handbook on Using Hype To Create a Better World</title><link>https://www.spreaker.com/episode/author-of-the-hype-handbook-on-using-hype-to-create-a-better-world--52555810</link><description><![CDATA[People have never been so susceptible to propaganda and persuasion as they are today. Hype truly runs our world.  But imagine if you could generate and leverage hype for positive purposes—like legitimate business success, helping people, or facilitating community change.  Michael F. Schein is a writer, international speaker, founder and president of marketing agency MicroFame Media and a self-described hype artist.]]></description><guid isPermaLink="false">ce7f3223-9cd1-4b54-9c1a-7123e8ee12f1</guid><pubDate>Tue, 13 Jul 2021 23:45:46 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555810/audio_205218_17289_38484_669ca64a_36db_440d_bf55_cddc9a084275.mp3" length="30256100" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308230/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>People have never been so susceptible to propaganda and persuasion as they are today. Hype truly runs our world.  But imagine if you could generate and leverage hype for positive purposes—like legitimate business success, helping people, or...</itunes:subtitle><itunes:summary><![CDATA[People have never been so susceptible to propaganda and persuasion as they are today. Hype truly runs our world.  But imagine if you could generate and leverage hype for positive purposes—like legitimate business success, helping people, or facilitating community change.  Michael F. Schein is a writer, international speaker, founder and president of marketing agency MicroFame Media and a self-described hype artist.]]></itunes:summary><itunes:duration>1890</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/63d536257fa83736822f5bea0b7c5fdb.jpg"/><itunes:episode>69</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Experts Never Chase: A Game-Changer For Lead Generation</title><link>https://www.spreaker.com/episode/experts-never-chase-a-game-changer-for-lead-generation--52555832</link><description><![CDATA[You're lying in bed in the wee hours, feeling anxious because you have no idea where your next client will come from.   Does this sound like you? If so, today’s Published Author episode is something you definitely want to hear!  Host Josh Steimle talks to Tobin Slaven, author of the book Experts Never Chase: The Hassle-Free Guide for Expert-Based Entrepreneurs.]]></description><guid isPermaLink="false">f56b6861-e1f8-4ed8-bc21-57a699e7b8b8</guid><pubDate>Tue, 13 Jul 2021 02:27:52 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555832/audio_205219_17289_38484_35d3f7dc_a1ff_4c89_b0ec_5eac6c094d1a.mp3" length="42850430" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308232/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>You're lying in bed in the wee hours, feeling anxious because you have no idea where your next client will come from.   Does this sound like you? If so, today’s Published Author episode is something you definitely want to hear!  Host Josh Steimle...</itunes:subtitle><itunes:summary><![CDATA[You're lying in bed in the wee hours, feeling anxious because you have no idea where your next client will come from.   Does this sound like you? If so, today’s Published Author episode is something you definitely want to hear!  Host Josh Steimle talks to Tobin Slaven, author of the book Experts Never Chase: The Hassle-Free Guide for Expert-Based Entrepreneurs.]]></itunes:summary><itunes:duration>2591</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/fd01e36b2cdeda1735444d4c62e847ca.jpg"/><itunes:episode>68</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Finding The Right Agent And Getting The Best Deal With a Traditional Publisher</title><link>https://www.spreaker.com/episode/finding-the-right-agent-and-getting-the-best-deal-with-a-traditional-publisher--52555847</link><description><![CDATA[Authors who aspire to getting picked up by a traditional publisher should find an agent first, given that about 80 percent of books from publishing houses are sold by agents.  Agents are the ones with relationships with editors, developed carefully over the years. An agent knows what a publisher is looking for, and how to present an author and their work to a publisher  But how do you get an agent, and what exactly is their role, apart from—of course—sending your work to the right publisher?]]></description><guid isPermaLink="false">e1a3b629-d5a4-4442-8d6f-73a457d729d9</guid><pubDate>Thu, 08 Jul 2021 01:45:03 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555847/audio_205220_17289_38484_50230cf7_006e_484f_8eef_7e752f15c60e.mp3" length="43170784" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308235/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Authors who aspire to getting picked up by a traditional publisher should find an agent first, given that about 80 percent of books from publishing houses are sold by agents.  Agents are the ones with relationships with editors, developed carefully...</itunes:subtitle><itunes:summary><![CDATA[Authors who aspire to getting picked up by a traditional publisher should find an agent first, given that about 80 percent of books from publishing houses are sold by agents.  Agents are the ones with relationships with editors, developed carefully over the years. An agent knows what a publisher is looking for, and how to present an author and their work to a publisher  But how do you get an agent, and what exactly is their role, apart from—of course—sending your work to the right publisher?]]></itunes:summary><itunes:duration>2571</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/136ced3d26400b380cceb474333a188c.jpg"/><itunes:episode>67</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author of Built to Sell Shares How His Book Launched A Business</title><link>https://www.spreaker.com/episode/author-of-built-to-sell-shares-how-his-book-launched-a-business--52555794</link><description><![CDATA[For some author-entrepreneurs, success isn’t planned. Instead, it comes from a series of events and being able to see opportunities in those events.  This is definitely the story with John Warrillow. He built a successful market research business, with more than $6 million in revenue. Clients included The Bank of America and American Express, and because each job was custom, the profit margins were around 30 percent.]]></description><guid isPermaLink="false">6b6059c3-07f6-41bd-ad9d-35d4378e4b54</guid><pubDate>Wed, 07 Jul 2021 12:12:49 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555794/audio_205221_17289_38484_8c5c306b_151e_43e6_9667_f2b4fbdbfe7d.mp3" length="34015102" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308236/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>For some author-entrepreneurs, success isn’t planned. Instead, it comes from a series of events and being able to see opportunities in those events.  This is definitely the story with John Warrillow. He built a successful market research business,...</itunes:subtitle><itunes:summary><![CDATA[For some author-entrepreneurs, success isn’t planned. Instead, it comes from a series of events and being able to see opportunities in those events.  This is definitely the story with John Warrillow. He built a successful market research business, with more than $6 million in revenue. Clients included The Bank of America and American Express, and because each job was custom, the profit margins were around 30 percent.]]></itunes:summary><itunes:duration>1967</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/18825a4c4186cc3e5639320b90438055.jpg"/><itunes:episode>66</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Entrepreneur Who Helps Inventors On How He Wrote Bestselling, Five-Star Book</title><link>https://www.spreaker.com/episode/entrepreneur-who-helps-inventors-on-how-he-wrote-bestselling-five-star-book--52555808</link><description><![CDATA[Warren Tuttle’s life changed forever when an inventor called Tom Rishe, developer of the Misto olive oil sprayer, came into his gourmet store in late 1998.  Warren owned a group of stores called The Complete Kitchen in and around Connecticut and was already successful. But Tom was about to open a new chapter for Warren. He sold the stores and moved into inventing. ]]></description><guid isPermaLink="false">a8da8c68-bcfb-4b65-9b1d-8f910a8a4e2f</guid><pubDate>Wed, 30 Jun 2021 00:11:11 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555808/audio_205222_17289_38484_43555061_0e39_4014_8112_851592844580.mp3" length="34425842" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308238/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Warren Tuttle’s life changed forever when an inventor called Tom Rishe, developer of the Misto olive oil sprayer, came into his gourmet store in late 1998.  Warren owned a group of stores called The Complete Kitchen in and around Connecticut and was...</itunes:subtitle><itunes:summary><![CDATA[Warren Tuttle’s life changed forever when an inventor called Tom Rishe, developer of the Misto olive oil sprayer, came into his gourmet store in late 1998.  Warren owned a group of stores called The Complete Kitchen in and around Connecticut and was already successful. But Tom was about to open a new chapter for Warren. He sold the stores and moved into inventing. ]]></itunes:summary><itunes:duration>2129</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/305224812140a4e739149db1e9653b50.jpg"/><itunes:episode>65</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Publisher At Page Two Books On How They Coach Their Authors To Success</title><link>https://www.spreaker.com/episode/publisher-at-page-two-books-on-how-they-coach-their-authors-to-success--52555818</link><description><![CDATA[It’s no surprise that Vancouver-based Page Two Books is making a name for itself as an outstanding book publisher.  Launched in 2013 by Jesse Finkelstein and Trena White, Page Two is one of the few hybrid publishers that offers print on demand or trade publishing. It also has a well-earned reputation for rigor throughout its processes.   Talking to Published Author Show host Josh Steimle, Trena said Page Two doesn’t usually refer to itself as a hybrid publisher, because so many things set it apart.]]></description><guid isPermaLink="false">9c409501-53c3-4ac4-b328-f5e96b0647d7</guid><pubDate>Tue, 29 Jun 2021 01:08:04 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555818/audio_205223_17289_38484_bf1d5220_1111_4b05_a866_be16b46b5940.mp3" length="43825701" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308241/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>It’s no surprise that Vancouver-based Page Two Books is making a name for itself as an outstanding book publisher.  Launched in 2013 by Jesse Finkelstein and Trena White, Page Two is one of the few hybrid publishers that offers print on demand or...</itunes:subtitle><itunes:summary><![CDATA[It’s no surprise that Vancouver-based Page Two Books is making a name for itself as an outstanding book publisher.  Launched in 2013 by Jesse Finkelstein and Trena White, Page Two is one of the few hybrid publishers that offers print on demand or trade publishing. It also has a well-earned reputation for rigor throughout its processes.   Talking to Published Author Show host Josh Steimle, Trena said Page Two doesn’t usually refer to itself as a hybrid publisher, because so many things set it apart.]]></itunes:summary><itunes:duration>2719</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d7d6d8d7a14310aeb9b05adac58b9cad.jpg"/><itunes:episode>64</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Steve Sims, Author of Bluefishing, Tells The Story Behind The Book</title><link>https://www.spreaker.com/episode/steve-sims-author-of-bluefishing-tells-the-story-behind-the-book--52555833</link><description><![CDATA[You wouldn’t think Steve Sims had room for even more success.  Originally a bricklayer from East London, Steve had achieved more than he dreamed working as a successful entrepreneur, business coach, and speaker.   He’s known as The Real-Life Wizard of Oz, courtesy of Forbes, and past clients include  Elton John and Elon Musk.   But after writing Bluefishing: The Art Of Making Things Happen, Steve’s level of success vaulted into the stratosphere. ]]></description><guid isPermaLink="false">915424c2-47cd-42cb-93bd-22e2fc1dd6b8</guid><pubDate>Tue, 22 Jun 2021 23:48:41 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555833/audio_205224_17289_38484_966d79e4_7c05_41c8_baa6_f150a1231ae6.mp3" length="44435275" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308242/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>You wouldn’t think Steve Sims had room for even more success.  Originally a bricklayer from East London, Steve had achieved more than he dreamed working as a successful entrepreneur, business coach, and speaker.   He’s known as The Real-Life Wizard of...</itunes:subtitle><itunes:summary><![CDATA[You wouldn’t think Steve Sims had room for even more success.  Originally a bricklayer from East London, Steve had achieved more than he dreamed working as a successful entrepreneur, business coach, and speaker.   He’s known as The Real-Life Wizard of Oz, courtesy of Forbes, and past clients include  Elton John and Elon Musk.   But after writing Bluefishing: The Art Of Making Things Happen, Steve’s level of success vaulted into the stratosphere. ]]></itunes:summary><itunes:duration>2661</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c2580f6a06279551314509f4df6bd4a4.jpg"/><itunes:episode>63</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Get Readers To Binge Your Book The Way You Binge Netflix</title><link>https://www.spreaker.com/episode/get-readers-to-binge-your-book-the-way-you-binge-netflix--52555851</link><description><![CDATA[It’s every content marketer's ambition to create content that hooks their audience and has them coming back for more.   Marketers want followers to eagerly await content and consume everything they produce.   Not many marketers succeed, and this is particularly true in saturated niches where even the best content doesn’t make it to the top of search engine page results.]]></description><guid isPermaLink="false">f5e9b320-f737-4abe-b40c-30668b559525</guid><pubDate>Tue, 22 Jun 2021 00:18:13 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555851/audio_205225_17289_38484_3fad9d89_f9ff_40db_9615_13bfb065b986.mp3" length="39261706" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308245/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>It’s every content marketer's ambition to create content that hooks their audience and has them coming back for more.   Marketers want followers to eagerly await content and consume everything they produce.   Not many marketers succeed, and this is...</itunes:subtitle><itunes:summary><![CDATA[It’s every content marketer's ambition to create content that hooks their audience and has them coming back for more.   Marketers want followers to eagerly await content and consume everything they produce.   Not many marketers succeed, and this is particularly true in saturated niches where even the best content doesn’t make it to the top of search engine page results.]]></itunes:summary><itunes:duration>2322</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b834405783a33ec001c0dceca2422a26.jpg"/><itunes:episode>62</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How The Book 80/20 Sales &amp; Marketing Was Written</title><link>https://www.spreaker.com/episode/how-the-book-80-20-sales-marketing-was-written--52555826</link><description><![CDATA[Perry Marshall is an unusual thinker. He is a marketer, published scientist, and trained as an electrical engineer.  You’ve probably heard of Perry, and if you haven’t . . . well, marketer Dan Kennedy says that’s unforgivable. So now’s your chance to learn about the amazing man who also happens to be one of the most expensive business consultants in the world. ]]></description><guid isPermaLink="false">bc9ec497-e908-491d-a105-ed45aebe2cee</guid><pubDate>Wed, 16 Jun 2021 01:30:31 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555826/audio_205226_17289_38484_638278fd_7e4d_45c5_8dde_4642d10f4e89.mp3" length="47026042" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308247/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Perry Marshall is an unusual thinker. He is a marketer, published scientist, and trained as an electrical engineer.  You’ve probably heard of Perry, and if you haven’t . . . well, marketer Dan Kennedy says that’s unforgivable. So now’s your chance to...</itunes:subtitle><itunes:summary><![CDATA[Perry Marshall is an unusual thinker. He is a marketer, published scientist, and trained as an electrical engineer.  You’ve probably heard of Perry, and if you haven’t . . . well, marketer Dan Kennedy says that’s unforgivable. So now’s your chance to learn about the amazing man who also happens to be one of the most expensive business consultants in the world. ]]></itunes:summary><itunes:duration>2795</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f690796de2683fb428f7beab80d696bd.jpg"/><itunes:episode>61</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>She Helped Sell Over 500 Businesses, And She Knows How To Sell Books, Too</title><link>https://www.spreaker.com/episode/she-helped-sell-over-500-businesses-and-she-knows-how-to-sell-books-too--52555819</link><description><![CDATA[If you’ve worked hard to build your business and even endured some failures before you created something that’s profitable, chances are that selling up is the last thing on your mind.   But according to Michelle Seiler Tucker, it should be the first thing on your to-do list.   OK, so maybe you don’t want to sell next week or next month, But making sure that you can sell your business when you want—and not when you’re desperate—is Michelle’s key message.]]></description><guid isPermaLink="false">cd05af76-6fd7-4c67-a906-4f967737bcc9</guid><pubDate>Tue, 15 Jun 2021 02:01:39 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555819/audio_205227_17289_38484_8aae5eaa_ada0_4af3_90ce_e20498f3d791.mp3" length="36395551" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308249/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>If you’ve worked hard to build your business and even endured some failures before you created something that’s profitable, chances are that selling up is the last thing on your mind.   But according to Michelle Seiler Tucker, it should be the first...</itunes:subtitle><itunes:summary><![CDATA[If you’ve worked hard to build your business and even endured some failures before you created something that’s profitable, chances are that selling up is the last thing on your mind.   But according to Michelle Seiler Tucker, it should be the first thing on your to-do list.   OK, so maybe you don’t want to sell next week or next month, But making sure that you can sell your business when you want—and not when you’re desperate—is Michelle’s key message.]]></itunes:summary><itunes:duration>2114</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5739de41e30d16434edbdaf0d9c035cc.jpg"/><itunes:episode>60</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Accountant-Turned Author Says Group Writing Sprints Made Finishing Writing Book Possible</title><link>https://www.spreaker.com/episode/accountant-turned-author-says-group-writing-sprints-made-finishing-writing-book-possible--52555860</link><description><![CDATA[Hearing “phenomenal” feedback from her book's target audience is thrilling for new author Tatiana Tsoir.  “People say that it's the book they wish they had when they started their first business that failed,” says Tatiana. “Some people read the book and their feedback is that it gives them hope that they can actually start a business, especially the creatives and moms, which are the two audiences that I wrote this book for.]]></description><guid isPermaLink="false">d756042d-7c8d-41c5-a60b-893f80b80af7</guid><pubDate>Wed, 09 Jun 2021 01:20:19 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555860/audio_205228_17289_38484_2ea25c66_cd63_4c87_8f11_1170f28c8ea3.mp3" length="43348833" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308251/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Hearing “phenomenal” feedback from her book's target audience is thrilling for new author Tatiana Tsoir.  “People say that it's the book they wish they had when they started their first business that failed,” says Tatiana. “Some people read the book...</itunes:subtitle><itunes:summary><![CDATA[Hearing “phenomenal” feedback from her book's target audience is thrilling for new author Tatiana Tsoir.  “People say that it's the book they wish they had when they started their first business that failed,” says Tatiana. “Some people read the book and their feedback is that it gives them hope that they can actually start a business, especially the creatives and moms, which are the two audiences that I wrote this book for.]]></itunes:summary><itunes:duration>2572</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/fb8be578d29dfae91a1bc213d44e52a3.jpg"/><itunes:episode>59</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author of 15 Books Proves Success Comes From Growth-Mindset</title><link>https://www.spreaker.com/episode/author-of-15-books-proves-success-comes-from-growth-mindset--52555805</link><description><![CDATA[Entrepreneur and author Peter Cohan uses the word “lucky” often in this interview with Published Author host Josh Steimle.  But looking at what he describes as his “very confused career”, a sense of curiosity and willingness to try new things are two qualities that stand out.  Peter could have easily embarked on his original quest to be a poet and given up, instead perhaps taking a job in a factory or maybe even a mid-level white collar role.]]></description><guid isPermaLink="false">7dbf920f-fbb3-4035-820f-4fd54c6f58a2</guid><pubDate>Tue, 08 Jun 2021 02:52:27 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555805/audio_205229_17289_38484_c666a260_23c2_4e8c_a822_3c204b79344a.mp3" length="50720853" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308252/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneur and author Peter Cohan uses the word “lucky” often in this interview with Published Author host Josh Steimle.  But looking at what he describes as his “very confused career”, a sense of curiosity and willingness to try new things are two...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneur and author Peter Cohan uses the word “lucky” often in this interview with Published Author host Josh Steimle.  But looking at what he describes as his “very confused career”, a sense of curiosity and willingness to try new things are two qualities that stand out.  Peter could have easily embarked on his original quest to be a poet and given up, instead perhaps taking a job in a factory or maybe even a mid-level white collar role.]]></itunes:summary><itunes:duration>3021</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b5b40750dec86eca6dc3d387d4a7775f.jpg"/><itunes:episode>58</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>She Built a $19M Business Helping Life Coaches Write Books</title><link>https://www.spreaker.com/episode/she-built-a-19m-business-helping-life-coaches-write-books--52555834</link><description><![CDATA[No one ever asks “How do I pick a great coach to make sure I finish my book?”.  But according to Dr. Angela Lauria, that question is ten times more valuable than all the other questions she’s asked by people about to start or in the process of writing a book.]]></description><guid isPermaLink="false">076fb9f9-cb10-443f-9d1c-9d478f53c67c</guid><pubDate>Wed, 02 Jun 2021 00:38:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555834/audio_205230_17289_38484_96c3ee22_8ade_4b28_90c5_503c91b6b8cd.mp3" length="40920337" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308257/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>No one ever asks “How do I pick a great coach to make sure I finish my book?”.  But according to Dr. Angela Lauria, that question is ten times more valuable than all the other questions she’s asked by people about to start or in the process of writing...</itunes:subtitle><itunes:summary><![CDATA[No one ever asks “How do I pick a great coach to make sure I finish my book?”.  But according to Dr. Angela Lauria, that question is ten times more valuable than all the other questions she’s asked by people about to start or in the process of writing a book.]]></itunes:summary><itunes:duration>2558</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1d67d398fa370f25ba328261cd1fe958.jpg"/><itunes:episode>57</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Overcome Imposter Syndrome To Finish Your Book</title><link>https://www.spreaker.com/episode/overcome-imposter-syndrome-to-finish-your-book--52555820</link><description><![CDATA[Curtis J. Morley is the real deal: He gets things done!  “I've got a huge, audacious goal, I want to help one million entrepreneurs take their business to the next level,” he tells Published Author Podcast host Josh Steimle.   That’s why Curtis wrote his book, The Entrepreneur's Paradox: How to Overcome the 16 Pitfalls Along the Startup Journey, and works as a coach and a mentor.]]></description><guid isPermaLink="false">13e3d81f-6212-4154-a7fe-b41c1bd0d1fa</guid><pubDate>Tue, 01 Jun 2021 01:13:57 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555820/audio_205231_17289_38484_0c5cf930_0f5a_471e_9860_2ab7f4841ea8.mp3" length="38688853" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308255/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Curtis J. Morley is the real deal: He gets things done!  “I've got a huge, audacious goal, I want to help one million entrepreneurs take their business to the next level,” he tells Published Author Podcast host Josh Steimle.   That’s why Curtis wrote...</itunes:subtitle><itunes:summary><![CDATA[Curtis J. Morley is the real deal: He gets things done!  “I've got a huge, audacious goal, I want to help one million entrepreneurs take their business to the next level,” he tells Published Author Podcast host Josh Steimle.   That’s why Curtis wrote his book, The Entrepreneur's Paradox: How to Overcome the 16 Pitfalls Along the Startup Journey, and works as a coach and a mentor.]]></itunes:summary><itunes:duration>2419</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/98d8440dd027741fc24301cb63c146ad.jpg"/><itunes:episode>56</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Grateful For Publisher's Rejection, Self-Publishes Amazon Bestseller!</title><link>https://www.spreaker.com/episode/author-grateful-for-publisher-s-rejection-self-publishes-amazon-bestseller--52555863</link><description><![CDATA[Julie Broad is yet another example that determination plays a huge role in writing and publishing a bestseller!  This guest’s first book has its origins in rejection! Wiley book publishing contacted Julie and she then pitched an idea for a book about real estate investing. Their response was no, they already had a book like that. Instead, they ask Julie to work on another title.  But after three months of work on a book proposal, Wiley then turned around and rejected their own idea.]]></description><guid isPermaLink="false">3a2fc498-7c0d-4048-8a88-2e91324700a5</guid><pubDate>Wed, 26 May 2021 01:28:49 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555863/audio_205232_17289_38484_d38f29b5_1ed3_4f18_89d1_59f01c4d0dac.mp3" length="47520331" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308261/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Julie Broad is yet another example that determination plays a huge role in writing and publishing a bestseller!  This guest’s first book has its origins in rejection! Wiley book publishing contacted Julie and she then pitched an idea for a book about...</itunes:subtitle><itunes:summary><![CDATA[Julie Broad is yet another example that determination plays a huge role in writing and publishing a bestseller!  This guest’s first book has its origins in rejection! Wiley book publishing contacted Julie and she then pitched an idea for a book about real estate investing. Their response was no, they already had a book like that. Instead, they ask Julie to work on another title.  But after three months of work on a book proposal, Wiley then turned around and rejected their own idea.]]></itunes:summary><itunes:duration>2970</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8ae501fab41320c5d95ab71a9d177c2e.jpg"/><itunes:episode>55</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Want To Sell More Books? Study Audience Demographics, Use Results To Improve Cover Design</title><link>https://www.spreaker.com/episode/want-to-sell-more-books-study-audience-demographics-use-results-to-improve-cover-design--52555856</link><description><![CDATA[Entrepreneurs who aren’t professional writers but want to write a book can face challenges.  These include:  Struggling to find their voice Sounding too stiff or formal Not enjoying the writing process Working with a ghostwriter but not convinced that writer has found your voice Omitting stories from the narrative.]]></description><guid isPermaLink="false">aed1d397-77a9-42a9-bedd-74b7b34b662b</guid><pubDate>Mon, 24 May 2021 22:50:30 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555856/audio_205233_17289_38484_3f578f49_6389_4083_aeae_4a9ece225310.mp3" length="6014058" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308259/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneurs who aren’t professional writers but want to write a book can face challenges.  These include:  Struggling to find their voice Sounding too stiff or formal Not enjoying the writing process Working with a ghostwriter but not convinced that...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneurs who aren’t professional writers but want to write a book can face challenges.  These include:  Struggling to find their voice Sounding too stiff or formal Not enjoying the writing process Working with a ghostwriter but not convinced that writer has found your voice Omitting stories from the narrative.]]></itunes:summary><itunes:duration>376</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5d224ca59897b79713bdd2a2035100c4.jpg"/><itunes:episode>54</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Make Writing Your Nonfiction Book Your Top Priority, Or You Won’t Finish It</title><link>https://www.spreaker.com/episode/make-writing-your-nonfiction-book-your-top-priority-or-you-won-t-finish-it--52555793</link><description><![CDATA[You’re finally writing your book!  But there is one important last step: Make this book project your priority. Otherwise, you won’t get it done.  That’s the message delivered by Published Author podcast guest Jyotsna Ramachandra.  Jyotsana is also a book publisher, having founded Happy Self Publishing to help overwhelmed, yet purpose-driven authors publish their book and amplify their message.]]></description><guid isPermaLink="false">c4c86568-2ee2-412b-a402-3c532e496392</guid><pubDate>Tue, 18 May 2021 23:29:21 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555793/audio_205234_17289_38484_6eaf7808_37ae_4ae2_bae4_c9db3635d311.mp3" length="29352063" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308262/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>You’re finally writing your book!  But there is one important last step: Make this book project your priority. Otherwise, you won’t get it done.  That’s the message delivered by Published Author podcast guest Jyotsna Ramachandra.  Jyotsana is also a...</itunes:subtitle><itunes:summary><![CDATA[You’re finally writing your book!  But there is one important last step: Make this book project your priority. Otherwise, you won’t get it done.  That’s the message delivered by Published Author podcast guest Jyotsna Ramachandra.  Jyotsana is also a book publisher, having founded Happy Self Publishing to help overwhelmed, yet purpose-driven authors publish their book and amplify their message.]]></itunes:summary><itunes:duration>1835</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6fdbaf0837fefa1ba94f0f67c8cbdeff.jpg"/><itunes:episode>53</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>A Hook Point For Your Book Will Win Clients - Brendan Kane</title><link>https://www.spreaker.com/episode/a-hook-point-for-your-book-will-win-clients-brendan-kane--52555868</link><description><![CDATA[Your book is a business. And if you’re not designing your entire business around your book, it will fail.  These are the frank words from Bendan Kane, author of the bestsellers Hook Point and One Million Followers.  The globally recognized author learned this lesson after writing his first book, One Million Followers.  Brendan tells show host Josh Steimle: “You need a strategy for your book so that readers know what action you want them to take in terms of working with you.]]></description><guid isPermaLink="false">f0802503-f31e-46e1-aa46-5ebedb292059</guid><pubDate>Mon, 17 May 2021 23:34:53 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555868/audio_205235_17289_38484_77d73c8f_32f0_44ff_b70d_5300fde669b9.mp3" length="47370702" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308265/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Your book is a business. And if you’re not designing your entire business around your book, it will fail.  These are the frank words from Bendan Kane, author of the bestsellers Hook Point and One Million Followers.  The globally recognized author...</itunes:subtitle><itunes:summary><![CDATA[Your book is a business. And if you’re not designing your entire business around your book, it will fail.  These are the frank words from Bendan Kane, author of the bestsellers Hook Point and One Million Followers.  The globally recognized author learned this lesson after writing his first book, One Million Followers.  Brendan tells show host Josh Steimle: “You need a strategy for your book so that readers know what action you want them to take in terms of working with you.]]></itunes:summary><itunes:duration>2961</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3ac5576a5ead7a53debb9d7e8dca45fa.jpg"/><itunes:episode>52</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>No Agent, No Followers, But She Still Landed a Book Deal</title><link>https://www.spreaker.com/episode/no-agent-no-followers-but-she-still-landed-a-book-deal--52555816</link><description><![CDATA[Author and marketer Nikki Nash freely admits she didn’t follow any advice she was given on how to get an agent and write a book.  A marketing consultant, Nikki tells the Published Author Podcast: “I literally tell people that I manifested my book, because everything people told me about getting a book deal, I did not do any of that!  “I didn't have an agent. I didn't have 50,000 people on my Instagram following me, or on my email list.]]></description><guid isPermaLink="false">5999e660-fbd8-4cdd-bd5e-0ea0f7f59db7</guid><pubDate>Wed, 12 May 2021 00:17:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555816/audio_205236_17289_38484_697d88df_f131_4bd6_a17b_20bc2d96b998.mp3" length="43702692" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308267/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Author and marketer Nikki Nash freely admits she didn’t follow any advice she was given on how to get an agent and write a book.  A marketing consultant, Nikki tells the Published Author Podcast: “I literally tell people that I manifested my book,...</itunes:subtitle><itunes:summary><![CDATA[Author and marketer Nikki Nash freely admits she didn’t follow any advice she was given on how to get an agent and write a book.  A marketing consultant, Nikki tells the Published Author Podcast: “I literally tell people that I manifested my book, because everything people told me about getting a book deal, I did not do any of that!  “I didn't have an agent. I didn't have 50,000 people on my Instagram following me, or on my email list.]]></itunes:summary><itunes:duration>2732</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/305a7d5b394e83953ed019807f8ed6d0.jpg"/><itunes:episode>51</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Turn Your Book Into Income By Being Smart With Publicity</title><link>https://www.spreaker.com/episode/turn-your-book-into-income-by-being-smart-with-publicity--52555869</link><description><![CDATA[Entrepreneurs don’t write books so they can sell them in massive quantities.  They write books because of what a nonfiction book can accomplish for their business.  But first you need to market your book and yourself as a thought leader. In this episode of the Published Author Podcast, Sandy Smith reveals actionable tips on how to maximize book publicity so that you can grow your business.]]></description><guid isPermaLink="false">95c0e543-0506-4f0a-9a38-5ee3595e3ff9</guid><pubDate>Mon, 10 May 2021 22:38:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555869/audio_205237_17289_38484_c9433738_e775_43a9_9ec8_2de9e6761575.mp3" length="41834482" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308269/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneurs don’t write books so they can sell them in massive quantities.  They write books because of what a nonfiction book can accomplish for their business.  But first you need to market your book and yourself as a thought leader. In this...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneurs don’t write books so they can sell them in massive quantities.  They write books because of what a nonfiction book can accomplish for their business.  But first you need to market your book and yourself as a thought leader. In this episode of the Published Author Podcast, Sandy Smith reveals actionable tips on how to maximize book publicity so that you can grow your business.]]></itunes:summary><itunes:duration>2490</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a670f0b3e5cbca50091764f21dbd0a27.jpg"/><itunes:episode>50</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Why Every Author Should Start a Podcast</title><link>https://www.spreaker.com/episode/why-every-author-should-start-a-podcast--52555830</link><description><![CDATA[When is the last time that your ideal client or prospective client invited you into their home in their quiet time?  Most entrepreneur’s would answer that question with “Never”. This is why Published Author’s latest guest Matthew Halloran is a huge believer in the power of podcasts, particularly for authors.  “A book is finite. You’ve got 300 pages or 200 pages,” says Matthew. “When the reader is done, they close the book and put it back on the shelf.”]]></description><guid isPermaLink="false">7b6afa10-9a72-480c-985c-50f75d919746</guid><pubDate>Tue, 04 May 2021 23:08:17 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555830/audio_205238_17289_38484_aed5e3c3_7189_4be9_9371_5a7fb9c6cd4f.mp3" length="51247664" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308271/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>When is the last time that your ideal client or prospective client invited you into their home in their quiet time?  Most entrepreneur’s would answer that question with “Never”. This is why Published Author’s latest guest Matthew Halloran is a huge...</itunes:subtitle><itunes:summary><![CDATA[When is the last time that your ideal client or prospective client invited you into their home in their quiet time?  Most entrepreneur’s would answer that question with “Never”. This is why Published Author’s latest guest Matthew Halloran is a huge believer in the power of podcasts, particularly for authors.  “A book is finite. You’ve got 300 pages or 200 pages,” says Matthew. “When the reader is done, they close the book and put it back on the shelf.”]]></itunes:summary><itunes:duration>3082</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/cefa1ab8e3e10a351853ad13e0926a69.jpg"/><itunes:episode>49</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Xinran Opens World's Eyes To Women's Lives In China</title><link>https://www.spreaker.com/episode/xinran-opens-world-s-eyes-to-women-s-lives-in-china--52555844</link><description><![CDATA[Xinran is an internationally acclaimed author, journalist, and activist.   Born in Beijing in 1958 to educated parents, Xinran was separated from her mother and father during Chairman Mao’s Cultural Revolution because her parents were imprisoned.  In this episode, Xinran tells host Josh Steimle the moving recollection of her early memories, when she came home from school to find her parent’s house on fire after being set alight by the Red Guards.]]></description><guid isPermaLink="false">c441cbb1-3098-41a2-9d61-cf09580d51ca</guid><pubDate>Mon, 03 May 2021 22:50:51 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555844/audio_205239_17289_38484_59108b0c_c09a_475f_b94e_d57be5368782.mp3" length="63484626" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308273/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Xinran is an internationally acclaimed author, journalist, and activist.   Born in Beijing in 1958 to educated parents, Xinran was separated from her mother and father during Chairman Mao’s Cultural Revolution because her parents were imprisoned.  In...</itunes:subtitle><itunes:summary><![CDATA[Xinran is an internationally acclaimed author, journalist, and activist.   Born in Beijing in 1958 to educated parents, Xinran was separated from her mother and father during Chairman Mao’s Cultural Revolution because her parents were imprisoned.  In this episode, Xinran tells host Josh Steimle the moving recollection of her early memories, when she came home from school to find her parent’s house on fire after being set alight by the Red Guards.]]></itunes:summary><itunes:duration>3840</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/37714c885f105acf8fce22f7c734f77d.jpg"/><itunes:episode>48</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Getting Hacked Leads Cybersecurity Expert To Write Book On Staying Safe Online</title><link>https://www.spreaker.com/episode/getting-hacked-leads-cybersecurity-expert-to-write-book-on-staying-safe-online--52555827</link><description><![CDATA[Being hacked multiple times, having money stolen from his bank account and—the ultimate embarrassment—having his cybersecurity company breached, all led to cybersecurity expert Scott Schober writing his first book.   In Scott’s work to educate people on cybersecurity, he effectively put a target on his back, and suddenly found himself a target.]]></description><guid isPermaLink="false">10ff17be-6746-44ab-9e17-062ec0e532ce</guid><pubDate>Tue, 27 Apr 2021 22:07:04 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555827/audio_205240_17289_38484_cd2da6b1_6da5_42ea_8e80_9c8bfcb69070.mp3" length="41844027" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308275/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Being hacked multiple times, having money stolen from his bank account and—the ultimate embarrassment—having his cybersecurity company breached, all led to cybersecurity expert Scott Schober writing his first book.   In Scott’s work to educate people...</itunes:subtitle><itunes:summary><![CDATA[Being hacked multiple times, having money stolen from his bank account and—the ultimate embarrassment—having his cybersecurity company breached, all led to cybersecurity expert Scott Schober writing his first book.   In Scott’s work to educate people on cybersecurity, he effectively put a target on his back, and suddenly found himself a target.]]></itunes:summary><itunes:duration>2616</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/96d7e1de3cc003c240560f55fed5592a.jpg"/><itunes:episode>47</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>She's interviewing 25 Fortune 500 Executives For Her Book</title><link>https://www.spreaker.com/episode/she-s-interviewing-25-fortune-500-executives-for-her-book--52555822</link><description><![CDATA[We hear lots from and about CEOs, CFOs, and CIOs. In fact, we probably don’t need to write out these acronyms.  But what about the CSO? That’s chief sustainability officer, just in case you didn’t. Looking at the headlines these days, we probably need to hear more.  So it’s great that Chrissa Pagitsas has decided to write a book based on interviews with chief sustainability offers. The target release date is early 2022.]]></description><guid isPermaLink="false">dec33e73-10a4-434a-8741-68aa79e5c853</guid><pubDate>Mon, 26 Apr 2021 23:13:41 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555822/audio_205241_17289_38484_a9d61c3e_c817_4baf_91e1_25874d620861.mp3" length="44768906" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308277/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>We hear lots from and about CEOs, CFOs, and CIOs. In fact, we probably don’t need to write out these acronyms.  But what about the CSO? That’s chief sustainability officer, just in case you didn’t. Looking at the headlines these days, we probably need...</itunes:subtitle><itunes:summary><![CDATA[We hear lots from and about CEOs, CFOs, and CIOs. In fact, we probably don’t need to write out these acronyms.  But what about the CSO? That’s chief sustainability officer, just in case you didn’t. Looking at the headlines these days, we probably need to hear more.  So it’s great that Chrissa Pagitsas has decided to write a book based on interviews with chief sustainability offers. The target release date is early 2022.]]></itunes:summary><itunes:duration>2799</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/7d93dccd4c09815897e24a8e2625da13.jpg"/><itunes:episode>46</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Years Of Blog Writing Pay Off For SEO Expert, Form Basis of New SEO Book</title><link>https://www.spreaker.com/episode/years-of-blog-writing-pay-off-for-seo-expert-form-basis-of-new-seo-book--52555824</link><description><![CDATA[Eli Schwartz’s incredible experience setting up a brand new SEO team in Singapore meant that he often wrote down instructions or explanations for his employees.   Eli had longed to be in Asia for a while, and SurveyMonkey’s CEO at the time, Dave Goldberg, granted Eli’s wish and opened an office in Singapore to keep Eli at SurveyMonkey.]]></description><guid isPermaLink="false">3ef87958-0f50-40d7-94dd-5a6f39836cfc</guid><pubDate>Tue, 20 Apr 2021 19:56:07 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555824/audio_205242_17289_38484_bf72a93d_023d_40a7_bda5_f03206d5861e.mp3" length="40146277" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308279/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Eli Schwartz’s incredible experience setting up a brand new SEO team in Singapore meant that he often wrote down instructions or explanations for his employees.   Eli had longed to be in Asia for a while, and SurveyMonkey’s CEO at the time, Dave...</itunes:subtitle><itunes:summary><![CDATA[Eli Schwartz’s incredible experience setting up a brand new SEO team in Singapore meant that he often wrote down instructions or explanations for his employees.   Eli had longed to be in Asia for a while, and SurveyMonkey’s CEO at the time, Dave Goldberg, granted Eli’s wish and opened an office in Singapore to keep Eli at SurveyMonkey.]]></itunes:summary><itunes:duration>2510</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/9dba01d5e887b435dbd823fd873a9332.jpg"/><itunes:episode>45</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Pandemic Downtime Helps Executive Write Five-Start Book</title><link>https://www.spreaker.com/episode/pandemic-downtime-helps-executive-write-five-start-book--52555843</link><description><![CDATA[After a demanding decade as the CEO of a global company, Maulik Parekh was looking forward to a sabbatical year of travel to nine countries with his family.   But when the pandemic struck, wiping out all those plans, he quickly switched to a long-anticipated plan B he’d never had time for: Writing a book.  The result is Future Proof Your Company and Career. It’s a book about flourishing in an emerging era of artificial intelligence, a new digital-savvy workforce and the gig economy.]]></description><guid isPermaLink="false">52c27ddc-b595-42f7-8aa5-3d2a05fcf80d</guid><pubDate>Mon, 19 Apr 2021 21:16:13 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555843/audio_205243_17289_38484_e9ea0415_b84f_435f_ae29_eb48d7a2d909.mp3" length="62760569" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308281/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>After a demanding decade as the CEO of a global company, Maulik Parekh was looking forward to a sabbatical year of travel to nine countries with his family.   But when the pandemic struck, wiping out all those plans, he quickly switched to a...</itunes:subtitle><itunes:summary><![CDATA[After a demanding decade as the CEO of a global company, Maulik Parekh was looking forward to a sabbatical year of travel to nine countries with his family.   But when the pandemic struck, wiping out all those plans, he quickly switched to a long-anticipated plan B he’d never had time for: Writing a book.  The result is Future Proof Your Company and Career. It’s a book about flourishing in an emerging era of artificial intelligence, a new digital-savvy workforce and the gig economy.]]></itunes:summary><itunes:duration>3757</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/521e27ffa8521c2ade6fa3b2a07a98ed.jpg"/><itunes:episode>44</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Bestseller Opens Door To Speaking Gigs For Retired Military Leader</title><link>https://www.spreaker.com/episode/bestseller-opens-door-to-speaking-gigs-for-retired-military-leader--52555838</link><description><![CDATA[After an impressive military career, Craig Whelden decided he wanted to give back by sharing all he’d learned about leadership with the next generation of leaders.   Craig had a long career in the United States military, serving in various positions. He was Commander Marine Forces Pacific for bass operations, Deputy Commanding General, US Army Pacific. And he served as the first Chief of Staff for a four-star Navy-led Joint Task Force, and much more.]]></description><guid isPermaLink="false">810726d0-912d-43ba-8981-c5660666878f</guid><pubDate>Wed, 14 Apr 2021 21:33:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555838/audio_205244_17289_38484_3456c16f_cc10_432c_8c59_fab1c9826c0d.mp3" length="37307080" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308282/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>After an impressive military career, Craig Whelden decided he wanted to give back by sharing all he’d learned about leadership with the next generation of leaders.   Craig had a long career in the United States military, serving in various positions....</itunes:subtitle><itunes:summary><![CDATA[After an impressive military career, Craig Whelden decided he wanted to give back by sharing all he’d learned about leadership with the next generation of leaders.   Craig had a long career in the United States military, serving in various positions. He was Commander Marine Forces Pacific for bass operations, Deputy Commanding General, US Army Pacific. And he served as the first Chief of Staff for a four-star Navy-led Joint Task Force, and much more.]]></itunes:summary><itunes:duration>2332</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0db112eb291f8d02b19408ceeff6a76f.jpg"/><itunes:episode>43</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Bestselling Author Tells How His Books Built His Career</title><link>https://www.spreaker.com/episode/bestselling-author-tells-how-his-books-built-his-career--52555806</link><description><![CDATA[Dr. Daniel Crosby wanted to be the catcher for the St. Louis Cardinals, but couldn’t throw a curveball, so had to settle with being a New York Times bestselling author.  “It’s been a rough road,” he jokes with Published Author host Josh Steimle. The disappointment was fleeting, and today Daniel is happy with his success and somewhat unusual path as a behaviour finance expert, psychologist, and leadership coach.]]></description><guid isPermaLink="false">48032ae8-9f39-4673-a9af-eaf6065d2c42</guid><pubDate>Tue, 13 Apr 2021 22:23:58 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555806/audio_205245_17289_38484_9a65469e_8510_4485_bcd0_2544385b0eb7.mp3" length="44531087" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308286/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Dr. Daniel Crosby wanted to be the catcher for the St. Louis Cardinals, but couldn’t throw a curveball, so had to settle with being a New York Times bestselling author.  “It’s been a rough road,” he jokes with Published Author host Josh Steimle. The...</itunes:subtitle><itunes:summary><![CDATA[Dr. Daniel Crosby wanted to be the catcher for the St. Louis Cardinals, but couldn’t throw a curveball, so had to settle with being a New York Times bestselling author.  “It’s been a rough road,” he jokes with Published Author host Josh Steimle. The disappointment was fleeting, and today Daniel is happy with his success and somewhat unusual path as a behaviour finance expert, psychologist, and leadership coach.]]></itunes:summary><itunes:duration>2784</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/98a06f795320c72c4d45044e8e42c617.jpg"/><itunes:episode>42</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Entrepreneur Writes Startup Guide After Hearing Crazy Startup Ideas, Financial Confusion</title><link>https://www.spreaker.com/episode/entrepreneur-writes-startup-guide-after-hearing-crazy-startup-ideas-financial-confusion--52555876</link><description><![CDATA[Dave Parker is an entrepreneur’s Superman, ready to save them from disaster that could strike after being swept away by the passion of an idea.  So there’s some dramatic exaggeration there, but it’s true that many entrepreneurs are blinded by an idea and dreams of success, without exploring financial realities or even whether their idea is viable.]]></description><guid isPermaLink="false">9b1d0780-9a8c-4f42-bd3d-013252928f74</guid><pubDate>Mon, 12 Apr 2021 19:18:44 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555876/audio_205246_17289_38484_e9293b32_8c47_4b3f_8e54_4bfc347264b6.mp3" length="56410323" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308285/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Dave Parker is an entrepreneur’s Superman, ready to save them from disaster that could strike after being swept away by the passion of an idea.  So there’s some dramatic exaggeration there, but it’s true that many entrepreneurs are blinded by an idea...</itunes:subtitle><itunes:summary><![CDATA[Dave Parker is an entrepreneur’s Superman, ready to save them from disaster that could strike after being swept away by the passion of an idea.  So there’s some dramatic exaggeration there, but it’s true that many entrepreneurs are blinded by an idea and dreams of success, without exploring financial realities or even whether their idea is viable.]]></itunes:summary><itunes:duration>3348</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d14f3fb64bff1dd844097d438f42ac2a.jpg"/><itunes:episode>41</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Publisher Said Go Niche With Book, But Author Goes For Broad Appeal</title><link>https://www.spreaker.com/episode/publisher-said-go-niche-with-book-but-author-goes-for-broad-appeal--52555846</link><description><![CDATA[Experiencing an intense fear of failure at the tender age of eight defined Dr. Rebecca Heiss’s career path.  That fearful experience prompted her to give up theatre as a career choice, and focus on science instead.   Rebecca had planned to enter a public speaking competition, but at the last minute failed to show up because she was so afraid. ]]></description><guid isPermaLink="false">ecc337be-e2e3-435c-b347-cfb339afe228</guid><pubDate>Wed, 07 Apr 2021 21:50:29 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555846/audio_205247_17289_38484_0302669e_d6a4_475b_8c91_8052f0bf5716.mp3" length="39727179" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308289/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Experiencing an intense fear of failure at the tender age of eight defined Dr. Rebecca Heiss’s career path.  That fearful experience prompted her to give up theatre as a career choice, and focus on science instead.   Rebecca had planned to enter a...</itunes:subtitle><itunes:summary><![CDATA[Experiencing an intense fear of failure at the tender age of eight defined Dr. Rebecca Heiss’s career path.  That fearful experience prompted her to give up theatre as a career choice, and focus on science instead.   Rebecca had planned to enter a public speaking competition, but at the last minute failed to show up because she was so afraid. ]]></itunes:summary><itunes:duration>2452</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/05917df47cc81eec339bd185f83d641d.jpg"/><itunes:episode>40</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Entrepreneurs, The World Needs Your Book. Don't Let Anyone Talk You Out Of It</title><link>https://www.spreaker.com/episode/entrepreneurs-the-world-needs-your-book-don-t-let-anyone-talk-you-out-of-it--52555811</link><description><![CDATA[There are two fundamentals to a successful book launch.  One, write a good book. Number two, make sure your social media following is significant.  That’s the message from Scott Miller, who’s published three books in the past two years and has three more coming out this year!  “Most publishers won't even speak to you if you don't have 50,000 Instagram followers and 100,000 YouTube subscribers, and you've maxed your Linkedin and maxed your Instagram and your Facebook,” Scott tells host Josh Ste]]></description><guid isPermaLink="false">9040df70-b874-466c-9952-64505dad3075</guid><pubDate>Tue, 06 Apr 2021 21:47:31 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555811/audio_205248_17289_38484_785ae330_e45e_4ba4_a14f_0556c254f591.mp3" length="38706941" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308290/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>There are two fundamentals to a successful book launch.  One, write a good book. Number two, make sure your social media following is significant.  That’s the message from Scott Miller, who’s published three books in the past two years and has three...</itunes:subtitle><itunes:summary><![CDATA[There are two fundamentals to a successful book launch.  One, write a good book. Number two, make sure your social media following is significant.  That’s the message from Scott Miller, who’s published three books in the past two years and has three more coming out this year!  “Most publishers won't even speak to you if you don't have 50,000 Instagram followers and 100,000 YouTube subscribers, and you've maxed your Linkedin and maxed your Instagram and your Facebook,” Scott tells host Josh Ste]]></itunes:summary><itunes:duration>2399</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/21dfed13bf58684f65e573f545223a56.jpg"/><itunes:episode>39</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Mastermind Student's Book Becomes Instant Bestseller. Here's How He Did It</title><link>https://www.spreaker.com/episode/mastermind-student-s-book-becomes-instant-bestseller-here-s-how-he-did-it--52555831</link><description><![CDATA[Entrepreneur Ben Ward is the first entrepreneur from the Published Author Program to publish a book - and it's a bestseller, too, with dozens of five-star reviews on Amazon! In this interview with Published Author founder Josh Steimle, Ben shares how the Mastermind group challenged him, how he refocused his ideas, what it was like writing his book, Sellership. This is an amazing episode revealing Ben's story of determination, focus, and success!]]></description><guid isPermaLink="false">27ed735b-89ee-4feb-9eb2-742b018c637d</guid><pubDate>Mon, 05 Apr 2021 20:27:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555831/audio_205249_17289_38484_df722bba_b3d7_4dad_bf66_5611adb33a3a.mp3" length="37535704" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308293/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneur Ben Ward is the first entrepreneur from the Published Author Program to publish a book - and it's a bestseller, too, with dozens of five-star reviews on Amazon! In this interview with Published Author founder Josh Steimle, Ben shares how...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneur Ben Ward is the first entrepreneur from the Published Author Program to publish a book - and it's a bestseller, too, with dozens of five-star reviews on Amazon! In this interview with Published Author founder Josh Steimle, Ben shares how the Mastermind group challenged him, how he refocused his ideas, what it was like writing his book, Sellership. This is an amazing episode revealing Ben's story of determination, focus, and success!]]></itunes:summary><itunes:duration>2346</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/523cb214f0f14e839044c0c91abd1275.jpg"/><itunes:episode>38</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Entrepreneur Sarah Frey's Growing Season: From Rural Poverty to Billion-Dollar Business</title><link>https://www.spreaker.com/episode/entrepreneur-sarah-frey-s-growing-season-from-rural-poverty-to-billion-dollar-business--52555840</link><description><![CDATA[Having a profound positive impact on a young woman’s life is the one thing that kept entrepreneur Sarah Frey writing her book whenever she found it too difficult or painful.  Sarah, author of The Growing Season: How I Built a New Life--and Saved an American Farm, grew up in rural poverty on a farm in Illinois and faced a lot of personal challenges as a child and teenager.]]></description><guid isPermaLink="false">bdce07f7-8f27-41f8-8d42-274d71e4de81</guid><pubDate>Thu, 01 Apr 2021 00:15:41 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555840/audio_205250_17289_38484_c95bc2a9_314a_4370_9b11_628a8543bcd0.mp3" length="44375606" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308294/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Having a profound positive impact on a young woman’s life is the one thing that kept entrepreneur Sarah Frey writing her book whenever she found it too difficult or painful.  Sarah, author of The Growing Season: How I Built a New Life--and Saved an...</itunes:subtitle><itunes:summary><![CDATA[Having a profound positive impact on a young woman’s life is the one thing that kept entrepreneur Sarah Frey writing her book whenever she found it too difficult or painful.  Sarah, author of The Growing Season: How I Built a New Life--and Saved an American Farm, grew up in rural poverty on a farm in Illinois and faced a lot of personal challenges as a child and teenager.]]></itunes:summary><itunes:duration>2774</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/15ad8cf2cc2fd130778e6639d5728b3b.jpg"/><itunes:episode>37</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author With Imposter Syndrome Now Has 100s Five-Star Reviews</title><link>https://www.spreaker.com/episode/author-with-imposter-syndrome-now-has-100s-five-star-reviews--52555853</link><description><![CDATA[Marcus Whitney has experienced a lot of failure in his life. He dropped out of college, waited on tables and, as a born entrepreneur, spent considerable periods working for other people.  Yet it was the lessons learned from all these setbacks that allowed Marcus to pass on invaluable, practical advice in his best-selling new book Create and Orchestrate: The Path to Claiming Your Creative Power From an Unlikely Entrepreneur.]]></description><guid isPermaLink="false">6345590a-f036-4bbb-8551-0386ed4286a3</guid><pubDate>Tue, 30 Mar 2021 20:11:26 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555853/audio_205251_17289_38484_2da68c1a_d280_4ced_a20f_fe4923b7e8a0.mp3" length="51103495" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308297/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Marcus Whitney has experienced a lot of failure in his life. He dropped out of college, waited on tables and, as a born entrepreneur, spent considerable periods working for other people.  Yet it was the lessons learned from all these setbacks that...</itunes:subtitle><itunes:summary><![CDATA[Marcus Whitney has experienced a lot of failure in his life. He dropped out of college, waited on tables and, as a born entrepreneur, spent considerable periods working for other people.  Yet it was the lessons learned from all these setbacks that allowed Marcus to pass on invaluable, practical advice in his best-selling new book Create and Orchestrate: The Path to Claiming Your Creative Power From an Unlikely Entrepreneur.]]></itunes:summary><itunes:duration>3194</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ea1179369cf4c01eec29ef8b0e5d1077.jpg"/><itunes:episode>36</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Writing Books Brings Entrepreneur International Speaking Roles, Opens Doors</title><link>https://www.spreaker.com/episode/writing-books-brings-entrepreneur-international-speaking-roles-opens-doors--52555817</link><description><![CDATA[Michelle Tillis Lederman has written four books and with each one she’s discovered that a personalized approach to PR and marketing brings the most success.  This makes perfect sense. Michelle is the author of The Connector’s Advantage and The 11 Laws of Likability.  She’s a connector at heart. ]]></description><guid isPermaLink="false">e8c4e75a-cd40-424b-8f16-3e0261506ffa</guid><pubDate>Mon, 29 Mar 2021 20:53:51 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555817/audio_205252_17289_38484_5a9a34f3_1027_4915_bfa1_b233fac9f61f.mp3" length="42083936" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308299/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Michelle Tillis Lederman has written four books and with each one she’s discovered that a personalized approach to PR and marketing brings the most success.  This makes perfect sense. Michelle is the author of The Connector’s Advantage and The 11 Laws...</itunes:subtitle><itunes:summary><![CDATA[Michelle Tillis Lederman has written four books and with each one she’s discovered that a personalized approach to PR and marketing brings the most success.  This makes perfect sense. Michelle is the author of The Connector’s Advantage and The 11 Laws of Likability.  She’s a connector at heart. ]]></itunes:summary><itunes:duration>2631</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6a2ecd8598f591d9bc10b6b18b735843.jpg"/><itunes:episode>35</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Write Your Book By Crowdsourcing Chapters, Using Workshop Content</title><link>https://www.spreaker.com/episode/write-your-book-by-crowdsourcing-chapters-using-workshop-content--52555829</link><description><![CDATA[Drew McLellan has written seven books. That’s quite an achievement for a man who runs a busy and successful ad agency, as well as the Agency Management Institute (AMI).   But Drew stumbled upon a clever approach which meant that writing books was a collaboration, and therefore less work for him. ]]></description><guid isPermaLink="false">3fa79fbf-e035-4216-8a75-11b0a3ed47de</guid><pubDate>Wed, 24 Mar 2021 21:28:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555829/audio_205253_17289_38484_ecca0420_1197_45aa_b731_824a3331eea9.mp3" length="31097461" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308305/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Drew McLellan has written seven books. That’s quite an achievement for a man who runs a busy and successful ad agency, as well as the Agency Management Institute (AMI).   But Drew stumbled upon a clever approach which meant that writing books was a...</itunes:subtitle><itunes:summary><![CDATA[Drew McLellan has written seven books. That’s quite an achievement for a man who runs a busy and successful ad agency, as well as the Agency Management Institute (AMI).   But Drew stumbled upon a clever approach which meant that writing books was a collaboration, and therefore less work for him. ]]></itunes:summary><itunes:duration>1944</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c350275287394bb2365380055b77309c.jpg"/><itunes:episode>34</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Writer's Block Comes From Overwhelm, Not Having Nothing To Say</title><link>https://www.spreaker.com/episode/writer-s-block-comes-from-overwhelm-not-having-nothing-to-say--52555842</link><description><![CDATA[Ask innovators how they came up with a great idea and they’ll typically say it just came to them. But probe carefully and you’ll find they invariably followed a step-by-step formula that anyone can follow.]]></description><guid isPermaLink="false">d94e258b-1877-430d-9f31-93310c6de4a8</guid><pubDate>Wed, 24 Mar 2021 01:00:23 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555842/audio_205254_17289_38484_1f864b31_d3ad_4034_8f7d_2ba2e62ab38e.mp3" length="43712305" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308301/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Ask innovators how they came up with a great idea and they’ll typically say it just came to them. But probe carefully and you’ll find they invariably followed a step-by-step formula that anyone can follow.</itunes:subtitle><itunes:summary><![CDATA[Ask innovators how they came up with a great idea and they’ll typically say it just came to them. But probe carefully and you’ll find they invariably followed a step-by-step formula that anyone can follow.]]></itunes:summary><itunes:duration>2732</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/48bcf0861707ef55d9bad64c1143eee4.jpg"/><itunes:episode>33</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Storytelling Essential For Non-Fiction Books To Succeed</title><link>https://www.spreaker.com/episode/storytelling-essential-for-non-fiction-books-to-succeed--52555873</link><description><![CDATA[Nonfiction books with stories using the narrative arc are almost guaranteed to be successful.  Former publisher and writing coach Allen Arnold says that well-written stories engage readers, draw readers in, and make the content memorable.  “In today's world of distraction with so little time to read, you have to compete for a reader’s attention,” says Allen. “It can't be enough just to say, this is something that I thought you might want to read, I've written a book, now buy it. ]]></description><guid isPermaLink="false">84623164-14e6-4f12-b377-c2eafcc15283</guid><pubDate>Wed, 17 Mar 2021 22:20:35 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555873/audio_205255_17289_38484_c2371737_dafc_49c0_a913_15643600b50a.mp3" length="46968625" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308303/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Nonfiction books with stories using the narrative arc are almost guaranteed to be successful.  Former publisher and writing coach Allen Arnold says that well-written stories engage readers, draw readers in, and make the content memorable.  “In today's...</itunes:subtitle><itunes:summary><![CDATA[Nonfiction books with stories using the narrative arc are almost guaranteed to be successful.  Former publisher and writing coach Allen Arnold says that well-written stories engage readers, draw readers in, and make the content memorable.  “In today's world of distraction with so little time to read, you have to compete for a reader’s attention,” says Allen. “It can't be enough just to say, this is something that I thought you might want to read, I've written a book, now buy it. ]]></itunes:summary><itunes:duration>2936</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/7be64f99838cb3903e36245b663dfcf4.jpg"/><itunes:episode>32</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How To Use Your Book To Sell Products, Services For Greater ROI</title><link>https://www.spreaker.com/episode/how-to-use-your-book-to-sell-products-services-for-greater-roi--52555848</link><description><![CDATA[Writing a book isn’t a solution. It’s just part of the journey to business growth and opportunities to make a lot of money.  Tyler Wagner, Founder of Authors Unite, is a book marketing expert, and knows all the tactics entrepreneur-authors can use to grow their income on the back of a book. ]]></description><guid isPermaLink="false">08980f07-30f1-4ad6-8b26-b741bbe53ab0</guid><pubDate>Tue, 16 Mar 2021 21:33:59 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555848/audio_205256_17289_38484_9ae2ebaa_7a7e_4f3c_95b3_5ad34b061a8e.mp3" length="35726777" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308307/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Writing a book isn’t a solution. It’s just part of the journey to business growth and opportunities to make a lot of money.  Tyler Wagner, Founder of Authors Unite, is a book marketing expert, and knows all the tactics entrepreneur-authors can use to...</itunes:subtitle><itunes:summary><![CDATA[Writing a book isn’t a solution. It’s just part of the journey to business growth and opportunities to make a lot of money.  Tyler Wagner, Founder of Authors Unite, is a book marketing expert, and knows all the tactics entrepreneur-authors can use to grow their income on the back of a book. ]]></itunes:summary><itunes:duration>2233</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/fe04221b3072c4502527d8efa94ff018.jpg"/><itunes:episode>31</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>She Wrote &amp; Published Her Book In Two Weeks. Here’s How</title><link>https://www.spreaker.com/episode/she-wrote-published-her-book-in-two-weeks-here-s-how--52555852</link><description><![CDATA[Sarah Weise is living proof you can write and publish a successful business book in just a few weeks.  Of course, years of research and thinking led to the point where the CEO of the marketing research agency BIXA was ready to write. But the resulting bestselling book, InstaBrain: The New Rules for Marketing to Generation Z, just flowed onto the page.]]></description><guid isPermaLink="false">caeb2ca8-5066-4c7e-9e7c-f39253d07ed4</guid><pubDate>Mon, 15 Mar 2021 22:09:34 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555852/audio_205257_17289_38484_9aefa620_7f29_43a8_9987_3878cbc5b51f.mp3" length="44024572" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308309/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Sarah Weise is living proof you can write and publish a successful business book in just a few weeks.  Of course, years of research and thinking led to the point where the CEO of the marketing research agency BIXA was ready to write. But the resulting...</itunes:subtitle><itunes:summary><![CDATA[Sarah Weise is living proof you can write and publish a successful business book in just a few weeks.  Of course, years of research and thinking led to the point where the CEO of the marketing research agency BIXA was ready to write. But the resulting bestselling book, InstaBrain: The New Rules for Marketing to Generation Z, just flowed onto the page.]]></itunes:summary><itunes:duration>2623</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5713538c5077b369945631f2c3a8bf7f.jpg"/><itunes:episode>30</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Don't Bother With Book PR. Do This Instead</title><link>https://www.spreaker.com/episode/don-t-bother-with-book-pr-do-this-instead--52555839</link><description><![CDATA[After writing his first book last year, speaker and leadership consultant Peter Kozodoy firmly believes in the power of networking to generate awareness and ramp up book sales.   Author of Honest to Greatness: How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success, Peter tells Published Author Podcast host Josh Steimle that all of the speaking opportunities he’s received have been either through his book agent or his network. ]]></description><guid isPermaLink="false">74d9e913-bb30-4e28-969f-24c855464c87</guid><pubDate>Wed, 10 Mar 2021 23:33:42 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555839/audio_205258_17289_38484_9523979d_16b0_4e0b_9164_22a3f7f3952f.mp3" length="39171979" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308311/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>After writing his first book last year, speaker and leadership consultant Peter Kozodoy firmly believes in the power of networking to generate awareness and ramp up book sales.   Author of Honest to Greatness: How Today's Greatest Leaders Use Brutal...</itunes:subtitle><itunes:summary><![CDATA[After writing his first book last year, speaker and leadership consultant Peter Kozodoy firmly believes in the power of networking to generate awareness and ramp up book sales.   Author of Honest to Greatness: How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success, Peter tells Published Author Podcast host Josh Steimle that all of the speaking opportunities he’s received have been either through his book agent or his network. ]]></itunes:summary><itunes:duration>2312</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2dd6c94fbb82e49f105637f86b66f5b3.jpg"/><itunes:episode>29</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How To Let Go Of Fear, Doubt When Writing A Book</title><link>https://www.spreaker.com/episode/how-to-let-go-of-fear-doubt-when-writing-a-book--52555874</link><description><![CDATA[Unusually for an entrepreneur, Dr. Reyzan Shali wrote her book not to grow her medical practice business or to get speaking gigs. Instead, her motivation was to honor her parents and help her patients.   The physician, who is an internal medicine specialist in California, self-published Teaming Up Against Cancer: Simple, Powerful Ways to Beat the Odds and Take Your Life Back because her mother and father had been such great parents and encouraged her to get an education.]]></description><guid isPermaLink="false">361951c7-e05d-4d4c-b220-3897ca925c36</guid><pubDate>Tue, 09 Mar 2021 21:23:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555874/audio_205259_17289_38484_bfb0f783_b69a_4df9_a8ce_78dea86a1262.mp3" length="39816288" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308313/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Unusually for an entrepreneur, Dr. Reyzan Shali wrote her book not to grow her medical practice business or to get speaking gigs. Instead, her motivation was to honor her parents and help her patients.   The physician, who is an internal medicine...</itunes:subtitle><itunes:summary><![CDATA[Unusually for an entrepreneur, Dr. Reyzan Shali wrote her book not to grow her medical practice business or to get speaking gigs. Instead, her motivation was to honor her parents and help her patients.   The physician, who is an internal medicine specialist in California, self-published Teaming Up Against Cancer: Simple, Powerful Ways to Beat the Odds and Take Your Life Back because her mother and father had been such great parents and encouraged her to get an education.]]></itunes:summary><itunes:duration>2344</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/4392f85d69a43276d777beb6f182ecf7.jpg"/><itunes:episode>28</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Hiring A Ghostwriter? Ensure They Understand Principles You're Communicating</title><link>https://www.spreaker.com/episode/hiring-a-ghostwriter-ensure-they-understand-principles-you-re-communicating--52555877</link><description><![CDATA[When they launched a Sonoma wine business in their laundry room in 1986, Bonnie Harvey and Michael Houlihan were business consultants with no industry knowledge and no money, just $300,000 worth of bulk wine.  Today, they’ve written thousands of articles and two best-selling books—The Barefoot Spirit: How Hardship, Hustle and Heart Built America’s Number One Wine Brand and The Entrepreneurial Culture: 23 Ways to Engage and Empower your People.]]></description><guid isPermaLink="false">db258d1c-abd8-4c32-a98d-e7cbf066b425</guid><pubDate>Mon, 08 Mar 2021 22:03:57 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555877/audio_205260_17289_38484_f9d69fb5_ce9e_4c40_9cb2_184c8f8e4a20.mp3" length="41440279" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308315/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>When they launched a Sonoma wine business in their laundry room in 1986, Bonnie Harvey and Michael Houlihan were business consultants with no industry knowledge and no money, just $300,000 worth of bulk wine.  Today, they’ve written thousands of...</itunes:subtitle><itunes:summary><![CDATA[When they launched a Sonoma wine business in their laundry room in 1986, Bonnie Harvey and Michael Houlihan were business consultants with no industry knowledge and no money, just $300,000 worth of bulk wine.  Today, they’ve written thousands of articles and two best-selling books—The Barefoot Spirit: How Hardship, Hustle and Heart Built America’s Number One Wine Brand and The Entrepreneurial Culture: 23 Ways to Engage and Empower your People.]]></itunes:summary><itunes:duration>2590</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/70c7d8e7cec3d466188a2b05871fb35a.jpg"/><itunes:episode>27</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Chris Ducker: For Entrepreneurs Self-Publishing Is The Way To Go</title><link>https://www.spreaker.com/episode/chris-ducker-for-entrepreneurs-self-publishing-is-the-way-to-go--52555823</link><description><![CDATA[British entrepreneur Chris Ducker has experienced the power of a book to grow his business not once, but twice.   His first book, Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business, was published in 2014 and continues to sell well today.   Four years later, Chris wrote and self-published Rise Of The Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business.]]></description><guid isPermaLink="false">02b4218c-617c-4386-860a-ef56ae66fd31</guid><pubDate>Thu, 04 Mar 2021 03:09:03 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555823/audio_205261_17289_38484_567a6157_2ba9_4369_932b_8e0d6160c940.mp3" length="16947871" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308316/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>British entrepreneur Chris Ducker has experienced the power of a book to grow his business not once, but twice.   His first book, Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business,...</itunes:subtitle><itunes:summary><![CDATA[British entrepreneur Chris Ducker has experienced the power of a book to grow his business not once, but twice.   His first book, Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business, was published in 2014 and continues to sell well today.   Four years later, Chris wrote and self-published Rise Of The Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business.]]></itunes:summary><itunes:duration>1060</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0788e4eaf02256b3b6416404846f36db.jpg"/><itunes:episode>26</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Just Sit Down And Write, Then Go Back And Edit</title><link>https://www.spreaker.com/episode/just-sit-down-and-write-then-go-back-and-edit--52555836</link><description><![CDATA[Dr. Nanette Miner has gone the traditional publishing and self-publishing routes, and after navigating both, she’s a strong advocate of self-publishing.  Nanette is the author of eight business books, including her most recent one, Future-Proofing Your Organization by Teaching Thinking Skills. Nanette also authored 101 Media &amp; Marketing Tips For The Sole Proprietor, and there’s a fascinating story behind this book’s origins, which you can discover in this episode.]]></description><guid isPermaLink="false">06a1dfe0-5b78-457c-8011-e4f0cf51058c</guid><pubDate>Wed, 03 Mar 2021 00:02:25 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555836/audio_205262_17289_38484_f7ed2046_f29c_4a28_b20b_941440731c4b.mp3" length="37950319" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308319/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Dr. Nanette Miner has gone the traditional publishing and self-publishing routes, and after navigating both, she’s a strong advocate of self-publishing.  Nanette is the author of eight business books, including her most recent one, Future-Proofing...</itunes:subtitle><itunes:summary><![CDATA[Dr. Nanette Miner has gone the traditional publishing and self-publishing routes, and after navigating both, she’s a strong advocate of self-publishing.  Nanette is the author of eight business books, including her most recent one, Future-Proofing Your Organization by Teaching Thinking Skills. Nanette also authored 101 Media &amp; Marketing Tips For The Sole Proprietor, and there’s a fascinating story behind this book’s origins, which you can discover in this episode.]]></itunes:summary><itunes:duration>2372</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/917ffc2f0b220a5c05050dfbef1d847d.jpg"/><itunes:episode>25</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>You Hurt Others By Not Sharing Your Big Ideas In A Book</title><link>https://www.spreaker.com/episode/you-hurt-others-by-not-sharing-your-big-ideas-in-a-book--52555821</link><description><![CDATA[Paul Epstein had a life-changing experience at a San Francisco 49s’ executive retreat some years ago.   As head of sales and business development with the 49ers, Paul went with colleagues on a two-day retreat. He came away from the experience transformed, finally knowing what his personal “Why” was. “I knew my mission, and I now had clarity on my core values,” Paul tells Published Author Podcast host Josh Steimle.  ]]></description><guid isPermaLink="false">08e1e92a-6e8a-45f4-ad4e-65332f59ff11</guid><pubDate>Mon, 01 Mar 2021 23:03:12 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555821/audio_205263_17289_38484_1c3f1492_e12f_407e_b5d8_1b761f5d76b8.mp3" length="11535299" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308320/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Paul Epstein had a life-changing experience at a San Francisco 49s’ executive retreat some years ago.   As head of sales and business development with the 49ers, Paul went with colleagues on a two-day retreat. He came away from the experience...</itunes:subtitle><itunes:summary><![CDATA[Paul Epstein had a life-changing experience at a San Francisco 49s’ executive retreat some years ago.   As head of sales and business development with the 49ers, Paul went with colleagues on a two-day retreat. He came away from the experience transformed, finally knowing what his personal “Why” was. “I knew my mission, and I now had clarity on my core values,” Paul tells Published Author Podcast host Josh Steimle.  ]]></itunes:summary><itunes:duration>721</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/e4fb898d76d68ed95ef642279fd88b96.jpg"/><itunes:episode>24</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Mortgage Banker In Awe Of Power Of Books Sets Up Publishing Company</title><link>https://www.spreaker.com/episode/mortgage-banker-in-awe-of-power-of-books-sets-up-publishing-company--52555850</link><description><![CDATA[David Hancock walked away from mortgage banking and a massive salary after directly experiencing the power of a book on business growth.  David’s passion shifted when he realized he wanted to help other people with the same secret weapon that Jay Conrad Levinson gave him in the late ‘90s. Jay, author of Guerilla Marketing, explained to David during coaching sessions that to win big clients and be in demand, he needed to write a book. ]]></description><guid isPermaLink="false">3ecbc6c4-4fc7-42b6-a027-aad949ded24f</guid><pubDate>Thu, 25 Feb 2021 03:18:39 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555850/audio_205264_17289_38484_1c99b1b6_e85e_4ab9_a544_1c46baf64bbe.mp3" length="46530604" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308324/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>David Hancock walked away from mortgage banking and a massive salary after directly experiencing the power of a book on business growth.  David’s passion shifted when he realized he wanted to help other people with the same secret weapon that Jay...</itunes:subtitle><itunes:summary><![CDATA[David Hancock walked away from mortgage banking and a massive salary after directly experiencing the power of a book on business growth.  David’s passion shifted when he realized he wanted to help other people with the same secret weapon that Jay Conrad Levinson gave him in the late ‘90s. Jay, author of Guerilla Marketing, explained to David during coaching sessions that to win big clients and be in demand, he needed to write a book. ]]></itunes:summary><itunes:duration>2909</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/901f452b97ce5d441c551ccafd6d0e3a.jpg"/><itunes:episode>23</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Write a Number One Solution To A Real Problem, People Will Beat A Path To Your Door</title><link>https://www.spreaker.com/episode/write-a-number-one-solution-to-a-real-problem-people-will-beat-a-path-to-your-door--52555849</link><description><![CDATA[John Lee Dumas delivers some incredibly powerful advice in his interview with show host Josh Steimle.  “If you're a first-time entrepreneur trying to become an author, I have one incredibly strong piece of advice for you,” says John. “Come up with and create the number one solution to a real problem out there in this world. If you do that, and create content around that, people will beat a path to your doorstep every single time.”]]></description><guid isPermaLink="false">843baaf7-bec2-4cd7-a63c-20dcc0c0d6e9</guid><pubDate>Wed, 24 Feb 2021 02:17:24 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555849/audio_205265_17289_38484_bf8f706c_c3f7_491b_b06e_f448d88f6a5d.mp3" length="12955106" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308323/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>John Lee Dumas delivers some incredibly powerful advice in his interview with show host Josh Steimle.  “If you're a first-time entrepreneur trying to become an author, I have one incredibly strong piece of advice for you,” says John. “Come up with and...</itunes:subtitle><itunes:summary><![CDATA[John Lee Dumas delivers some incredibly powerful advice in his interview with show host Josh Steimle.  “If you're a first-time entrepreneur trying to become an author, I have one incredibly strong piece of advice for you,” says John. “Come up with and create the number one solution to a real problem out there in this world. If you do that, and create content around that, people will beat a path to your doorstep every single time.”]]></itunes:summary><itunes:duration>810</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2486d9c78248a3be0aebad77f14a45ba.jpg"/><itunes:episode>22</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Finding The Right Agent Key To Writing Successful Book</title><link>https://www.spreaker.com/episode/finding-the-right-agent-key-to-writing-successful-book--52555837</link><description><![CDATA[Sara Bliss, a New York Times best-selling offer of 11 books, had always wanted to be a writer, even from a young age. She went for interviews right out of college and was turned down mainly due to shyness, but she pushed through and willed herself into being a writer.  Having written for magazines, and working for a freelance writer, Sara explains that she was just waiting for the opportunity and topic to write her own book.]]></description><guid isPermaLink="false">20532e9a-915b-4256-84d4-58e0f6b3b4cb</guid><pubDate>Tue, 23 Feb 2021 00:56:43 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555837/audio_205266_17289_38484_32561fd1_df11_466d_9f10_bad18ba9e8c6.mp3" length="37180021" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308327/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Sara Bliss, a New York Times best-selling offer of 11 books, had always wanted to be a writer, even from a young age. She went for interviews right out of college and was turned down mainly due to shyness, but she pushed through and willed herself...</itunes:subtitle><itunes:summary><![CDATA[Sara Bliss, a New York Times best-selling offer of 11 books, had always wanted to be a writer, even from a young age. She went for interviews right out of college and was turned down mainly due to shyness, but she pushed through and willed herself into being a writer.  Having written for magazines, and working for a freelance writer, Sara explains that she was just waiting for the opportunity and topic to write her own book.]]></itunes:summary><itunes:duration>2324</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d4f89f1e3ac060fe928bb3a17edfd478.jpg"/><itunes:episode>21</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Why And When To Work With A Book Coach, What To Expect From Them</title><link>https://www.spreaker.com/episode/why-and-when-to-work-with-a-book-coach-what-to-expect-from-them--52555854</link><description><![CDATA[Jennie Nash transitioned from being a fiction author to a book coach—she’s been there and done it.  With a tremendous amount of knowledge of both aspects of publishing, Jennie has impeccable credentials, making her one of the best book coaches available today.  Jennie joins Published Author Podcast host Josh Steimle to talk about what serious entrepreneur-authors need to know about working with a coach. ]]></description><guid isPermaLink="false">c4d89074-cc42-44b0-8c00-7d4f772dcee0</guid><pubDate>Thu, 18 Feb 2021 01:24:46 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555854/audio_205267_17289_38484_d4d08d0b_4395_45a4_b25a_a19397aa8009.mp3" length="2278339" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308329/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Jennie Nash transitioned from being a fiction author to a book coach—she’s been there and done it.  With a tremendous amount of knowledge of both aspects of publishing, Jennie has impeccable credentials, making her one of the best book coaches...</itunes:subtitle><itunes:summary><![CDATA[Jennie Nash transitioned from being a fiction author to a book coach—she’s been there and done it.  With a tremendous amount of knowledge of both aspects of publishing, Jennie has impeccable credentials, making her one of the best book coaches available today.  Jennie joins Published Author Podcast host Josh Steimle to talk about what serious entrepreneur-authors need to know about working with a coach. ]]></itunes:summary><itunes:duration>143</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/045523f8f9def256b833169723fafba3.jpg"/><itunes:episode>20</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Don’t Try To Write a Book, Write In Chunks, One Chapter At a Time</title><link>https://www.spreaker.com/episode/don-t-try-to-write-a-book-write-in-chunks-one-chapter-at-a-time--52555875</link><description><![CDATA[After enduring a couple of bouts of writer’s block, author and journalist Blake Snow has learned not to sit down with the intention of writing a whole book. Instead, he breaks a book into chunks, accomplishing one chapter at a time.]]></description><guid isPermaLink="false">78979ba8-c470-4d0b-9650-07b316f32f84</guid><pubDate>Wed, 17 Feb 2021 01:48:16 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555875/audio_205268_17289_38484_499839cd_b805_4cca_b7da_391df4d05fc6.mp3" length="37953245" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308330/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>After enduring a couple of bouts of writer’s block, author and journalist Blake Snow has learned not to sit down with the intention of writing a whole book. Instead, he breaks a book into chunks, accomplishing one chapter at a time.</itunes:subtitle><itunes:summary><![CDATA[After enduring a couple of bouts of writer’s block, author and journalist Blake Snow has learned not to sit down with the intention of writing a whole book. Instead, he breaks a book into chunks, accomplishing one chapter at a time.]]></itunes:summary><itunes:duration>2373</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/1c801d4e4e68bb6f8950e94541b2cdbd.jpg"/><itunes:episode>19</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Network, PR, Significantly Lift Book Sales</title><link>https://www.spreaker.com/episode/network-pr-significantly-lift-book-sales--52555835</link><description><![CDATA[Marketing pro Andrea Fryrear has authored two successful books and her advice to would-be entrepreneur-authors is to just sit down and write your book.   If you can’t write your book then just sit and write, even if you think it’s terrible, and do this consistently every day.   Our guest on this latest episode of the Published Author podcast tells host Josh Stimele she would get up at 5 a.m. every day and right for about 60 minutes, no matter what.]]></description><guid isPermaLink="false">54f6091e-30cd-4984-a402-0a6d63c141d6</guid><pubDate>Mon, 15 Feb 2021 22:08:58 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555835/audio_205269_17289_38484_79722622_9f29_4487_9374_40d982b70426.mp3" length="31704337" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308333/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Marketing pro Andrea Fryrear has authored two successful books and her advice to would-be entrepreneur-authors is to just sit down and write your book.   If you can’t write your book then just sit and write, even if you think it’s terrible, and do...</itunes:subtitle><itunes:summary><![CDATA[Marketing pro Andrea Fryrear has authored two successful books and her advice to would-be entrepreneur-authors is to just sit down and write your book.   If you can’t write your book then just sit and write, even if you think it’s terrible, and do this consistently every day.   Our guest on this latest episode of the Published Author podcast tells host Josh Stimele she would get up at 5 a.m. every day and right for about 60 minutes, no matter what.]]></itunes:summary><itunes:duration>1982</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6687bb3c9cd8a6e44c9c99e7a5eee5b8.jpg"/><itunes:episode>18</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>First-Time Author Gets Deal With McGraw Hill, Writes Bestseller</title><link>https://www.spreaker.com/episode/first-time-author-gets-deal-with-mcgraw-hill-writes-bestseller--52555878</link><description><![CDATA[An artificial intelligence expert who’s worked with the United Nations and IBM wrote a book on AI when he realized people are asking the same two questions about the subject: What should I be doing? How do I actually get started?  Entrepreneur-author Neil Sahota says: “Most of the books were very technical, and people couldn't understand or they were really fear mongering. I thought: ‘I will solve this problem. I'll write a book for non-technical business leaders so they can answer those two questio]]></description><guid isPermaLink="false">5d87a495-9983-4117-b3d5-46bf070a956d</guid><pubDate>Wed, 10 Feb 2021 23:36:45 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555878/audio_205270_17289_38484_9adc4032_ebe6_4751_9022_5820833ab3ee.mp3" length="38066512" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308335/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>An artificial intelligence expert who’s worked with the United Nations and IBM wrote a book on AI when he realized people are asking the same two questions about the subject: What should I be doing? How do I actually get started?  Entrepreneur-author...</itunes:subtitle><itunes:summary><![CDATA[An artificial intelligence expert who’s worked with the United Nations and IBM wrote a book on AI when he realized people are asking the same two questions about the subject: What should I be doing? How do I actually get started?  Entrepreneur-author Neil Sahota says: “Most of the books were very technical, and people couldn't understand or they were really fear mongering. I thought: ‘I will solve this problem. I'll write a book for non-technical business leaders so they can answer those two questio]]></itunes:summary><itunes:duration>2380</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/28b33ecc6df6c818ca71be4d9d9d566e.jpg"/><itunes:episode>17</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Empathy Most Important Tool To Persuade Readers, Says Ghostwriter</title><link>https://www.spreaker.com/episode/empathy-most-important-tool-to-persuade-readers-says-ghostwriter--52555881</link><description><![CDATA[Paul Edwards advice to ghostwriters: Paul’s advice to entrepreneur-authors and ghostwriters: Very strong empathy with the reader. A big part of this is understanding what will persuade the reader: Not in a purely emotional form, but in a form that engages both the emotions and the intellect. It moves them in a positive direction. You have to know what to write and what not to write and when to write it.]]></description><guid isPermaLink="false">cb02e180-2442-4dfd-8138-966883b1dea3</guid><pubDate>Tue, 09 Feb 2021 22:04:14 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555881/audio_205271_17289_38484_9a91d057_4a38_48f3_b0ab_80147135a476.mp3" length="55139309" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308336/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Paul Edwards advice to ghostwriters: Paul’s advice to entrepreneur-authors and ghostwriters: Very strong empathy with the reader. A big part of this is understanding what will persuade the reader: Not in a purely emotional form, but in a form that...</itunes:subtitle><itunes:summary><![CDATA[Paul Edwards advice to ghostwriters: Paul’s advice to entrepreneur-authors and ghostwriters: Very strong empathy with the reader. A big part of this is understanding what will persuade the reader: Not in a purely emotional form, but in a form that engages both the emotions and the intellect. It moves them in a positive direction. You have to know what to write and what not to write and when to write it.]]></itunes:summary><itunes:duration>3447</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3e3c168b1041cfb23d799312705942fa.jpg"/><itunes:episode>16</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Entrepreneur Turns Personal, Painful Experiences Into Winning Book</title><link>https://www.spreaker.com/episode/entrepreneur-turns-personal-painful-experiences-into-winning-book--52555841</link><description><![CDATA[An entrepreneur-author who lost her partner in 2020 used writing to help her deal with her grief, and wrote her latest book, Heaven On Eleven, in a matter of months. Elizabeth Barry is Josh Steimle’s latest guest on the Published Author Podcast. She tells Josh how the loss of her partner in a boating accident in January 2020 led to a growth in creativity. Elizabeth explains that Heaven on Eleven is an inspirational spiritual book given couples guidance on romantic love.]]></description><guid isPermaLink="false">4c929799-4a68-42d3-9439-1146a8cc0810</guid><pubDate>Tue, 09 Feb 2021 02:51:24 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555841/audio_205272_17289_38484_876c5fb2_576c_4ade_82fa_c886a3276eb0.mp3" length="29118842" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308341/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>An entrepreneur-author who lost her partner in 2020 used writing to help her deal with her grief, and wrote her latest book, Heaven On Eleven, in a matter of months. Elizabeth Barry is Josh Steimle’s latest guest on the Published Author Podcast. She...</itunes:subtitle><itunes:summary><![CDATA[An entrepreneur-author who lost her partner in 2020 used writing to help her deal with her grief, and wrote her latest book, Heaven On Eleven, in a matter of months. Elizabeth Barry is Josh Steimle’s latest guest on the Published Author Podcast. She tells Josh how the loss of her partner in a boating accident in January 2020 led to a growth in creativity. Elizabeth explains that Heaven on Eleven is an inspirational spiritual book given couples guidance on romantic love.]]></itunes:summary><itunes:duration>1820</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/bf5ae5db82535b3436fa874aabe32614.jpg"/><itunes:episode>15</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Want To Be a Successful Author? First Grow Your Network With Outstanding Content</title><link>https://www.spreaker.com/episode/want-to-be-a-successful-author-first-grow-your-network-with-outstanding-content--52555862</link><description><![CDATA[Author and marketer Kiri Masters shares dozens of important learnings about her writing and publishing journeys in the latest episode of the Published Author Podcast. But above all, Kiri’s message is that investing the time to produce great content is essential to cut through the crowded world of entrepreneurial books and content marketing. In this interview with host Josh Steimle, Kiri details her self-publishing experiences with Amazon and IngramSpark. ]]></description><guid isPermaLink="false">f16b6cea-a5b5-4f15-ae39-472cadf1f70d</guid><pubDate>Thu, 04 Feb 2021 03:11:12 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555862/audio_205273_17289_38484_539dd354_2357_43e7_b69a_7bd6c4d0508e.mp3" length="43078679" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308339/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Author and marketer Kiri Masters shares dozens of important learnings about her writing and publishing journeys in the latest episode of the Published Author Podcast. But above all, Kiri’s message is that investing the time to produce great content is...</itunes:subtitle><itunes:summary><![CDATA[Author and marketer Kiri Masters shares dozens of important learnings about her writing and publishing journeys in the latest episode of the Published Author Podcast. But above all, Kiri’s message is that investing the time to produce great content is essential to cut through the crowded world of entrepreneurial books and content marketing. In this interview with host Josh Steimle, Kiri details her self-publishing experiences with Amazon and IngramSpark. ]]></itunes:summary><itunes:duration>2693</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3a73b5cab05724c7d01e39d048809e25.jpg"/><itunes:episode>14</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Give Your Book Longevity By Creating Clear Goals And Value</title><link>https://www.spreaker.com/episode/give-your-book-longevity-by-creating-clear-goals-and-value--52555879</link><description><![CDATA[Leo Bottary is a seasoned author and an all-rounder when it comes to writing, publishing, and book marketing. Based in California, Leo helps leaders build high performing teams and groups. His latest book, Peernovation, is less than six months old and has received dozens of five-star reviews. Peernovation follows on from Leo’s earlier books—What Anyone Can Do, and The Power of Peers—about leveraging the power of peers in business and in life. ]]></description><guid isPermaLink="false">0c13327c-03eb-4b06-ab24-2f23f49983fa</guid><pubDate>Tue, 02 Feb 2021 20:54:48 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555879/audio_205274_17289_38484_035f15b8_ce33_434c_bdf1_7d4ee2ea076d.mp3" length="48382163" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308343/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Leo Bottary is a seasoned author and an all-rounder when it comes to writing, publishing, and book marketing. Based in California, Leo helps leaders build high performing teams and groups. His latest book, Peernovation, is less than six months old and...</itunes:subtitle><itunes:summary><![CDATA[Leo Bottary is a seasoned author and an all-rounder when it comes to writing, publishing, and book marketing. Based in California, Leo helps leaders build high performing teams and groups. His latest book, Peernovation, is less than six months old and has received dozens of five-star reviews. Peernovation follows on from Leo’s earlier books—What Anyone Can Do, and The Power of Peers—about leveraging the power of peers in business and in life. ]]></itunes:summary><itunes:duration>3024</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/704d19b798e5b91e377a9678ebcae58c.jpg"/><itunes:episode>13</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How To Become a Ghostwriter Everyone Wants To Hire</title><link>https://www.spreaker.com/episode/how-to-become-a-ghostwriter-everyone-wants-to-hire--52555857</link><description><![CDATA[Ghostwriter Rob Tighe talks to host Josh Steimle about his success at ghostwriting, and shares lots of insights in this episode. It's all about establishing a strong connection with the subject, and asking probing questions.]]></description><guid isPermaLink="false">59dfe76a-0cd2-4c5b-8d01-3d5a13bc27f3</guid><pubDate>Mon, 01 Feb 2021 20:19:26 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555857/audio_205275_17289_38484_2fe24859_d307_4693_bb72_3ec7e975768d.mp3" length="43724008" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308346/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Ghostwriter Rob Tighe talks to host Josh Steimle about his success at ghostwriting, and shares lots of insights in this episode. It's all about establishing a strong connection with the subject, and asking probing questions.</itunes:subtitle><itunes:summary><![CDATA[Ghostwriter Rob Tighe talks to host Josh Steimle about his success at ghostwriting, and shares lots of insights in this episode. It's all about establishing a strong connection with the subject, and asking probing questions.]]></itunes:summary><itunes:duration>2733</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/450c1064454abca9b69f43bb831c1f14.jpg"/><itunes:episode>12</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Storytelling to Bewitch Clients and Grow Business</title><link>https://www.spreaker.com/episode/storytelling-to-bewitch-clients-and-grow-business--52555861</link><description><![CDATA[If you’re pursuing only data-driven marketing strategies for growth, you’re missing out on a powerful yet ancient approach. This tactic - done well - will lead to significant changes in client behavior and potentially massive business growth. The approach? Storytelling. Host Josh Steimle’s guest in this episode is a masterful storyteller, Park Howell. ]]></description><guid isPermaLink="false">f9e39b1a-f23a-4148-a5f2-e93c98375408</guid><pubDate>Wed, 27 Jan 2021 18:30:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555861/audio_205276_17289_38484_c49d7069_a086_499f_9091_8ab144f096c3.mp3" length="48833141" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308345/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>If you’re pursuing only data-driven marketing strategies for growth, you’re missing out on a powerful yet ancient approach. This tactic - done well - will lead to significant changes in client behavior and potentially massive business growth. The...</itunes:subtitle><itunes:summary><![CDATA[If you’re pursuing only data-driven marketing strategies for growth, you’re missing out on a powerful yet ancient approach. This tactic - done well - will lead to significant changes in client behavior and potentially massive business growth. The approach? Storytelling. Host Josh Steimle’s guest in this episode is a masterful storyteller, Park Howell. ]]></itunes:summary><itunes:duration>3053</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6d11811ddbe4d5d2073b464086850f44.jpg"/><itunes:episode>11</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Drive Your Book Sales With Courses And Affiliate Programs</title><link>https://www.spreaker.com/episode/drive-your-book-sales-with-courses-and-affiliate-programs--52555859</link><description><![CDATA[An entrepreneur opens up multiple opportunities by becoming a published author. Laura Sprinkle, an affiliate partnerships strategist, discusses partnerships and affiliate opportunities for entrepreneur-authors on this episode of the Published Author Podcast with host Josh Steimle. Laura explains that it’s simple for newly published authors to take the first steps in setting up an affiliate program to increase book sales. ]]></description><guid isPermaLink="false">9814ca0f-58a5-4016-8f7f-8da45bd0e975</guid><pubDate>Wed, 27 Jan 2021 12:00:21 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555859/audio_205277_17289_38484_e353388d_317b_4da6_a45b_2b1810d04aee.mp3" length="40388275" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308349/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>An entrepreneur opens up multiple opportunities by becoming a published author. Laura Sprinkle, an affiliate partnerships strategist, discusses partnerships and affiliate opportunities for entrepreneur-authors on this episode of the Published Author...</itunes:subtitle><itunes:summary><![CDATA[An entrepreneur opens up multiple opportunities by becoming a published author. Laura Sprinkle, an affiliate partnerships strategist, discusses partnerships and affiliate opportunities for entrepreneur-authors on this episode of the Published Author Podcast with host Josh Steimle. Laura explains that it’s simple for newly published authors to take the first steps in setting up an affiliate program to increase book sales. ]]></itunes:summary><itunes:duration>2525</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f0e33f120d9aecafa8fd3fbcf94d563c.jpg"/><itunes:episode>10</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>The Lucrative Combination of Books And Speaking Gigs</title><link>https://www.spreaker.com/episode/the-lucrative-combination-of-books-and-speaking-gigs--52555858</link><description><![CDATA[Successful entrepreneur Jeff Butler has mastered the art of public speaking, and also published two books, which he sells at his speaking gigs. Learn more about Jeff's success in this interview with Josh Steimle.]]></description><guid isPermaLink="false">a98aa928-8977-4494-8a76-d31fe49b062b</guid><pubDate>Tue, 26 Jan 2021 06:30:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555858/audio_205278_17289_38484_a31d1e45_d747_48a1_b4ac_8bfad45b3744.mp3" length="51499720" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308351/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Successful entrepreneur Jeff Butler has mastered the art of public speaking, and also published two books, which he sells at his speaking gigs. Learn more about Jeff's success in this interview with Josh Steimle.</itunes:subtitle><itunes:summary><![CDATA[Successful entrepreneur Jeff Butler has mastered the art of public speaking, and also published two books, which he sells at his speaking gigs. Learn more about Jeff's success in this interview with Josh Steimle.]]></itunes:summary><itunes:duration>3219</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/4da8a56c4ee6b037b43b7a0b4081609d.jpg"/><itunes:episode>9</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>How To Get The Best Publicity For Your Book</title><link>https://www.spreaker.com/episode/how-to-get-the-best-publicity-for-your-book--52555867</link><description><![CDATA[An author needs to begin work on their platform well before the writing begins. Our gust today is book publicist Lori Ames, and she recommends that building a platform (such as a website or podcast) and growing a network before a book is even published.   By attracting a following ahead of time, an author-entrepreneur is in a strong position when their book arrives. And a publicist will be able to utilize this interested following. ]]></description><guid isPermaLink="false">4f6321e8-0cf7-4513-b7d4-e55001dcb70d</guid><pubDate>Thu, 21 Jan 2021 04:09:49 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555867/audio_205279_17289_38484_7752d8eb_8b7f_41ed_a347_d362f6835144.mp3" length="44658564" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308354/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>An author needs to begin work on their platform well before the writing begins. Our gust today is book publicist Lori Ames, and she recommends that building a platform (such as a website or podcast) and growing a network before a book is even...</itunes:subtitle><itunes:summary><![CDATA[An author needs to begin work on their platform well before the writing begins. Our gust today is book publicist Lori Ames, and she recommends that building a platform (such as a website or podcast) and growing a network before a book is even published.   By attracting a following ahead of time, an author-entrepreneur is in a strong position when their book arrives. And a publicist will be able to utilize this interested following. ]]></itunes:summary><itunes:duration>2792</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8363083a002594f83bb21dfca644d4c8.jpg"/><itunes:episode>8</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Writing Partnerships: Are You Willing To Have a Baby With This Person?</title><link>https://www.spreaker.com/episode/writing-partnerships-are-you-willing-to-have-a-baby-with-this-person--52555880</link><description><![CDATA[Entrepreneur-author Ryan Foland’s interview will leave your jaw hanging on your chest for the whole episode! A successful mortgage broker earning thousands, Ryan suddenly spun downwards and became a loser - literally. Mired in debt, Ryan lost everything. His house was foreclosed and creditors pursued him for months. When they caught up with Ryan, they took away his last remaining asset - his car. ]]></description><guid isPermaLink="false">a9df9376-bb81-4ef6-a4c5-d64aaf45be46</guid><pubDate>Tue, 19 Jan 2021 21:03:24 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555880/audio_205280_17289_38484_2c8de445_8405_4701_9df1_2ee8ea8b30c4.mp3" length="62111704" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308353/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneur-author Ryan Foland’s interview will leave your jaw hanging on your chest for the whole episode! A successful mortgage broker earning thousands, Ryan suddenly spun downwards and became a loser - literally. Mired in debt, Ryan lost...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneur-author Ryan Foland’s interview will leave your jaw hanging on your chest for the whole episode! A successful mortgage broker earning thousands, Ryan suddenly spun downwards and became a loser - literally. Mired in debt, Ryan lost everything. His house was foreclosed and creditors pursued him for months. When they caught up with Ryan, they took away his last remaining asset - his car. ]]></itunes:summary><itunes:duration>3882</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c6d517508c2ecbca6564d96415f6ddf7.jpg"/><itunes:episode>7</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>Author Shares Her Journey Writing Unschooled</title><link>https://www.spreaker.com/episode/author-shares-her-journey-writing-unschooled--52555872</link><description><![CDATA[It’s essential that entrepreneurs understand the pros and cons of publishing vs self-publishing, and how agents and publishing companies work when an entrepreneur is ready to publish a book. In this episode of the Published Author Podcast, Kerry McDonald, author of Unschooled: Raising Curious, Well-Educated Children Outside the Conventional Classroom, explains that the choice a writer makes will depend on their timelines and end goals.]]></description><guid isPermaLink="false">42011b66-23e0-4c57-8074-c76419f7e1f8</guid><pubDate>Tue, 19 Jan 2021 06:57:28 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555872/audio_205281_17289_38484_da615fb2_4508_4add_ba81_01a417fc6033.mp3" length="54968782" type="audio/mpeg"/><podcast:transcript url="https://cdn2.sounder.fm/308357/vtt_output.vtt" type="text/vtt" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>It’s essential that entrepreneurs understand the pros and cons of publishing vs self-publishing, and how agents and publishing companies work when an entrepreneur is ready to publish a book. In this episode of the Published Author Podcast, Kerry...</itunes:subtitle><itunes:summary><![CDATA[It’s essential that entrepreneurs understand the pros and cons of publishing vs self-publishing, and how agents and publishing companies work when an entrepreneur is ready to publish a book. In this episode of the Published Author Podcast, Kerry McDonald, author of Unschooled: Raising Curious, Well-Educated Children Outside the Conventional Classroom, explains that the choice a writer makes will depend on their timelines and end goals.]]></itunes:summary><itunes:duration>3436</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c2be803395b05e7740dfe90c3cd8cfe8.jpg"/><itunes:episode>6</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0005 Anne Janzer Surveyed 400 Authors on Writing Process, Motivation</title><link>https://www.publishedauthor.com/podcast/anne-janzer-400-authors-surveyed</link><description><![CDATA[Writer Anne Janzer is the latest episode of the Published Author Podcast. She’s author of Get The Word Out: Write A Book That Makes A Difference, and Subscription Marketing. Anne wanted to know if it is the same across the board for other authors. So she sent out a survey and had more than 400 authors answer in kind. In this episode she tells host Josh Steimle how to approach an outline, and how to understand your purpose and motivation when you write.]]></description><guid isPermaLink="false">9bd49ba4-9aa2-47f7-b448-a1d2d61c6bf1</guid><pubDate>Thu, 07 Jan 2021 21:58:38 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555871/audio_205282_17289_38484_09646034_bf3c_4a9b_a25e_e6699f48cbe2.mp3" length="44025356" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/anne-janzer-400-authors-surveyed" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Writer Anne Janzer is the latest episode of the Published Author Podcast. She’s author of Get The Word Out: Write A Book That Makes A Difference, and Subscription Marketing. Anne wanted to know if it is the same across the board for other authors. So...</itunes:subtitle><itunes:summary><![CDATA[Writer Anne Janzer is the latest episode of the Published Author Podcast. She’s author of Get The Word Out: Write A Book That Makes A Difference, and Subscription Marketing. Anne wanted to know if it is the same across the board for other authors. So she sent out a survey and had more than 400 authors answer in kind. In this episode she tells host Josh Steimle how to approach an outline, and how to understand your purpose and motivation when you write.]]></itunes:summary><itunes:duration>2752</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/db50a3abef6994726fa332088d9463e9.jpg"/><itunes:episode>5</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0004 Tuttle Twins Creator Connor Boyack On His Bestselling Series</title><link>https://www.publishedauthor.com/podcast/connor-boyack-creating-best-selling-series</link><description><![CDATA[Author Connor Boyack has sold a staggering 1.4 million copies of the children’s series the Tuttle Twins! He joins Josh Steimle on this episode of the Published Author podcast to explain how writing a series completely upped his game as an author and earner.]]></description><guid isPermaLink="false">38b7681f-0f30-489c-88b1-870e72f1bb63</guid><pubDate>Thu, 07 Jan 2021 20:27:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555864/audio_205283_17289_38484_4b3a38bf_0c01_4eb2_944a_034c75bbd429.mp3" length="48448200" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/connor-boyack-creating-best-selling-series" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Author Connor Boyack has sold a staggering 1.4 million copies of the children’s series the Tuttle Twins! He joins Josh Steimle on this episode of the Published Author podcast to explain how writing a series completely upped his game as an author and...</itunes:subtitle><itunes:summary><![CDATA[Author Connor Boyack has sold a staggering 1.4 million copies of the children’s series the Tuttle Twins! He joins Josh Steimle on this episode of the Published Author podcast to explain how writing a series completely upped his game as an author and earner.]]></itunes:summary><itunes:duration>3028</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/149f4df39b0c6c30e57a3d2c8d4834ea.jpg"/><itunes:episode>4</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0003 New York Times Bestselling Ghostwriter with 60+ Titles</title><link>https://www.publishedauthor.com/podcast/marcia-layton-turner-bestselling-ghostwriter</link><description><![CDATA[If you’re like the thousands of entrepreneurs out there who want to get their name on a book, but you don’t have the time or desire to write, this episode of the Published Author podcast is for you! Today's guest is Marcia Layton Turner, and she is here to tell you that you don’t need to be an OK, good, or even exceptional writer. A ghostwriter can write your book for you.  Marcia has ghostwritten a New York Times bestseller and more than 60 business books!]]></description><guid isPermaLink="false">d48934d8-0839-41ca-ba2a-b917c3487b96</guid><pubDate>Thu, 07 Jan 2021 20:13:30 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555855/audio_205284_17289_38484_d07139ff_6475_4fc7_a964_db027d1f08f9.mp3" length="40112422" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/marcia-layton-turner-bestselling-ghostwriter" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>If you’re like the thousands of entrepreneurs out there who want to get their name on a book, but you don’t have the time or desire to write, this episode of the Published Author podcast is for you! Today's guest is Marcia Layton Turner, and she is...</itunes:subtitle><itunes:summary><![CDATA[If you’re like the thousands of entrepreneurs out there who want to get their name on a book, but you don’t have the time or desire to write, this episode of the Published Author podcast is for you! Today's guest is Marcia Layton Turner, and she is here to tell you that you don’t need to be an OK, good, or even exceptional writer. A ghostwriter can write your book for you.  Marcia has ghostwritten a New York Times bestseller and more than 60 business books!]]></itunes:summary><itunes:duration>2507</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/dfd278f4e29c98768bdd37a142c6ccca.jpg"/><itunes:episode>3</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0002 Hint Water Founder Kara Goldin Talks About Her New Book, Undaunted</title><link>https://www.publishedauthor.com/podcast/kara-goldin-hint-water-and-undaunted</link><description><![CDATA[Kara Goldin joins Josh Steimle to talk about her book Undaunted: Overcoming Doubts and Doubters. She discusses the process behind writing her book, how she found a publisher, and how she marketed Undaunted. Kara had to fight some serious feelings of doubt on her entrepreneur’s journey.  She documented those doubts in her journal, along with all her experiences on her way to successfully setting up a beverage company - Hint® Water.]]></description><guid isPermaLink="false">39c7652d-578a-4aa9-9bb5-e537928b0ec3</guid><pubDate>Thu, 07 Jan 2021 19:52:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555865/audio_205285_17289_38484_c907b4a1_6f05_4de8_8500_d3b769d62e51.mp3" length="42022914" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/kara-goldin-hint-water-and-undaunted" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Kara Goldin joins Josh Steimle to talk about her book Undaunted: Overcoming Doubts and Doubters. She discusses the process behind writing her book, how she found a publisher, and how she marketed Undaunted. Kara had to fight some serious feelings of...</itunes:subtitle><itunes:summary><![CDATA[Kara Goldin joins Josh Steimle to talk about her book Undaunted: Overcoming Doubts and Doubters. She discusses the process behind writing her book, how she found a publisher, and how she marketed Undaunted. Kara had to fight some serious feelings of doubt on her entrepreneur’s journey.  She documented those doubts in her journal, along with all her experiences on her way to successfully setting up a beverage company - Hint® Water.]]></itunes:summary><itunes:duration>2627</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0af1db205194b8375a5576b5b5d9dad3.jpg"/><itunes:episode>2</itunes:episode><itunes:episodeType>full</itunes:episodeType></item><item><title>#0001 Introducing the Published Author Podcast</title><link>https://www.publishedauthor.com/podcast/josh-steimle-published-author-podcast-intro</link><description><![CDATA[Entrepreneur, author, and speaker Josh Steimle on how entrepreneurs can create exciting opportunities by writing a book, and creating a thought leadership system. Josh is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.]]></description><guid isPermaLink="false">44c5f7e4-827a-4a13-b438-e06b6aae650e</guid><pubDate>Thu, 07 Jan 2021 16:03:50 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/52555870/audio_205286_17289_38484_6654ef46_3ace_4703_9f23_5aaac786f74b.mp3" length="37212204" type="audio/mpeg"/><podcast:transcript url="https://www.publishedauthor.com/podcast/josh-steimle-published-author-podcast-intro" type="text/html" language="en"/><itunes:author>Josh Steimle</itunes:author><itunes:subtitle>Entrepreneur, author, and speaker Josh Steimle on how entrepreneurs can create exciting opportunities by writing a book, and creating a thought leadership system. Josh is founder and CEO of the 7 Systems of Influence framework, which incorporates his...</itunes:subtitle><itunes:summary><![CDATA[Entrepreneur, author, and speaker Josh Steimle on how entrepreneurs can create exciting opportunities by writing a book, and creating a thought leadership system. Josh is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.]]></itunes:summary><itunes:duration>2326</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/cb2ad6ec2f82d84510a3f396c503c24d.jpg"/><itunes:episode>1</itunes:episode><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
