https://www.spreaker.com/podcast/cortex-considerations--4907402enMarketingCopyright Deborah Malonehttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/95a90cb35c5a51b540bb439f16a89922.jpghttps://www.spreaker.com/podcast/cortex-considerations--4907402Sat, 23 Mar 2024 18:30:35 +0000Deborah MaloneDeborah Malonefeeds@spreaker.comWelcome to CORTEX CONSIDERATIONS—provocative thoughts about complex media issues made simple for your consideration.cleanepisodichttps://www.spreaker.com/episode/fluidity-the-art-of-letting-on-demand-video-costs-flow-upward--46073366https://api.spreaker.com/episode/46073366Thu, 12 Aug 2021 22:48:17 +0000Deborah MaloneIt is said that Louis XIV was obsessed with dress codes. He demanded that his court was always appropriately dressed for any occasion. It is also said that this obsession made the noblemen and women play a continuous catch-up game with the latest...514cortexmedia,guillermogirola,the_internationalist,videocostscleanfullhttps://www.spreaker.com/episode/opt-ins-a-new-low-for-the-advertising-industry--45980476https://api.spreaker.com/episode/45980476Thu, 05 Aug 2021 15:22:05 +0000Deborah MaloneWhen you thought that the advertising profession could not get any lower, then came the opt-in media buys.545advertising_industry,cortex_considerations,opt-in,the_internationalistcleanfullhttps://www.spreaker.com/episode/transparency-vaccine-now-available--44606206https://api.spreaker.com/episode/44606206Mon, 03 May 2021 12:26:22 +0000Deborah MaloneUnless you have been hiding under a marketing rock for the last years, you know there is a disease spreading in the marketing community. The symptoms are CFO discomfort, feverish battles about auditing rights clauses in contracts, increasing pressure...669cfodiscomfort,cortexmedia,guillermogirola,marketingcommunitycleanfull