https://www.spreaker.com/show/face-2-face
In the latest series, we’re bound for New Zealand to learn how marketers are working across platforms to drive real business outcomes. Discover how to build on consumer love with brands like Whittaker’s, transform a struggling retail giant with The Warehouse Group, and unite a nation with the New Zealand Olympic Committee.]]>enMarketingCopyright Požega U Srcuhttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c6385bb71093a35bc74b7a92de1c3f17.jpghttps://www.spreaker.com/show/face-2-faceThu, 02 Mar 2023 04:40:29 +0000Požega U SrcuPožega U Srcufeeds@spreaker.comEver wondered how some of the biggest businesses on earth are getting closer to their customers than ever before? Join hosts Jules Lund and Tom Hern as they speak to some of Australia and New Zealand’s best creative minds to unearth ideas that thrive...
In the latest series, we’re bound for New Zealand to learn how marketers are working across platforms to drive real business outcomes. Discover how to build on consumer love with brands like Whittaker’s, transform a struggling retail giant with The Warehouse Group, and unite a nation with the New Zealand Olympic Committee.]]>cleanepisodichttps://www.spreaker.com/user/13782326/you-up-how-to-get-an-invite-to-your-cust959e358f-afde-4eff-a0be-11cc39148bd0Mon, 09 May 2022 18:00:00 +0000Požega U SrcuAre call centres a thing of the past? Join Dan and his guests as they explore how brands are jumping on board with messaging apps to go above and beyond for customers – and why almost everyone prefers it that way.1286clean15fullhttps://www.spreaker.com/user/13782326/uh-oh-why-we-cant-get-enough-of-messagin973a9047-1834-430b-9197-90b6d28cd988Mon, 02 May 2022 18:00:00 +0000Požega U SrcuDo young people really hate the phone? Dan heads back to the beginning to uncover why we still love messaging more than any other digital communication tool, and why we’re keener than ever to use the platforms we know best.998clean14fullhttps://www.spreaker.com/user/13782326/give-me-your-attention4a90b90f-f1e1-4730-a1f1-e25cf9141433Mon, 25 Apr 2022 18:00:00 +0000Požega U SrcuIf your ad appears but nobody notices it, did it even exist? In this episode, Dan gets the experts' view to understand attention: what it is, how to get it from your audience, how to keep it, and how science has evolved to measure it.1494clean13fullhttps://www.spreaker.com/user/13782326/bake-it-up-a-notch-how-to-thrive-in-a-po150b4cc6-a0d8-487a-9c99-9a5ad6f5d6a9Tue, 12 Apr 2022 18:00:00 +0000Požega U SrcuHow well does your feed know you? Experts join Dan to explore the changing consumer relationship with online advertising, and ask how brands are adapting for a more transparent future. People want a personalised experience – but what data are they...1263clean12fullhttps://www.spreaker.com/user/13782326/how-the-cookie-crumbled-a-brief-history-235b95d9-fcfc-41d7-8558-549770caf42bWed, 06 Apr 2022 18:00:00 +0000Požega U SrcuWhen 90s super-nerds created the first internet banner ads, they weren’t even sure what to do with them. Dan and his special guests explore the rise of online ads, from their humble beginnings in a San Francisco basement to the sophisticated targeting...1513clean11fullhttps://www.spreaker.com/user/13782326/trailerdee8d1e3-a6f2-4106-8131-a2cb67881eefSun, 27 Mar 2022 22:00:00 +0000Požega U SrcuIntroducing Connected, a podcast from Meta that casts an expert eye of some of today's biggest marketing questions.50marketing,metacleanfullhttps://www.spreaker.com/user/13782326/keep-the-change-the-massive-transformati21840387-d511-4e1b-ac0a-2ea77fc2193dSun, 10 Nov 2019 15:00:00 +0000Požega U SrcuIn 2016, The Warehouse Group's profits dropped 75%. Now, they're growing rapidly. Tom Hern goes behind the scenes with Chief Marketing Officer Jonathan Waecker, and OMD CEO Nigel Douglas, to find out how they turned this massive ship back from the brink.13741-day,creativity,facebook,ideas,jonathan waecker,new zealand,nigel douglas,noel leeming,omd,scrabble,social,tom hern,torpedo7,warehouse group,warehouse stationarycleanfullhttps://www.spreaker.com/user/13782326/iconic-duos-how-a-chocolate-brand-builds3d7d066e-86ef-40c8-a0bd-d47a9524b773Sun, 03 Nov 2019 15:01:00 +0000Požega U SrcuWhittaker's has been a New Zealand icon for more than 120 years. Tom Hern joins their Marketing Manager Jasmine Currie and MBM Business Director Hannah Eastwood to find out how a beloved soft drink and Nigella Lawson have helped them build on...1405chocolate,creativity,facebook,hannah eastwood,ideas,jasmine currie,l&p,mbm,new zealand,nigella lawson,social,tom hern,whittaker'scleanfullhttps://www.spreaker.com/user/13782326/where-in-the-world-is-face-2-faceRegular host Jules Lund introduces our local guide Tom Hern as we head to New Zealand to pick the brains of some of Aoteroa's finest creative minds, to unearth ideas that thrive in a connected world.]]>7f42dd90-2a92-402d-9763-0d7fb931b1a3Sun, 03 Nov 2019 15:00:00 +0000Požega U SrcuWe can learn many things from other places, but it's the different approaches to creativity that are really interesting. Regular host Jules Lund introduces our local guide Tom Hern as we head to New Zealand to pick the brains of some of Aoteroa's...Regular host Jules Lund introduces our local guide Tom Hern as we head to New Zealand to pick the brains of some of Aoteroa's finest creative minds, to unearth ideas that thrive in a connected world.]]>123creativity,ideas,jules lund,new zealand,olympics;,social,the warehouse group,tom hern,whittakercleanfullhttps://www.spreaker.com/user/13782326/grape-expectations-why-customers-love-ita191baf4-7eba-48bd-8112-348c6813c712Sun, 14 Jul 2019 16:00:00 +0000Požega U SrcuWe all want to try new things, but what happens when the gamble doesn't pay off? Jules Lund learns lessons in telling stories that match your brand with Vinomofo's Justin Dry and TBWA Melbourne's Paul Arena.1314anz,dylan alcott,empathy wines,gary vaynerchuck,gary vee,justin dry,nike,paul arena,social,tbwa,vinomofocleanfullhttps://www.spreaker.com/user/13782326/choose-your-own-car-mercial-how-an-idea-6ca1c933-7c45-4cc6-8872-bdecbf79732cSun, 07 Jul 2019 16:00:00 +0000Požega U SrcuSometimes the idea you scrawl on a napkin turns out to be the best you've ever had. For Sam Dickson and Cam Bell, Creative Directors at CHE Proximity, that scribble became the script that launched a trillion car ads. Jules Lund goes behind the scenes...1150autoads,award,cam bell,cameron bell,carsales,chep,che proximity,facebook,jules lund,sam dickson,social,the communications councilcleanfullhttps://www.spreaker.com/user/13782326/its-cool-to-be-good-changing-how-brands-8e40d88e-9976-45d8-b103-1e7ff6625bb4Sun, 30 Jun 2019 16:00:00 +0000Požega U SrcuGiving back isn't just for individuals anymore. Brands are also stepping up to do their bit for a better, safer world. Jules Lund chats to Chris Freel (UnLtd) and Camilla Cooke (Xinja) to find out what's changed, with a little inspiration from Afdhel...1191adidas,afdhel aziz,blake mycoski,camilla cooke,chris freel,conspiracy of love,daniel flynn,jules lund,parley,social,thankyou,toms,unltd,xinjacleanfullhttps://www.spreaker.com/user/13782326/making-memories-how-brands-are-becoming-d4536b07-2de3-4b9d-b41d-8750645126aeSun, 23 Jun 2019 16:00:00 +0000Požega U SrcuCustomers aren't just their transactions anymore. Brands want to work with them to create and share experiences, like new Christmas traditions or doing a lap of Australia, to drive business outcomes. Jules Lund heads beyond the store with Clemenger...1342airbnb,bbdo,clemenger,department store,gayle while,john sette,kathmandu,myer,retail,socialcleanfullhttps://www.spreaker.com/user/13782326/would-you-like-surprise-with-that-how-to2d125d65-88fe-4c89-b311-c90a6a1d3b3dSun, 09 Jun 2019 16:00:00 +0000Požega U SrcuFrom finally conceding McDonald's is 'Macca's to KFC's naked wrestling, customers reward brands that try something "bold". Jules Lund talks to Mark Lollback (GroupM) and David Fox (Ogilvy Group) about how to break the mould without losing a brand's soul.1409advertising,australia day,big bash,brave,bucketheads,david fox,group m,kfc,maccas,marketing,mark lollback,mcdonald's,naked wrestling,ogilvy,socialcleanfullhttps://www.spreaker.com/user/13782326/youve-got-the-power-taking-charge-of-you
This episode discusses issues that may be difficult for some listeners. If you need support, get in touch with Beyond Blue at http://www.beyondblue.org.au. If you're in an emergency or at immediate risk of harm to yourself or others, please contact emergency services on triple zero, or emergency services in your country. For support services outside of Australia, please visit http://checkpointorg.com/global.]]>d28b7e1d-023d-4502-9035-304c38dbc9e3Sun, 02 Jun 2019 16:00:00 +0000Požega U SrcuWith so much on their plate, marketers can feel pretty stressed out. In this special episode, Facebook's Catherine Bowe finds out how we can all be empowered to take control of our mental health and kick career goals. This episode discusses issues...
This episode discusses issues that may be difficult for some listeners. If you need support, get in touch with Beyond Blue at http://www.beyondblue.org.au. If you're in an emergency or at immediate risk of harm to yourself or others, please contact emergency services on triple zero, or emergency services in your country. For support services outside of Australia, please visit http://checkpointorg.com/global.]]>1027batyr,catherine bowe,energx,heart on my sleeve,josh wiseman,mental health,mental wellness,mitch wallis,sean hall,socialcleanfullhttps://www.spreaker.com/user/13782326/a-trans-tasman-clapback-all-fun-and-game95fb6d68-b2db-416d-9c0b-4e34994bbab0Sun, 26 May 2019 16:00:00 +0000Požega U SrcuThe January lamb ads are a beloved Aussie institution. But what happens when New Zealand turns the joke into a new tourism campaign? Jules Lund bridges the Tasman with Mark Green from The Monkeys and Andrew Waddel of Tourism New Zealand.1070air new zealand,andrew waddel,lamb,mark green,meat and livestock,mla,qantas,the monkeys,tourism new zealandcleanfullhttps://www.spreaker.com/user/13782326/you-like-me-you-really-like-me-how-perso2555e5f9-6deb-4cb8-a28a-9633fa6aca03Sun, 19 May 2019 16:00:00 +0000Požega U SrcuCustomers want to feel understood. They expect brands to connect with them one-on-one. Jules Lund discovers how Spotify's Serena Leith, We Are Social's Suzie Shaw and Facebook's Jason Juma-Ross, do it.1197advertising,digital,entertainment,experiences,facebook,jason juma-ross,marketing,netflix,personalisation,serena leith,social,spotify,suzie shaw,we are socialcleanfullhttps://www.spreaker.com/user/13782326/the-great-unfailing-how-digital-is-bringe3271800-7a55-48af-8e06-4cf9e30ca088Sun, 12 May 2019 16:00:00 +0000Požega U SrcuFrom watching the Melbourne Cup on our phones to sharing terrifying fail videos, audiences are using digital to connect. Jules Lund joins DDB Sydney's Tara Ford and Optus' Clive Dickens to find out how they use social, mobile and online video channels...1194australia,brand story,clive dickens,ddb,digital,melbourne cup,polo,seven,social,tara ford,volkswagencleanfullhttps://www.spreaker.com/user/13782326/introducing-face-2-face-season-24acecff1-bf16-4749-bae7-731846e7d4ccSun, 05 May 2019 18:00:00 +0000Požega U SrcuIf you want your business to start conversations, grow communities or unleash that big idea, Face 2 Face is for you. Jules Lund talks to marketers to unearth ideas that thrive in a connected world.77business,facebook,jules lund,marketing,series 2cleanfullhttps://www.spreaker.com/user/13782326/the-billion-point-gamble-velocitys-dean-
Make the connection at https://www.facebook.com/business/news/face-2-face]]>e0aec41b-14d7-4772-af02-5ccda61e0452Tue, 24 Jul 2018 16:03:00 +0000Požega U SrcuJules Lund learns about a high-stakes billion point gamble from Velocity's Dean Chadwick. And KPMG's Carmen Bekker reveals what is keeping many CMOs up at night. Make the connection at https://www.facebook.com/business/news/face-2-face
Make the connection at https://www.facebook.com/business/news/face-2-face]]>1059billion point giveaway,carmen bekker,dean chadwick,facebook,jules lund,kpmg,marketing,social,virgin velocitycleanfullhttps://www.spreaker.com/user/13782326/making-a-mark-afls-julian-dunne-initiati
Build more than a brand at https://www.facebook.com/business/news/face-2-face]]>ff6e26c5-d49e-4750-9210-c1e07dcca7cbTue, 24 Jul 2018 16:02:00 +0000Požega U SrcuJules Lund is Face 2 Face with the AFL's Julian Dunne to discover why the AFL is about more than just footy. And he learns how homeless teenagers were a catalyst for an inspirational change campaign for Initiative's John Dawson. Build more than a...
Build more than a brand at https://www.facebook.com/business/news/face-2-face]]>1088afl,dema,facebook,john dawson,jules lund,julian dunne,laceitup,marketing,socialcleanfullhttps://www.spreaker.com/user/13782326/how-far-would-you-go-for-a-burrito-gygs-
Create your brand love: http://www.facebook.com/business/news/face-2-face]]>d867573a-e71b-4a47-a506-68a82266ced7Tue, 24 Jul 2018 16:00:00 +0000Požega U SrcuHarnessing the conversation on social, Jules Lund goes Face 2 Face with Guzman y Gomez's Lara Thom to discover how the brand inspires such incredible advocacy. And powering your brand to reach new communities, one ANZ GayTM at a time, with TBWA's...
Create your brand love: http://www.facebook.com/business/news/face-2-face]]>1046anz,facebook,gaytm,guzman y gomez,jules lund,kimberlee wells,lara thom,marketing,social,tbwacleanfull