https://www.billhartzer.comenMarketingCopyright Bill Hartzerhttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/4fe96a33c7cac5b6bc70faab3cbda91c.jpghttps://www.billhartzer.comTue, 18 Feb 2025 00:52:52 +0000Bill HartzerBill Hartzerbill@billhartzer.comLearn more about digital marketing, search engine optimization, social media, and domain names On the Digital Marketing with Bill Hartzer podcast, Bill shares SEO tips for marketing your business online, talks about social media issues, and domain...falseserialhttps://www.spreaker.com/episode/bill-hartzer-and-john-mcalpin-on-search-engine-optimization-audits--20698520https://api.spreaker.com/episode/20698520Fri, 13 Dec 2019 00:26:34 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer of Hartzer Consulting speaks with John McAlpin of Cardinal Digital Marketing about Search Engine Optimization SEO audits.1232digitalmarketing,marketing,searchengineoptimization,seo,seoauditsfalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-alex-melen-on-ppc-and-the-pay-per-click-industry--20698526https://api.spreaker.com/episode/20698526Fri, 13 Dec 2019 00:39:37 +0000Bill HartzerBill Hartzer speaks with Alex Melen from SmartSites. We discuss the state of the industry, PPC, and how the industry has changed over the years.1355digitalmarketing,payperclick,ppcfalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-blake-denman-on-local-seo--20698523https://api.spreaker.com/episode/20698523Fri, 13 Dec 2019 00:39:59 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer of Hartzer Consulting speaks with Blake Denman about Local SEO.1848digitalmarketing,localseo,marketing,searchengineoptimization,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-lily-ray-on-e-a-t-expertise-authority-and-trust-with-google--20698527https://api.spreaker.com/episode/20698527Fri, 13 Dec 2019 00:41:53 +0000Bill HartzerBill Hartzer speaks with Lily Ray from Path Interactive about Google E-A-T and how it affects websites' search engine rankings. We talk about what Google E-A-T is, how sites can be affected, and how to recover from Google E-A-T. We also talk about...1392google,google-algorithm,google-eat,googleseo,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-jon-kagan-on-youtube-ads--20698528https://api.spreaker.com/episode/20698528Fri, 13 Dec 2019 00:50:43 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Jon Kagan from Marc USA about YouTube Advertising.1027digital-marketing,videomarketing,video-marketing,youtube,youtubeads,youtube-ads,youtube-advertisingfalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-casey-markee-on-wordpress-seo-optimization--20698524https://api.spreaker.com/episode/20698524Fri, 13 Dec 2019 00:54:43 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer of Hartzer Consulting speaks with Casey Markee from MediaWyse about WordPress SEO Optimization.1413digitalmarketing,searchengineoptimization,seo,wordpress,wordpress-seofalsefullhttps://www.spreaker.com/episode/internal-links-for-seo-with-bill-hartzer-internal-link-strategy-inlinks-net--20698529https://api.spreaker.com/episode/20698529Fri, 13 Dec 2019 00:56:33 +0000Bill HartzerBill Hartzer talks about what internal links are, how you get and create them, and internal links strategy. Internal links for SEO and search engine optimization efforts are an important part of the overall SEO process.1529inlinks,internallinks,links,link-strategy,search-engine-optimization,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-igor-mateski-on-lead-generation-seo-and-content--20698525https://api.spreaker.com/episode/20698525Fri, 13 Dec 2019 00:59:21 +0000Bill HartzerBill Hartzer of Hartzer Consulting speaks with Igor Mateski of Web Max Formance about lead generation, SEO, and content. We talk about creating content that uses the Kubler-Ross Trauma Recovery Process (Denial, Anger, Bargaining, Depression,...1495content,dabda,digitalmarketing,leadgen,leadgeneration,seofalsefullhttps://www.spreaker.com/episode/google-my-business-location-ids-and-wrong-keywords-in-gmb-insights-data--20698530https://api.spreaker.com/episode/20698530Fri, 13 Dec 2019 01:05:01 +0000Bill HartzerIn this podcast by Bill Hartzer, Bill talks about Google My Business short names, location IDs, and keyword insights. There is an issue that allows someone to change the location ID in a GMB short name URL that then causes Google My Business to...972gmb,gmb-insights,google-my-business,local-marketing,local-seo,locationids,seo,seo-localfalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-al-sefati-on-enterprise-seo--20698531https://api.spreaker.com/episode/20698531Fri, 13 Dec 2019 01:06:35 +0000Bill HartzerOn the Bill Hartzer podcast, Bill Hartzer from Hartzer Consulting speaks with Al Sefati about Enterprise SEO.881digital-marketing,enterprise-seo,large-site-seo,large-websites,search-engine-optimization,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-and-michelle-stinson-ross-on-social-media-and-influencer-marketing--20698532https://api.spreaker.com/episode/20698532Fri, 13 Dec 2019 01:09:15 +0000Bill HartzerBill Hartzer from Hartzer Consulting speaks with Michelle Stinson Ross from Apogee Results about Social Media and Influencer Marketing.1328digital-marketing,influencermarketing,influencer-marketing,influencers,marketing,socialmedia,social-media,social-media-influencer,social-media-influencersfalsefullhttps://www.spreaker.com/episode/seo-audits-with-alan-bleiweiss--21290896https://api.spreaker.com/episode/21290896Thu, 02 Jan 2020 21:49:47 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Alan Bleiweiss about SEO Audits. We discuss typical SEO issues such as page load speed, Time to First Byte (TTFB), user experience, mega menus, and link equity.1757alan,audit,audits,bleiweiss,digital,engine,experience,load,marketing,optimization,page,search,seo,speed,userfalsefullhttps://www.spreaker.com/episode/seo-in-2020-on-page-on-site-off-site-seo--21512641https://api.spreaker.com/episode/21512641Thu, 09 Jan 2020 16:47:57 +0000Bill HartzerAs a digital marketer, for 2020 what should you be focusing on for SEO? Bill Hartzer talks about on-page SEO, on-site SEO, and off-site SEO, and what parts of each of these you should be focusing on in 2020.12862020,offsite,on-page,on-site,seofalsefullhttps://www.spreaker.com/episode/top-level-domain-bias-in-search-engine-indexing-and-rankings--21767472https://api.spreaker.com/episode/21767472Fri, 17 Jan 2020 03:31:46 +0000Bill HartzerIn this podcast, Bill Hartzer talks about SEO testing that was done regarding SEO indexing, ranking of websites using various TLDs. Bill Hartzer reveals the results of the testing, which shows potential bias in search engine indexing and ranking.2091domainnames,domains,indexing,rankings,seo,seotesting,seotlds,tld,tldsfalsefullhttps://www.spreaker.com/episode/tanu-javeri-internal-links-video-content-and-multiple-languages-on-large-websites--21996967https://api.spreaker.com/episode/21996967Thu, 23 Jan 2020 21:38:28 +0000Bill HartzerIn this podcast, Bill Hartzer talks with Tanu Javeri, Senior Global SEO Strategist from IBM about internal linking on large websites, video content, and dealing with multiple languages on a website. Internal linking is an extremely important part of...1375content,enterprise,hreflang,internal,languages,large,link,linking,links,multiple,on,seo,site,strategies,strategy,video,websitesfalsefullhttps://www.spreaker.com/episode/seo-and-domain-names-new-tld-research-and-testing--22168327https://api.spreaker.com/episode/22168327Tue, 28 Jan 2020 19:55:16 +0000Bill HartzerBill Hartzer explores how domain names fit into search engine optimization (SEO). He discusses the results from recent testing and research regarding keyword-rich domain names and keyword-rich new gTLD domains. You'll learn why certain domain names...1282domain,domains,keyword,name,names,new,research,rich,seo,testing,tldfalsefullhttps://www.spreaker.com/episode/technical-seo-with-franco-valentino--22745690https://api.spreaker.com/episode/22745690Thu, 13 Feb 2020 22:43:15 +0000Bill HartzerIn this podcast, Bill Hartzer speaks with Franco Valentino from NarrativeSEO.com about technical SEO. They discuss the difference between technical SEO and SEO. Log files, Schema, Indexing and Crawling, and Page Load speed are also discussed.1743bill,crawling,engine,files,franco,hartzer,indexing,load,log,markup,optimization,page,schema,search,seo,speed,technical,valentino,versusfalsefullhttps://www.spreaker.com/episode/knowledge-graph-entities-claiming-your-kg-entry-and-google-cameos--23006746https://api.spreaker.com/episode/23006746Thu, 20 Feb 2020 22:10:33 +0000Bill HartzerIn this podcast, Bill Hartzer talks about the Knowledge Graph, entities, claiming your entry, and Google Cameos. Learn how to get into the Knowledge Graph, claim an entry, and the benefits of using Google Cameos to upload videos directly into the...1241cameos,claim,digitalmarketing,entities,google,graph,knowledge,marketing,seofalsefullhttps://www.spreaker.com/episode/dixon-jones-on-entities-the-knowledge-graph-and-internal-linking--23264544https://api.spreaker.com/episode/23264544Thu, 27 Feb 2020 22:37:14 +0000Bill HartzerIn this podcast, Bill Hartzer talks with Dixon Jones from Inlinks.net about entities, the Knowledge Graph, and internal linking on websites. They talk about how to get into the Knowledge Graph and be considered an entity, either for a company or an...1268digitalmarketing,entities,google,graph,internal,internallinks,knowledge,knowledgegraph,linking,links,marketing,searchengineoptimization,seo,unlinksfalsefullhttps://www.spreaker.com/episode/jeff-gabriel-from-saw-com-domain-broker-on-buying-and-selling-domain-names--23519765https://api.spreaker.com/episode/23519765Thu, 05 Mar 2020 21:51:24 +0000Bill HartzerIn this podcast, Bill Hartzer speaks with Jeff Gabriel, a Domain Name Broker from Saw.com about buying and selling Domain Names.1591buydomain,domain,domainbroker,domainbrokers,domainname,domainnames,domains,selldomainfalsefullhttps://www.spreaker.com/episode/hiring-an-seo-consultant-for-your-business--23797109https://api.spreaker.com/episode/23797109Thu, 12 Mar 2020 17:29:38 +0000Bill HartzerIn this episode, Bill Hartzer discusses hiring an SEO specialist or SEO Consultant for your business. Hiring the right SEO expert is critical and can help or ruin your business online if you don't hire the right SEO consultant. Here is how to hire an...348consultant,consulting,hiring,searchengineoptimization,seofalsefullhttps://www.spreaker.com/episode/kevin-rowe-on-links-and-link-building--23803498https://api.spreaker.com/episode/23803498Thu, 12 Mar 2020 20:40:16 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Kevin Rowe from PureLinq about links and link building. Influencer outreach, outreach to publishers and establishing relationships is discussed, as well as...1893anchor,anchortext,building,exact,influencer,link,linkbuilding,linkprofile,links,manual,match,nofollow,nofollowtag,outbound,outreach,penalties,profile,sponsored,tags,textfalsefullhttps://www.spreaker.com/episode/david-ogletree-on-ppc-and-google-ads-training-covid-19-ppc-ad-changes--24069966https://api.spreaker.com/episode/24069966Thu, 19 Mar 2020 20:58:24 +0000Bill HartzerIn the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with David Ogletree from WME Training (Web Marketing Experts Training) about Pay Per Click, Google Ads, and Google Ads training. In today's environment with COVID-19 and...1171ads,click,coronavirus,coronavirusads,covid19,covid19ads,digitalmarketing,google,local,localads,local-pic,location,pay,payperclick,ppc,ppctraining,targeting,trainingfalsefullhttps://www.spreaker.com/episode/ppc-ads-and-google-shopping-ads-with-kirk-williams--24395646https://api.spreaker.com/episode/24395646Thu, 26 Mar 2020 20:37:40 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer podcast, Bill Hartzer spoke with Kirk Williams from Zato Marketing. We discussed PPC ads and Pay Per Click Advertising, as well as Google Shopping Ads at an uncertain time due to Coronavirus and COVID-19....1398ads,click,coronavirus,covid19,digitalmarketing,ecommerce,google,googleshopping,online,pay,payperclick,per,ppc,ppcads,shoppingfalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-domain-names-dnp-score-dmarc-dnssec-and-google-postmaster-tools--24756339https://api.spreaker.com/episode/24756339Thu, 02 Apr 2020 21:00:25 +0000Bill HartzerIn this episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about Domain Names, DNP Score, DMARC, DNSSEC, and Google Postmaster Tools. He goes through the parts of a WHOIS record, explains what various data and information...1656blacklist,blacklists,digital,digitalmarketing,dkim,dmarc,dnp,dnpscore,dnssec,domain,domainnames,email,google,googlepostmaster,marketing,name,names,postmaster,score,toolsfalsefullhttps://www.spreaker.com/episode/amanda-milligan-from-fractl-on-generating-growth-through-content-and-digital-pr--25972105https://api.spreaker.com/episode/25972105Thu, 23 Apr 2020 20:30:31 +0000Bill HartzerIn this podcast, Bill Hartzer speaks with Amanda Milligan, Director of Marketing at Fractl, about growing your brand through content and digital public relations. We talked about the types of content to produce, how to get content ideas, and how to...1638amanda,brand,content,digital,fractl,generating,growing,growth,journalists,marketing,milligan,pitching,pr,public,relations,yourfalsefullhttps://www.spreaker.com/episode/google-to-require-advertiser-verification--25977405https://api.spreaker.com/episode/25977405Thu, 23 Apr 2020 22:47:03 +0000Bill HartzerGoogle will soon require that advertisers verify their identity before advertising on their ad network. In a blog post, Google explains that they’re committed to transparency, and “users transparency, choice and control when it comes to the ads they...185ads,advertiser,adwords,digitalmarketing,google,googleads,identity,marketing,payperclick,ppc,verification,verifyfalsefullhttps://www.spreaker.com/episode/kristine-schachinger-on-eat-building-authority-authors-and-trust--26451303https://api.spreaker.com/episode/26451303Thu, 30 Apr 2020 20:36:02 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Kristine Schachinger from Sites Without Walls. We talk about E-A-T, Expertise, Authority and Trust, Authors, Building Trust, and the Knowledge Graph and Entities.1523authority,authors,authorship,buildingingtrust,digitalmarketing,google,marketing,searchengineoptimization,seo,seoconsultant,seoconsultants,trustfalsefullhttps://www.spreaker.com/episode/michael-stebbins-on-omcp-online-marketing-certified-professional-certification--26879869https://api.spreaker.com/episode/26879869Thu, 07 May 2020 21:27:20 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Michael Stebbins from OMCP, the Online Marketing Certified Professional organization. The skills required to practice digital marketing and what hiring...1608certification,certified,digital,digitalmarketing,marketing,omcp,online,professional,standardsfalsefullhttps://www.spreaker.com/episode/michelle-lowery-on-content-writing-hiring-writers-and-getting-writing-jobs--27365219https://api.spreaker.com/episode/27365219Thu, 14 May 2020 21:23:29 +0000Bill HartzerIn this episode, Bill Hartzer spoke with Michelle Lowery about creating content, writing, hiring writers, and editing. Creating the right content, and not worrying about the actual length of the content, is also discussed. If you're out of work and...2017content,editing,getting,hiring,jobs,seo,writers,writingfalsefullhttps://www.spreaker.com/episode/joe-hall-on-page-load-speed-fixing-render-blocking-issues-and-fast-loading-wordpress-websites--28000536https://api.spreaker.com/episode/28000536Thu, 21 May 2020 22:28:41 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Joe Hall from Hall Analysis about page load speed, fixing render blocking issues with .CSS and JavaScript, and fast load loading WordPress websites.1858blocking,fast,fix,for,issues,load,loading,optimizing,page,pageloadspeed,render,speed,websites,wordpressfalsefullhttps://www.spreaker.com/episode/tony-wright-on-core-web-vitals-content-pruning-for-seo-and-online-reputation-management--28568109https://api.spreaker.com/episode/28568109Thu, 28 May 2020 20:40:46 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Tony Wright from WrightIMC. The new Core Web Vitals reports from Google are discussed, as well as content pruning for SEO. We also talk about what can be done...1695content,core,from,google,management,online,pages,pruning,removing,reputation,tony,tonywright,vitals,web,wright,wrightimcfalsefullhttps://www.spreaker.com/episode/saroosh-khan-on-seo-strategy-sentiment-and-content-relevancy--29474743https://api.spreaker.com/episode/29474743Thu, 04 Jun 2020 21:39:12 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer spoke with Saroosh Khan. SEO Strategy, content sentiment, and content relevancy or search engine rankings is discussed. A few tools are mentioned, as well, such as Sparktoro.1288content,relevancy,sentiment,seo,strategy,writingfalsefullhttps://www.spreaker.com/episode/grant-simmons-on-seo-for-large-website-partnerships-indexing-and-ranking-new-websites--30332505https://api.spreaker.com/episode/30332505Thu, 11 Jun 2020 21:11:25 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Grant Simmons from Homes.com about SEO for large websites, the importance of partnerships for traffic, and search engine indexing. Mr. Simmons also talks...1875budget,crawl,crawling,for,grant,grantsimmons,grantsimmonsseo,indexing,large,new,partnerships,ranking,seo,simmons,website,websitesfalsefullhttps://www.spreaker.com/episode/scott-fish-on-building-trust-remarketing-and-building-a-culture-around-seo--31754825https://api.spreaker.com/episode/31754825Thu, 18 Jun 2020 21:15:37 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Scott Fish from 32 Digital talks with Bill Hartzer about building trust and authority, using remarketing to your advantage, and building a whole entire culture around SEO search...160432digital,authority,building,culture,fish,remarketing,scott,scottfish,seo,trustfalsefullhttps://www.spreaker.com/episode/mark-traphagen-on-schema-schema-tools-and-on-page-seo-tools--33759631
Tools mentioned in this episode:
Free Schema Builder tool: https://schema.dev
Free Spark Content Optimizer plugin: https://www.seoclarity.net/spark-content-optimizer/
Get 20% off for life on seoClarity Essentials, the three most-needed aspects of our SEO platform at an affordable cost. Go to https://www.seoclarity.net/seo-platform-essentials/ to learn more, and use code BH2020 at checkout for the discount. Offer valid until July 31, 2020.]]>https://api.spreaker.com/episode/33759631Sat, 27 Jun 2020 02:27:17 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Mark Traphagen from SEO Clarity. They discuss Schema Markup for Websites, as well as Schema Markup and On Page SEO tools. Tools mentioned include SEO...
Tools mentioned in this episode:
Free Schema Builder tool: https://schema.dev
Free Spark Content Optimizer plugin: https://www.seoclarity.net/spark-content-optimizer/
Get 20% off for life on seoClarity Essentials, the three most-needed aspects of our SEO platform at an affordable cost. Go to https://www.seoclarity.net/seo-platform-essentials/ to learn more, and use code BH2020 at checkout for the discount. Offer valid until July 31, 2020.]]>1476clarity,essentials,mark,markup,on,page,schema,seo,tools,traphagenfalsefullhttps://www.spreaker.com/episode/peter-leshaw-on-in-house-digital-marketing-and-dashboards-for-reporting--35515918https://api.spreaker.com/episode/35515918Thu, 02 Jul 2020 21:15:23 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Peter Leshaw, a Digital Marketing Strategist. They spoke about in-house digital marketing and the importance of establishing KPIs at the beginning of any...1138dashboards,digital,digitalmarketing,inhouse,in-house,kpis,marketing,reportingfalsefullhttps://www.spreaker.com/episode/duane-forrester-on-search-intent-and-internal-site-search--38168003https://api.spreaker.com/episode/38168003Thu, 09 Jul 2020 20:48:01 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Duane Forrester of Yext about search intent and internal site search.1673digitalmarketing,duane,duaneforrester,forrester,intent,internal,internalsitesearch,marketing,search,seo,site,sitesearch,yextfalsefullhttps://www.spreaker.com/episode/stephan-spencer-on-getting-media-coverage-for-your-business--39802295https://api.spreaker.com/episode/39802295Thu, 16 Jul 2020 21:02:07 +0000Bill HartzerIn this episode, Bill Hartzer speaks with Stephan Spencer from StephanSpencer.com about getting media coverage for your business. They talk about various tips and strategies for getting on local and national tv, as well as pitching the media.1529business,coverage,for,getting,media,on,pitching,spencer,stephan,the,tv,yourfalsefullhttps://www.spreaker.com/episode/tommy-butler-from-glasgow-com-on-domain-name-and-selling-domains--39925308https://api.spreaker.com/episode/39925308Thu, 23 Jul 2020 20:13:48 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Tommy Butler from Glasgow.com. They discuss domain names, how the domain name market has changed, and buying and selling domain names.1405butler,buying,domain,glasgow,name,names,selling,tommy,tommybutlerfalsefullhttps://www.spreaker.com/episode/khalid-saleh-on-conversion-rate-optimization--40065108https://api.spreaker.com/episode/40065108Thu, 30 Jul 2020 21:58:08 +0000Bill HartzerOn the Digital Marketing with Bill Hartzer podcast, Bill Hartzer spoke with Khalid Saleh from Invesp about conversion rate optimization. They discussed searcher intent, writing headlines and copy that appeals to visitors, and whether testing colors on...1724conversion,converting,copy,cro,headlines,intent,invesp,khalid,optimization,optimizing,rate,saleh,searcher,visitorsfalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-domain-name-seo-ppc-and-content-legal-issues--40430439https://api.spreaker.com/episode/40430439Fri, 21 Aug 2020 02:47:13 +0000Bill HartzerIn this episode, Bill Hartzer talks about SEO, domain name, ppc, content, copyright, and online reputation management legal issues. UDRP domain disputes, as well as common internet-related legal issues are also discussed.1514content,domain,issues,legal,name,names,ppc,seofalsefullhttps://www.spreaker.com/episode/naira-perez-on-paid-media-and-an-intro-to-social-paid-media-and-audiences--40960894https://api.spreaker.com/episode/40960894Thu, 17 Sep 2020 20:48:13 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer speaks with Naira Perez from Springhill Digital about paid media. We talk about audiences, defining your audience and potential customers. Also discussed are budgets for...1636advertising,audience,audiences,budget,defining,engine,media,naira,nairaperez,native,paid,perez,search,social,yourfalsefullhttps://www.spreaker.com/episode/beck-power-on-building-authority-on-social-media-and-repurposing-content--41261538https://api.spreaker.com/episode/41261538Fri, 02 Oct 2020 15:42:13 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Beck Power from Power Creative Media. They talk about building authority on social media, and which social media you should post on--and how often. Then, Beck...1094authority,beck,build,building,content,media,on,power,repurpose,repurposing,socialfalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-managing-internal-links-and-identifying-internal-link-issues--41372964https://api.spreaker.com/episode/41372964Thu, 08 Oct 2020 23:39:11 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about internal links on websites. There are several tools that allow you to identify internal links on your website. He talks about managing internal links and...1607internal,internallinks,issues,link,links,managing,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-email-deliverability-setting-up-dmarc-dkim-and-spf--41704725https://api.spreaker.com/episode/41704725Thu, 29 Oct 2020 20:12:32 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about Email Deliverability. If you send or receive email from your domain name, it's important to make sure you have DMARC, DKIM, and SPF records set up in your...1188deliverability,dkim,dmarc,domain,email,set,spf,upfalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-link-data-tiered-links-and-the-majestic-link-graph--42543357https://api.spreaker.com/episode/42543357Thu, 17 Dec 2020 23:07:34 +0000Bill HartzerOn this episode, Bill Hartzer talks about link data, tiered links like tier 2, tier 3, and tier 4 links. He also shows how you can see tiered links to a website, how to see link networks and private blog networks (PBNs), and deal with them. He shows...18382,3,building,data,graph,link,linkdata,linkgraph,linkprofile,links,majestic,profile,tier,tieredfalsefullhttps://www.spreaker.com/episode/bill-hartzer-with-mike-rhodes-from-websavvy-com-au-about-google-ads--42837774https://api.spreaker.com/episode/42837774Fri, 08 Jan 2021 03:00:02 +0000Bill HartzerIn this episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer spoke with Mike Rhodes from WebSavvy.com.au about Google Ads.1117ads,click,google,googleads,mike,mikerhodes,pay,payperclick,per,ppc,rhodes,savvy,web,websavvyfalsefullhttps://www.spreaker.com/episode/andrew-muller-on-testing-google-ad-copy-using-facebook-ads--42942800https://api.spreaker.com/episode/42942800Thu, 14 Jan 2021 22:45:29 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Andrew Muller of Andrew Muller Creative. They talk about testing Google Ad copy by using Facebook ads. Andrew explains why this innovative way of testing ad...1901ad,adcopy,ads,andrew,andrewmuller,copy,creative,facebook,facebookads,google,googleads,muller,testing,testingadsfalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-google-local-guides-getting-points-working-with-local-guides-and-google-street-view--43051113https://api.spreaker.com/episode/43051113Thu, 21 Jan 2021 21:54:27 +0000Bill HartzerOn this episode, Bill Hartzer talks about the Google Local Guides program. He talks about getting points, getting perks, and working with Google Local Guides if you are a business. Mr. Hartzer also talks about his experience in being a Google Street...1279certified,google,guides,local,perks,photographer,points,street,viewfalsefullhttps://www.spreaker.com/episode/jabez-lebret-on-digital-pr-journalistic-writing-and-getting-media-coverage--43291330https://api.spreaker.com/episode/43291330Thu, 04 Feb 2021 21:37:02 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer spoke with Jabez Lebret about digital PR, writing as a journalist, and getting media coverage for your company or your brand. They also discussed submitting articles and...1410coverage,digital,getting,jabez,journalistic,journalists,lebret,media,pr,writingfalsefullhttps://www.spreaker.com/episode/rebranding-your-business-with-the-brand-doctor-henry-kaminski-jr--43744518https://api.spreaker.com/episode/43744518Fri, 05 Mar 2021 02:10:31 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Henry Kaminski, Jr. about rebranding your business.950brand,branding,business,rebrand,rebranding,yourfalsefullhttps://www.spreaker.com/episode/domain-name-theft-and-protecting-digital-assets--43939947https://api.spreaker.com/episode/43939947Wed, 17 Mar 2021 22:54:56 +0000Bill HartzerIn this episode, Bill Hartzer talks about protecting your digital assets online. Domain names are digital assets, have value, and would be a big disruption to your business if you lost them. Domain name theft is on the rise, here he also discusses...1560digitalassets,domain,domainnametheft,domaintheft,domainwarranty,name,protecting,theftfalsefullhttps://www.spreaker.com/episode/link-building-and-link-building-strategy-with-travis-bliffen--44154785https://api.spreaker.com/episode/44154785Thu, 01 Apr 2021 23:53:46 +0000Bill HartzerOn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Travis Bliffen from Stellar SEO about link building and link building strategies.1651building,digitalmarketing,link,links,lnikbuilding,marketing,searchengineoptimization,seo,strategyfalsefullhttps://www.spreaker.com/episode/video-seo-generating-key-moments-in-this-video-and-video-schema--44563024https://api.spreaker.com/episode/44563024Thu, 29 Apr 2021 20:00:57 +0000Bill HartzerIn this podcast episode, Bill Hartzer talks about some basics of video SEO, but also discusses how to get Key Moments In This Video in the search results. He also talks about generating Video Schema and a good site for generating schema markup code.891in,key,keymoments,markup,moments,schema,seo,this,video,videoschema,videoseofalsefullhttps://www.spreaker.com/episode/link-building-rss-feed-reclamation-technique-with-bill-hartzer--45532796
If you like this link building tip, please consider donating to the DFWSEM.org Association (info@dfwsem.org is their PayPal address).

Be sure to comment below if you have any questions or comments about this method, and I'll do my best to answer them. Don't forget to subscribe to the Hartzer Consulting YouTube Channel, as I'll be updating these techniques with more videos as well as sharing more of my SEO-related and domain name related knowledge.]]>https://api.spreaker.com/episode/45532796Thu, 01 Jul 2021 20:05:38 +0000Bill HartzerIn this video, Bill Hartzer shows his technique for reclaiming RSS feeds for link building purposes. Many RSS feed usernames on Feedburner, for example, are available to be claimed. Claiming an old username and attaching it to the RSS feed, there's a...
If you like this link building tip, please consider donating to the DFWSEM.org Association (info@dfwsem.org is their PayPal address).

Be sure to comment below if you have any questions or comments about this method, and I'll do my best to answer them. Don't forget to subscribe to the Hartzer Consulting YouTube Channel, as I'll be updating these techniques with more videos as well as sharing more of my SEO-related and domain name related knowledge.]]>997building,feed,feeds,link,links,reclamation,rss,seofalsefullhttps://www.spreaker.com/episode/domain-migration-checklist-for-moving-to-another-domain-name--45804953https://api.spreaker.com/episode/45804953Thu, 22 Jul 2021 20:38:09 +0000Bill HartzerIn this episode, Bill Hartzer talks about domain name migrations and moving your website from one domain name to another domain name. He goes over is domain migration checklist and gives detail about each task in the checklist.1134checklist,domain,migration,moving,namefalsefullhttps://www.spreaker.com/episode/google-changing-title-tags-in-the-search-results--46161965https://api.spreaker.com/episode/46161965Thu, 19 Aug 2021 20:33:38 +0000Bill HartzerGoogle has been changing the title tags of our web pages in the search engine results. Is this something that you need to be worried about? Should you change the title tag of your web page to what Google prefers? Or should you keep it the same as you...1007google,rewriting,seo,tags,title,titletag,tittletags,writingfalsefullhttps://www.spreaker.com/episode/choosing-a-business-name-and-domain-name-basics--46656829https://api.spreaker.com/episode/46656829Thu, 23 Sep 2021 20:21:10 +0000Bill HartzerIn this episode, Bill Hartzer talks about choosing a business name, and choosing a name based on domain name availability as well as potential trademark issues. He talks about why you should choose one name over another, and also goes into domain name...1693business,businessname,choosing,companyname,domain,domainname,domainnames,namefalsefullhttps://www.spreaker.com/episode/disavowing-links-disavow-file-process-with-bill-hartzer--47952436https://api.spreaker.com/episode/47952436Thu, 16 Dec 2021 21:16:22 +0000Bill HartzerIs Disavowing Links still valid now? In the latest episode of the Digital Marketing with Bill Hartzer podcast, I tell you my thoughts, and go through the disavowing links process.1479disavow,disavowfile,disavowlinks,google,link,linkdisavow,links,search,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-on-social-media-previews-domain-tld-zone-files-and-how-thieves-steal-domain-names--48382365https://api.spreaker.com/episode/48382365Thu, 20 Jan 2022 21:49:41 +0000Bill HartzerOn the latest episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about social media and domain names. He details how to update the previews that social media sites use, such as Facebook and LinkedIn. He also talks about...1942domain,domains,expired,files,icann,media,names,previews,social,socialmediapreviews,stolen,stolendomain,zone,zonefilesfalsefullhttps://www.spreaker.com/episode/austin-armstrong-how-to-get-started-with-tiktok-marketing-for-your-business--48776960https://api.spreaker.com/episode/48776960Thu, 17 Feb 2022 21:56:30 +0000Bill Hartzern this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Austin Armstrong from Socialty Pro about TIkTok Marketing. Austin talks about how to get started with TikTok, and how you can use TikTok to market your business...1259algorithm,business,marketing,ticktok,tiktok,tips,tricksfalsefullhttps://www.spreaker.com/episode/redirecting-domains-and-sites-namecheap-s-ukraine-decision-stolen-domain-recovered--48940407https://api.spreaker.com/episode/48940407Thu, 03 Mar 2022 21:06:01 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about properly redirecting domain name to the right internal page, Namecheap's Ukraine decision to block Russian customers and accounts, and the tale of a stolen...1349domain,domains,namecheap,names,recovered,redirecting,stolen,stolendomain,ukrainefalsefullhttps://www.spreaker.com/episode/google-advanced-protection-digital-marketing-news-this-week-and-301-redirects--49021884https://api.spreaker.com/episode/49021884Thu, 10 Mar 2022 21:26:19 +0000Bill HartzerIn this episode, Bill Hartzer talks about Google Advanced Protection, shows the devices, and talks about the benefits. He then goes through a few top news items for this week, as well as 301 redirects, how they're useful but you shouldn't ever see...1731301,advanced,digital,domain,google,marketing,news,protection,redirect,redirectsfalsefullhttps://www.spreaker.com/episode/weekly-digital-marketing-news-site-migrations-poll-and-domain-categories--49098087https://api.spreaker.com/episode/49098087Thu, 17 Mar 2022 20:15:03 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about top news items this week, as well as a recent site migration poll. He also talks about domain migrations and categories of domain names.1093categories,digital,domain,marketing,migrations,name,names,news,sitefalsefullhttps://www.spreaker.com/episode/digital-marketing-news-google-partners-directory-twitter-communities-and-domain-names--49190215https://api.spreaker.com/episode/49190215Thu, 24 Mar 2022 20:25:25 +0000Bill HartzerIn this episode, Bill Hartzer talks about the important digital marketing news for this week, including Google pausing certain ads related to the Russia Ukraine war. He also discusses the new Google Partners Directory, as well as Twitter Communities,...1600ads,algorithm,communities,directory,domain,domains,google,names,partners,risky,trademarked,twitter,updatefalsefullhttps://www.spreaker.com/episode/7-ways-to-protect-your-domain-name-right-now--49273640https://api.spreaker.com/episode/49273640Thu, 31 Mar 2022 20:15:23 +0000Bill HartzerIn this episode, Bill Hartzer talks about 7 things you can do right now to protect your domain name. Your domain name is your most valuable digital asset, so you must do everything you can to protect it from getting stolen.1977assets,digital,digitalasset,digitalmarketing,domainname,marketing,protectdomain,registrar,stolen,stolendomain,stolendomainnamefalsefullhttps://www.spreaker.com/episode/digital-marketing-and-seo-news-sources-for-seo-news-and-personal-reputation-management--49358539https://api.spreaker.com/episode/49358539Thu, 07 Apr 2022 20:39:42 +0000Bill HartzerIn this episode, Bill Hartzer talks about the latest digital marketing and SEO news, such as Google algorithm updates, outsourcing content creation, and the removal tool. Find out if AI written content violates Google's guidelines and if it could lead...1463ai,auto,content,digital,digitalmarketingnews,for,generated,google,management,marketing,news,online,reputation,seo,websites,writtenfalsefullhttps://www.spreaker.com/episode/digital-marketing-news-featured-snippets-and-local-seo-tactics--49438820https://api.spreaker.com/episode/49438820Thu, 14 Apr 2022 20:31:18 +0000Bill HartzerIn the latest episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the weekly digital marketing news. He also talks about the technical ways to get a Featured Snippet in Google, and goes through a list of local seo...1963digitalmarketing,featuredsnippets,localseo,marketing,marketingtactics,seofalsefullhttps://www.spreaker.com/episode/digital-marketing-and-seo-news-domain-name-registrar-issues--49509225https://api.spreaker.com/episode/49509225Thu, 21 Apr 2022 20:32:22 +0000Bill HartzerIn this episode, Bill Hartzer talks about the latest digital marketing news and SEO news for this week, as well as domain name registrar issues.1219digital,domain,issues,marketing,name,names,news,registrar,seofalsefullhttps://www.spreaker.com/episode/digital-marketing-news-april-28-2022-removing-pii-from-google-domain-name-issues--49588433https://api.spreaker.com/episode/49588433Thu, 28 Apr 2022 20:21:57 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the latest digital marketing news, including how to remove Personally Identifiable Information PII from Google. He also talks about some other Search-related...1412digital,digitalmarketing,domain,email,filtering,google,identifiable,information,marketing,names,personal,pii,removing,sanebox,stolenfalsefullhttps://www.spreaker.com/episode/linkedin-links-digital-marketing-news-and-seo-questions-answered--49683490https://api.spreaker.com/episode/49683490Thu, 05 May 2022 23:23:57 +0000Bill HartzerIn this episode of the digital marketing podcast with Bill Hartzer, Bill Hartzer talks about LinkedIn links, digital marketing news for this week, and answers SEO questions.1600digitalmarketing,digitalmarketingnews,linkedin,linkedinlinks,links,news,seo,seoquestionsfalsefullhttps://www.spreaker.com/episode/digital-marketing-news-google-io-search-console-link-relevancy-and-archive-org-issues--49778014https://api.spreaker.com/episode/49778014Thu, 12 May 2022 20:32:22 +0000Bill HartzerIn this week's podcast episode, Bill Hartzer talks about the latest digital marketing news for this week, such as Google I/O, and an update on Google's SEO Certification course. Google Search Console may stop collecting data, and how you can find a...1592archive.org,console,digital,google,io,issues,link,marketing,news,relevancy,searchfalsefullhttps://www.spreaker.com/episode/digital-marketing-news-knowledge-graph-spam-favicons-and-google-ads--49866322https://api.spreaker.com/episode/49866322Thu, 19 May 2022 20:27:59 +0000Bill HartzerIn this episode, Bill Hartzer talks about the latest digital marketing news. He mentions bigger favicons in mobile search results, Google Ads' label in Google search results, and more info about the Knowledge Graph and Knowledge Panels.1300ads,digital,favicons,google,graph,knowledge,marketing,news,spamfalsefullhttps://www.spreaker.com/episode/google-may-2022-broad-core-update-alexa-rankings-knowledge-panels-trailing-slash-mismatch-and-stolen-domain-names--49960266https://api.spreaker.com/episode/49960266Thu, 26 May 2022 20:19:57 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the Google May 2022 Broad Core update, and Alexa Rankings. He also talks about John Mcalpin and getting his Knowledge Panel. He mentions FAQs and the...18822022,alexa,broad,core,domain,google,graph,in,knowledge,may,names,panel,rankings,slash,stolen,trailing,update,urlsfalsefullhttps://www.spreaker.com/episode/may-2022-google-core-update-status-author-schema-apple-search-engine-seo-tech-issues--50042893https://api.spreaker.com/episode/50042893Thu, 02 Jun 2022 20:19:17 +0000Bill HartzerIn this episode, Bill Hartzer talks about the May 2022 Google Core Search Engine Update and it's status. He goes on to talk about RankSense being acquired by SEOClarity, and the new Google Author Markup Help Guide for Article Structured Data. There's...13962022,apple,author,core,engine,google,issues,john,may,mcalpin,ranksense,schema,search,seo,seoclarity,tech,updatefalsefullhttps://www.spreaker.com/episode/may-2022-core-update-image-alt-text-handshake-crypto-domains-and-ahrefs-new-search-engine--50147732https://api.spreaker.com/episode/50147732Thu, 09 Jun 2022 20:26:11 +0000Bill HartzerIn this episode, Bill Hartzer talks about the completion of the May 2022 Google Core Update, Image Alt Tex and Image Alt Attributes, Handshake, Unstoppable Domains and Crypto domain names, and the new Ahrefs search engine called Yep.com.17642022,ahrefs,alt,attributes,core,crypto,domains,engine,google,handshake,image,may,search,text,unstoppable,update,yepfalsefullhttps://www.spreaker.com/episode/google-search-console-google-business-profile-twitter-nofollow-links-and-cdn-seo--50229129https://api.spreaker.com/episode/50229129Thu, 16 Jun 2022 19:14:13 +0000Bill HartzerIn this episode, Bill Hartzer talks about Google Search Console and new report data that they're providing, as well as Google Business Profile issues that have come up. Google's now showing a profile strength widget in the search results for business...1383business,cdn,console,cyber,dnprotect,domain,google,insurance,liability,links,name,nofollow,profile,protection,search,seo,seojobs,twitterfalsefullhttps://www.spreaker.com/episode/facebook-internet-tracking-settlement-ranking-update-http-orphaned-pages-google-reevaluating-pages--50312105https://api.spreaker.com/episode/50312105Thu, 23 Jun 2022 20:33:22 +0000Bill HartzerIn this episode, Bill Hartzer talks about the Facebook Internet Tracking Settlement and how you can take advantage of breaking news in your industry. Also, he talks about HTTP orphaned pages, and how Google re-evaluates web pages.1543facebook,google,http,internet,orphaned,pages,ranking,reevaluating,settlement,tracking,updatefalsefullhttps://www.spreaker.com/episode/google-algo-update-facebook-internet-tracking-settlement-canonical-tags-quick-rankings--50425276
The Facebook Internet Tracking Settlement is again mentioned, and Bill Hartzer provides an update on the rankings and how he's created a video that's ranking well for that trending keyword phrase. He goes on to talk about other opportunities for ranking a page or ranking content quickly, and how to get into Google News. Should SEOs know the difference between crawling, indexing, and ranking? Bill Hartzer lets you know his view on that. Then, finally, he talks about an example site with over 1,000 unique domains linking to the site, but the Trust Flow is abnormally low. Listed to the podcast to get his take on why this site has so many good links but the TF is low and the site's having ranking problems.]]>https://api.spreaker.com/episode/50425276Thu, 30 Jun 2022 20:20:25 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about another Google algorithm update, and Alan Kent from Google sharing 8 e-commerce SEO tips in a video. Google will index a page that is under 15mb in size, and...
The Facebook Internet Tracking Settlement is again mentioned, and Bill Hartzer provides an update on the rankings and how he's created a video that's ranking well for that trending keyword phrase. He goes on to talk about other opportunities for ranking a page or ranking content quickly, and how to get into Google News. Should SEOs know the difference between crawling, indexing, and ranking? Bill Hartzer lets you know his view on that. Then, finally, he talks about an example site with over 1,000 unique domains linking to the site, but the Trust Flow is abnormally low. Listed to the podcast to get his take on why this site has so many good links but the TF is low and the site's having ranking problems.]]>1561algorithm,e-commerce,engine,facebook,google,indexing,internet,large,low,pages,quick,rankings,search,seo,settlement,sites,tracking,trust,updatefalsefullhttps://www.spreaker.com/episode/google-algo-updates-internal-search-pages-finding-content-ideas-and-email-spam-tools--50501433https://api.spreaker.com/episode/50501433Thu, 07 Jul 2022 20:23:35 +0000Bill HartzerIn this episode, Bill Hartzer talks about the recent Google algorithm updates, and whether or not internal search engine pages should be allowed to get crawled and indexed by Google purposely. He also talks about how Google appears to be cracking down...1670algorithm,content,domain,email,finding,google,ideas,internal,name,pages,search,spam,tools,update,updatesfalsefullhttps://www.spreaker.com/episode/google-search-console-report-https-schema-markup-stolen-domains-dns-and-spamhero--50575665https://api.spreaker.com/episode/50575665Thu, 14 Jul 2022 20:36:02 +0000Bill HartzerIn this episode, Bill Hartzer talks about the Google Search Console report by Patrick Stop of ahrefs about hidden search terms in Google Search Console which is concerning. Bill then talks about how even Google Analytics data is not factual and an...2058ahrefs,business,console,data,google,gsc,hidden,https,john,mueller,my,patrick,queries,rankings,report,search,stoxfalsefullhttps://www.spreaker.com/episode/people-also-ask-faqpage-schema-augmented-reality-in-search-results-fixing-tech-seo-issues--50817007https://api.spreaker.com/episode/50817007Thu, 04 Aug 2022 20:37:12 +0000Bill HartzerIn this episode, Bill Hartzer talks about the People Also Ask feature in Google search, and how you should be using FAQPage Schema on your pages where there are FAQs. He also gets into Augmented Reality in search, and how e-commerce retailers can take...1571also,ask,facebook,faqs,first,fixing,google,indexing,issues,live,mobile,new,people,rampage,schema,seo,shopping,tag,tech,technicalfalsefullhttps://www.spreaker.com/episode/google-search-console-updates-and-issues-in-person-search-conferences-4-stages-of-search-cms-and-domain-name-research--50890501https://api.spreaker.com/episode/50890501Thu, 11 Aug 2022 21:13:49 +0000Bill HartzerIn this episode of the digital marketing with Bill Hartzer podcast, Bill Hartzer talks about Google search console updates and issues, in person search conferences, the four stages of search which include crawling rendering indexing and ranking and...1528clubhouse,cms,conferences,console,digital,domain,duda,engine,google,in,issues,marketing,names,of,person,search,shopify,stages,wix,wordpressfalsefullhttps://www.spreaker.com/episode/accidental-seo-manager-interview-with-author-ash-nallawalla--50923284
Accidental SEO Manager is the first book in a series written for search engine optimization (SEO) managers and the C-suite. It gives them a high-level view of the subject and offers tips on how to hire and manage in-house and remote SEO teams, find the best SEO consultants and agencies, and get the best outcomes for online success. It covers the nuances of keywords versus entities, types of content, the relevance of links and rankings, managing online reputation, and finally, the SEO strategy process.

The Accidental SEO Manager is available now on Amazon and Amazon Kindle.]]>https://api.spreaker.com/episode/50923284Mon, 15 Aug 2022 21:51:47 +0000Bill HartzerIn this episode of the Digital Marketing with Bill Hartzer, Bill Hartzer speaks with Ash Nallawalla, the author if the Accidental SEO Manager book. Accidental SEO Manager is the first book in a series written for search engine optimization (SEO)...
Accidental SEO Manager is the first book in a series written for search engine optimization (SEO) managers and the C-suite. It gives them a high-level view of the subject and offers tips on how to hire and manage in-house and remote SEO teams, find the best SEO consultants and agencies, and get the best outcomes for online success. It covers the nuances of keywords versus entities, types of content, the relevance of links and rankings, managing online reputation, and finally, the SEO strategy process.

The Accidental SEO Manager is available now on Amazon and Amazon Kindle.]]>2030accidental,ash,ashnallawalla,book,manager,nallawalla,seofalsefullhttps://www.spreaker.com/episode/bill-hartzer-brian-harnish-talk-seo-ai-link-building-domain-names--64426080
In our discussion, we cover a wide-ranging discussion on the evolution of search engine optimization (SEO) over the years, from the early days of keyword density and link building to the modern focus on topical relevance and quality content.

The key points include:

• The shift from optimizing for individual keywords to creating content that comprehensively covers a topic and matches what competitors are discussing.
• The importance of conducting entity and competitor analysis to understand what content and topics need to be covered on a page.
• The diminishing role of traditional link building in favor of earning high-quality links through great content and relationships.
• Strategies for addressing new or emerging topics with limited prior search data, such as using AI assistants to generate content outlines.
• The risks of using expired domains or scraping content, and the value of protecting one's brand by blocking domain name variations.

]]>https://api.spreaker.com/episode/64426080Tue, 18 Feb 2025 00:38:34 +0000Bill HartzerJoin Bill Hartzer & Brian Harnish as they discuss SEO trends, AI in content creation, entity analysis, and the evolution of link building. Learn strategies for optimizing content, leveraging AI, and protecting your brand in the ever-changing...
In our discussion, we cover a wide-ranging discussion on the evolution of search engine optimization (SEO) over the years, from the early days of keyword density and link building to the modern focus on topical relevance and quality content.

The key points include:

• The shift from optimizing for individual keywords to creating content that comprehensively covers a topic and matches what competitors are discussing.
• The importance of conducting entity and competitor analysis to understand what content and topics need to be covered on a page.
• The diminishing role of traditional link building in favor of earning high-quality links through great content and relationships.
• Strategies for addressing new or emerging topics with limited prior search data, such as using AI assistants to generate content outlines.
• The risks of using expired domains or scraping content, and the value of protecting one's brand by blocking domain name variations.

]]>3544ai,aiseo,content,digital,digitalmarketing,domainnames,domains,linkbuilding,marketing,seofalsefull