https://www.spreaker.com/show/serpcastenTechnologyCopyright SerpCasthttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/05065ad76c154eabf032a495523a53f8.jpghttps://www.spreaker.com/show/serpcastSun, 03 Mar 2024 10:10:02 +0000SerpCastSerpCastaccounting@serpact.comPodcasts with popular persons in the SEO Industry. Useful and valuable knowledge, best practices and tips and tricks.cleanepisodichttps://www.spreaker.com/episode/serpact-webinar-search-context-and-intent-with-david-amerland--43614636His books on SEO, Social Media and web trends demystify the complexity of the subjects they cover for readers around the world. Each book provides an accessible blueprint to better understand and take advantage of the opportunities offered by the connected economy.

]]>https://api.spreaker.com/episode/43614636Wed, 24 Feb 2021 11:44:22 +0000SerpCast

David Amerland helps multi-national clients and start-ups to organize their SEO and Social Media strategies. He is a business journalist, author and international speaker. He blogs about social media and search engine optimization, writes for a...His books on SEO, Social Media and web trends demystify the complexity of the subjects they cover for readers around the world. Each book provides an accessible blueprint to better understand and take advantage of the opportunities offered by the connected economy.

]]>3624amerland,and,arapchev,borislav,colapse,content,context,david,dido,google,grigorov,intent,marketing,optimization,role,search,seo,serpact,the,webinarcleanfullhttps://www.spreaker.com/episode/serpask-amplify-your-content-marketing-strategy-by-mapping-it-to-the-buying-funnel-with-fernando-angulo--40030766https://api.spreaker.com/episode/40030766Wed, 29 Jul 2020 08:23:46 +0000SerpCastStrategic planning at the outset of your content marketing strategy sets you up to get the most out of the content created. During this presentation, you will learn how to help your marketing team to focus on amplification, not content creation and...4008angulo,buying,content,creation,fernando,funnel,marketing,semrush,serpact,serpask,strategycleanfullhttps://www.spreaker.com/episode/adsense-and-admob-monetization-in-2020-with-aurora-morales--29892614
Before joining Google in her previous role as a Brand Specialist, Aurora spent time at Twitter and Youtube, and also has a background in journalism.]]>https://api.spreaker.com/episode/29892614Mon, 08 Jun 2020 12:08:43 +0000SerpCastCurrently a Monetized Education Specialist, Aurora helps publishers to properly and efficiently monetize their content on AdSense and AdMob. As an ex-Trust & Safety Sr. Outreach Strategist at Google, Aurora supported site owners and content...
Before joining Google in her previous role as a Brand Specialist, Aurora spent time at Twitter and Youtube, and also has a background in journalism.]]>36412020,admob,adsense,and,aurora,dido,google,grigorov,minkov,monetization,morales,nikola,serpact,serpask,webinarcleanfullhttps://www.spreaker.com/episode/hosting-from-seo-prospective-with-vlad-g--27762961https://api.spreaker.com/episode/27762961Tue, 19 May 2020 14:12:50 +0000SerpCastVlad has 20 years of experience in the web hosting industry. He wants to make the Internet a safer place for everyone by allowing every online business to have their own fully managed VPS with a control panel and daily backups at the same price as...3735and,hosting,llc,llc.,scala,seo,sepact,serpask,spanel,webinarcleanfullhttps://www.spreaker.com/episode/indexing-your-content-the-biggest-challenge-of-2020-with-bartosz-goralewicz--24279782https://api.spreaker.com/episode/24279782Wed, 25 Mar 2020 06:15:10 +0000SerpCastHis cutting-edge research changed how we understand Google’s relationship with eCommerce in 2019, where even the biggest eCommerce website with the best marketing could still be losing millions of dollars every month without even realizing it. Using...3773bartosz,goralevicz,indexing,javascript,seo,serpact,serpask,webinarcleanfullhttps://www.spreaker.com/episode/seo-industry-in-2020-with-barry-schwartz--23287806
Barry Schwartz is the founder of the Search Engine Roundtable and has covered search for over 16 years. Barry is also the News Editor at Search Engine Land. Barry hosts the Search Marketing Expo in Israel and is a speaker, moderator and coordinator at many search marketing conferences, including Search Marketing Expo, Search Engine Strategies, La Red Innova Madrid, Spain, PubCon and many other marketing and technology events. Barry is always at the forefront of the latest news and trends in search. He was also the former News Editor at Search Engine Watch and is a moderator at several search marketing forums. Barry has and currently provided an advisory role for Google, Yahoo! Search, Microsoft's Bing, and several other Internet companies and many startups. In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land and in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year”.

Barry is often quoted and interviewed in publications such as Forbes, Reuters, Wall Street Journal, New York Times, Bloomberg, USA Today BuinessWeek, News.com, Publish and many more.]]>https://api.spreaker.com/episode/23287806Fri, 28 Feb 2020 14:44:57 +0000SerpCastBarry Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. RustyBrick sells custom web software including advanced e-commerce, custom...
Barry Schwartz is the founder of the Search Engine Roundtable and has covered search for over 16 years. Barry is also the News Editor at Search Engine Land. Barry hosts the Search Marketing Expo in Israel and is a speaker, moderator and coordinator at many search marketing conferences, including Search Marketing Expo, Search Engine Strategies, La Red Innova Madrid, Spain, PubCon and many other marketing and technology events. Barry is always at the forefront of the latest news and trends in search. He was also the former News Editor at Search Engine Watch and is a moderator at several search marketing forums. Barry has and currently provided an advisory role for Google, Yahoo! Search, Microsoft's Bing, and several other Internet companies and many startups. In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land and in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year”.

Barry is often quoted and interviewed in publications such as Forbes, Reuters, Wall Street Journal, New York Times, Bloomberg, USA Today BuinessWeek, News.com, Publish and many more.]]>3573cleanfullhttps://www.spreaker.com/episode/how-to-convert-customers-and-please-the-google-gods-with-kate-toon--21947678https://api.spreaker.com/episode/21947678Wed, 22 Jan 2020 10:50:47 +0000SerpCastKate Toon is a writing entrepreneur, as well as a popular coach, speaker, author and podcaster. She’s also a mad good hula hooper. Her digital education businesses The Recipe for SEO Success and The Clever Copywriting School have helped more than 8000...3702convert,customers,google,kate,please,seo,serpact,serpask,success,tooncleanfullhttps://www.spreaker.com/episode/webmaster-guidelines-recap-2019-future-seo-best-practices-in-2020--20998092
John is a Senior Webmaster Trends Analyst & Developer Advocate at Google. Well-known person and one of the most important people in the SEO community, who always patiently and willingly answers the most important and complex questions related to how Google algorithms work. In this webinar, we will talk about the details of Google's great achievements in 2019 and what Google's plans for 2020 are.

#SEOBestPracticesin2020 #WebmasterRecap2019]]>https://api.spreaker.com/episode/20998092Mon, 23 Dec 2019 09:23:45 +0000SerpCastWhat happened in the Google world in 2019 and what to expect in the new 2020? John is a Senior Webmaster Trends Analyst & Developer Advocate at Google. Well-known person and one of the most important people in the SEO community, who always...
John is a Senior Webmaster Trends Analyst & Developer Advocate at Google. Well-known person and one of the most important people in the SEO community, who always patiently and willingly answers the most important and complex questions related to how Google algorithms work. In this webinar, we will talk about the details of Google's great achievements in 2019 and what Google's plans for 2020 are.

#SEOBestPracticesin2020 #WebmasterRecap2019]]>3512analyst,community,dido,grigorov,gsc,indexing,javascript,john,minkov,mueller,nikola,senior,seo,seobestpracticesin2020,serpact,serpask,trends,voice,webmaster,webmasterrecap2019yesfullhttps://www.spreaker.com/episode/what-makes-seo-fail-with-aleyda-solis--20426372https://api.spreaker.com/episode/20426372Mon, 02 Dec 2019 13:02:24 +0000SerpCastIn this webinar, we'll go through the main causes of SEO processes failure and provide actionable tips to overcome the most common challenges to achieve SEO success. We will also discuss the current trends in International SEO and the best practices...3998aleyda,howtoseo,seo,seostrategy,seotips,serpact,serpask,solisyesfullhttps://www.spreaker.com/episode/local-seo-in-2019-with-dana-ditomaso--20183504
Dana is President & Partner at Kick Point, where she helps people and teams do better marketing. Alongside the team at Kick Point, Dana pushes people and teams to set goals and track data so that they understand what strategies and tactics bring value and what is just a waste of money. Dana speaks at conferences around the world about reporting and analytics, SEO, and brand building. In her spare time, Dana is the weekly technology columnist on CBC Edmonton AM. She also enjoys drinking fancy beer and yelling at football players.

https://serpact.com/local-seo-2019-with-dana-ditomaso/]]>https://api.spreaker.com/episode/20183504Fri, 22 Nov 2019 07:57:19 +0000SerpCastLearn about the current state and hottest topics in Local SEO with the top local Canada expert Dana DiTomaso. From how to use GMB posts to the latest tactics for better reviews on Google. Dana is President & Partner at Kick Point, where she helps...
Dana is President & Partner at Kick Point, where she helps people and teams do better marketing. Alongside the team at Kick Point, Dana pushes people and teams to set goals and track data so that they understand what strategies and tactics bring value and what is just a waste of money. Dana speaks at conferences around the world about reporting and analytics, SEO, and brand building. In her spare time, Dana is the weekly technology columnist on CBC Edmonton AM. She also enjoys drinking fancy beer and yelling at football players.

https://serpact.com/local-seo-2019-with-dana-ditomaso/]]>3485business,dana,danaditomaso,gmb,googlemybusiness,localseo,seo,seotools,serpact,serpask,webinarcleanfullhttps://www.spreaker.com/episode/page-speed-optimization-with-doc-sheldon--19336977https://api.spreaker.com/episode/19336977Mon, 30 Sep 2019 10:28:00 +0000SerpCastWebsite Page Speed Optimization with Doc Sheldon - https://serpact.com/website-speed-optimisation/3591yesfullhttps://www.spreaker.com/episode/successful-information-architecture-seo-in-2019-with-pedro-dias-serpact--19336939https://api.spreaker.com/episode/19336939Wed, 14 Aug 2019 10:26:00 +0000SerpCastDo you know what is Information Architecture and Navigation? Do you know how they impact your SEO? Let's talk with Pedro Dias on the topic - https://serpact.com/successful-information-architecture-seo-2019-pedro-dias/3819yesfullhttps://www.spreaker.com/episode/seo-strategy-for-2019-and-beyond-with-jason-barnard--19336935https://api.spreaker.com/episode/19336935Tue, 30 Jul 2019 10:24:00 +0000SerpCastDo you really know what a Successful SEO strategy is in 2019? Do you know how to optimize for Google KnowledgeGraph? https://serpact.com/seo-strategy-2019-beyond-jason-bernard/3706yesfullhttps://www.spreaker.com/episode/website-promotion-in-2019-with-milosz-krasinski--19336914https://api.spreaker.com/episode/19336914Tue, 02 Jul 2019 10:19:00 +0000SerpCastDo you really know how to promote your website successfully? Let's find how and why is it important with our guest - Milosz Krasinski. https://serpact.com/website-promotions-2019-milosz-krasinski/3946yesfullhttps://www.spreaker.com/episode/latest-javascript-seo-best-practices-with-martin-splitt--19329956https://api.spreaker.com/episode/19329956Sun, 19 May 2019 21:15:00 +0000SerpCastLet's discuss the latest Javascript SEO tactics with the top and most respectful experts in JS around the world from Google - Martin Splitt - https://serpact.bg/martin-splitt-seo-best-practices-spa-recap/3497yesfullhttps://www.spreaker.com/episode/latest-google-patents-with-bill-slawski--19336861https://api.spreaker.com/episode/19336861Thu, 25 Apr 2019 10:11:00 +0000SerpCastLet's the discuss the latest patents and their impact on the SEO practices with the SEO legend - Bill Slawski. Save your seat now - https://serpact.com/latest-google-patents-bill-slawski/3545yesfullhttps://www.spreaker.com/episode/google-search-quality-rating-guidelines-e-a-t-in-todays-seo--19336869https://api.spreaker.com/episode/19336869Thu, 28 Mar 2019 17:11:00 +0000SerpCastOnline marketers and SEOs started talking about E-A-T more and more. Let's find out why is it important with our guest - Marie Haynes. https://serpact.com/e-a-t-in-todays-seo-with-marie-haynes/3816yesfullhttps://www.spreaker.com/episode/make-your-website-easier-to-be-crawled-by-googlebot-with-murat-yatagan--19328561https://api.spreaker.com/episode/19328561Thu, 28 Feb 2019 21:45:00 +0000SerpCastMake your website easier to be crawled by Googlebot - https://serpact.com/make-your-website-easier-to-be-crawled-by-googlebot/3625yesfullhttps://www.spreaker.com/episode/mobile-first-indexing-and-mobile-information-retrieval-with-dawn-anderson--19328449https://api.spreaker.com/episode/19328449Tue, 22 Jan 2019 21:45:00 +0000SerpCastWebinar recap: Mobile-First Indexing; Mobile Information Retrieval with Dawn Anderson https://serpact.com/webinar-recap-mobile-first-indexing-mobile-information-retrieval-with-dawn-anderson/3787yesfullhttps://www.spreaker.com/episode/top-technical-seo-trends-predictions-in-2019-with-craig-campbell--19336878https://api.spreaker.com/episode/19336878Wed, 19 Dec 2018 11:13:00 +0000SerpCastWebinar recap: Top Technical SEO Trends Predictions in 2019 with Craig Campbell https://serpact.com/webinar-recap-top-technical-seo-trends-predictions-in-2019-with-craig-campbell/3656yesfullhttps://www.spreaker.com/episode/voice-search-and-featured-snippets-in-seo-with-eric-enge--19328409https://api.spreaker.com/episode/19328409Wed, 28 Nov 2018 21:44:00 +0000SerpCastHere we will make a recap up of „Voice Search and Featured Snippets in SEO with Eric Enge“, carried out on the 28th of November 2018. It’s a joint initiative of SEO agency Serpact and Еric Enge from Perficient Digital /former director of Stone Temple...3691yesfullhttps://www.spreaker.com/episode/from-javascript-seo-to-the-new-gsc-with-john-mueller--19328408https://api.spreaker.com/episode/19328408Wed, 24 Oct 2018 20:44:00 +0000SerpCast60 minutes of great value and insights in the free webinar with John Mueller - webmaster trends analyst at Google https://serpact.com/webinar-from-javascript-seo-to-the-new-gsc-with-john-mueller/3625yesfull