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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>The ROI of Why</title><link>https://www.roiofwhy.com/</link><description><![CDATA[Seeking to uncover the correlation between purpose and business, The ROI of Why explores all things impact related within different markets and sectors. Every week, Graham and Andrew investigate the growing shift that is placing people over profits. The two connect with business owners, entrepreneurs, and influential members of organizations to better understand what drives their business models to place a heavy emphasis on doing good within their communities, their markets, and the world.]]></description><atom:link href="https://www.spreaker.com/show/3630337/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Business</category><copyright>Copyright Andrew Tuzson</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg</url><title>The ROI of Why</title><link>https://www.roiofwhy.com/</link></image><lastBuildDate>Wed, 01 Jan 2025 01:37:38 +0000</lastBuildDate><itunes:author>Andrew Tuzson</itunes:author><itunes:owner><itunes:name>Andrew Tuzson</itunes:name><itunes:email>andrew.tuzson@firespring.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:subtitle>Seeking to uncover the correlation between purpose and business, The ROI of Why explores all things impact related within different markets and sectors. Every week, Graham and Andrew investigate the growing shift that is placing people over profits....</itunes:subtitle><itunes:summary><![CDATA[Seeking to uncover the correlation between purpose and business, The ROI of Why explores all things impact related within different markets and sectors. Every week, Graham and Andrew investigate the growing shift that is placing people over profits. The two connect with business owners, entrepreneurs, and influential members of organizations to better understand what drives their business models to place a heavy emphasis on doing good within their communities, their markets, and the world.]]></itunes:summary><itunes:category text="Business"/><itunes:explicit>false</itunes:explicit><itunes:type>episodic</itunes:type><item><title>ROI of Why S02E03 - 12 Habits of Authentic Leaders</title><link>https://www.spreaker.com/episode/roi-of-why-s02e03-12-habits-of-authentic-leaders--49546634</link><description><![CDATA[In this week's episode of ROI of Why, Graham and Drew link up with JD Messinger to discuss the 12 Habits of Authentic Leaders. Jonathan D. (JD) Messinger is a corporate visionary, #1 best-selling author, inspirational speaker, and personal advisor. He began life as a fireman and went on to become CEO of Ernst & Young Consulting, South East Asia. Nominated as CNBC Asian CEO of the year, he was an advisor to the Singapore Prime Minister, Fortune 100 companies, members of parliament, and dignitaries around the world on global, industrial, and human evolution. His writing has been featured in major publications around the world.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/49546634</guid><pubDate>Mon, 25 Apr 2022 14:36:20 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/49546634/roi_of_why_s02e03.mp3" length="80639445" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00/f5a317eb-4ef3-4677-af8c-95f8e7cd7c00.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>In this week's episode of ROI of Why, Graham and Drew link up with JD Messinger to discuss the 12 Habits of Authentic Leaders. Jonathan D. (JD) Messinger is a corporate visionary, #1 best-selling author, inspirational speaker, and personal advisor. He...</itunes:subtitle><itunes:summary><![CDATA[In this week's episode of ROI of Why, Graham and Drew link up with JD Messinger to discuss the 12 Habits of Authentic Leaders. Jonathan D. (JD) Messinger is a corporate visionary, #1 best-selling author, inspirational speaker, and personal advisor. He began life as a fireman and went on to become CEO of Ernst & Young Consulting, South East Asia. Nominated as CNBC Asian CEO of the year, he was an advisor to the Singapore Prime Minister, Fortune 100 companies, members of parliament, and dignitaries around the world on global, industrial, and human evolution. His writing has been featured in major publications around the world.]]></itunes:summary><itunes:duration>2520</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>2</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S02E02 - Small Giants Making a Huge Impact</title><link>https://www.spreaker.com/episode/s02e02-small-giants-making-a-huge-impact--45478026</link><description><![CDATA[On this week's episode of the ROI of Why, Graham and Andrew link up with Hamsa Daher of Small Giants to discuss the massive impact they have made within the purpose driven landscape. The Small Giants Community is a designated L3C organization, a hybrid between a for-profit and a nonprofit entity that prioritizes mission and social purpose. Passionate, purposeful business leaders from around the world look to Small Giants to train and develop future leaders in their organizations, connect with like-hearted peers, and learn how to run a values-driven business.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/45478026</guid><pubDate>Mon, 28 Jun 2021 13:02:43 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/45478026/roi_of_why_s02e02.mp3" length="83040202" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa39f5e8-0e56-492c-869f-d30e7bfef436/fa39f5e8-0e56-492c-869f-d30e7bfef436.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa39f5e8-0e56-492c-869f-d30e7bfef436/fa39f5e8-0e56-492c-869f-d30e7bfef436.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa39f5e8-0e56-492c-869f-d30e7bfef436/fa39f5e8-0e56-492c-869f-d30e7bfef436.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>On this week's episode of the ROI of Why, Graham and Andrew link up with Hamsa Daher of Small Giants to discuss the massive impact they have made within the purpose driven landscape. The Small Giants Community is a designated L3C organization, a...</itunes:subtitle><itunes:summary><![CDATA[On this week's episode of the ROI of Why, Graham and Andrew link up with Hamsa Daher of Small Giants to discuss the massive impact they have made within the purpose driven landscape. The Small Giants Community is a designated L3C organization, a hybrid between a for-profit and a nonprofit entity that prioritizes mission and social purpose. Passionate, purposeful business leaders from around the world look to Small Giants to train and develop future leaders in their organizations, connect with like-hearted peers, and learn how to run a values-driven business.]]></itunes:summary><itunes:duration>2076</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S02E01 - The Fellow Travelers</title><link>https://www.spreaker.com/episode/s02e01-the-fellow-travelers--44605244</link><description><![CDATA[Graham and Drew kick off season two with a bang. They discuss silver linings, business as a force for good, and the concept of fellow travelers.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/44605244</guid><pubDate>Mon, 03 May 2021 11:09:30 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/44605244/roi_of_why_s02e01.mp3" length="65105574" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab/93d74da8-ebb8-4e46-9ae5-9ee9391ff0ab.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Graham and Drew kick off season two with a bang. They discuss silver linings, business as a force for good, and the concept of fellow travelers.</itunes:subtitle><itunes:summary><![CDATA[Graham and Drew kick off season two with a bang. They discuss silver linings, business as a force for good, and the concept of fellow travelers.]]></itunes:summary><itunes:duration>1628</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E41 - Reflecting on a Season of Purpose</title><link>https://www.spreaker.com/episode/s01e41-reflecting-on-a-season-of-purpose--26719286</link><description><![CDATA[For the last episode of season one of The ROI of Why, we’re celebrating all the good we’ve discovered in our business community by looking back on our favorite conversations on this show. We’ll share the moments that inspired and enlightened us—and how we can apply these lessons to the unique world we live in now.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/26719286</guid><pubDate>Mon, 04 May 2020 20:04:01 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/26719286/the_roi_of_why_s01e41.mp3" length="63166106" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/731dc862-b167-4063-8ece-496a57bc0d98/731dc862-b167-4063-8ece-496a57bc0d98.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/731dc862-b167-4063-8ece-496a57bc0d98/731dc862-b167-4063-8ece-496a57bc0d98.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/731dc862-b167-4063-8ece-496a57bc0d98/731dc862-b167-4063-8ece-496a57bc0d98.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>For the last episode of season one of The ROI of Why, we’re celebrating all the good we’ve discovered in our business community by looking back on our favorite conversations on this show. We’ll share the moments that inspired and enlightened us—and...</itunes:subtitle><itunes:summary><![CDATA[For the last episode of season one of The ROI of Why, we’re celebrating all the good we’ve discovered in our business community by looking back on our favorite conversations on this show. We’ll share the moments that inspired and enlightened us—and how we can apply these lessons to the unique world we live in now.]]></itunes:summary><itunes:duration>1576</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E40 - How GivingTuesday is Supporting Nonprofits’ Missions Throughout the Pandemic</title><link>https://www.spreaker.com/episode/s01e40-how-givingtuesday-is-supporting-nonprofits-missions-throughout-the-pandemic--25801398</link><description><![CDATA[As everyday life shifts into a strange new normal, we’ve seen several nonprofits wonder how their fundraising fits in. These are tough times for everyone, but nonprofits can’t just pause their mission—those they serve still need them. GivingTuesday, the organization that usually facilitates charitable donations the Tuesday after Thanksgiving, has created GivingTuesday to take some pressure off concerned nonprofits. On Tuesday, May 5, GivingTuesday is hosting an online giving event that allows you to give to your local nonprofit organizations. Today, we’re discussing Firespring’s and Do More Good’s roles in GivingTuesday and how we can help nonprofits utilize the resources GivingTuesday provides. To learn more about GivingTuesday and how your nonprofit can participate, get in touch with us—we’re happy to help.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/25801398</guid><pubDate>Mon, 20 Apr 2020 12:22:56 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/25801398/the_roi_of_why_s01e40.mp3" length="69727200" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/bf3c58a0-5100-4216-812c-26fc4e7c481d/bf3c58a0-5100-4216-812c-26fc4e7c481d.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/bf3c58a0-5100-4216-812c-26fc4e7c481d/bf3c58a0-5100-4216-812c-26fc4e7c481d.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/bf3c58a0-5100-4216-812c-26fc4e7c481d/bf3c58a0-5100-4216-812c-26fc4e7c481d.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>As everyday life shifts into a strange new normal, we’ve seen several nonprofits wonder how their fundraising fits in. These are tough times for everyone, but nonprofits can’t just pause their mission—those they serve still need them. GivingTuesday,...</itunes:subtitle><itunes:summary><![CDATA[As everyday life shifts into a strange new normal, we’ve seen several nonprofits wonder how their fundraising fits in. These are tough times for everyone, but nonprofits can’t just pause their mission—those they serve still need them. GivingTuesday, the organization that usually facilitates charitable donations the Tuesday after Thanksgiving, has created GivingTuesday to take some pressure off concerned nonprofits. On Tuesday, May 5, GivingTuesday is hosting an online giving event that allows you to give to your local nonprofit organizations. Today, we’re discussing Firespring’s and Do More Good’s roles in GivingTuesday and how we can help nonprofits utilize the resources GivingTuesday provides. To learn more about GivingTuesday and how your nonprofit can participate, get in touch with us—we’re happy to help.]]></itunes:summary><itunes:duration>1741</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E39 - How to Build a Purpose That Actually Resonates With Your Team</title><link>https://www.spreaker.com/episode/s01e39-how-to-build-a-purpose-that-actually-resonates-with-your-team--25410356</link><description><![CDATA[Electronic Contracting Company has provided custom designed electronic solutions to clients across the Midwest for over 60 years. Part of the reason they’ve survived for so long is willingness to adapt without compromising their service or vision. Matt Thorne, the executive vice president of Electronic Contracting Company, has been with the company for 24 years and is helping usher its culture into a new era. This week, Matt talks us through the process of redefining company culture by getting all team members involved in identifying company core values. When core values come from within and reflect the reality of all team members, everyone can take ownership of the principles that drive their purpose. This episode was recorded on 2/25/2020]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/25410356</guid><pubDate>Mon, 13 Apr 2020 12:12:32 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/25410356/the_roi_of_why_s01e39.mp3" length="73493156" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa25085d-5b5c-4169-868c-dfb7556961d7/fa25085d-5b5c-4169-868c-dfb7556961d7.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa25085d-5b5c-4169-868c-dfb7556961d7/fa25085d-5b5c-4169-868c-dfb7556961d7.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fa25085d-5b5c-4169-868c-dfb7556961d7/fa25085d-5b5c-4169-868c-dfb7556961d7.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Electronic Contracting Company has provided custom designed electronic solutions to clients across the Midwest for over 60 years. Part of the reason they’ve survived for so long is willingness to adapt without compromising their service or vision....</itunes:subtitle><itunes:summary><![CDATA[Electronic Contracting Company has provided custom designed electronic solutions to clients across the Midwest for over 60 years. Part of the reason they’ve survived for so long is willingness to adapt without compromising their service or vision. Matt Thorne, the executive vice president of Electronic Contracting Company, has been with the company for 24 years and is helping usher its culture into a new era. This week, Matt talks us through the process of redefining company culture by getting all team members involved in identifying company core values. When core values come from within and reflect the reality of all team members, everyone can take ownership of the principles that drive their purpose. This episode was recorded on 2/25/2020]]></itunes:summary><itunes:duration>1835</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E38 - How Compelling Core Values Can Help Any Organization</title><link>https://www.spreaker.com/episode/s01e38-how-compelling-core-values-can-help-any-organization--24880925</link><description><![CDATA[Allo is a fiber optic internet, phone and cable provider powered by hundreds of team members based across Nebraska and Colorado. Allo’s core values—be honest, exceptional, local and hassle-free—are not only a reminder of what Allo stands for, they drive how the company acts and grows. Our guest this week, Dave Miller, Allo’s director of ethical engagement, discusses how and why core values should be a powerful driving force in any company. Even large, decentralized companies like Allo can benefit from staying honed in on their value system. As Dave says, “When your core values are the loudest voice in the room, everybody wins.”]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24880925</guid><pubDate>Mon, 06 Apr 2020 11:50:04 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/24880925/the_roi_of_why_s01e38.mp3" length="67593598" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/38dbea37-257a-4444-8833-5bc8c6413384/38dbea37-257a-4444-8833-5bc8c6413384.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/38dbea37-257a-4444-8833-5bc8c6413384/38dbea37-257a-4444-8833-5bc8c6413384.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/38dbea37-257a-4444-8833-5bc8c6413384/38dbea37-257a-4444-8833-5bc8c6413384.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Allo is a fiber optic internet, phone and cable provider powered by hundreds of team members based across Nebraska and Colorado. Allo’s core values—be honest, exceptional, local and hassle-free—are not only a reminder of what Allo stands for, they...</itunes:subtitle><itunes:summary><![CDATA[Allo is a fiber optic internet, phone and cable provider powered by hundreds of team members based across Nebraska and Colorado. Allo’s core values—be honest, exceptional, local and hassle-free—are not only a reminder of what Allo stands for, they drive how the company acts and grows. Our guest this week, Dave Miller, Allo’s director of ethical engagement, discusses how and why core values should be a powerful driving force in any company. Even large, decentralized companies like Allo can benefit from staying honed in on their value system. As Dave says, “When your core values are the loudest voice in the room, everybody wins.”]]></itunes:summary><itunes:duration>1688</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E37 - How Launch Leadership is Building the Next Generation of Purpose-Driven Leaders</title><link>https://www.spreaker.com/episode/s01e37-how-launch-leadership-is-building-the-next-generation-of-purpose-driven-leaders--24635630</link><description><![CDATA[Today at the round table of purpose and impact, we are joined by Randy Hawthorne and Graham Pansing Brooks to talk all things Launch Leadership. Randy, the executive director of Launch, has been involved in the organization for years and watched it grow from a student council organization to a comprehensive summer leadership workshop. The key tenet of Launch is that every student has the potential to be great leader in their own way—Launch provides them the skills and tools to put their leadership in action. This week, we discuss the power of developing leadership from a young age to build a stronger, more purposeful future. This episode was recorded on February 3, 2020. Visit launchleadership.org for updates on their summer programming.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24635630</guid><pubDate>Mon, 30 Mar 2020 15:21:47 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/24635630/the_roi_of_why_s01e37.mp3" length="73815444" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fd05e0f2-8f35-431c-a275-f6cbaf324efc/fd05e0f2-8f35-431c-a275-f6cbaf324efc.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fd05e0f2-8f35-431c-a275-f6cbaf324efc/fd05e0f2-8f35-431c-a275-f6cbaf324efc.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/fd05e0f2-8f35-431c-a275-f6cbaf324efc/fd05e0f2-8f35-431c-a275-f6cbaf324efc.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Today at the round table of purpose and impact, we are joined by Randy Hawthorne and Graham Pansing Brooks to talk all things Launch Leadership. Randy, the executive director of Launch, has been involved in the organization for years and watched it...</itunes:subtitle><itunes:summary><![CDATA[Today at the round table of purpose and impact, we are joined by Randy Hawthorne and Graham Pansing Brooks to talk all things Launch Leadership. Randy, the executive director of Launch, has been involved in the organization for years and watched it grow from a student council organization to a comprehensive summer leadership workshop. The key tenet of Launch is that every student has the potential to be great leader in their own way—Launch provides them the skills and tools to put their leadership in action. This week, we discuss the power of developing leadership from a young age to build a stronger, more purposeful future. This episode was recorded on February 3, 2020. Visit launchleadership.org for updates on their summer programming.]]></itunes:summary><itunes:duration>1844</itunes:duration><itunes:keywords>business,forprofit,growth,impact,leadership,nonprofit,purpose,servantleader,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E36 - How Companies are Bringing Hope Through Crisis With Graham Pansing Brooks</title><link>https://www.spreaker.com/episode/s01e36-how-companies-are-bringing-hope-through-crisis-with-graham-pansing-brooks--24209283</link><description><![CDATA[In such a strange time as this, it’s not strange for individuals and organizations to feel a bit lost. And that’s okay—we’re all in this difficult time together. Luckily, there are a lot of amazing people and companies working hard to support their communities right now. Today, we would like to discuss some of the organizations we’ve seen go above and beyond to serve others in hopes of bringing our ROI of Why community some hope and inspiration. Stay safe, stay positive, stay rooted in purpose.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24209283</guid><pubDate>Mon, 23 Mar 2020 13:58:58 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/24209283/the_roi_of_why_s01e39_36.mp3" length="79574444" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/755c5c52-36dd-4e59-baf1-def1c21b125a/755c5c52-36dd-4e59-baf1-def1c21b125a.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/755c5c52-36dd-4e59-baf1-def1c21b125a/755c5c52-36dd-4e59-baf1-def1c21b125a.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/755c5c52-36dd-4e59-baf1-def1c21b125a/755c5c52-36dd-4e59-baf1-def1c21b125a.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>In such a strange time as this, it’s not strange for individuals and organizations to feel a bit lost. And that’s okay—we’re all in this difficult time together. Luckily, there are a lot of amazing people and companies working hard to support their...</itunes:subtitle><itunes:summary><![CDATA[In such a strange time as this, it’s not strange for individuals and organizations to feel a bit lost. And that’s okay—we’re all in this difficult time together. Luckily, there are a lot of amazing people and companies working hard to support their communities right now. Today, we would like to discuss some of the organizations we’ve seen go above and beyond to serve others in hopes of bringing our ROI of Why community some hope and inspiration. Stay safe, stay positive, stay rooted in purpose.]]></itunes:summary><itunes:duration>1989</itunes:duration><itunes:keywords>business,challenges,coronavirus,covid19,forprofit,growth,impact,marketing,nonprofit,purpose</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E35 - How Businesses Can Build With a Legacy Mindset with Graham Pansing Brooks</title><link>https://www.spreaker.com/episode/s01e35-how-businesses-can-build-with-a-legacy-mindset-with-graham-pansing-brooks--23949788</link><description><![CDATA[Graham Pansing Brooks joins us on the podcast once again this week with a treasure trove of knowledge from the Stagen Reunion—a conference for businesses who plan for the long, long game. Companies move quickly these days, but that doesn’t mean there isn’t value in planning through generations and legacy. Taking an occasional glance outside the scope of the day-to-day can provide a perspective that helps us set foundations that are built to last. Listen in for Graham’s experiences, insights and lessons learned from this future-focused conference.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23949788</guid><pubDate>Mon, 16 Mar 2020 19:18:45 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/23949788/the_roi_of_why_s01e35.mp3" length="62541533" type="audio/mpeg"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f23149c6-a4dd-42df-ae60-062c956ccb69/f23149c6-a4dd-42df-ae60-062c956ccb69.srt" type="application/x-subrip" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f23149c6-a4dd-42df-ae60-062c956ccb69/f23149c6-a4dd-42df-ae60-062c956ccb69.txt" type="text/plain" language="en"/><podcast:transcript url="https://transcription.spreaker.com/sounder/f23149c6-a4dd-42df-ae60-062c956ccb69/f23149c6-a4dd-42df-ae60-062c956ccb69.vtt" type="text/vtt" language="en"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Graham Pansing Brooks joins us on the podcast once again this week with a treasure trove of knowledge from the Stagen Reunion—a conference for businesses who plan for the long, long game. Companies move quickly these days, but that doesn’t mean there...</itunes:subtitle><itunes:summary><![CDATA[Graham Pansing Brooks joins us on the podcast once again this week with a treasure trove of knowledge from the Stagen Reunion—a conference for businesses who plan for the long, long game. Companies move quickly these days, but that doesn’t mean there isn’t value in planning through generations and legacy. Taking an occasional glance outside the scope of the day-to-day can provide a perspective that helps us set foundations that are built to last. Listen in for Graham’s experiences, insights and lessons learned from this future-focused conference.]]></itunes:summary><itunes:duration>1562</itunes:duration><itunes:keywords>501c3,business,domoregood,growth,growthstrategy,impact,nonprofit,profit,purpose,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E34 - Social Media Storytelling Minisode 4: Social Media Advertising</title><link>https://www.spreaker.com/episode/s01e34-social-media-storytelling-minisode-4-social-media-advertising--23566473</link><description><![CDATA[Every day, your audiences are bombarded by endless content on the endless scroll of social media. It’s not hard to understand why people can feel social media fatigue—and why they cope by tuning out the majority of what they see. To cut through that endless scroll and really connect with someone must take magic then, right? Well in this day and age, a thoughtful, creative, intentional paid social post can be your magic. In this final installment of our social media storytelling series, we’ll be talking about how to harness the immense potential of social media advertising in ways that truly resonate with your audience. We’ll share our tips and tricks about how to create social media ad campaigns that actually accomplish your goals and move your brand forward.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23566473</guid><pubDate>Mon, 09 Mar 2020 10:00:14 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/23566473/the_roi_of_why_s01e34.mp3" length="53707925" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Every day, your audiences are bombarded by endless content on the endless scroll of social media. It’s not hard to understand why people can feel social media fatigue—and why they cope by tuning out the majority of what they see. To cut through that...</itunes:subtitle><itunes:summary><![CDATA[Every day, your audiences are bombarded by endless content on the endless scroll of social media. It’s not hard to understand why people can feel social media fatigue—and why they cope by tuning out the majority of what they see. To cut through that endless scroll and really connect with someone must take magic then, right? Well in this day and age, a thoughtful, creative, intentional paid social post can be your magic. In this final installment of our social media storytelling series, we’ll be talking about how to harness the immense potential of social media advertising in ways that truly resonate with your audience. We’ll share our tips and tricks about how to create social media ad campaigns that actually accomplish your goals and move your brand forward.]]></itunes:summary><itunes:duration>1341</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E33 - Social Media Storytelling Minisode 3: Closing the Deal</title><link>https://www.spreaker.com/episode/s01e33-social-media-storytelling-minisode-3-closing-the-deal--23400194</link><description><![CDATA[As we discussed in the first installment of this miniseries, social media has so many awesome capabilities beyond just asking your audience to buy your goods and services. Selling shouldn’t always be your top priority on social—but eventually you gotta turn that devoted follower into a devoted customer. So how do we mindfully ask for sales in the volatile social media world? Today, we dive into some of our strategies for building awareness and relationships on social so audiences are ready to buy when the opportunity appears.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23400194</guid><pubDate>Mon, 02 Mar 2020 19:14:04 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/23400194/the_roi_of_why_s01e33.mp3" length="40557333" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>As we discussed in the first installment of this miniseries, social media has so many awesome capabilities beyond just asking your audience to buy your goods and services. Selling shouldn’t always be your top priority on social—but eventually you...</itunes:subtitle><itunes:summary><![CDATA[As we discussed in the first installment of this miniseries, social media has so many awesome capabilities beyond just asking your audience to buy your goods and services. Selling shouldn’t always be your top priority on social—but eventually you gotta turn that devoted follower into a devoted customer. So how do we mindfully ask for sales in the volatile social media world? Today, we dive into some of our strategies for building awareness and relationships on social so audiences are ready to buy when the opportunity appears.]]></itunes:summary><itunes:duration>1011</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E32 - Social Media Storytelling Minisode 2: Engagement</title><link>https://www.spreaker.com/episode/s01e32-social-media-storytelling-minisode-2-engagement--23142527</link><description><![CDATA[There are several competing philosophies about what social media engagement is and how to measure it. Tracking a number of likes, shares or comments is a valuable piece of engagement, but it’s part of something even bigger. The storytelling capabilities of social media open up a whole world of connections through engagement. So how can brands seek a kind of engagement that actually leaves an impact on people? In this social media storytelling minisode, we discuss our personal views on engagement and share some engagement-driving strategies to build a community around your brand.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23142527</guid><pubDate>Mon, 24 Feb 2020 17:45:30 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/23142527/the_roi_of_why_s01e32.mp3" length="46489017" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>There are several competing philosophies about what social media engagement is and how to measure it. Tracking a number of likes, shares or comments is a valuable piece of engagement, but it’s part of something even bigger. The storytelling...</itunes:subtitle><itunes:summary><![CDATA[There are several competing philosophies about what social media engagement is and how to measure it. Tracking a number of likes, shares or comments is a valuable piece of engagement, but it’s part of something even bigger. The storytelling capabilities of social media open up a whole world of connections through engagement. So how can brands seek a kind of engagement that actually leaves an impact on people? In this social media storytelling minisode, we discuss our personal views on engagement and share some engagement-driving strategies to build a community around your brand.]]></itunes:summary><itunes:duration>1160</itunes:duration><itunes:keywords>501c3,domoregood,engagement,forprofit,growth,impact,nonprofit,purpose,socialmedia,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E31- Social Media Storytelling Minisode 1: Value-Driven Content</title><link>https://www.spreaker.com/episode/s01e31-social-media-storytelling-minisode-1-value-driven-content--22867888</link><description><![CDATA[Over the next four weeks, we’re taking a dive into the wild world of social media strategy with a focus on powerful storytelling. Purposeful brands have purposeful stories to share, and those stories can create invaluable connections with an invested audience. Week 1 is all about value-driven content—the fun, useful, intentional content that hooks your audience by giving them a taste of the wisdom you have and they need. We’ll discuss some ways we use value-driven content in our careers and strategies you can use to truly engage your social media audience.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22867888</guid><pubDate>Mon, 17 Feb 2020 09:37:43 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/22867888/the_roi_of_why_s01e31.mp3" length="39423901" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Over the next four weeks, we’re taking a dive into the wild world of social media strategy with a focus on powerful storytelling. Purposeful brands have purposeful stories to share, and those stories can create invaluable connections with an invested...</itunes:subtitle><itunes:summary><![CDATA[Over the next four weeks, we’re taking a dive into the wild world of social media strategy with a focus on powerful storytelling. Purposeful brands have purposeful stories to share, and those stories can create invaluable connections with an invested audience. Week 1 is all about value-driven content—the fun, useful, intentional content that hooks your audience by giving them a taste of the wisdom you have and they need. We’ll discuss some ways we use value-driven content in our careers and strategies you can use to truly engage your social media audience.]]></itunes:summary><itunes:duration>983</itunes:duration><itunes:keywords>business,domoregood,forpurpose,growth,impact,nonprofit,purpose,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E30 - How Genuine Storytelling Can Shape Our Social Media Interactions</title><link>https://www.spreaker.com/episode/s01e30-how-genuine-storytelling-can-shape-our-social-media-interactions--22621366</link><description><![CDATA[All of us—individuals, brands, nonprofits, movements—have a story. But as we’ve learned from the great Joseph Campbell (check out Myths & Monsters on Netflix), we are all really telling the same amazing story of humanity. All we need to find is what we want to add to the story. This week, we discuss how storytelling is a key way organizations can create genuine community on social media. When organizations find what they contribute to our story and make content that guides people through that story, it can build a truly invested audience.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22621366</guid><pubDate>Mon, 10 Feb 2020 15:50:30 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/22621366/the_roi_of_why_s01e30.mp3" length="75560207" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>All of us—individuals, brands, nonprofits, movements—have a story. But as we’ve learned from the great Joseph Campbell (check out Myths &amp; Monsters on Netflix), we are all really telling the same amazing story of humanity. All we need to find is what...</itunes:subtitle><itunes:summary><![CDATA[All of us—individuals, brands, nonprofits, movements—have a story. But as we’ve learned from the great Joseph Campbell (check out Myths & Monsters on Netflix), we are all really telling the same amazing story of humanity. All we need to find is what we want to add to the story. This week, we discuss how storytelling is a key way organizations can create genuine community on social media. When organizations find what they contribute to our story and make content that guides people through that story, it can build a truly invested audience.]]></itunes:summary><itunes:duration>1888</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E29 - Building Business Strategies for the Long Game in the 2020s</title><link>https://www.spreaker.com/episode/s01e29-building-business-strategies-for-the-long-game-in-the-2020s--22370457</link><description><![CDATA[In business and life right now, there seems to be a need for speed and immediacy. Each task needs to get done ASAP so you can move to the next one ASAP. While moving quickly can be an essential skill, we want to talk about the value of planning, vision and tenacity for the 2020s. This week, we discuss how to keep an eye on the bigger picture when everyday demands and exciting new trends can pull us away from our true north. Playing the long game takes strategy and planning, but it might just be the key to a prosperous new decade.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22370457</guid><pubDate>Mon, 03 Feb 2020 15:33:42 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/22370457/the_roi_of_why_s01e29.mp3" length="72487485" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>In business and life right now, there seems to be a need for speed and immediacy. Each task needs to get done ASAP so you can move to the next one ASAP. While moving quickly can be an essential skill, we want to talk about the value of planning,...</itunes:subtitle><itunes:summary><![CDATA[In business and life right now, there seems to be a need for speed and immediacy. Each task needs to get done ASAP so you can move to the next one ASAP. While moving quickly can be an essential skill, we want to talk about the value of planning, vision and tenacity for the 2020s. This week, we discuss how to keep an eye on the bigger picture when everyday demands and exciting new trends can pull us away from our true north. Playing the long game takes strategy and planning, but it might just be the key to a prosperous new decade.]]></itunes:summary><itunes:duration>1811</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E28 - Leveraging Social Media to Tell (Not Sell) the Impact Story</title><link>https://www.spreaker.com/episode/s01e28-leveraging-social-media-to-tell-not-sell-the-impact-story--22133912</link><description><![CDATA[People don’t like to be sold to. On the other hand, people love to learn and become empowered to make their own decisions, especially purchases. Too many brands overlook the opportunity of aiding consumers in their journey to discovery and prefer to sell, sell, sell. Something as simple as a Facebook ad has vast potential to leave a lasting impression on the right set of eyes. This week, we talk about social media’s unique ability to tell authentic stories, add value for customers and tie a brand genuinely to its purpose.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22133912</guid><pubDate>Mon, 27 Jan 2020 21:04:01 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/22133912/the_roi_of_why_s01e28.mp3" length="40714609" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>People don’t like to be sold to. On the other hand, people love to learn and become empowered to make their own decisions, especially purchases. Too many brands overlook the opportunity of aiding consumers in their journey to discovery and prefer to...</itunes:subtitle><itunes:summary><![CDATA[People don’t like to be sold to. On the other hand, people love to learn and become empowered to make their own decisions, especially purchases. Too many brands overlook the opportunity of aiding consumers in their journey to discovery and prefer to sell, sell, sell. Something as simple as a Facebook ad has vast potential to leave a lasting impression on the right set of eyes. This week, we talk about social media’s unique ability to tell authentic stories, add value for customers and tie a brand genuinely to its purpose.]]></itunes:summary><itunes:duration>1016</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E27 - How to Rethink and Re-Energize Your Communication</title><link>https://www.spreaker.com/episode/s01e27-how-to-rethink-and-re-energize-your-communication--21890879</link><description><![CDATA[The meetings grind and distraction-ridden environments we’ve created for ourselves can lead to bad tendencies, hollow statements and communication breakdowns. But if we retrain to be more mindful, intentional and vulnerable, we can see work in a whole new light. There’s power in listening—not just hearing—and connecting with the people around you more genuinely. This week, we discuss becoming a better leader by forming new communication habits and bringing our best selves to work.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/21890879</guid><pubDate>Mon, 20 Jan 2020 20:25:51 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/21890879/the_roi_of_why_s01e27.mp3" length="79565141" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>The meetings grind and distraction-ridden environments we’ve created for ourselves can lead to bad tendencies, hollow statements and communication breakdowns. But if we retrain to be more mindful, intentional and vulnerable, we can see work in a whole...</itunes:subtitle><itunes:summary><![CDATA[The meetings grind and distraction-ridden environments we’ve created for ourselves can lead to bad tendencies, hollow statements and communication breakdowns. But if we retrain to be more mindful, intentional and vulnerable, we can see work in a whole new light. There’s power in listening—not just hearing—and connecting with the people around you more genuinely. This week, we discuss becoming a better leader by forming new communication habits and bringing our best selves to work.]]></itunes:summary><itunes:duration>1989</itunes:duration><itunes:keywords>business,career,culture,domoregood,forprofit,growth,meetings,meetingssuck,nonprofit,purpose,work</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E26 - Shifting Perspectives on Balance, Efficiency and Work Schedules</title><link>https://www.spreaker.com/episode/s01e26-shifting-perspectives-on-balance-efficiency-and-work-schedules--21643363</link><description><![CDATA[In order to change the culture of work to better fit modern families, we need start by changing our perspectives on how work should be conducted. We can then discover and solves the subtle inefficiencies that keep us tied to work. Decades ago, it was predicted that technology would help us attain a four day work week. So why does that concept seem more far away than ever? This week, we think beyond the 40-hour work week and discuss different ways businesses can maximize their resources to give employees more balanced, fulfilling lives.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/21643363</guid><pubDate>Mon, 13 Jan 2020 15:47:31 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/21643363/the_roi_of_why_s01e26.mp3" length="68741459" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>In order to change the culture of work to better fit modern families, we need start by changing our perspectives on how work should be conducted. We can then discover and solves the subtle inefficiencies that keep us tied to work. Decades ago, it was...</itunes:subtitle><itunes:summary><![CDATA[In order to change the culture of work to better fit modern families, we need start by changing our perspectives on how work should be conducted. We can then discover and solves the subtle inefficiencies that keep us tied to work. Decades ago, it was predicted that technology would help us attain a four day work week. So why does that concept seem more far away than ever? This week, we think beyond the 40-hour work week and discuss different ways businesses can maximize their resources to give employees more balanced, fulfilling lives.]]></itunes:summary><itunes:duration>1718</itunes:duration><itunes:keywords>balance,business,culture,family,grind,growth,important,life,meaningfullife,strategy,whatsimportant,work,worklifebalance,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E25 - Can we Adapt the Entrepreneurial Spirit to Face Challenges of the Future?</title><link>https://www.spreaker.com/episode/s01e25-can-we-adapt-the-entrepreneurial-spirit-to-face-challenges-of-the-future--21402032</link><description><![CDATA[Our chat with Jessica Charlsen last week inspired us to reflect on the modern work landscape, and we just had to spend another episode sharing our thoughts. Chasing career dreams is more possible than ever, but a side effect of this thriving entrepreneur landscape is a romanticization of overwork. This week, we discuss burnout, overwork and ways to combat them with efficiency and purpose to build a more focused, sustainable workforce.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/21402032</guid><pubDate>Mon, 06 Jan 2020 11:51:10 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/21402032/the_roi_of_why_s01e25.mp3" length="68740402" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Our chat with Jessica Charlsen last week inspired us to reflect on the modern work landscape, and we just had to spend another episode sharing our thoughts. Chasing career dreams is more possible than ever, but a side effect of this thriving...</itunes:subtitle><itunes:summary><![CDATA[Our chat with Jessica Charlsen last week inspired us to reflect on the modern work landscape, and we just had to spend another episode sharing our thoughts. Chasing career dreams is more possible than ever, but a side effect of this thriving entrepreneur landscape is a romanticization of overwork. This week, we discuss burnout, overwork and ways to combat them with efficiency and purpose to build a more focused, sustainable workforce.]]></itunes:summary><itunes:duration>1718</itunes:duration><itunes:keywords>501c3,bcorp,business,businessgrowth,domoregood,entrepreneur,entrepreneurs,forprofit,impact,nonprofit,professional,purpose,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E24 - How Job Sharing Can Bring Fulfillment With Jessica Charlsen</title><link>https://www.spreaker.com/episode/s01e24-how-job-sharing-can-bring-fulfillment-with-jessica-charlsen--21170512</link><description><![CDATA[This ultra-connected world means working parents are only a text away from everyone who needs them, but it also poses challenges in the pursuit of a healthy work/life balance. Jessica Charlsen, cofounder of Job Share Connect, is passionate about helping women re-enter the workforce after having kids and finding ways to make work cultures more accommodating to families. Through this passion, she discovered the immense positive potential of job sharing. This week, we chat with Jessica about how she came upon the idea of Job Share Connect and why she thinks job sharing can reshape the culture of work to maximize talents and lead to more fulfilling lives.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/21170512</guid><pubDate>Mon, 30 Dec 2019 11:00:09 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/21170512/the_roi_of_why_jessica_charlsen_job_share_connect_s01e24.mp3" length="86392279" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>This ultra-connected world means working parents are only a text away from everyone who needs them, but it also poses challenges in the pursuit of a healthy work/life balance. Jessica Charlsen, cofounder of Job Share Connect, is passionate about...</itunes:subtitle><itunes:summary><![CDATA[This ultra-connected world means working parents are only a text away from everyone who needs them, but it also poses challenges in the pursuit of a healthy work/life balance. Jessica Charlsen, cofounder of Job Share Connect, is passionate about helping women re-enter the workforce after having kids and finding ways to make work cultures more accommodating to families. Through this passion, she discovered the immense positive potential of job sharing. This week, we chat with Jessica about how she came upon the idea of Job Share Connect and why she thinks job sharing can reshape the culture of work to maximize talents and lead to more fulfilling lives.]]></itunes:summary><itunes:duration>2160</itunes:duration><itunes:keywords>business,businessgrowth,changetheworld,culture,forprofit,growth,hustle,impact,inspiring,job,jobsharing,motivation,nonprofit,purpose,startup,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E23 - What are 2020 Business Trends that Support Purpose?</title><link>https://www.spreaker.com/episode/s01e23-what-are-2020-business-trends-that-support-purpose--20923508</link><description><![CDATA[As a new decade approaches, new business technologies and strategies are emerging at a faster rate than ever. All of them are meant to make businesses better and more efficient in unique ways, but the sheer amount of choice can be overwhelming. Today, Angie and Andrew look forward to 2020 with an eye on rising business trends and how they can support purpose. They discuss how you can use some current trends to improve your organization while increasing its impact and how to avoid certain trends that may inhibit purpose. Here’s to a purposeful new year!]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20923508</guid><pubDate>Mon, 23 Dec 2019 11:00:12 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20923508/the_roi_of_why_23.mp3" length="67493521" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>As a new decade approaches, new business technologies and strategies are emerging at a faster rate than ever. All of them are meant to make businesses better and more efficient in unique ways, but the sheer amount of choice can be overwhelming. Today,...</itunes:subtitle><itunes:summary><![CDATA[As a new decade approaches, new business technologies and strategies are emerging at a faster rate than ever. All of them are meant to make businesses better and more efficient in unique ways, but the sheer amount of choice can be overwhelming. Today, Angie and Andrew look forward to 2020 with an eye on rising business trends and how they can support purpose. They discuss how you can use some current trends to improve your organization while increasing its impact and how to avoid certain trends that may inhibit purpose. Here’s to a purposeful new year!]]></itunes:summary><itunes:duration>1687</itunes:duration><itunes:keywords>501c3,business,businessgrowth,businesstrends,capitalism,culture,forprofit,growth,impact,nonprofit,purpose,strategy,trends,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E22 - Giving Without Gimmicks</title><link>https://www.spreaker.com/episode/s01e22-giving-without-gimmicks--20789915</link><description><![CDATA[How can we genuinely commit to goodness beyond the holidays? The holidays are the primary time each year when giving back is at the forefront of most people’s and organization’s minds. The warm kindness of the holiday season naturally lends itself to helping others, but that generosity shouldn’t be confined to just a few weeks. This week, brainstorm with Angie and Andrew as they come up with year-round, authentic giveback strategies for any organization.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20789915</guid><pubDate>Mon, 16 Dec 2019 11:47:57 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20789915/the_roi_of_why_so1e22.mp3" length="78178519" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>How can we genuinely commit to goodness beyond the holidays? The holidays are the primary time each year when giving back is at the forefront of most people’s and organization’s minds. The warm kindness of the holiday season naturally lends itself to...</itunes:subtitle><itunes:summary><![CDATA[How can we genuinely commit to goodness beyond the holidays? The holidays are the primary time each year when giving back is at the forefront of most people’s and organization’s minds. The warm kindness of the holiday season naturally lends itself to helping others, but that generosity shouldn’t be confined to just a few weeks. This week, brainstorm with Angie and Andrew as they come up with year-round, authentic giveback strategies for any organization.]]></itunes:summary><itunes:duration>1955</itunes:duration><itunes:keywords>501c3,culture,domoregood,forprofit,giving,holidays,impact,love,nonprofit,purpose,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E21 - How 1% For The Planet Activates the Power of Conscious Consumption</title><link>https://www.spreaker.com/episode/s01e21-how-1-for-the-planet-activates-the-power-of-conscious-consumption--20531829</link><description><![CDATA[This week, with the holiday giving season in full swing, we’re taking a deep dive into a movement we really love: 1% For The Planet.<br />1% For The Planet is not only an organization that encourages businesses give 1 percent of their profit to environmental causes, it is a jumping-off point for consumers to prioritize the environment in their purchases. Listen in to learn how consumers have immense power to influence brands to do good and how movements like 1% For The Planet can make the world better through the holiday season and beyond.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20531829</guid><pubDate>Mon, 09 Dec 2019 11:00:19 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20531829/the_roi_of_why_21_v1.mp3" length="78467279" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>This week, with the holiday giving season in full swing, we’re taking a deep dive into a movement we really love: 1% For The Planet.
1% For The Planet is not only an organization that encourages businesses give 1 percent of their profit to...</itunes:subtitle><itunes:summary><![CDATA[This week, with the holiday giving season in full swing, we’re taking a deep dive into a movement we really love: 1% For The Planet.<br />1% For The Planet is not only an organization that encourages businesses give 1 percent of their profit to environmental causes, it is a jumping-off point for consumers to prioritize the environment in their purchases. Listen in to learn how consumers have immense power to influence brands to do good and how movements like 1% For The Planet can make the world better through the holiday season and beyond.]]></itunes:summary><itunes:duration>1962</itunes:duration><itunes:keywords>501c3,business,capitalism,change,concousness,culutre,domoregood,forprofit,giveback,growth,impact,nonprofit,purpose,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E20 - Why Purpose-Driven Business is Taking Over and Why it Matters</title><link>https://www.spreaker.com/episode/s01e20-why-purpose-driven-business-is-taking-over-and-why-it-matters--20460097</link><description><![CDATA[Eighty percent of millennials think businesses should be committed to bringing positive change to society. Being a purpose-driven business is no longer just a nice thing to say, it’s expected by consumers. So what does that mean for employers, job seekers and the entire workforce? Today, Angie and Andrew discuss the ways consumers and employees have developed a need for purpose and how that’s changing our understanding of what business can do.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20460097</guid><pubDate>Tue, 03 Dec 2019 19:50:18 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20460097/the_roi_of_why_20_v1.mp3" length="82399209" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Eighty percent of millennials think businesses should be committed to bringing positive change to society. Being a purpose-driven business is no longer just a nice thing to say, it’s expected by consumers. So what does that mean for employers, job...</itunes:subtitle><itunes:summary><![CDATA[Eighty percent of millennials think businesses should be committed to bringing positive change to society. Being a purpose-driven business is no longer just a nice thing to say, it’s expected by consumers. So what does that mean for employers, job seekers and the entire workforce? Today, Angie and Andrew discuss the ways consumers and employees have developed a need for purpose and how that’s changing our understanding of what business can do.]]></itunes:summary><itunes:duration>2060</itunes:duration><itunes:keywords>business,culture,domoregood,forprofit,good,growth,impact,nonprofit,purpose,scale,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E019 - What Does It Mean to Live with Purpose?</title><link>https://www.spreaker.com/episode/s01e019-what-does-it-mean-to-live-with-purpose--20286889</link><description><![CDATA[Today, Andrew and Angie break down organizational purpose, individual purpose and how they work together to crystallize a company’s goals. Purpose is each organization’s true differentiator, and clear purpose allows leadership to create an environment where everyone’s unique abilities work toward the greater good. Listen in to discover how purpose motivates and inspires, and how to identify a purpose that represents every member of your team.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20286889</guid><pubDate>Tue, 26 Nov 2019 15:22:12 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20286889/the_roi_of_why_19_mixdown.mp3" length="85572225" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Today, Andrew and Angie break down organizational purpose, individual purpose and how they work together to crystallize a company’s goals. Purpose is each organization’s true differentiator, and clear purpose allows leadership to create an environment...</itunes:subtitle><itunes:summary><![CDATA[Today, Andrew and Angie break down organizational purpose, individual purpose and how they work together to crystallize a company’s goals. Purpose is each organization’s true differentiator, and clear purpose allows leadership to create an environment where everyone’s unique abilities work toward the greater good. Listen in to discover how purpose motivates and inspires, and how to identify a purpose that represents every member of your team.]]></itunes:summary><itunes:duration>2140</itunes:duration><itunes:keywords>bethechange,business,domoregood,forprofit,hustle,impact,nonprofit,purpose,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E18 - Making Big Impacts in Big Industries with Amy Infante</title><link>https://www.spreaker.com/episode/s01e18-making-big-impacts-in-big-industries-with-amy-infante--20118655</link><description><![CDATA[Amy Infante is the CEO and owner of GitGo, a lead-generation company for the hotel and hospitality industry. She recently returned to her hometown of Wisner, Nebraska, and set up GitGo’s headquarters in the town of 1,200 people. As GitGo has grown, Amy has shifted the company’s focus to better serve her small community and positively impact the huge hospitality industry.<br /><br />This week, we sit down with Amy to discuss how she built a culture of giving in GitGo and how she chose to expand GitGo’s purpose into a partnership with The Set Me Free Project, a human trafficking prevention organization.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20118655</guid><pubDate>Tue, 19 Nov 2019 14:57:26 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/20118655/the_roi_of_why_gitgo_amy_infante.mp3" length="65043541" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Amy Infante is the CEO and owner of GitGo, a lead-generation company for the hotel and hospitality industry. She recently returned to her hometown of Wisner, Nebraska, and set up GitGo’s headquarters in the town of 1,200 people. As GitGo has grown,...</itunes:subtitle><itunes:summary><![CDATA[Amy Infante is the CEO and owner of GitGo, a lead-generation company for the hotel and hospitality industry. She recently returned to her hometown of Wisner, Nebraska, and set up GitGo’s headquarters in the town of 1,200 people. As GitGo has grown, Amy has shifted the company’s focus to better serve her small community and positively impact the huge hospitality industry.<br /><br />This week, we sit down with Amy to discuss how she built a culture of giving in GitGo and how she chose to expand GitGo’s purpose into a partnership with The Set Me Free Project, a human trafficking prevention organization.]]></itunes:summary><itunes:duration>1626</itunes:duration><itunes:keywords>501c3,bethechange,business,change,changetheworld,domoregood,forprofit,growth,hustle,impact,kindness,love,nonprofit,profit,purpose,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E17 - Living and working to Do More Good</title><link>https://www.spreaker.com/episode/s01e17-living-and-working-to-do-more-good--19927281</link><description><![CDATA[This week, we’re reflecting on moments from the 2019 Do More Good Conference that inspired, shocked, amazed and reminded us how businesses of all industries are taking little steps every day to do good. Join us as we unpack the most goosebump-inducing moments of the conference and discover the ways any company can do more good by their employees, customers and community.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19927281</guid><pubDate>Mon, 11 Nov 2019 11:00:12 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19927281/the_roi_of_why_dmg_highlights_v1.mp3" length="69706268" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>This week, we’re reflecting on moments from the 2019 Do More Good Conference that inspired, shocked, amazed and reminded us how businesses of all industries are taking little steps every day to do good. Join us as we unpack the most goosebump-inducing...</itunes:subtitle><itunes:summary><![CDATA[This week, we’re reflecting on moments from the 2019 Do More Good Conference that inspired, shocked, amazed and reminded us how businesses of all industries are taking little steps every day to do good. Join us as we unpack the most goosebump-inducing moments of the conference and discover the ways any company can do more good by their employees, customers and community.]]></itunes:summary><itunes:duration>1743</itunes:duration><itunes:keywords>501c3,business,culture,doinggood,domoregood,forprofit,giveback,good,growth,hustle,impact,insight,nonprofit,passion,positivity,purpose,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E16 - How Every Business Can Do More Good with Graham Pansing Brooks</title><link>https://www.spreaker.com/episode/s01e16-how-every-business-can-do-more-good-with-graham-pansing-brooks--19853706</link><description><![CDATA[This week, we dive into the world of the Do More Good movement with native Lincolnite Graham Pansing Brooks. Graham’s career has taken him around the country and inspired him to return to the middle of everywhere to spark a spirit of giving in Nebraska’s businesses. Listen in to learn how Graham helps businesses build their purpose and giveback structures and discover the unique ways Conscious Capitalism, 1% for the Planet and B Corp certification can each help organizations be beacons of good.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19853706</guid><pubDate>Mon, 04 Nov 2019 18:31:12 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19853706/roi_s01e16_new.mp3" length="40173108" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>This week, we dive into the world of the Do More Good movement with native Lincolnite Graham Pansing Brooks. Graham’s career has taken him around the country and inspired him to return to the middle of everywhere to spark a spirit of giving in...</itunes:subtitle><itunes:summary><![CDATA[This week, we dive into the world of the Do More Good movement with native Lincolnite Graham Pansing Brooks. Graham’s career has taken him around the country and inspired him to return to the middle of everywhere to spark a spirit of giving in Nebraska’s businesses. Listen in to learn how Graham helps businesses build their purpose and giveback structures and discover the unique ways Conscious Capitalism, 1% for the Planet and B Corp certification can each help organizations be beacons of good.]]></itunes:summary><itunes:duration>2009</itunes:duration><itunes:keywords>bcorp,bcorporation,business,capitalism,consciouscapitalism,domoregood,forceforgood,forprofit,giveback,good,growth,hustle,impact,nonprofit,purpose,socialimpact,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E15 - The Future of Sustainability and Stewardship With Ken McCarty</title><link>https://www.spreaker.com/episode/s01e15-the-future-of-sustainability-and-stewardship-with-ken-mccarty--19730572</link><description><![CDATA[“Any progress is good progress. Just get started.” Ken McCarty and his three brothers are dairy farmers at McCarty Farms in Kansas, Nebraska and Ohio. They are committed to sustainability and define it as creating an ecosystem that can support their business into the future and creating business practices to support the ecosystem and community. By educating others about agriculture and giving back to their communities, they are building a sustainable environment for their business to grow and do more good. In this episode, learn how McCarty farms promotes all forms of sustainability to ensure their business, environment and people are thriving for years to come.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19730572</guid><pubDate>Mon, 28 Oct 2019 12:52:59 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19730572/roi_of_why_mccarty_farms_v1.mp3" length="70675884" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>“Any progress is good progress. Just get started.” Ken McCarty and his three brothers are dairy farmers at McCarty Farms in Kansas, Nebraska and Ohio. They are committed to sustainability and define it as creating an ecosystem that can support their...</itunes:subtitle><itunes:summary><![CDATA[“Any progress is good progress. Just get started.” Ken McCarty and his three brothers are dairy farmers at McCarty Farms in Kansas, Nebraska and Ohio. They are committed to sustainability and define it as creating an ecosystem that can support their business into the future and creating business practices to support the ecosystem and community. By educating others about agriculture and giving back to their communities, they are building a sustainable environment for their business to grow and do more good. In this episode, learn how McCarty farms promotes all forms of sustainability to ensure their business, environment and people are thriving for years to come.]]></itunes:summary><itunes:duration>1768</itunes:duration><itunes:keywords>501c3,agricultural,bethechange,change,domoregood,farm,farming,forprofit,impact,nonprofit,positive,purpose,sustainability,sustainable</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E14 - Energizing Brands to Ignite Connections with Lance Koenig</title><link>https://www.spreaker.com/episode/s01e14-energizing-brands-to-ignite-connections-with-lance-koenig--19597914</link><description><![CDATA[“If it’s meaningful and you’ve got something to say, DO IT.” Lance Koenig, SVP of global strategy at The Martin Agency, is always cooking up new ways for brands to say something that means something. He develops marketing strategy for iconic brands like Oreo and isn’t afraid to take some risks for a brand’s message to be heard. But it isn’t enough for Lance for a message to just be heard. It has to have impact. In this week’s episode, learn how Lance anchors his strategies in purpose to energize brands and ignite connections between fans.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19597914</guid><pubDate>Mon, 21 Oct 2019 11:51:40 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19597914/the_roi_of_why_lance_koening_v1.mp3" length="89358009" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>“If it’s meaningful and you’ve got something to say, DO IT.” Lance Koenig, SVP of global strategy at The Martin Agency, is always cooking up new ways for brands to say something that means something. He develops marketing strategy for iconic brands...</itunes:subtitle><itunes:summary><![CDATA[“If it’s meaningful and you’ve got something to say, DO IT.” Lance Koenig, SVP of global strategy at The Martin Agency, is always cooking up new ways for brands to say something that means something. He develops marketing strategy for iconic brands like Oreo and isn’t afraid to take some risks for a brand’s message to be heard. But it isn’t enough for Lance for a message to just be heard. It has to have impact. In this week’s episode, learn how Lance anchors his strategies in purpose to energize brands and ignite connections between fans.]]></itunes:summary><itunes:duration>2235</itunes:duration><itunes:keywords>avertising,branding,brands,business,domoregood,forprofit,growth,impact,marketing,nonprofit,purpose,storytelling,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E13 - The Summit of Servant Leadership with Tony Goins</title><link>https://www.spreaker.com/episode/s01e13-the-summit-of-servant-leadership-with-tony-goins--19534387</link><description><![CDATA[Tony Goins, director of economic development at the Nebraska Department of Economic Development and founder of Capital Cigar Lounge, believes everything can be a chance to learn and serve others. So when an opportunity appeared to climb Mount Kilimanjaro for the charity Waterboys, Tony didn’t hesitate to join the expedition.<br /><br />In this week’s episode, Tony shares how his life-changing journey to the summit of Kilimanjaro, his service in the Marine Corps and his work in servant-leadership have impacted his business philosophies. Learn about Tony’s synergistic coaching style and discover the enduring power of purpose.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19534387</guid><pubDate>Wed, 16 Oct 2019 13:34:42 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19534387/the_roi_of_why_capital_cigar_tony_goins_mixdown.mp3" length="77261544" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Tony Goins, director of economic development at the Nebraska Department of Economic Development and founder of Capital Cigar Lounge, believes everything can be a chance to learn and serve others. So when an opportunity appeared to climb Mount...</itunes:subtitle><itunes:summary><![CDATA[Tony Goins, director of economic development at the Nebraska Department of Economic Development and founder of Capital Cigar Lounge, believes everything can be a chance to learn and serve others. So when an opportunity appeared to climb Mount Kilimanjaro for the charity Waterboys, Tony didn’t hesitate to join the expedition.<br /><br />In this week’s episode, Tony shares how his life-changing journey to the summit of Kilimanjaro, his service in the Marine Corps and his work in servant-leadership have impacted his business philosophies. Learn about Tony’s synergistic coaching style and discover the enduring power of purpose.]]></itunes:summary><itunes:duration>1933</itunes:duration><itunes:keywords>business,domoregood,forprofit,growth,humanistic,hustle,impact,kilimanjaro,leadership,nonprofit,purpose,servantleadership,strategy,tonygoins,waterboys,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E12 - Intention and Capacity to Lead with Rand Stagen</title><link>https://www.spreaker.com/episode/s01e12-intention-and-capacity-to-lead-with-rand-stagen--19389052</link><description><![CDATA[Becoming a great leader isn’t just a statement one can make. Rand Stagen formed the Stagen Leadership Academy to develop leaders that leaves people not only inspired but pairs them with a leadership coach and provides tools to generate true transformation. Beyond the Academy, Stagen joined co-founders John Mackey (CEO of Whole Foods Market) and Raj Sisodia (Ph.D., renowned author and business leader) to form the Conscious Capitalism movement. The Conscious Capitalism movement challenges business leaders to re-think why their organizations exist and to acknowledge their companies’ roles in the interdependent global marketplace. <br /><br />Join us as we explore the Conscious Capitalism Movement and leadership with Rand Stagen.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19389052</guid><pubDate>Mon, 07 Oct 2019 23:01:24 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19389052/the_roi_of_why_conscious_capitalism_rand_stagen.mp3" length="73935184" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Becoming a great leader isn’t just a statement one can make. Rand Stagen formed the Stagen Leadership Academy to develop leaders that leaves people not only inspired but pairs them with a leadership coach and provides tools to generate true...</itunes:subtitle><itunes:summary><![CDATA[Becoming a great leader isn’t just a statement one can make. Rand Stagen formed the Stagen Leadership Academy to develop leaders that leaves people not only inspired but pairs them with a leadership coach and provides tools to generate true transformation. Beyond the Academy, Stagen joined co-founders John Mackey (CEO of Whole Foods Market) and Raj Sisodia (Ph.D., renowned author and business leader) to form the Conscious Capitalism movement. The Conscious Capitalism movement challenges business leaders to re-think why their organizations exist and to acknowledge their companies’ roles in the interdependent global marketplace. <br /><br />Join us as we explore the Conscious Capitalism Movement and leadership with Rand Stagen.]]></itunes:summary><itunes:duration>1850</itunes:duration><itunes:keywords>business,capitalism,conscious,consciouscapitalism,domoregood,forprofit,giveback,good,growth,nonprofit,randstagen,strategy,success,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E11 - Storytelling with Purpose with John Rood</title><link>https://www.spreaker.com/episode/s01e11-storytelling-with-purpose-with-john-rood--19294286</link><description><![CDATA[How does a timeless brand like Disney stand out in today’s oversaturation of kids’ content? We sat down with John Rood, SVP of Marketing at Disney Channels Worldwide, to find out. By owning its niche market, Disney has mastered storytelling with a higher purpose. Its staff of high achievers knows the importance of a culture that gives back. <br /><br />In this week’s episode, hear how saying “no” has empowered the Disney brand to remain true to itself and how the impact of the four Hs allows it to keep producing entertainment with heart.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19294286</guid><pubDate>Mon, 30 Sep 2019 16:37:51 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19294286/the_roi_of_why_disney_john_rood_v2.mp3" length="85342382" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>How does a timeless brand like Disney stand out in today’s oversaturation of kids’ content? We sat down with John Rood, SVP of Marketing at Disney Channels Worldwide, to find out. By owning its niche market, Disney has mastered storytelling with a...</itunes:subtitle><itunes:summary><![CDATA[How does a timeless brand like Disney stand out in today’s oversaturation of kids’ content? We sat down with John Rood, SVP of Marketing at Disney Channels Worldwide, to find out. By owning its niche market, Disney has mastered storytelling with a higher purpose. Its staff of high achievers knows the importance of a culture that gives back. <br /><br />In this week’s episode, hear how saying “no” has empowered the Disney brand to remain true to itself and how the impact of the four Hs allows it to keep producing entertainment with heart.]]></itunes:summary><itunes:duration>2136</itunes:duration><itunes:keywords>501c3,bethechange,business,companyculture,culture,disney,domoregood,giveback,giving,givingback,good,growth,johnrood,nonprofit,philanthropic,philanthropy,pixar,purpose</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E10 - Finding Your Voice to Create Change with Kevin Hancock</title><link>https://www.spreaker.com/episode/s01e10-finding-your-voice-to-create-change-with-kevin-hancock--19199876</link><description><![CDATA[Established in 1848, Hancock Lumber Company is a sixth-generation, family-owned business operating a land company, sawmill division, a network of retail lumber yards, home design showrooms and a truss manufacturing facility.<br /><br />In 2010, CEO Kevin Hancock started losing his voice and was soon diagnosed with spasmodic dysphonia, an incurable neurological condition that causes spasms in the vocal cords and is made worse by stress. While going through his personal struggle, Kevin traveled to Pine Ridge Indian Reservation in South Dakota where he truly learned what it meant to have no voice.<br />In this week’s episode, we dive into Kevin’s journey and how his experience propelled Hancock Lumber to a more employee-centric business culture.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19199876</guid><pubDate>Mon, 23 Sep 2019 14:55:11 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19199876/roihancock.mp3" length="73385345" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Established in 1848, Hancock Lumber Company is a sixth-generation, family-owned business operating a land company, sawmill division, a network of retail lumber yards, home design showrooms and a truss manufacturing facility.

In 2010, CEO Kevin...</itunes:subtitle><itunes:summary><![CDATA[Established in 1848, Hancock Lumber Company is a sixth-generation, family-owned business operating a land company, sawmill division, a network of retail lumber yards, home design showrooms and a truss manufacturing facility.<br /><br />In 2010, CEO Kevin Hancock started losing his voice and was soon diagnosed with spasmodic dysphonia, an incurable neurological condition that causes spasms in the vocal cords and is made worse by stress. While going through his personal struggle, Kevin traveled to Pine Ridge Indian Reservation in South Dakota where he truly learned what it meant to have no voice.<br />In this week’s episode, we dive into Kevin’s journey and how his experience propelled Hancock Lumber to a more employee-centric business culture.]]></itunes:summary><itunes:duration>1835</itunes:duration><itunes:keywords>501c3,bcorp,bcorporation,business,change,forprofit,givingback,growth,hancocklumber,impact,kevinhancock,nonprofit,philanthropist,philanthropy,purpose,roiofwhy,scale,voice,workplaceculture,yourvoice</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E09 - Going All In with Brandon and Tammy Day</title><link>https://www.spreaker.com/episode/s01e09-going-all-in-with-brandon-and-tammy-day--19114384</link><description><![CDATA[Having a corporate giveback program isn’t just for B2C companies. Daycos is a family-run business that provides revenue-based services to transportation and moving companies.<br />Through the vision of the organization’s founders and leadership, Brandon and Tammy Day, Daycos made the decision to double down on their efforts to be purposeful and proactive in their giveback policies. Going all in, Daycos changed its company mission to “do good and be good.”<br />In this week’s episode, hear what inspired them to commit their business to do more good and how putting the decision in the hands of their employees has made everyone more accountable to their mission.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19114384</guid><pubDate>Mon, 16 Sep 2019 10:13:02 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19114384/s01e09_going_all_in.mp3" length="68485875" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Having a corporate giveback program isn’t just for B2C companies. Daycos is a family-run business that provides revenue-based services to transportation and moving companies.
Through the vision of the organization’s founders and leadership, Brandon...</itunes:subtitle><itunes:summary><![CDATA[Having a corporate giveback program isn’t just for B2C companies. Daycos is a family-run business that provides revenue-based services to transportation and moving companies.<br />Through the vision of the organization’s founders and leadership, Brandon and Tammy Day, Daycos made the decision to double down on their efforts to be purposeful and proactive in their giveback policies. Going all in, Daycos changed its company mission to “do good and be good.”<br />In this week’s episode, hear what inspired them to commit their business to do more good and how putting the decision in the hands of their employees has made everyone more accountable to their mission.]]></itunes:summary><itunes:duration>2141</itunes:duration><itunes:keywords>501c3,b-corp,b-corporation,culture,daycos,dogood,givingback,good,happiness,nonprofit,philanthropy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E08 - Leading with Empathy with Jamie Peer</title><link>https://www.spreaker.com/episode/s01e08-leading-with-empathy-with-jamie-peer--19047680</link><description><![CDATA[Lieutenant Colonel Jamie Peer is a former Professor of Military Science for the University of Nebraska–Lincoln. While in her role, she took civilian college students and prepared them for officer positions in the U.S. Army. Then and now, Jamie’s goal is to develop leaders who guide with dignity and respect.<br />Jamie breaks down the change in culture she witnessed from when she began basic training in 1996 to becoming an officer in 2002. Jamie experienced an army at war and witnessed how to take care of fellow troops and have the backs of those around you.<br />In this week’s episode, Jamie shares how developing a diverse field of cadets has changed her view of relationships in the workplace.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19047680</guid><pubDate>Mon, 09 Sep 2019 13:54:28 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/19047680/s01e08_jamie_peer.mp3" length="68380549" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Lieutenant Colonel Jamie Peer is a former Professor of Military Science for the University of Nebraska–Lincoln. While in her role, she took civilian college students and prepared them for officer positions in the U.S. Army. Then and now, Jamie’s goal...</itunes:subtitle><itunes:summary><![CDATA[Lieutenant Colonel Jamie Peer is a former Professor of Military Science for the University of Nebraska–Lincoln. While in her role, she took civilian college students and prepared them for officer positions in the U.S. Army. Then and now, Jamie’s goal is to develop leaders who guide with dignity and respect.<br />Jamie breaks down the change in culture she witnessed from when she began basic training in 1996 to becoming an officer in 2002. Jamie experienced an army at war and witnessed how to take care of fellow troops and have the backs of those around you.<br />In this week’s episode, Jamie shares how developing a diverse field of cadets has changed her view of relationships in the workplace.]]></itunes:summary><itunes:duration>2137</itunes:duration><itunes:keywords>army,brusiness,culture,development,empathy,growth,leadership,opportunity,professionalgrowth,unitedstatesarmy,womenleaders,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E07 - Being a B Corporation with Jay Coen Gilbert</title><link>https://www.spreaker.com/episode/s01e07-being-a-b-corporation-with-jay-coen-gilbert--18978927</link><description><![CDATA[We are honored to have Jay Coen Gilbert, one of the three co-founders of the Certified B Corporation movement and B Labs, on the podcast. B Labs assesses companies’ social and environmental performance and holds them publicly accountable to stakeholders beyond shareholders alone through impact on employees, community and more. Join Angie and Andrew as they dive into what motivated Jay to lead this cultural shift in the for-profit sector and discuss his call for a reformation to capitalism.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18978927</guid><pubDate>Mon, 02 Sep 2019 12:33:43 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18978927/the_roi_of_why_jay_coen_gilbert.mp3" length="95944323" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>We are honored to have Jay Coen Gilbert, one of the three co-founders of the Certified B Corporation movement and B Labs, on the podcast. B Labs assesses companies’ social and environmental performance and holds them publicly accountable to...</itunes:subtitle><itunes:summary><![CDATA[We are honored to have Jay Coen Gilbert, one of the three co-founders of the Certified B Corporation movement and B Labs, on the podcast. B Labs assesses companies’ social and environmental performance and holds them publicly accountable to stakeholders beyond shareholders alone through impact on employees, community and more. Join Angie and Andrew as they dive into what motivated Jay to lead this cultural shift in the for-profit sector and discuss his call for a reformation to capitalism.]]></itunes:summary><itunes:duration>2401</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E06 - The Articulation of Impact and Purpose with Ed O'Boyle</title><link>https://www.spreaker.com/episode/s01e06-the-articulation-of-impact-and-purpose-with-ed-o-boyle--18928004</link><description><![CDATA[This week's episode of The ROI of Why explores the energy and passion that fuels purpose. Angie and Andrew are joined by Ed O'Boyle to discuss his views around driving change within the walls of an organization and the markets they serve. Ed serves as Gallup’s global practice leader. He oversees the research and innovation efforts of Gallup’s Workplace and Marketplace practices as well as guiding Gallup’s leading-edge science and discoveries to drive impact and performance of Gallup’s clients. Ed was instrumental in developing the company’s Culture and B2B frameworks, which have generated increases in performance through customer engagement and impact. Before joining Gallup, Ed served in strategic leadership roles in brand management and innovation at Diageo, Capital One and Frito-Lay.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18928004</guid><pubDate>Tue, 27 Aug 2019 11:09:44 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18928004/the_roi_of_why_ed_oboyle_v1.mp3" length="50129472" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>This week's episode of The ROI of Why explores the energy and passion that fuels purpose. Angie and Andrew are joined by Ed O'Boyle to discuss his views around driving change within the walls of an organization and the markets they serve. Ed serves as...</itunes:subtitle><itunes:summary><![CDATA[This week's episode of The ROI of Why explores the energy and passion that fuels purpose. Angie and Andrew are joined by Ed O'Boyle to discuss his views around driving change within the walls of an organization and the markets they serve. Ed serves as Gallup’s global practice leader. He oversees the research and innovation efforts of Gallup’s Workplace and Marketplace practices as well as guiding Gallup’s leading-edge science and discoveries to drive impact and performance of Gallup’s clients. Ed was instrumental in developing the company’s Culture and B2B frameworks, which have generated increases in performance through customer engagement and impact. Before joining Gallup, Ed served in strategic leadership roles in brand management and innovation at Diageo, Capital One and Frito-Lay.]]></itunes:summary><itunes:duration>2092</itunes:duration><itunes:keywords>bcorp,b-labs,capitalism,change,culture,domoregood,domoregoodconference,giveback,givingback,impact,nonprofit,positivity,purpose,shareholders,stakeholders,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E05 - The Miles and Distance of Blindness with Physicians Thrive</title><link>https://www.spreaker.com/episode/s01e05-the-miles-and-distance-of-blindness-with-physicians-thrive--18856320</link><description><![CDATA[Roughly 1.3 billion people are affected by visual impairment and approximately 80% of blindness is curable. This powerful statistic gripped the founders of Physicians Thrive and compelled them to not only dedicate resources towards helping the blind see, but led them to develop a mobile app that pairs fitness tracking with financial donations to fund vision correction on a global scale. This week, Angie and Andrew connect with Justin Nabity and Reid Lancaster of Physicians Thrive to discuss this motivation, the growth they have experienced and how this trajectory shift has reinvented the way they approach business.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18856320</guid><pubDate>Mon, 19 Aug 2019 14:35:46 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18856320/physicians_thrive_justinnabity_reidlancaster.mp3" length="78849900" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Roughly 1.3 billion people are affected by visual impairment and approximately 80% of blindness is curable. This powerful statistic gripped the founders of Physicians Thrive and compelled them to not only dedicate resources towards helping the blind...</itunes:subtitle><itunes:summary><![CDATA[Roughly 1.3 billion people are affected by visual impairment and approximately 80% of blindness is curable. This powerful statistic gripped the founders of Physicians Thrive and compelled them to not only dedicate resources towards helping the blind see, but led them to develop a mobile app that pairs fitness tracking with financial donations to fund vision correction on a global scale. This week, Angie and Andrew connect with Justin Nabity and Reid Lancaster of Physicians Thrive to discuss this motivation, the growth they have experienced and how this trajectory shift has reinvented the way they approach business.]]></itunes:summary><itunes:duration>1973</itunes:duration><itunes:keywords>app,blind,culture,domoregood,fitness,fitnessapp,goodcause,healthy,mobileapp,non-profit,philanthropic,philanthropy,physiciansthrive,strava,visionimpairment</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E04 - A Case Study for Impact with Spreetail</title><link>https://www.spreaker.com/episode/s01e04-a-case-study-for-impact-with-spreetail--18825900</link><description><![CDATA[Spreetail is a fast-growing ecommerce organization that has placed purpose and impact at the forefront of their why. A percentage of every transaction is donated to a nonprofit or charitable organization of the customer’s choosing⁠—a business model that has allowed Spreetail to shift the trajectory of the for-profit landscape drastically.<br /><br />In this week’s episode, Angie and Andrew connect with Chad Kilpatrick and Andrea Wolfe to discuss the growth of Spreetail, the power of impact and the driving impetus of the organization to do more good in the world.<br /><br />Note: Since recording, Andrea Wolfe has parted ways with Spreetail.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18825900</guid><pubDate>Thu, 15 Aug 2019 13:32:45 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18825900/spreetail_chadkilpatrick_andreawolfe.mp3" length="69361862" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>Spreetail is a fast-growing ecommerce organization that has placed purpose and impact at the forefront of their why. A percentage of every transaction is donated to a nonprofit or charitable organization of the customer’s choosing⁠—a business model...</itunes:subtitle><itunes:summary><![CDATA[Spreetail is a fast-growing ecommerce organization that has placed purpose and impact at the forefront of their why. A percentage of every transaction is donated to a nonprofit or charitable organization of the customer’s choosing⁠—a business model that has allowed Spreetail to shift the trajectory of the for-profit landscape drastically.<br /><br />In this week’s episode, Angie and Andrew connect with Chad Kilpatrick and Andrea Wolfe to discuss the growth of Spreetail, the power of impact and the driving impetus of the organization to do more good in the world.<br /><br />Note: Since recording, Andrea Wolfe has parted ways with Spreetail.]]></itunes:summary><itunes:duration>1736</itunes:duration><itunes:keywords>business,businessgrowth,businessstrategy,culture,domoregood,ecommerce,giveback,givebackstrategy,growth,hustle,nonprofit,peoploverprofit,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E03 - Moments That Matter with Michelle Kinder</title><link>https://www.spreaker.com/episode/s01e03-moments-that-matter-with-michelle-kinder--18741842</link><description><![CDATA[The first of many conversations from the Do More Good Conference, this week’s episode of the ROI of Why explores purpose, impact and culture from the perspective of Michelle Kinder.<br /><br />Michelle is a speaker, writer, consultant, coach and the former executive director of Momentous Institute. She has worked in executive leadership for over a decade and is a Licensed Professional Counselor. Under Michelle’s leadership, Fortune magazine and Great Place to Work named Momentous Institute one of the top 100 Best Workplaces for Women and 50 Best Workplaces in Texas. Michelle has articles featured in TIME, Washington Post, Texas Tribune, Dallas Morning News, Mindful Magazine, Huffington Post and PBS’ Next Avenue.<br /><br />Angie and Andrew discuss Michelle’s journey, her “ah-ha” moment and her family’s affinity for four-legged creatures.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18741842</guid><pubDate>Tue, 06 Aug 2019 15:02:38 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18741842/s01e03_michelle_kinder_master.mp3" length="66293623" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>The first of many conversations from the Do More Good Conference, this week’s episode of the ROI of Why explores purpose, impact and culture from the perspective of Michelle Kinder.

Michelle is a speaker, writer, consultant, coach and the former...</itunes:subtitle><itunes:summary><![CDATA[The first of many conversations from the Do More Good Conference, this week’s episode of the ROI of Why explores purpose, impact and culture from the perspective of Michelle Kinder.<br /><br />Michelle is a speaker, writer, consultant, coach and the former executive director of Momentous Institute. She has worked in executive leadership for over a decade and is a Licensed Professional Counselor. Under Michelle’s leadership, Fortune magazine and Great Place to Work named Momentous Institute one of the top 100 Best Workplaces for Women and 50 Best Workplaces in Texas. Michelle has articles featured in TIME, Washington Post, Texas Tribune, Dallas Morning News, Mindful Magazine, Huffington Post and PBS’ Next Avenue.<br /><br />Angie and Andrew discuss Michelle’s journey, her “ah-ha” moment and her family’s affinity for four-legged creatures.]]></itunes:summary><itunes:duration>1658</itunes:duration><itunes:keywords>attitude,bcorp,bcorporation,business,businessgrowth,ceo,culture,domoregood,domoregoodconference,entrepreneur,growth,hustle,leadership,philanthropy,positivity,scale,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E02 - The Do More Good Movement with Jay Wilkinson</title><link>https://www.spreaker.com/episode/s01e02-the-do-more-good-movement-with-jay-wilkinson--18674733</link><description><![CDATA[A fresh perspective is permeating the business world. The much-needed trajectory shift is focused on organizations discovering their purpose to maximize the impact on their staff, clients, communities and our planet. In the for-profit free market, this concept may sound like a new undertaking, but the groundswell surrounding this holistic approach to business is the byproduct of years of research, heavy lifting, hard work, and execution.<br /><br />In this week’s episode, Angie and Andrew connect with Firespring founder and CEO, Jay Wilkinson. Jay is a visionary and has dedicated the lion’s share of his life to doing more good in the world. Aside from leading and growing Firespring to the award-winning juggernaut that it is today, Jay spends a monumental amount of his efforts writing, speaking and mentoring entrepreneurs, business owners, nonprofits and young minds to consider the impact they can bring to their organizations and teams. Angie and Andrew discuss the chronology of his efforts and his latest initiative, the Do More Good movement.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18674733</guid><pubDate>Tue, 30 Jul 2019 12:14:14 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18674733/s01e02_master.mp3" length="98533949" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>A fresh perspective is permeating the business world. The much-needed trajectory shift is focused on organizations discovering their purpose to maximize the impact on their staff, clients, communities and our planet. In the for-profit free market,...</itunes:subtitle><itunes:summary><![CDATA[A fresh perspective is permeating the business world. The much-needed trajectory shift is focused on organizations discovering their purpose to maximize the impact on their staff, clients, communities and our planet. In the for-profit free market, this concept may sound like a new undertaking, but the groundswell surrounding this holistic approach to business is the byproduct of years of research, heavy lifting, hard work, and execution.<br /><br />In this week’s episode, Angie and Andrew connect with Firespring founder and CEO, Jay Wilkinson. Jay is a visionary and has dedicated the lion’s share of his life to doing more good in the world. Aside from leading and growing Firespring to the award-winning juggernaut that it is today, Jay spends a monumental amount of his efforts writing, speaking and mentoring entrepreneurs, business owners, nonprofits and young minds to consider the impact they can bring to their organizations and teams. Angie and Andrew discuss the chronology of his efforts and his latest initiative, the Do More Good movement.]]></itunes:summary><itunes:duration>2464</itunes:duration><itunes:keywords>advertising,bcorp,bcorporation,ceo,domoregood,firespring,forprofit,hustle,inspiration,marketing,motivation,nebraska,nonprofit,workethic</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>S01E01 - The Why Behind the ROI of Why</title><link>https://www.spreaker.com/episode/s01e01-the-why-behind-the-roi-of-why--18623127</link><description><![CDATA[The ROI of Why seeks to discover the motivation and implementation tactics used by businesses across the globe to drive their impact and purpose. In this week’s episode, Angie and Andrew discuss their backgrounds and the inspiration for launching the show. The two set the stage for the future of the show and outline what’s to come.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18623127</guid><pubDate>Tue, 23 Jul 2019 18:20:09 +0000</pubDate><enclosure url="https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/18623127/roiofwhy_s01e01_master.mp3" length="97643696" type="audio/mpeg"/><itunes:author>Andrew Tuzson</itunes:author><itunes:subtitle>The ROI of Why seeks to discover the motivation and implementation tactics used by businesses across the globe to drive their impact and purpose. In this week’s episode, Angie and Andrew discuss their backgrounds and the inspiration for launching the...</itunes:subtitle><itunes:summary><![CDATA[The ROI of Why seeks to discover the motivation and implementation tactics used by businesses across the globe to drive their impact and purpose. In this week’s episode, Angie and Andrew discuss their backgrounds and the inspiration for launching the show. The two set the stage for the future of the show and outline what’s to come.]]></itunes:summary><itunes:duration>2442</itunes:duration><itunes:keywords>501c3,advice,bcorp,bcorporation,business,businessgrowth,culture,domoregood,growth,impact,marketing,nonprofit,peopleoverprofit,purpose,strategy,workplaceculture</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8d4014ec8c673caa502685e47849c134.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
